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    Chiran

    Akshay Thakkar

    Chiranjeevi

    Subheesh

    Tharani Raja

    Tison TomVidhya Sindhu

    Vandana S. Nair

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    Prepare Data

    for Analysis

    Summarize data

    and describe

    variables/ identify

    new variables

    Analyze the

    associations

    Prepare for

    statistical

    analysis

    Determine the

    types of

    statistical

    analysis

    Analyze unpaired

    and paired

    observations

    Implement

    measures of

    association

    Write the report

    and formulate

    recommendations

    Present summaries

    and draft for

    implementation of

    recommendations

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    Research reportscontain findings,

    analysis, interpretations, conclusionsand recommendations.

    Can beof two types: Short, informal format

    Long and complex. Either technical or

    manag

    ement ty

    pe.

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    i) PREFATORY ITEMS

    It does not have direct bearing on the

    research.

    They assist the reader in using the

    research.

    1) Letterof Transmittal

    When the relationship between theresearcher and the client is formal, a

    letterof transmittal should be included.

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    2) Title Page

    The titlepageshould include four items-

    a) Titleof the report

    b) Date

    c) By whom

    d) For whom

    3) Authorization Report

    Letterof authorization, included when the reportissent to a public organization.

    Shows the authority for undertaking theresearch

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    TITLE

    PAGE

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    3) Executivesummary

    It may be a report in miniature,or, It may be a concisesummary of themajor

    findings and conclusions, including

    recommendations.

    4) Tableof contents

    As a rough guide, any report ofseveral

    sections that totalsmore than 6 to 10 pagesshould have a tableof contents.

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    ii) INTRODUCTION

    Prepares the reader for the report by

    describing thepartsof theproject, which are

    as follows:

    1) ProblemStatement

    Contains the need for the research project.

    Theproblem is usually represented by amanagements question.

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    2) Research objectives

    Addresses thepurposeof theproject.

    Theseobjectivesmay be research questions and

    associated investigative questions.

    3) Background material It may be thepreliminary resultsofexploration

    from an experiencesurvey, focus groupor

    anothersource.

    Alternatively, it could besecondary data from the

    literature review.

    It gives the reader the information needed to

    understand the remainderof the research report.

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    iii) METHODOLOGY

    Systematic study of methods that are applied

    within a discipline. It contains the foll. parts:

    Sampling design.

    Research design.

    Data collection.

    Data analysis.

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    1) Sampling Design

    The researcher defines the target population

    being studied and thesampling methods

    used.

    Target population

    Parametersof interest

    Sampling frame Appropriatesampling method

    Samplesize

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    2) Research design

    In an experimental study, thematerials,

    tests and other devicesshould be

    described.

    In a descriptive design, it covers the

    rationale instead of competing

    alternatives.

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    3) Data collection

    Processofpreparing and collecting data

    Typesof data collection:

    By mail questionnaires

    By personal interview

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    4) Data analysis

    Summarizes themethods used to

    analyze the data .

    Describes data handling,preliminary

    analysis,statistical tests and other

    technical information.

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    iv) LIMITATIONS

    The limitations in any research must be

    clearly claimed, as ignoring such matters is

    completely unethical and unprofessional.

    v) FINDINGS

    Theobjective is toexplain the data rather

    than draw interpretationsor conclusions

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    vi) SUMMARY & CONCLUSIONS

    Summary is a briefstatement of the

    essential findings.

    Conclusions represent inferences drawn

    from the findings

    vii) RECOMMENDATIONS

    Recommendations are usually formanagerial action with the researcher

    suggesting oneormore alternatives

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    viii)APPENDICES

    Places for complex tables,statistical tests,supporting documents, copiesof forms and

    questionnaires

    ix) BIBLIOGRAPHY

    Useofsecondary data requires bibliography

    especially in long reports

    Documents thesources used by the writer

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    WRITING THEREPORTWRITING THEREPORT

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    Writing the Report

    Subdivided intoprewriting concerns, writing

    the draft,presenting the considerations.

    1) Prewriting Concerns

    What is thepurposeof this report?

    Who will read the report?

    What are the circumstances andlimitations under which I am writing?

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    Outline

    Topic outlineA key word or two are used.

    Sentenceoutline

    Expresses theessential thought associatedwith the topic

    Eg. Topic outline Sentence outline

    Demand Demand for refrigerators

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    2) Writing the Draft

    After completion ofoutline, decisions can be

    madeon including graphs, tables, charts.

    Different mechanismsof writing:

    - Long hand

    - Direct approach

    Useof computersoftwarepackages

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    Readability

    More readershipobtained if the topicinterests the readers & if it is in their field of

    expertise.

    Report should point out how it will help the

    readers.

    Write at a level that is appropriate to the

    audiences reading ability.

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    Comprehensibility

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    Avoid ambiguity,multiplemeanings, allusions.

    Wordsshould convey thoughts accurately,clearly and efficiently.

    Words and sentencesshould be carefullyorganized and edited and expressed in small

    unitsof text.

    Use amplespace and widemargins.

    Emphasize important material only.

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    Tone

    Messageprepared for the readershould

    convey sincerity,personalization, warmth

    and involvement on thepart of the author.

    Remove negativephrasing and convey the

    thoughtspositively.

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    Negativephrasing

    End users do not want the Information

    Systems Department telling them what

    software to buy.

    Positivephrasing

    End users want more autonomy over their

    computersoftware choices.

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    Final ProofAfter the draft is completed, final editing must

    be done with a critical eye.

    Check the writing, graphs and tables,conclusions and findings if they are

    appropriately formatted.

    After completion of the draft,executivesummary is written.

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    3) Presentation Considerations

    Reports can be typed,printed ( ink-jet, laser,

    colour,etc. ) orsent out for typesetting.

    Useof compatible fonts, consistent,easy to

    read letters, throughout theentire report.

    Overcrowding of lettersshould be avoided.

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    Contd

    Photocopied reportsshould be clean with no

    black or grey streaks.

    Adequate labeling should beensured for text

    and headings.

    Graphs/tablesshould beself-explanatory.

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    PRESENTATIONOF

    STATISTICS

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    Statistics can bepresented in the formof:

    Text Presentation

    Semi tabular Presentation

    Tabular Presentation

    Graphics

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    Text Presentation

    Most common method

    Used when there areonly few statistics

    It directs readers attention to certain numbersor

    comparisons Should scan theentireparagraph toextract the

    meaning

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    Semi-Tabular Presentation

    o Used when the figures are few.

    o They may be taken from the text and listed

    o List of quantitative comparisons aremuch

    easier to read and understand

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    Tabular Presentation

    o Superior to text presenting statistics.

    o Facilitates quantitative comparisons.

    o Comments directing readers attention to important

    figures.

    o Provide concise,efficient way topresent numerical

    data.

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    GRAPHICS

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    LINE GRAPHS

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    AREA CHARTS

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    PIE CHARTS

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    BAR CHARTS

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    PICTOGRAPHS

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    GEOGRAPHS

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    3D GRAPHICS

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    ORAL PRESENTATION

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    Oral Presentation

    Researchersoften present their findings

    orally.

    Also known as briefing.

    Small groupofpeople involved.

    Thepresentation is normally followed by

    Questions & Discussion.

    Divided intopreparation, delivery andaudiovisuals.

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    i) PREPARATION

    1) Opening

    Theopening should be direct.

    It should explain about natureof the

    project.

    2) Findings & Conclusions

    Each conclusion can be followed by the

    findings that support it.

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    3) Recommendations

    Each recommendation may be followed by

    the references to the conclusions leading to it.

    Thismay be appropriate to call for questions

    from the audience

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    ii) DELIVERY

    A polished presentation adds receptiveness.

    Demeanour,posture,dress & total

    appearanceshould be appropriate.

    Speed ofspeech, clarity,pauses and gestures Thespeakermust get & hold audience

    attention

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    iii)AUDIOVISUALS

    Visual aids areparticularly an important

    aspect of briefings.

    It is toooften ignored or treated

    inadequately.

    Researchers can useVariety of AV with

    good results.

    Visual aids are relatively simple andinexpensive tomake.

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    Low Tech

    Chalkboards and whiteboards

    Handout materials

    Flip charts

    Overhead transparencies

    Slides

    High Tech

    Computer Drawn Visuals

    Computer Animation

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    Adobe Acrobat

    Document

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