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Raffaele Cirullo
Head of New Media
Seconda Giornata italiana della statisticaAziende e bigdata
AZIENDA CONTESTO ESTERNO
P
P
I NNOVAZIONE
ROCESSI
IATTATORME
R
S
S VILUPPO
EGOLE
TANDARD
“You should take an inventory of what you have got
in the way of data, and you should think about
how valuable each piece of data in the company
would be if it were available to other people
across the company, or if it were available
publicly, and if it were available to your partners.”
Tim Berners Lee
Talis interview, 2008
IF?WHAT
what information can be published freely to improve transparency and enhance
our reputation?
What does it mean to go "Open"? Who can benefit? It is really about looking at the data we have (INVENTORY) and understanding if there is a value
in sharing data
What if we try to explain to the retail unit that 97% of our clients go online to find their shops?What if mashups are build by the community using our data rather then by our external agency?What if by marketing the data we can get 13.208 new impression for one of our stores in 30 days
What if the content you write gets linked to the Open Linked Data Cloud?What if your SEO efforts are not just about keywords but...about entities?
(SEMANTIC SEO)
206 Dataset organizzati in 4 macro categorie
I dati sono stati pubblicati in formato CSV, XML, Excel e Google Fusion Tables
L’accesso ai dati avviene attraverso la navigazione del sito data.enel.com
OPEN DATA
Enel
2012
FRUIZIONE DEI DATI
Nuove macro categorie secondo la tassonomia
aziendale e introduzione dei filtri verticali per
consentire all’utente la selezione dei data-set
d’interesse.
Dati Ambientali
(Sostenibilità)
Dati geografici (impianti e mercato)
Dati di marketing e comunicazio
ne (Punti vendita)
Dati economici e
finanziari (Finanza)
CA
TEG
OR
IE
FIL
TR
I Tempo Freq.
Luogo Azienda
+
OPEN DATA
Enel
2013
OPEN DATA
Enel
2013
Grazie.http://data.enel.com