REHAU MARKETING TOOLKIT · Press advertising, a dedicated end consumer website with postcode search function and partner Profile pages, ‘Pay per click’ campaign, comprehensive

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REHAU MARKETING TOOLKITALL YOU NEED TO PROMOTE YOUR BUSINESS

www.rehau.co.uk/windows Building Solutions

Automotive

Industry

CONTENTS

Introduction 4

REHAUMarketingServices 5

MarketingAdvice 11

SalesBrochures 17

DisplayItems 21

PromotionalItems 27

3

REHAU MARKETING TOOLKIT

At REHAU we value all of our customers no matter how large or small they are.

Weunderstandthemanydiverseaspectsofourcustomers’businessesandthedifficultieswhichcanbe

experiencedtryingtocontrolallofthoseaspectsinaneffectiveandprofessionalway.Theultimateaimof

allofusistohavemanyhappycustomersandtobeseenasareputablecompany.Butnoneofthiswill

happenunlesswemarketourcompanyeffectively.

Withthisinmindwehavebroughttogetheralloftheessential‘tools’youneedtosuccessfullymarketyour

businesswiththeREHAUMarketingToolkit.

WebeginwithanoverviewofthemarketingservicesavailablefromREHAU,followedbyasectiondedicated

toadviceonareasofmarketingyoucouldconsiderforyourbusiness.

ThelastthreesectionsprovideinformationonthephysicalitemsavailabletoyoufromREHAUintheform

ofsalesbrochures,displayitemsforuseinyourpremisesorshowroom,andpromotionalitemswhichcan

beusedas‘giveaways’attradeshows,opendaysetc.Thereisanorderformprovidedwiththisbrochurefor

orderingthesevariousitems.

Ifyourequireanyfurtherinformationonanythingcontainedinthisbrochure,pleasecontactyourREHAU

RegionalSalesOffice.

REHAU MARKETING SERVICESWE ARE HERE TO HELP

4



At REHAU we have a team of Marketing Communications’ (MarComms) professionals whom are available to help and advise you on how to market your business, generate leads, convert sales and ultimately increase your profitability.

6 7

Press ReleasesPRisaninvaluablemarketingtooltohelpyou

reachpotentialcustomersintheconsumer,tradeor

commercialmarketplaces.Itenablesyoutogenerate

positivepresscoverageaboutyourbusinessin

thenewspapersormagazinesreadbyyourtarget

customers.

Incontrastwithadvertisingwhichis‘paidforspace’

andwhichreadersrecogniseassuch,coverage

generatedthroughPRisessentiallyfreeandcarries

agreaterdegreeofcredibilityandauthority.

REHAUprovidesaPRserviceforallourcustomers

whichisfreetouse.Ouraimistohelpyou

publicisethestrengthsandsuccessofyourbusiness

intherightmagazinesattherighttime.This

coveragemaygeneratesalesenquiriesoritmay

simplyhelpincreaseawarenessofyourbusinessto

supportyourothermarketingcampaigns.

Althoughthereisnoguaranteethatthese

publicationswillpublishtherelease,thereisafairly

stronglikelihoodthattheywillifitiswellwritten,

accompaniedbygoodphotographsandpresentedto

themintherightformatandwithintheirpublishing

deadlines.

REHAUemploystheservicesofSarahCoupe,a

professionalPRconsultantwithasuccessfultrack

recordinthewindowindustry,andsheisavailable

toallourcustomerstohelpyoudevelopthePR

campaignwhichisrightforyou.

ThevastmajorityofthePRwhichwecarryoutfor

customerspublicisessuccessfulcontractswhichhave

beencompleted.Thesepressreleasesdemonstrate

yourstrengthandexpertiseand,insomecases,

servetoassociateyourbusinesswithprestigious

customers.

Whateveryouwanttosayinthepresswhetheryou

wanttoannouncetheopeningofnewshowroom

inyourlocalpressorusethetradepresstotell

customersyouhaveinvestedinnewmachinery-

thenwecanhelp.

? Toaccessthisservicepleasecontactyourregionalsalesofficeoremail:

[email protected]

Bespoke Marketing AdviceWehaveadedicatedMarketingCommunicationsAdvisorwhocandiscusswithyoutheaimsandtargetsof

yourbusinessandhowbesttoachievethem.Wecanprovideyouwithanobjectiveopiniononyourcurrent

marketingactivitiesandhowyoucanimproveanddevelopthemandofferhelponyourwebsite,advertising

campaigns,directmailandshowroomdesign.

Wearehappytovisityourpremisesinpersonandspendanhourorsowithyouasveryoftenallit

needsissometimediscussingideasaroundatabletoopenyourmindtonewdirectionsinwhichyou

couldtakethemarketingofyourbusiness.

Wewillfollowupthesediscussionswithanyactionswhichneedtobeimplemented.

TheexamplesshownonthefollowingpagesandintheMarketingAdvicesectionarerepresentationsof

customerprojectsinwhichwehavebeeninvolvedinthepast.

DatabasesTherearetwosourcesofdataavailablefromREHAUforourcustomerstousefordirectmailingpurposes.

Theyarebothfromexternalsourcesforwhichwepayannuallicences.

Winbase Fabricator and Installer Database

Thisistheindustrydatabase,whichhasbeeninexistenceforquiteanumberofyears.Itcomprisesof

fabricatorsandinstallersthroughouttheUKofalltypesofmaterials,i.e.PVC-U,Aluminiumandwood.Itis

availabletosubscribersonlineandiscontinuallyupdated.Targetareascanbychosenbytown,countyor

region(eg.SouthWest,WestMidlands,NorthWest).

Wedohaverestrictionswhenissuinganydatafromthisdatabasetoourcustomers.Wecanproduce

mailinglabelsormailmergedletters.BothofthesecarrytheREHAUQualitylogo.

Wearealsoabletocarryoutane-mailmarketingcampaignonyourbehalfusingthedatafromWinbase

ona‘oneoff’basis.

WecannotissueanyfurtherinformationtoyoufromWinbasesuchastelephonenumbers.

AFD Names & Numbers

Thisispost-codebasedandvirtuallyanything

canbesearchedforwithinthisdatabasesie.

Anythingfrombuilderstoelectricalshops.Youcan

alsospecifythesizeofbusinessie.Numberof

employees.Thereisalsoausefulsearchmethod

whereyoucanspecifyaradialareafromacertain

postcode.

Therearenorestrictionsontheinformationissued

fromthisdatabaseanddataisusuallyprovidedvia

anExcelspreadsheet.

Being an AUTHORISED PARTNER

Obligations

AnAuthorisedPartnerisaskedtosignanAgreement

whichmeanstherearecertainobligationstheyhave

agreedtoundertake,namely:

- ToexclusivelyofferREHAUproductstoanyenquiriesreceivedasaresultoftheirinclusionon

thewebsite

- Torespondtoenquirieswithinamaximumtime

periodof48hours

- ToadheretotheREHAUfabricationandinstallationguidelinesprovidedinourtechnicalmanualsand

anysupplementarytechnicalbulletinsandupdates

- TofollowtheREHAUAuthorisedPartnerslogoguidelinesandundertaketouseitcorrectlyinall

promotionalactivitiesreplacingallotherREHAU

logoswiththisnewlogo

- ToundertakenottopasstheAuthorisedPartnerslogotoanyothercompany.

What REHAU provides- UseoftheAPlogo(whichREHAUalsopromotes

throughitsconsumeradvertisingandonitsend

consumerwebsite)

- AProfilePagewhichwillfeatureonourendconsumerwebsitereadytoappearwhenvisitors

carryoutapostcodesearch

- AdedicatedREHAUAuthorisedPartnerwebsite(www.rehauauthorisedpartners.co.uk)whichallowsourAuthorisedPartnerstocreateand

developtheirprofilepage,viewtheirwebstatistics

andhaveaccesstonewsarticlesandfurther

marketingadvice.

REHAU Authorised PartnersTheREHAUAuthorisedPartnerschemeisanetworkofprofessionalREHAUfabricatorsandinstallersall

operatingintheDomesticconsumermarket.Increatingthescheme,REHAUacknowledgestheimportanceof

ourcustomersandtheimportanceofpromotingtheREHAUbrandandtheirPartnersintothismarketsector.

REHAUhasadevelopedawebsite(www.rehauhome.com)aimedatHomeownersinordertoraise

awarenessoftheREHAUbrand,generateenquiriesandultimatelycreateextrasalesforourAuthorised

Partners.

Byusingtheumbrellabrand-‘REHAUAuthorisedPartner’itmeansthatyouarepartofthiskeyinitiative

whichhasbeendevelopedtoensurethatbothREHAUandourPartnerscontinuetoexperiencesuccessand

growthintheWindowsmarket.

You can rest assured that at Roseview, we willonly supply you with the best, we guarantee thisby only using the best materials for manufacturingquality Vertical Sliders.

It is because of this that we use the REHAUHeritage System in all of our products.

The benefits include:

Suitable for newly built or refurbished buildings.

Chamfered external and sculptured internal details toadd authenticity to any installation.

Sash horn mouldings based on traditional designs.

Excellent heat and sound insulation.

A wide variety of hardware fittings are available.

Designed to make cleaning easier.

Available in more than 150 colours

Approved by Conservation bodies andHousing Association across the UKs.

Call us now and benefit from over thirty yearsexperience to ensure that you get the best!



8 9

www.rehauauthorisedpartners.co.uk/companyname

REHAU AUTHORISED PARTNERSTHE PERFECT PARTNERSHIP FOR YOUR WINDOWS, DOORS AND CONSERVATORIES

PARTNERS NAME

10


MARKETING ADVICEYOUR GUIDE TO SUCCESFUL MARKETING

- 250personalisedAuthorisedPartnersbrochuresfreeofcharge,- TwoAPcertificateswhichshouldbedisplayedatbusinesspremises/showroom

- Aquantityofwindowstickersandvehicledecals- Aquantityof ‘freeofcharge’consumersatisfactionsurveysandtheopportunitytoenterthecompetitionto

beREHAUFabricatorandInstallerorInstalleroftheYear.Additionalstocksofthesurveycanbeordered

usingtheorderformsuppliedwiththisbrochureorbycontactingyourregionalsalesoffice.

REHAU - Building the Brand REHAUiscarryingoutpromotionalactivitiestoincreasebrandawarenesswiththeendconsumerandsupply

theAuthorisedPartnersnetworkwitharangeofpromotionalitemstohelpthemsellintothemarket.

Pressadvertising,adedicatedendconsumerwebsitewithpostcodesearchfunctionandpartnerProfilepages,

‘Payperclick’campaign,comprehensiveandattractiverangeofsalesliteratureetc.otheritemsandinitiatives

tocontinuetodevelopandimprovethescheme.

However,REHAUcanonlydosomuchtobuildbrandawarenessamongsttheendconsumermarket.We

needeachandeveryoneofourAuthorisedPartnerstopromotetheAuthorisedPartnerslogoandschemeto

theirmarkettomakearealdifferencesoweaskallofourAuthorisedPartnerstousethelogoandsupport

materialsthatwesupply.

? ForfurtherinformationonREHAUmarketingservicespleasecontactyourregionalsalesoffice

oremail:[email protected]

Tools

Corporate Identity

- Logo - Corporatecolours - Helpstobuildbrand - Shouldbeconsistent - Eyecatching

Yourcompanylogoistheonethingwhichneedstobeconsistentthroughoutallofyourmarketingactivity.

Ifyoudon’tyethavealogothenwerecommendthatyouhaveonedevelopedforyourcompany.Alogo

usuallyconsistsofyourcompanynameandsomesortofsymbol.Thiscanberelatedtoyourcompany

name,locationorthebusinessyouarein.Onceyourlogohasbeendeveloped,useitonallofyour

companystationery,externalsignage,yourownbrochuresifyouhavethem,onyourwebsiteetc.Youmust

alwayskeepconsistentcorporatecolours.


Literature

Portrayingastrongfirstimpressiongivesyouastrongcompetitiveadvantageinademandingmarketplace.

Tradeliteratureshouldbestraightforwardandtothepoint.Clear,conciseinformationabouttheproducts

youareofferingandhowyourpotentialcustomerscanobtainthem.Imagesshouldbehighqualityand

shouldincludethosewithclose-updetail.Talkaboutfeaturesandbenefitsoftheproductaswellasany

accreditationsyoumayhold.Highlightproductswhichdifferentiateyoufromthecompetition.

Communication

- WebsitelinkedtoappropriateREHAUwebsite:

ie.www.rehauhome.comorwww.rehau.co.uk/windows

- Socialmedia(Facebook,Twitter)

- Creativeadvertisinglocalnewspapers,directories,tradepress

Marketing - you know you should do it, but you may not be entirely sure how to go about it.In this section we will cover why your company should have a marketing strategy and some advice on how to implement it.

Marketing your company should be at the core of a long term plan to exist and remain in business. Poormarketing=weakbrand=poorsales=poorprofits.

Longtermsalesgrowthisfuelledbyastrongbrandwhichisnurturedbyeffectivemarketing.

Youhavetounderstandthatyourmarketingbudgetisnotanadd-onactivity,anafter-thoughtnorthefirst

thingthatyoucancutfromtheoverheadexpensesindifficulttimes.Itshouldbeatthecoreofalong

termplantoexistandremaininbusiness.

TheAim-Toprofitfrommeetingyourcustomersneedsbetterthanyourcompetitors


Points to consider - Whoareyourcustomers?

- Whatisyouredgeoverthecompetition?

- Wherecanyoumakeagreaterimpact?

- Measureyoursuccess-Qualifyyourleads

- Buildyourbrand - Howshouldyoupromoteyourproducts?

- Whatchannelsshouldyouuse-Newspaper

advertising,tradepublications,endconsumer

magazines,radioadvertising,directmail,

e-marketing,web?

- Howmuchshouldyouspend?

- Howdoyoumeasureyoursuccess&review

activitytobeeffective?

Your CampaignWhateveryoudecidetoincludeinyourcampaign,

takinganintegratedapproachisessentialto

successfulmarketingsoyourwebsitemirrorsyour

advertisinganddirectmailcampaignandsoon.

Withaconsistentstrategyyouwillconnectwithyour

targetaudience,usingmulti plepointsofcontactand

thechannelstheyrelatetomost.Withthesame

overallmessageyouaremorelikelytoseeyour

resultsimprove.

12 13

L i m i t e d

Call us now on01206 243555www.iceniwindows.co.uk













- Pressrelations-Coverageinlocalnewspapers - Directmailshouldhave‘returntosender’option,

shouldbe‘coded’

- Sponsorshi p&fundraisinglocalsportsteams,

schools,opendays

- Showroom

- Yourstaff

Website

Thefeelofyourwebsitereallydependsuponyour

audiencewhetheryouareendconsumerortrade

focused.Ifyouraudienceistheendconsumer,

thenyourwebsiteneedstobeaspirational,with

manyimages(usinggoodphotography)showing

yourpotentialcustomerhowgoodtheirproperty

couldlookusingyourproducts.Ifyouareaiming

atthetrademarketthenyourwebsiteshouldbe

moretechnicalfocusedhighlightingyourproducts

andserviceswhicharedifferenttothecompetition.

Creatinganeffectivewebsiteforyourcompany

shouldbeapriority,talktoexpertwebdesigners,

seektheirhelp.

Onceyourwebsitehasbeenproduceddon’tsitbackandrelaxthinking‘‘jobdone’asyouneedtomake

surethatthesiteisworkingforyourcompany.

Therearetoolsontheinternetyoucanuseto

analysetheactivityonyourwebsite-usethese

toolsassourcesofinformationsothatyoucan

‘tweak’thesitetomakeitmoreeffective.

Social Media

Thisformofmarketingforbusinessesisgrowing

allthetimeandyourcompanycouldbepartofit.

Themorepresenceyouhaveinotherareasofthe

internetthemoreitwillhelpyourownwebsiteto

climbuptherankingsofsearchengines(SEO-

searchengineoptimisation).

14


15

Creative Advertising

Youcanspendagreatdealofmoneyonadvertisingwhich,unlessyouplancarefullycouldendupbeing

acompletewasteofeffortandmoney.Thefirststepisforyoutodecidewhetherornotadvertisingisthe

rightmediumforyoutoreachyourpotentialcustomers.Youwillneedtoaskyourselfsomebasicquestions

andknowtheanswers:

Whatisityouwanttopromoteexistingproduct,newproduct,specialoffer,serviceorbrandname?

Whoorwhatisyourmarket?Whatwillgenerateinterest?

Whyshouldanyonebuyfromyouwhatmakesyoudifferentorbetterthanthecompetition?

Thereisnorealreasonwhysomeadvertsaremoreeffectivethanothers.Therearesomanycontributing

factorsthatcanaffectanadvertssuccess:

- Timing

- Positionoftheadvertwithinapublication - Generalmarketclimate

- Howquicklyandefficientlyyourespondtoanenquiry - Yourmessage/USP

- Qualityofimages(mustbe300dpiforprint)

- StockimagesorlibraryphotosmayhavemoreimpacthoweveryouhavetoconsiderRoyaltyfeeswhich

varydependingonapplicationandnatureoftheimagestobeused

- Styleandtone

SALES BROCHURESMARKETING ADVICEYOUR GUIDE TO SUCCESFUL MARKETING

16

Press Relations

Sendingoutpressreleasestothepresscanbe

carriedoutinadditiontoyouradvertisingcampaign

orcanbedoneasastandalonecampaign.Very

ofteneditorialcoveragewithinapublication(such

asanarticleaboutyourcompanyanditsproducts)

isseentobemoreobjectivethananadvertisement.

Thereforethishasmorecredibilityandauthority

amongstthereadership.

Direct Mail

Thelookofyourdirectmailersshouldreflectthe

lookofyouradvertsand/orwebsite.Ensurethat

youareusingdatafromareputablesource.Always

includea‘returntosender’addressandacodeon

themailersothatanyenquiriesfromthemailercan

beidentifiedenablingyoutoanalysethesuccessof

themailingcampaign.

Sponsorship & fundraising

Makefulluseofanyopportunitythatarises

tocreatemoreawarenessofyourcompanyby

sponsoringlocalevents.Youcouldalsocreateyour

owncharityfundraisingactivityandensurethatthe

localpressandlocalradiostationsareawareof

yourevent.

Showroom

Thisisyouropportunityforyourpotentialcustomers

toexperiencewhatyoucanofferthematfirsthand.

Whateverproductsyouchoosetoexhibitinyour

showroom,ensurethatthedisplaysarepristineatall

times.Donotcluttertheshowroomwithtoomany

displaysensurethereisroomforcustomerstomove

aroundtheareawithease.Itisagoodideato

havea‘children’scorner’withsmalltableandchairs,

colouringbooksandcrayonsetc.tokeepthelittle

onesamusedwhilstyouaretalkingbusinesswith

yourcustomers.Alwaysensurethattheshowroom

iscleanandtidyandthatyouropeningtimesare

clearlyondisplay.

Your Stafffinally,itisvitalthatallofthestaffwhohelpyourunyourbusinessarefullyawareof

allofthemarketingactivityyouareundertaking.

Yourstaffcanbewalkingadvertisementsforyour

company.Trainthosepeoplewhoanswerthe

telephonetoalwaysaskapotentialenquirywhere

theyheardaboutyourbusiness.Thisthenneedsto

berecordedsothatyoucanalwaysanalysehow

successfulanyinvestmentintomarketingisforyour

company.

Ifyouimplementalloftheaboveintoyourbusiness

thenyouwillbewellonthewaytocreatinga

professionalcompanywhomyourpotentialcustomers

willfeeltheycantrust,leadingtoimprovedsales.

Thenextsectionsofthisbrochureprovides

informationonthesalesandpromotionalitems

whichareavailablefromREHAU.

? Contactyourregionalsalesofficetoarrangeamarketingconsultation

withREHAU:[email protected]

SALES BROCHURES

Windows, doors and conservatories

beautifully madeInspiring design,

products can do for youDiscover what REHAU

For more information on REHAU products, visit www.rehau.co.uk/homeowners

or ask your REHAU supplier for a copy of our product brochures.

every homeA style to suit

www.rehau.co.uk/homeowners Ref: 026/07.10

This document is protected by copyright. All rights based on this are reserved. No part of this publication may be translated, reproduced or transmitted in any form or by any similar means,

electronic or mechanical, photocopying, recording or otherwise, or stored in a data retrieval system.

www.rehau.co.uk/homeowners Building Solutions

Automotive

Industry

REHAU MULTI-FOLD DOOROPEN UP A BIGGER WORLD

www.rehauhome.com

REHAU S706 AND REHAU EDGECLASSICALLY STYLISH

Building Solutions

Automotive

Industry

SALES BROCHURES

Windows, Doors & Conservatories – Inspiring Design, Beautifully Made

28pagehighqualitygenericbrochurewith

sectionsonwindows&doors,conservatories

&informationonREHAUasacompany.

REHAU Multi-Fold Door – Open Up A Bigger World

8pagebrochureofferingdetailsaboutthesystem–

suitableforendconsumer&trade

REHAU S706 & REHAU Edge – Classically Stylish



REHAU S717 Patio Door – Let The Outside Inside

4 pagebrochureofferingdetailsaboutthesystem–


18 19

? Toorderthesebrochures,pleasecontactyourregionalsalesofficeorusethe

orderformsuppliedwiththisbrochure.

This section shows some of the most popular of the sales brochures available from REHAU. ThereisagenericWindows,Doors&Conservatorybrochurecoveringdifferentstyleoptionswhichisnot

systemspecific.

ThenthereisaseriesofsystemspecificbrochurescoveringREHAUS706,REHAUTritec,REHAUHeritage,

REHAUS717patiodoorandREHAUmulti-folddoors. Thesesbrochurescanbeusedfortheendconsumer

orforthetradeastheyprovidemoredetailedinformationabouteachsystem.

TheREHAUcolourbrochureprovidesimagesandinformationonthecolouredfoilandArcylIIoptions

available.

Finally,TheTotalSolutionforSpecifersbrochurecoversallsystemsindetail,aswellassectionsonEnergy

Efficiency,otherREHAUproductssuchasRenewableEnergyproductsandcompanyinformation. The

brochureisprimarilyaimedatspecifiersintheCommercialMarket.

ThereareotherbrochuresavailablefromREHAUnotdetailedhere,pleaseaskyourRegionalSalesOfficefor

furtherinformation.

N.B.Brochurerepresentationcorrectattimeofgoingtoprint.

DISPLAY ITEMSFOR YOUR PREMISES OR SHOWROOM

20

SALES BROCHURES

www.rehauhome.com Building SolutionsAutomotive

Industry

REHAU TRITECSIMPLY SUPERIOR

REHAU Tritec – Simply Superior



REHAU Heritage – Period Style



PVC-U WindoW and door SyStemSthe total SolUtion for SPeCifierS

Building SolutionsAutomotive

Industry

www.rehau.co.ukwww.rehau.co.uk 700.781EN/017/E&T/08.10

This document is protected by copyright. All rights based on this are reserved. No part of this publication may be translated, reproduced or transmitted in any form or by any similar means, electronic or mechanical, photocopying, recording or otherwise, or stored in a data retrieval system.

UK & IRELAND SALES OFFICES

London, REHAU Ltd, The Building Centre, 26 Store Street, London WC1E 7BT Phone: 0207 580 6155 Fax: 0207 307 8595 Slough, Units 5 J & K, Langley Business Centre, Station Road, Langley, Slough SL3 8DS Phone: 01753 588500 Fax: 01753 588501 Manchester, Brinell Drive, Irlam, Manchester M44 5BL Phone: 0161 777 7400 Fax: 0161 777 7401 Glasgow, Phoenix House, Phoenix Crescent, Strathclyde Business Park, Bellshill, North Lanarkshire ML4 3NJ Phone: 01698 503700 Fax: 01698 503701 Dublin, 9 St. Johns Court, Business Park, Swords Road, Santry, Dublin 9 Phone: 00353 (0)1 8165020 Fax: 00353 (0)1 8165021

PVC-U Window & Door Systems – The Total Solution For Specifiers

52pagebrochurewithdetailedinformationon

allREHAUsystems&includingsectionson

EnergyEfficiency&otherREHAUproductofferings

(underfloorheating&cablemanagement)

Creative Colour and Finish – Transform Your Home

12pagebrochureprovidingexamplesofcoloured

installationsandinformationonthefoiledandAcryl

IIoptionsavailable.


Industry

REHAU HERITAGEPERIOD STYLE


Industry

REHAU TRITECSIMPLY SUPERIOR

? Toorderthesebrochures,pleasecontactyourregionalsalesofficeorusethe

orderformsuppliedwiththisbrochure.



22 23

WARM & COSY

- Keep your home warmer, reduce draughts & save money on your heating bills

- Our window products can achieve excellent U values and the highest Window Energy Ratings

- Fully compliant with current Building Regulations

www.rehauhome.com

PERFECT & PRACTICAL

- Our products are unrivalled in quality, technological innovation & design

- Low maintenance, enhanced security & energy efficient

- Many different styles available to suit any type of home

- High gloss finish, good looks & high thermal & sound proof performance

- All products are manufactured using recyclable materials

www.rehauhome.com

WHY CHOOSE AN AUTHORISED PARTNER?

- When choosing windows, doors or a conservatory for your home you should know that you are making the right choice in both the products and the company installing them

- As a REHAU Authorised Partner we have the expertise and the backing of REHAU – a global leader in PVCu products – providing you with peace of mind

- We have an established partnership with REHAU enabling us to deliver high quality products, enhancing the look and comfort of your home for many years to come

www.rehauhome.com

COLOUR & STYLE

- REHAU window products are available in modern White or a choice of colour finishes

- Over 25 laminate options available including Rosewood, Golden Oak, Cream & Irish Oak

- 150 gloss colours are available using the REHAU Acryl II colouring system

- Enduring quality across the full spectrum

www.rehauhome.com

Warm & Cosy

A2Poster-EnergyEfficientwindows

Perfect & Pracical

A2Poster-Benefitsofmodernwindows

Why Choose an Authorised Partner?

A2Poster-Benefitstotheenduserofchoosingyourcompany

Colour & Style

A2Poster-ColourOptionsAvailable

? Toordertheseposterspleasecontactyourregionalsalesofficeorusetheorderform

providedwiththisbrochure

This section offers a variety of items which can be used to help to enhance your showroom and/or premises.

PostersThereareaselectionofpostersavailablewhichareA2insizeandareprintedonhighqualitymaterial

whichcaneitherbemounteddirectlyonthewallusingtheadhesivetabssupplied,ortheycanbeframed

forwallmounting.Therearefourposterswithimageryandnotextandafurtherfourprovidinginformation

asfollows:

Warm & Cosy - Keepyourhomewarmer,reducedraughts&savemoneyonyourheatingbills

- OurwindowproductscanachieveexcellentUvaluesandthehighestWindowEnergyRatings

- FullycompliantwithcurrentBuildingRegulations

Perfect & Practical - Ourproductsareunrivalledinquality,technologicalinnovation&design - Lowmaintenance,enhancedsecurity&energyefficient

- Manydifferentstylesavailabletosuitanytypeofhome

- Highglossfinish,goodlooks&highthermal&soundproofperformance

- Manycolouroptionsavailableinwoodgrainfinishesorsmoothcolourcoated

Why Choose An Authorised Partner? - Whenchoosingwindows,doorsoraconservatoryforyourhomeyoushouldknowthatyouaremakingthe

rightchoiceinboththeproductsandthecompanyinstallingthem

- AsaREHAUAuthorisedPartnerwehavetheexpertiseandthebackingofREHAUagloballeaderinPVCuproducts–providingyouwithpeaceofmind

- Wehaveanestablishedpartnershi pwithREHAUenablingustodeliverhighqualityproducts,enhancingthe

lookandcomfortofyourhomeformanyyearstocome

Colour & Style - REHAUwindowproductsareavailableinmodernWhiteorachoiceofcolourfinishes

- Over25laminateoptionsavailableincludingRosewood,GoldenOak,Cream&IrishOak

- 150coloursareavailableusingtheREHAUAcrylIIcolouringsystem - Enduringqualityacrossthefullspectrum

OtheritemsonofferinthissectionincludewindowandvanstickersdisplayingtheAuthorisedPartnerlogo

andastylishliteraturestand,togetherwithdetailsoftheportableexhibitionstandswhichareavailableto

lendfromREHAUforeventsandshows.


24

Open/Closed Sign

Van Sticker

Largestickerperfectforbrandingyourcompany

vehiclessize415mmx240mm

Leaflet Dispenser

AclearacrylicdesktopdispenserforA4 sized

leaflets/brochures

Window Sticker

FordisplayingtheAuthorisedPartnerlogoon

windowsinyourpremisesoryourshowroom

samples


Welcome Mat

Essentialforprovidingawelcometopotential

customerstoyourshowroomorpremises–size

120cmx85cm

Display Literature Stand

Freestandingdisplaystandwhichcomeswith6

clearacrylicpocketstoenableyourcustomersto

easilychoosethebrochuresyouhaveavailable

25

? Toordertheseitems,pleasecontactyourregionalsalesofficeorusetheorderform

suppliedwiththisbrochure.

www.rehauhome.com www.rehauhome.com

www.rehauhome.com www.rehauhome.com

Poster

A2ConservatoryPoster

Poster

A2FrenchDoorPoster

Poster

A2CasementWindowPoster

Poster

A2VerticalSlidersPoster

? Toordertheseposterspleasecontactyourregionalsalesofficeorusetheorderform


PROMOTIONAL ITEMSREHAU MERCHANDISE

26

Portable Exhibition StandsREHAUhavetwoexhibitionstandswhichareavailabletolendfromusfreeofcharge. Thereisatrade

versionandaretailversionavailableandcanbeusedasabackdropwhenattendingtradeshows,retail

shows,foropendaysetc. Thestandsmustonlybeusedindoorsandmeasure 2086mmhighx2715mm

longx817mmwidewhenerected–fullinstructionsforerectingthestandareprovided.

REHAUwillarrangeforthestandtobedeliveredtoyouoneortwodaysbeforeyoureventandwillcollect

backfromyouoneortwodaysafter.

IfyouhaveaneventcomingupandwouldliketheuseofoneoftheREHAUstands,pleasecontactyour

RegionalSalesManager.

Retail Stand

Trade Stand




28 29

REHAU Mug

Packof6

REHAU Carpenters Pencils

Packof20

REHAU Ballpens

Packof50

REHAU Memo Block

Packof4

REHAU Tape Measure REHAU Desk Pad

Packof5

Vertical REHAU Flag

400cmhighx150cmwide

Polo Shirts

AvastrangeofsizesfromMtoXXXXLinachoice

offourcolours,blue,black,grey&white

REHAU Balloon

packof200

REHAU A4 Memo Pad

Packof10

REHAU Scale Ruler (12 inch)

Packof5

Window Sample Bag

Forasample600mmwideby900mmhighwith

A4 plasticsleeveinthecentre,whichcanholda

brochureorbeusedtopersonalisewithyourlogo

? Toordertheseitemspleasecontactyourregionalsalesofficeorusetheorderform


Pleasenotethatpromotionalitemsaresubjecttoavailability.Designoftheseitemsmaychangewithoutpriornotification Pleasenotethatpromotionalitemsaresubjecttoavailability.Designoftheseitemsmaychangewithoutpriornotification

30 31

NOTES NOTES

Thisdocumentisprotectedbycopyright.Allrightsbasedonthisarereserved.Nopartofthispublicationmaybetranslated,reproducedortransmittedinanyformorbyanysimilar

means,electronicormechanical,photocopying,recordingorotherwise,orstoredinadataretrievalsystem.

www.rehau.co.uk/windows V208/OP/01.12

[email protected]

UK & IRELAND SALES OFFICESLondon,REHAULtd,TheBuildingCentre,25StoreStreet,LondonWC1E7BTPhone:02075806155Fax:02073078595Slough,Units5J&K,LangleyBusinessCentre,StationRoad,Langley,SloughSL38DSPhone:01753588500Fax:01753588501Manchester,BrinellDrive,Irlam,ManchesterM44 5BLPhone:01617777400Fax:01617777401

Glasgow,PhoenixHouse,PhoenixCrescent,StrathclydeBusinessPark,Bellshill,NorthLanarkshireML4 3NJPhone:01698503700Fax:01698503701Dublin,9St.JohnsCourt,BusinessPark,SwordsRoad,Santry,Dublin9Phone:00353(0)18165020Fax:00353(0)18165021

Documents

REHAU MARKETING TOOLKIT · Press advertising, a dedicated end consumer website with postcode search function and partner Profile pages, ‘Pay per click’ campaign, comprehensive