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September 2014September 2014
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In This Issue:
Membership 3
.REALTOR Domain Info 4
New Realtor® Store Items 5
Florida Realtors® Member Profile 6
Technology 8-9
Ethics Review 13
Education Outlook 15
Statistics 16-17
You’re Invited to
RAMC’s Annual Installation &
Awards Luncheon
Friday, Sept. 26thFriday, Sept. 26th
11:30AM11:30AM
at Mariner Sandsat Mariner Sands
Please join us as we welcome our incoming leadership team for 2015, and recognize
Realtors® and Business Partners who have gone above and beyond this past year!
Tickets are $35.00 per person and must be purchased in advance. You may register
online at ramcfl.org (log in and go to the Calendar) or call 772-283-1748 to purchase
reservations by phone.
Did you miss the fun at the Annual Florida Realtors® Conference in Orlando this year? Don’t worry,
our YPN chapter is offering a Conference Recap on Monday,
September 8th at 11AM at RAMC. If you would like to attend, please R.S.V.P.
to Kim Arenas at RAMC, 772-283-1748 or [email protected]
Save the Date!
The GRI 200 series is coming to
RAMC
GRI 201: 10/27 & 10/29
GRI 202: 10/30 & 11/3
Modules are $165 each, or take the entire
GRI 200 series for $299
Call 1-800-669-4327 to register
REALTOR® ASSOCIATION OF MARTIN COUNTY
43 SW Monterey Road Stuart, Florida 34994
Phone (772) 283-1748 Fax (772) 288-0215
[email protected] www.ramcfl.org
OFFICERS
President JENNIFER ATKISSON-LOVETT, CRS, GRI
President-Elect DENNIS FADDEN, CRS, GRI, SRES, SFR
Vice President BILL DEAN
Secretary-Treasurer CHRISTY BEARSE, CPA
DIRECTORS
TOM BAKER [email protected]
RICK BOSCHEN [email protected]
DAN BRADY, CCIM, CRB [email protected]
DIANA BRUTON, AHWD,CRB,LTG,PMN [email protected]
ANN BUSBEE, CRS, GRI, LTG [email protected]
BOB CASTELLANO, GRI [email protected]
JEFF CLARK, CRS [email protected]
JOAN ROGERS [email protected]
STAFF
JOY LANE Executive Vice President
MARISA MOLEIRO MLS Director
MLS, Marketing, Newsletter, Email, RAMCFL.org [email protected]
RENEE JORDAN Education Director
Classes, Seminars, Requirements [email protected]
VICKI HOUTRIDES Accounting & Government Affairs
KIM ARENAS Membership Director
Sponsorship, Membership, Facilities [email protected]
Advertise in RAMC Digest!
Contact Marisa for information on advertising at [email protected]
Deadline for the October edition is September 19th.
Page 2
National Association of REALTORS® 888-874-6500
Florida Association of REALTORS® 407-438-1400
Florida Legal Hotline 407-438-1409 Free advice from an Attorney for members of Flor-ida Realtors®!
Florida Tech Helpline 407-587-1450 (M-F 9am-8pm / Sat 9am-5pm) Free expert assistance and support for all your technical needs.
DBPR 850-487-1395 www.MyFloridaLicense.com/dbpr (FL Dept. of Business and Professional Regulation)
Check your CE credits and license renewal information at:
www.MyFloridaLicense.com
MLS Technical Help Desk & GoMLS Help 888-825-5472 M-F 8:30am-8:30pm / S-S 8:30am-3pm
Form Simplicity 407-587-1450
IMAPP 888-462-7701
IMPREV Marketing Center 800-809-3356
ListHub Support 877-847-3394 (press 2)
ListingBook 866-353-3456
RatePlug 877-710-0808
RealBiz 360 888-732-5249 (press 2)
Realtor.com 800-878-4166
RPR (24-7 Support) 877-977-7576
ShowingTime 800-379-0057
Supra 877-699-6787
Important Phone Numbers and Web Sites
How to track your CE Credits with DBPRHow to track your CE Credits with DBPRHow to track your CE Credits with DBPR It is very important to keep all your continuing education letters to validate your coursework. These letters will tell you the course names and how many credits you received. If the credits did not get transmitted successfully to DBPR, then you will be able to use the letters to verify your attendance.
For questions, please call the Customer Contact Center at 850.487.1395 Monday-Friday, 8 a.m. - 6 p.m. and Saturday 10 a.m. - 2 p.m. EST.
>> Click here to Verify CE Credits at DBPR Online
>> Click here for Florida Realtors® Education Contacts
For more information about Florida Licensing requirements, you can visit the Florida Realtors® website by clicking here
Page 3
Membership REALTOR® Member Office Transfers Susan Bonnell Century 21 IRP Realty
Marianna Burgund McAlister Properties LLC
Selene LaFazia RE/MAX 1st Choice
Andrew Michaels RE/MAX of Stuart
Janice Palmer Under the Palm Realty Inc.
Floyd “Spence” Spencer Sailfish Realty of Florida
Shela Villardi Illustrated Properties
Laura Vinci Real Estate of Florida
Returning REALTOR® Members Mark Bradley Keller Williams of Martin County
Fred Hennings Hennings Real Estate
Laura Steinhauer Water Front Properties
New Realtor® Offices #1044—AlexUSRealty.com 145 Central Park Plaza Port St Lucie, FL 34986 772-934-6863 DR: Cynthia Alexander
#1045—Redfin Corporation 9091 N Military Trail, #12 Palm Beach Gardens, FL 33410 561-799-2877 DR: Robyn Jackson
#1046—Floris Properties 8915 SW Fishermans Wharf Dr Stuart, FL 34997 772-341-9971 DR: Elizabeth (Betty) Floris
#1047—RE/MAX 1st Choice 5080 PGA Blvd Ste 1 Palm Beach Gardens, FL 33418 561-627-9330 DR: Abraham Himelstein
New REALTOR® Members Carlos Arruza Jr. The Tucker Group, LLC
Mark Bradley Keller Williams of the TC
Lisa Michelle Braswell-Smith BHG Laviano & Associates
David Dorsey Jr. Keyes Company
James Godino Berkshire Hathaway FL Realty
Timothy Holdy Real Estate of Florida
Heather Lee Keyes Company
Michael McReynolds Premier Realty Group
Christina Miller Keyes Company
William “Scott” Nelms Keyes Company
Phillip Rossow Berkshire Hathaway FL Realty
Jorie Rottman Berkshire Hathaway FL Realty
Andrew Sills Drew Pittman Realty
Joanna Steinman Monarch Realty
Shannon M. Stinson RE/MAX of Stuart
Sherry Walker Coldwell Banker
New Secondary Designated Realtor®
Robyn Jackson Redfin Corporation
New MLS-Only Members
Cynthia Alexander AlexUSRealty
Teresa Cooper Welcome Home Realty Int’l
Abe Himelstein RE/MAX 1st Choice
Sheila Maxwell Keller Williams - Martin County
Marianne Ruland BHG Laviano & Associates
New Business Partners Eves Scott Bluestar Infrared Leak Detection
Bill Norton White Glove Moving & Storage
Bryant Stuckey Paramont Res. Mortgage Group
Anna Valencia Tillery White Glove Moving & Storage
Justin Wells One Stop Guru Printing
Don’t forget to renew your Real Estate
License if you have a September 30th
expiration date!
Check your status online at
www.MyFloridaLicense.com
Condolences
We extend our sympathy to member, Marie
Caiazza, on the passing of her mother in August.
WASHINGTON (August 18, 2014) –The National Association of Realtors®’ new .REALTOR top-level domain will be available Oc-tober 23, 2014 to members of NAR and the Canadian Real Estate Association.
The Internet is undergoing vast changes with the creation of over 1,900 new top-level domains, and with nine out of 10 re-cent buyers beginning their home search online, it has become even more critical for Realtors® to create a branded space online.
The .REALTOR domain will help Realtors® stand apart from other real estate professionals, creating a more positive online experi-ence for consumers who are searching for information on buying or selling property. Having a .REALTOR domain will inform con-sumers that they are working with a Realtor®, a trusted real es-tate professional who subscribes to NAR’s strict Code of Ethics.
“This is truly an exciting time for NAR members to be on the cutting edge of Internet technology,” said NAR President Steve Brown, co-owner of Irongate, Inc. Realtors® in Dayton, Ohio. “NAR is one of the first associations to be approved to offer a top-level domain for its membership, demonstrating our organi-zation’s commitment to its members and showcasing the value of the Realtor® brand. When consumers visit a .REALTOR web-site they will know that they have reached a source of compre-hensive and accurate real estate information as well as someone with unparalleled insight into the local market.”
CREA, the owner of the Realtor® mark in Canada, is NAR’s exclu-sive marketing partner for the new .REALTOR domain in Can-ada. “We are excited to offer this new and unique branding op-portunity to our members,” said CREA President Beth Crosbie, sales associate at Coldwell Banker Pro Co. in St. John’s, New-foundland. “A .REALTOR domain communicates the positive at-tributes of trust, professionalism and community that consum-ers associate with the Realtor® name.”
The top-level domain will be made available only to real estate profes-sionals who are Realtors®, members of NAR or CREA. The domain will also be made available to state and local Real-tor® associations, association multiple listing services, affiliated institutes, societies and councils and NAR strate-gic business partners.
NAR began the application process for the top-level domain seven years ago through the Internet Cor-poration for Assigned Names and Numbers, the organization that coordinates domains and Internet Protocol addresses around the world. Throughout the application, review and devel-opment process, NAR has worked closely with Second Genera-tion subsidiary Real Estate Domains, LLC, an investment firm and registry operator for the top-level domain .JOBS.
“We are so pleased to help our partner, NAR, build a new future
on the Internet,” said Tom Embrescia, chairman of Second Gen-eration, Ltd. “Applying for a top-level-domain is extremely com-plex and intricate, but all that work has resulted in an amazing benefit for Realtors®.”
NAR will provide the first 500,000 members who register for a .REALTOR domain with a free one-year license, and CREA will provide 10,000 free domains to members on a first-come, first-serve basis. For more information, visit www.about.REALTOR.
The National Association of Realtors® “The Voice for Real Es-tate®,” is America’s largest trade association, representing 1 million members involved in all aspects of the residential and commercial real estate industries.
The Canadian Real Estate Association (CREA) is one of Canada’s largest single-industry trade associations, representing more than 111,000 Realtors® working through some 90 real estate boards and associations.
Second Generation Ltd ("Second Gen"), headquartered in Cleve-land, Ohio, is an Embrescia family investment firm that actively works with talented management teams to develop businesses that have potential for significant growth and long-term value. For over three decades, Second Gen and its affiliates have owned and operated FCC licensed radio and television proper-ties super serving markets throughout the United States as well as investing in manufacturing, real estate and medical innova-tions. Among its diverse investments, Second Gen is the owner of the .JOBS top-level domain on the Internet sponsored by the Society for Human Resource Management.
⌂
NAR Announces Launch of .REALTOR Top-Level Domain
www.YourName.REALTOR
Page 4
Keep your name at the top-of-mind with these adorable mag-
netic calendars that have your business card attached!! We have four designs
available which are pictured below. Each calendar has a peel-off adhesive area for
you to attach your business card, and also comes with envelopes and envelope
seals. ON SALE NOW........ Get them at this LOW price because they won’t last!!
NEWNEWNEW REALTOR® STORE ITEMS!!!
Peel and stick your business
card here!
Is there something you need that we don’t carry at
the Realtor® store? Just ask us! We can order
anything that we don’t currently have in stock! Store Hours are M-F 8:30AM-5PM
$6.50(+ tax) PER PACK
Each pack comes with: 12 calendars
(design of your choice), 12 envelopes
& 12 envelope seals.
The calendars start in November and have all the months of 2015 so you can start
giving them away ASAP!!
How cute are these Desktop Organizers???!!!!
Use them at your open house, or simply use as a
fun accessory to organize the pens & things on your
desk. People will be sure to take notice of it! The
signs are even interchangeable, and it comes with 8
pre-printed messages!
$40.00(+ tax) each
Page 5
Florida Realtors® Releases 2014 Member Profile Are you a 56-year-old woman working in residential sales? Did you make $56,000 last year and have $6,560 in business expenses? If so, you’re exactly average. Florida Realtors® released its latest report on membership, the “2014 Member Profile – Florida Realtors® Report.” The 2014 report, which looks at characteristics for 2013, found the following trends in Florida:
Business characteristics of Realtors® in Florida • 67 percent are licensed as sales agents; 77 percent spe-cialize in residential brokerage. • The typical Realtor® has 11 years experience. • 71 percent of Realtors® in Florida have had a website for at least 5 years; 14 percent have a real estate blog; 57 percent use social media. • The most commonly found information on websites, among commercial and residential Realtors®, is the member’s own listings. • 84 percent say they are very certain they will remain in the business for at least two more years.
Business activity of Realtors® in Florida • Agents typically had 12 transactions in 2013. • 23 percent of residential brokerage specialists had at least one commercial transaction side in the last year. • 57 percent had a transaction involving a foreclosure; 55 percent had a transaction involving a short sale. • Typical agent sales volume was $1.7 million in 2013. • For the first time, the difficulty finding the right property surpassed the difficulty in obtaining mortgage financing as the most cited reason for potential client limitations. • The typical property manager managed 75 properties. (Nationally, it’s only 30.) • Most Realtors® work 40 hours per week. • The typical Florida agent spends a median of $260 maintaining a website. • A website brought in 4 inquiries and 3 percent of an agent’s business.
Income and expenses in Florida • The median gross income in Florida was $46,400. (Nationally, it’s $47,700, an increase from $43,500 in 2012.) • Members with 16 or more years of experience had a median gross income of $62,200. • Median business expenses were $5,880. • The largest single expense category was vehicle expenses, reported as $1,700 in 2013.
Office and firm affiliation in Florida • 78 percent of members are affiliated with an independent company. (Only 57 percent are nationally.) • Eight in 10 members are independent contractors. • The median tenure a Realtor® had with his or her current firm was four years. • 7 percent worked for a firm that was bought or merged in the past two years.
Demographic characteristics of Realtors® in Florida • The typical Realtor® is a 56-year-old white female who attended college and owns a home. • 55 percent of Florida members are female. • For 79 percent, real estate is their only occupation; for members with 16 or more years experience, it’s 89 percent. • In Florida, the median gross income of Realtor® households was $92,100 in 2013. (It’s $105,500 nationally.) • A substantial majority of Realtors® in Florida – 83 percent – own their primary residence. The full 2014 Member Profile – Florida Realtors® Report is available online. From Florida Realtors’ research page go to “Other Re-search Reports,” and click the dropdown box under “Other Resources.” © 2014 Florida Realtors®
Page 6
CONGRATULATIONSCONGRATULATIONSCONGRATULATIONS
Two of our very own members will be serving in very important positions with the state association in 2015!
Tom Baker, of Keyes Co., has been selected as our Florida Realtors® District 3 Vice President
AND
Maria Wells, of Lifestyle Realty Group, has been se-lected to be Florida Realtors® State Vice President, which also means she will serve as President in 2017!
Congratulations, Tom & Maria!
Page 6 Page 6
2014 RPAC Members2014 RPAC Members2014 RPAC Members
$99 Club Members
Diane Asker
W. Thomas Aydelotte
Elias Azzi
Thomas Baker
Bobby Barfield
Peggy Batch‐Gattone
Diana Bloom
Stephen Bohner
Rick Boschen
Boyd Bradfield
Diana Bruton
Marty Carmody
Ronald Caruthers
Joan Cass
Robert Castellano
Jeff Clark
Christopher Clifford
Katherine Coury
Christopher Dalfo
Steven Day
William Dean
David Derrenbacker
Todd Doss
Stephen Dutcher
Mary Dwan
Margaret Dyer
Melody Fortier
Elmira Gainey
James Gallagher
Cheryl Giannunzio
Ricou Hartman
Marion Jones
Carolyn Knight
Carol Kucharski
M. Joy Lane
Angie Laviano
Vincent Laviano
Edward Long
Sean Mann
Joseph Martin
Sandy McAlister
Gail McCallum
John McGhee
Patricia McGhee
Stephen Osburn
W Ronald Paradise
Drew Pittman
Paula Police
David Powers
Kevin Powers
Anne Schmidt
Ronald Schmidt
Gary Scott
Randolph Segal
Richard Sheehan
Russell Sites
Gayle Sokoloff
Christine Solimine
Patrick Stracuzzi
Ryan Strom
William Vanderwerff
Mary Ann Villalva
Frank Wacha
H B Warren
Sherri Westervelt
Randy Wisniewski
Dorothy Yatsko
Capitol Club Jennifer Atkisson‐Lovett Beverly Bray Nancy Burnopp Sandy Burton Carolyn “Ann” Busbee Deb Duvall Dennis Fadden Cheryl Gaydos John Gonzalez Joan Rogers Diane Romer Colleen Sample Joanne Zarro
Sterling “R” Tom Baker Katey Bourgeois
President’s Circle Golden “R” Maria Wells
*Names in red denote a new donor status since last month Page 7
Page 8
Innovative New Technology Companies
Unique tech ideas abound. Here is our analysis of the 15 technologies featured at the Realogy FWD Innova-tion Summit.
Written by Travis Saxton, REAL Trends manager of technology and marketing
MADISON, N.J. – Aug. 27, 2014 – The technology ideas keep coming. However, how do you decide which have potential and which don't? When we traveled to the Realogy Summit, many of the companies featured were those we already knew from our connections. There were a few surprises in the group. We put together this review of the companies.
1. Matterport (Grand Prize Winner)
This app uses Vimeo and creates 3D models of real places. Just use a 3D camera
along with the iPad app. It even allows you to restage a house virtually by adding furniture from major manufacturers.
We find this to be a fascinating technology. The camera is pricey at $4,500. Then, there's a monthly fee of $19. Works on mobile devices.
2. Send Hub (Second Place)
This app connects agents with consumers anywhere, anytime. The app features intelligent features for routing calls, text
message marketing, doc attachments and SMS marketing. Cost is $25 for a basic account.
3. Zumper (3rd Place Finalist)
Zumper is an apartment rental plat-form in San Francisco. Create, photo-graph and manage rental listings on the go. Zumper syncs between iPhone
and Web, plus it syndicates to all the top rental sites. Offers a push notification to renters and all notifications go to the agent and real-time posting.
We think it's a great technology and easy to use. However, you can't scrape listings and put them into the app. It can be inte-grated with broker CRMs, but the sole focus is rentals.
4. Slide Bureau
You submit your content. They design slides. Alternatively, you may choose from high-quality templates. MLS Data, Walk Scores, Yelp, untraditional integrations are available. There is also an offline component available.
Very cool and easy to use.
5. remotely.com
Remotely offers home automation built for the real estate and
rental industries. Users can control lights, air, doors, detect moisture and motion – all through their phones. It can make the showing process a lot easier. Cost is $9.95 per property per month. $500 for lights, thermostats, motion detectors.
It can be cost prohibitive and time consuming to install, although certified professionals are available for doing the installing.
6. Closing Time
Simplify the process of buying a house. Agents and brokers de-liver an enhanced customer experience for consumers through Closing Time's customized dashboard.
It has a nice interface and is a smart product. But, it requires feedback from the broker or agent, so it doesn't update work-flows automatically. Plus, there is only a buyer checklist, not an agent checklist.
7. Curb Call
Think of this as the Uber for real estate. This app connects curb-side buyers looking for showings with nearby real estate agents. The agents get a notification. This company works with broker-ages, so only agents who are in that brokerage may use it.
This is an interesting concept, but I think the real estate transac-tion is too complex for it. Plus, referrals and reviews are impor-tant to consumers. The property may not be available for show-ing at that moment. The app is being promoted to buyers. The brokerage partner gets marketing materials.
8. Lasso
Lasso is a collaborative real estate search across the web. It is like Pinterest for real estate. You may save listings, and the app organizes your saved listings from any site in the online work-space. It features several views for side-by-side comparisons. Agents may invite clients to the workspace, and both parties can add or view listings. Lasso also offers an agent-specific URL branded to the agent. Lasso is mobile enabled.
We question whether or not websites will need to be optimized for Lasso. Most usage will be by agents, not consumers. Free ad supported, and paid agent branded.
9. beamly by BrightDoor
This app uses proximity technology to send messages to con-sumers. It launches automatically when consumer has the app. For example, an open house tour can pop up snippets of info when the consumer is in proximity to the open house.
This is cool technology, but the consumer has to have the app installed and Bluetooth turned on. The new iOS version can download a proximity app from the lock screen, which will help the adoption of this type of technology. Cost is $295 a month with some deployment fees. This isn't exactly groundbreaking technology as proximity technology. iBeacon and others have been around for a while. However, no company is doing this successfully yet.
Page 9
10. Smart Expose
From the founder of Immobillien Scout 24, this is a mobile-friendly, highly visual search app from a German-based company. It inte-grates flip technology into the app in order to view magazines.
This is a nice consumer app but purely a cosmetic play with decent technology. It doesn't set itself apart from existing technologies.
11. KISI
This company brought the wow factor. I do see this being an integral part of the future of real estate. The problem is that it is just not cost effective at this stage. It's got a cool lock access with remote smartphone access with accountability built in. This type of technology is seen in large condos and apartments but not residential yet. It also has a management cockpit for larger applications. Data analysis is included which could help energy efficiency and other things.
Unfortunately, you have to have the hardware piece installed. It has features such as time limits on shared access and local restric-tions to use when in proximity. This app has a big-city focus with multifamily and development emphasis. Ties into existing solu-tions lock solutions like Quikset. One door costs $349. There is a per-user fee model, which makes it cost prohibitive right now.
12. CO Everywhere
This was one of the neatest technologies we saw with little to no relevant impact on our industry yet. Like Social NSA, input an ad-dress and get publicly available geotagged social content and information overlaid in a neighborhood search. Time to make it prac-tical as the company acknowledges.
This needs a lot more work before breaking into our industry.
13. House Happy
This is a visual home search site with agent connectivity built in. It is the next generation global real estate search portal. The ques-tion is, what's stopping a brokerage or brand from doing this? They have a mobile app that is coming out soon. It is free for buyers and agents, and the company is broker friendly. There is a clear ownership of listings, agent branding and connectivity with con-sumers. They are building out a robust attraction search feature and lifestyle search. Real estate services are being integrated with the site, and we believe this is how they are going to monetize it.
Neat, but not cutting-edge technology. Sourced by Listhub data. The company is currently raising money to market. There are too many uncertainties for a broker to jump on board and potentially power another portal, even though they appear to be broker friendly.
14. Go Connect
Based on the technology currently powering Go Realty in North Carolina, this mobile CRM is designed specifically for real estate agents. While it is neat and simple, it may lack key features to be impactful in the real estate space. It features customizable action plans. Agents may manage contacts, contracts and listings. Cost is $9.95 a month. Also, Go Connect Broker for brokers is available. It offers communication to agents and compliance on transactions.
Slick, but it is still missing some key components like other new players in this space. The app doesn't have existing integration plans so you would be just adding on one more technology system to an already complicated equation.
15. Deductr
The goal of this app is to help agents reduce their taxes. Features include expense mileage and time for an independent contractor, and it tracks mileage in showings. You can import expenses and mileage into the calendar for tracking time. Brokers and franchises can brand deductr.
Cool technology and a neat concept. Cost is $19.95 per month resale. Broker model can be mere dollars per month with volume. There is a learning curve for real estate agents, but the company offers support, training, webinars and live support.
This article originally appears in the August issue of the REAL Trends Newsletter and is reprinted with permission of REAL Trends Inc.
Copyright © 2014, all rights reserved.
⌂
Innovative New Technology Companies (cont.)
PERSONAL SAFETY FOR REALTORS®
“Your Keys to Safety”
• Prevention tips
• What information to gather
• Safety precautions
• Use of pepper spray
• Self-defense techniques
• Common items that may be used as a
weapon
Hosted by: Realtor®
Association of Martin
County
LOCATION:
43 SW Monterey Road
Stuart, FL 34994 DATE:
Wednesday, September 10, 2014 TIME:
11:30am - 1:30pm COST: $20.00 (for pepper spray) Make checks payable to the Dennis Root Public Safety Foundation TO REGISTER:
(772) 283-1748 or register online at ramcfl.org
A realtors® job can be very dangerous; since they are
showing empty homes to people they have just met for the first
time.
According to the Bureau of Labor Statistics, between 2008
and 2012 there were 97 fatal injuries due to homicide in the
real estate subcategory. These numbers do not include the
increasing number of people working within the real estate
profession who have been attacked, but whose injuries were
non-fatal.
The Dennis Root Public Safety Foundation has created a
safety program specifically for real estate professionals and
mortgage brokers. During this short two-hour session, you
will learn techniques and tactics you may employ the moment
you leave the training location. You will also be more acutely
aware of the safety concerns you face and how personal safety
devices, such as pepper spray, may help keep you safe.
Participants will also receive their very own high quality
pepper spray unit.
Realtor® Association of Martin County 43 SW Monterey Road
Stuart, FL 34994
772-283-1748
The Realtor® Association of
Martin County Presents
Upcoming Event
GRI 200 Series-Essential Real Estate
Techniques
GRI 201: It’s All About You!
Monday, October 27th, Wednesday, October 29th
GRI 202: Technology and Investments
Thursday, October 30th, and Monday, November 3, 2014
Cost: $299.00 for the Series
$165.00 per Module
To Register Contact Florida Realtors® at 800-669-4327
Page 12
What’s the secret to earning more money in real estate? Attending the 2014
REALTORS® Conference & Expo, Nov. 7-10 in New Orleans, LA. Attendees make two
times the average real estate income, so you’ll have the chance to network with some
of the most successful pros in the industry!
Register today at www.REALTOR.org/Conference to take advantage of hotel room
rates starting at just $165 a night; hurry these rates won’t last long!
Page 12
Get on your bike or into your favorite ride and join our Road Rally October 16-18. We’re on a mission to build participation in, and support of, Florida Realtors®
PAC.
Thursday, October 16, 2014
Realtors from across the state will join in organized Regional Rally groups that will end at the Mission Inn, in Tavares, FL.
Along each route, Regional Rally Groups will stop at local associations to facilitate local fundraising events and collect in-
vestments in the PAC.
Friday, October 17, 2014
All Regional Rally Rides from the previous day will join together to form the State Rally Ride. Along their route, the State
Rally Ride will make stops at other local associations and predetermined checkpoints to build awareness of Realtor issues
and promote participation and investment in the PAC.
Saturday, October 18, 2014
Rally Groups and individuals are encouraged to stay for the Thank You breakfast and awards ceremony before heading
home.
Register online now!
Florida Realtors® PAC Inaugural Road Rally
October 16-18, 2014
Page 13
Article 3 of the Realtor® Code of Ethics states:
Realtors® shall cooperate with other brokers except when cooperation is not in the client’s best interest. The obligation to cooperate does not include the obligation to share commissions, fees, or to otherwise compen-sate another broker.
Ethics Review
Case #3-1: Cooperation Not Mandatory
Client A called on Realtor® B to list a small commercial property. In stipulating the price at which he wished to list the
property, Client A explained that he was aware that it was a relatively low price, but he wanted a quick sale and, he
added, a higher price could benefit very little at that time because of certain tax considerations. He told Realtor® B that
a number of prospective buyers had spoken to him about the property within the past year. He gave their names to
Realtor® B and said he felt sure that among them there would be a ready buyer at the price. He told Realtor® B that he
wanted the property submitted to them first.
The next day, Realtor® C, who had unsuccessfully solicited the listing and learned that the property was listed exclu-
sively with Realtor® B, called Realtor® B to ask that he be accepted as a cooperating broker. Realtor® B told Realtor® C
that because of unusual circumstances the best service to his client did not require cooperation; that a prospective
buyer was at that time seriously considering the property; and that under the circumstances he preferred not to invite
cooperation.
Realtor® C complained to the Board of Realtors® charging Realtor® B with a violation of Article 3 by refusing to cooper-
ate. Pursuant to the complaint a hearing was scheduled before a Hearing Panel of the Board’s Professional Standards
Committee.
During the hearing, Realtor® B outlined fully the circumstances under which the property had been listed by him, and
maintained that the interest of Client A would not be advanced by acceptance of cooperation by Realtor® C.
The panel concluded that Realtor® B’s reasons for not accepting cooperation in this instance were valid and that his
action did not constitute a violation of Article 3.
Case #3-2: Refusal to Extend Cooperation in Sale of New Homes
Realtor® A, who operated a brokerage business in many areas of the city, was also a home builder. For the homes he
built, he maintained a separate sales force and consistently refused to permit other Realtors® to show his new homes.
This practice came to the attention of an officer of the Board of Realtors® who made a complaint which was referred
to the Professional Standards Committee by the Grievance Committee.
At the hearing, the Hearing Panel asked Realtor® A to answer charges that his policy violated Article 3 of the Code of
Ethics.
Realtor® A’s defense was that Article 3 requires Realtors® to cooperate with other brokers “except when cooperation
is not in the client’s best interest.” He contended that in selling his own new homes there was no client; that he was
not acting in the capacity of a broker, but as owner-seller; and that, under the circumstances, Article 3 did not apply to
his marketing the houses he built.
The Hearing Panel concluded Realtor® A’s defense was valid; that he was a principal; that Article 3 permitted him, as
the builder-owner, to decide what marketing procedure would be in his best interest; and that although other Real-
tors® might disagree with his decision, he was not in violation of Article 3.
Page 14
Current NAR MVP Program Offers
Valid from September 1 to 15, 2014
Your Action: Register for the 2014 REALTORS® Conference & Expo
Your Reward: A $25 gift card to the John Besh Restaurant Group, PLUS a chance to win a $250 American Express gift card Click Here to View the Restaurants in New Orleans, note gift cards not
accepted at John Besh Steak.
John Besh is the chef/owner of 10 restaurants nationwide and has won major food awards, including the coveted James Beard Award for Best Chef (southeast region) and Food & Wine’s Best New Chef. He also hosts two national public televi-sion cooking shows, Chef John Besh’s Family Table and Chef John Besh’s New Orleans, based on his award-winning books.
Don’t miss out on seeing Chef John Besh live at the REALTORS® Conference & Expo on Monday, November 10 as part of the Entrepreneurial Excellence Series. Your Premier Access pass includes entrance to his education session and access to the REALTORS® Expo floor for his cook-ing demonstration and autograph signing.
All members who take advantage of this MVP offer will also be entered for a chance to win a $250 AMEX gift card – great for spending money in New Orleans. The card will be rewarded to 1 single winner at the conclusion of offer and will be notified the week of 9/22/14.
Value: John Besh Gift Card $25, American Express $250
Register for the 2014 REALTORS® Conference & Expo under a “Premier Access Pass” registration option. Provide a valid e-mail address and a valid mailing address during the registration process.
You will receive a $25 John Besh gift card by USPS mail. Gift cards will be shipped USPS after September 15 to each registrant’s U.S. mailing address on file in the registration system. The drawing for the $250 AMEX gift card will be held on September 16 and the winner will be noti-fied no later than September 30.
Click on the ACT NOW button to register for "Premier Access Pass" today! Offer valid only for paid Premier Access registrations made Sept. 1-15, 2014; prior REALTORS® Conference & Expo registrations do not qualify. Only U.S. members of the National Association of REALTORS® are eligible to receive this offer; must have a valid NRDS ID to qualify. Reservations
to John Besh’s restaurants are strongly recommended. For full details, please go to http://mvp.realtor.org/
ACT NOW—CLICK HERE
Stay in compliance with the Do Not Call Registry rules
As of Jan. 1, 2005, telemarketers and sellers (including Realtors®) are required to search the registry at least once every 31 days and drop from their call lists the phone numbers of consumers who have registered.
Five area codes will be provided at no charge and additional ones will cost $54.00 per area code, up to a maximum annual fee of $14,850 for access to the entire list.
These charges will give the telemarketer access to the area codes they select for one year. Exemptions for complying with the Do Not Call Registry rules include informational calls, survey or political calls, calls promoting a political party or candidate, business-to-business calls, solicitations for charitable contribu-tions, calls involving an established prior business relationship within 18 months preceding a call and calls to consumers who have given written permission to call.
FSBO’s and expired listings are not exempted from the application of the federal Do Not Call rules.
Access the National Do Not Call Registry here.
Since it takes time for Florida to upload its list into the federal registry, real estate licensees should also check Florida’s Do Not Call
list. Find more information by visiting the Florida Do Not Call Program website here.
education outlookoutlook
Page 15
September September September 2014 2014 2014
Basic (FUSION) MLS Thursday, September 4th 9:00am- 12:30pm 3 CEUs FREE Learn the rules and regulations, MLS overview, client set up, listing input, search & maintenance, add photos, print reports & add a listing to open house tour. Breakfast provided by Christopher Albanese, All Florida Real Estate Schools
Intermediate (FUSION) MLS Thursday, September 4th 1:30pm- 4:30pm 3 CEUs FREE Listing search review, prospecting, hot sheets, financial func-tions and CMAs. Snacks provided by Anna Valencia, White Glove Moving & Storage
“Live Webinar, FHA/VA Financing” with Patti Ketcham Friday, September 5th 1:00pm to 4:00pm $15.00 3 CEUs It is possible for Realtors® to become puzzled when keeping up with the acronyms surrounding certain types of financing – be-tween FHA, VA, and HUD, this course is for the agent that wants a little clarification! Snacks provided by Karen Gilmore of Fidelity Funding Mortgage
Realtor® Safety Class with Dennis Root Wednesday, September 10th 11:30am to 1:30pm $20.00 Your keys to safety topics include: Prevention tips, What infor-mation to gather, Safety precautions, Use of Pepper Spray, Self-Defense techniques, Common items that can be used as a weapon. Registration is free but the cost of the event is $20.00 for the pepper spray demonstration. Make checks payable to the Dennis Root Public Safety Foundation, Inc. Snacks provided by Svetlana Nemeroff, Law Offices of Svet-lana Nemeroff
Core Law with Don Widmayer, All Florida Real Es-tate Schools Friday, September 12th 9:00am to 12:00pm 3CEUs $25.00 Core Law is the mandatory 3 hour segment of the 14 hour con-tinuing education course required for salesperson and broker license renewal. Breakfast provided by Gail Kleeman, Group One Mortgage
Code of Ethics Class with Don Widmayer, All Florida Real Estate Schools Friday, September 12th 1:00pm to 4:00pm 3CEUs $25.00 Satisfy both RAMC Legal Liability and NAR Ethics Course re-quirements by attending this course. Snacks provided by Peggy Hornick, East Coast Mortgage Lenders
Military Relocation Professional (MRP) Certification Monday, September 15th 8:00am to 6:00pm 7 CEUs $129.00 The Military Relocation Professional (MRP) certification course teaches you about working with current and former military service members to find the housing solutions that best suit their needs and take full advantage of military benefits and support. Refreshments provided by Kevin Sargent, Seacoast National Bank
New Member Orientation Friday, September 19th 9:00am- 4:00pm FREE
Member Orientation and Code of Ethics, for new RAMC mem-
bers.
Breakfast provided by Cindy Miller, First American Title Insur-
ance Company
Lunch provided by John Uhle, John Uhle & Associates
Code of Ethics- for Members Renewing Association
Requirements
Friday, September 19th 1:00-4:00pm $15.00 No CEUs
Members can attend the afternoon session of New Member
Orientation to satisfy their biennial requirements for Code of
Ethics; this is a non credited class.
HOW TO REGISTER FOR CLASSES
Log on to http://www.RAMCFL.org
Click on “Calendar” and search for the class you want to reg-ister for.
Click on the Class
Click on “Register”
Enter Credit Card information if there is a fee
Click on “Register” again
Click on “Print Receipt” on Confirmation Page to save a copy of the class info for your records. A class registration confir-mation will also be emailed to your email address on file with RAMC.
Or you can call RAMC at 772-283-1748 to register.
No refunds or credits for no-shows.
Cancel 48 hours in advance if necessary.
Closed Sales
Cash Sales
New Pending Sales
New Listings
Median Sale Price
Average Sale Price
Median Days on Market
Avg. Percent of Original List Price Received
Pending Inventory
A
S
O
N
D
J
F
M
A
M
J
J
A
S
O
N
Produced by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month.
Data released on Thursday, August 21, 2014. Next data release is Monday, September 22, 2014.
1,294 1,073 20.6% Inventory (Active Listings)
92.2% 92.4% -0.2%
391 430 -9.1%
$371,991 $383,207 -2.9%
66 54 22.2%
305 285 7.0%
$285,000 $279,000 2.2%
Months Supply of Inventory 6.6 6.1 7.8%
July 2014 July 2013Percent Change
Year-over-Year
233 195 19.5%
89 75 18.7%
258 213 21.1%
$180K
$200K
$220K
$240K
$260K
$280K
$300K
$320K
$340K
Me
dia
n S
ale
Pri
ce
1,000
1,200
1,400
1,600
1,800
2,000
2,200
2,400
Tota
l In
ven
tory
0
50
100
150
200
250
300
Clo
sed
Sal
es
Monthly Market Summary - July 2014
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2010 2011 2012 2013 2014
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2010 2011 2012 2013 2014
Martin County Single Family Homes
Closed Sales
Cash Sales
New Pending Sales
New Listings
Median Sale Price
Average Sale Price
Median Days on Market
Avg. Percent of Original List Price Received
Pending Inventory
A
S
O
N
D
J
F
M
A
M
J
J
A
S
O
N
Produced by Florida REALTORS® with data provided by Florida's multiple listing services. Statistics for each month compiled from MLS feeds on the 15th day of the following month.
Data released on Thursday, August 21, 2014. Next data release is Monday, September 22, 2014.
534 553 -3.4% Inventory (Active Listings)
90.4% 91.1% -0.8%
162 210 -22.9%
$113,531 $122,588 -7.4%
56 47 19.1%
138 132 4.5%
$98,500 $110,000 -10.5%
Months Supply of Inventory 5.3 5.5 -3.4%
July 2014 July 2013Percent Change
Year-over-Year
100 100 0.0%
69 69 0.0%
120 98 22.4%
$70K
$80K
$90K
$100K
$110K
$120K
$130K
$140K
Me
dia
n S
ale
Pri
ce
0
200
400
600
800
1,000
1,200
1,400
Tota
l In
ven
tory
0
50
100
150
200
Clo
sed
Sal
es
Monthly Market Summary - July 2014
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2010 2011 2012 2013 2014
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J
2010 2011 2012 2013 2014
Martin County Townhouses and Condos
September 2014September 2014September 2014 MONDAYMONDAYMONDAY TUESDAYTUESDAYTUESDAY WEDNESDAYWEDNESDAYWEDNESDAY THURSDAYTHURSDAYTHURSDAY FRIDAYFRIDAYFRIDAY
1
RAMC CLOSED
Labor Day
2
8:30am—Residential Marketing, Area 6, Map F
3 4
9am—Basic MLS
1:30pm—Intermediate MLS
5
1pm—FHA/VA Financing
8
10am—YPN Conference Recap
9
8:30am—Residential Marketing, Area 7, Map H
10
11:30am—Realtor® Safety
11
12
9am—Core Law
1pm—Code of Ethics
15
8am—Military Relocation Profes-sional (MRP) Designation
16
8:30am—Residential Marketing, Area 7, Map I
2:30pm—MLS Committee meeting
17
18
8:30am—BOD meeting
19
9am—New Member Orientation
22
23
8:30am—Residential Marketing, Area 8, Map G
24 25
3:30pm—Leadership Academy
26
11:30am—RAMC Annual Installa-tion & Awards Luncheon @ Mariner Sands Clubhouse
29
30
8:30am—Residential Marketing, Area 14, Maps R & S
11:30am—Brown Bag Lunch: Mar-keting Seminar
“Thank You” to our August Program Sponsors!!!“Thank You” to our August Program Sponsors!!!“Thank You” to our August Program Sponsors!!!
8/5/14 Marketing Jim Essig Redeemer Lutheran School
8/6/14 Form Simplicity Christopher Albanese All Florida Real Estate Schools
8/7/14 14-Hr Continuing Ed Class Shawn Presto Presto Home Inspections
8/8/14 14-Hr Continuing Ed Class Cindy Miller First American Title Insurance Co.
8/12/14 Marketing Jacqui Brock PrimeLending
8/15/14 New Member Orientation Nannette Walsh Seacoast Inspections
8/15/14 New Member Orientation Laura Heins Infiniti Title Insurance Co.
8/19/14 Marketing Janet Frier Stuart Grill & Ale
8/21/14 Basic MLS Peter Brett Brightway Insurance
8/21/14 Advanced MLS Peggy Hornick East Coast Mortgage Lending
8/26/14 Marketing Regina Karner Karner Surveying
8/28/14 Realist Training Svetlana Nemeroff Law Offices of Svetlana Nemeroff
If you are interested in sponsoring an upcoming program, please contact Renee at [email protected]
