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Q2 2016
GUSTAF HAGMAN
VIKTOR FRITZÉN
Group CEO and Co-founder
Group CFO
2
Presenting today
The greatest gaming experience
Number one in mobile gaming
3
Vision
4
LeoVegas’ Agenda Today
• Quarterly report – highlights • Events • Business KPIs • Financials • Targets & Summary • Q&A
Quarterly report
Highlights and events
5
Revenue since start
-
5.0
10.0
15.0
20.0
25.0
30.0
35.0
2012-Q1 2012-Q2 2012-Q3 2012-Q4 2013-Q1 2013-Q2 2013-Q3 2013-Q4 2014-Q1 2014-Q2 2014-Q3 2014-Q4 2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
31.0
MEUR
Revenue:
31.0 MEUR +12.5 MEUR
EBITDA:
-2.5 MEUR -7.9 % margin
Deposits:
100.6 MEUR +79 %
Organic growth:
+67 %
Mobile deposits:
65 %
7
Q2 2016 Highlights
8
“LeoVegas’ strategy is to prioritise growth. In connection with the launch of LeoVegas Sport, we will increase our investments in marketing and act upon the new opportunities during this major year in the world of sport. This venture represents an exciting growth opportunity and the addition of new customers, even though we will likely see a decrease in profitability in the near term. Our investments in LeoVegas Sport and Live Casino should be viewed from a long-term perspective.” – LeoVegas Q1 2016 report
From Q1 report
9
Big increase of new customers, almost double the amount from last quarter – 109 718!
Launch of LeoVegas Sport
Launch of LeoVegas Live Casino
Won 4 industry awards
Events and highlights – second quarter
Revenue:
31.0 MEUR +12.5 MEUR
Number of new depositing customers:
109 718 +235%
10
Q2 2016 Highlights – Customer Growth
0
20,000
40,000
60,000
80,000
100,000
120,000
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
New depositing customers (NDCs)
11
Introduction – LeoVegas Sport and LeoVegas Live Casino
12
Sports betting is a 5.9 bn Euro market that is growing with high mobile penetration; 43% in Europe 2015
LeoVegas Sport successfully launched with the aim to take and win the mobile position in Sport
Strong platform for further growth and cross-selling
LeoVegas Sport has been well received by both new and existing customers
LeoVegas Sport
FINAL:
5000+ Customers placed a bet
Number of depositing customers:
176 615 +147 %
% of NGR before bonus costs
4.6%
80% Of NGR before bonus costs on Mobile
13
EURO 2016 Highlights
14
We are now live with the first version of LeoVegas Sport, and we are already working on accelerating our strengths:
Speed – even faster loading than today
Interface – simplified navigation
Personalization – offers and content based on customers’ preferences
Development of LeoVegas Sport
15
The Live casino market is the fastest growing segment within online gambling*
In Europe this market represents 24% of the total online casino market*
Broadest live casino offering in the industry
Live streams from both studios and land-based casinos
LeoVegas Live Casino
*H2 Gambling Capital
16
We will continue to add more suppliers, 6 today: Evolution Gaming, NetEnt, Extreme Live Gaming, Portomaso Gaming, Ezugi and Authentic Gaming
In Q2 the Live Casino product area had a 134% growth compared to last year and 48% compared to Q1
LeoVegas Live Casino
*H2 Gambling Capital
17
From Casino to a seamless experience in Casino, Live Casino and Sports!
18
LeoVegas’ offering is based on gaming as a fun and attractive form of entertainment. Some people are at risk of developing gaming-related problems. LeoVegas takes this very seriously. Responsible gaming is a fundamental principle in all we do.
Responsible gaming training and certification for all employees.
Sophisticated player tools and measures for limiting deposits, time, wagering, losses etc. Information and tests for both players and relatives. Self exclusion measures and forced exclusion by us when gaming related problems discovered.
Company culture and attitude
A Continues Focus on Responsible Gaming
19
compared to July last year
Current Trading – Start of Q3
12.8 MEUR
68 %
NGR in July
an increased of
Business KPI’s
20
• New depositing customers (NDCs) reached an all time high, driven by increased marketing in combination with the launch of LeoVegas Sport
• The mix of NDCs in Q2’16 is quite different from the mix in the past as LeoVegas has attracted a much broader set of customers, which includes Sports customers as well as new types of Casino customers that in general have lower life time value (LTV) but have also been cheaper to acquire (lower CAC)
• The returning customer base (RDCs) continued to grow on trend in Q2’16
• The number of active
customers, which includes customers making bets only with bonus money, increased 12% from the elevated level in Q1’16
Depositing customers, new and returning Active customers and depositing customers COMMENTS
21
Customer base
0
20,000
40,000
60,000
80,000
100,000
120,000
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
New depositing customers (NDCs)
Returning depositing customers (RDCs)
0
100,000
200,000
300,000
400,000
500,000
600,000
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
Actives customers Returning depositing customers (RDCs) New depositing customers (NDCs)
109 718
66 917
540 276
• Average deposit per depositing customer decreased by 14% compared to the first quarter
• Average NGR per depositing customer decreased by 28%
• The decrease in average deposit per customer was mainly driven by the larger proportion of new customers in the quarter, which on average deposit less, and due to the change in mix of NDCs in the quarter
• The larger decrease in NGR compared to deposits was driven by bonus costs for Sports in connection with the launch and on due to an increase in the mix of new Casino customers
-
50
100
150
200
250
300
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1
NGR per depositing customer
22
Average spend per customer
COMMENTS Deposits EUR per depositing customer NGR EUR per depositing customer
-
100
200
300
400
500
600
700
800
900
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
Deposits per depositing customer
-
50
100
150
200
250
300
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
NGR per depositing customer
• Marketing spend increased by 50% from Q1’16 to 18.7 MEUR in Q2’16
• During the same period NDCs increased by 80%
• The increase in marketing was a strategic choice to capitalize on the long-term opportunity presented by the launch of LeoVegas Sports in combination with the trying out new marketing channels
• There were material increases both in LeoVegas own marketing and marketing by affiliates
• The launch of the Sports vertical has opened up the opportunity for LeoVegas to work with many more affiliates than previously, which contributed to the increase in marketing in the quarter
• Despite the largest increase in marketing in LeoVegas history the Customer Acquisition Cost (CAC) reached its lowest point ever
23
Marketing and customer acquisition cost
COMMENTS Marketing spend and NDCs indexed to Q1’15 in relation to marketing per NDCs
150
200
250
300
350
-
50
100
150
200
250
300
350
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
Marketing Indexed to Q1'15
NDCs Indexed to Q1'15
Marketing / NDC
+50%
+80%
-17%
109 718
18.7 MEUR
• The Marketing to Revenue ratio is the key determinant of the margin development at LeoVegas
• The Marketing to Revenue ratio in Q2’16 of 60% was significantly higher than in previous quarters and hence the EBIT margin decreased to -9.0%
• The Marketing to Revenue ratio increased 18.0 percentage points from Q1’16, while the adjusted EBIT margin decreased by 21.5 percentage points; the difference between the two of 3.5 percentage points comes from a mix of higher personnel expenses, opex and slightly lower gross margin
24
Marketing spend and margin
COMMENTS Marketing to revenue % (negative scale) and Adjusted* EBIT margin %
*Adjusted for IPO-related expenses in Q4’15 and Q1’16
-70.0%
-65.0%
-60.0%
-55.0%
-50.0%
-45.0%
-40.0%
-15.0%
-10.0%
-5.0%
0.0%
5.0%
10.0%
15.0%
Q1'14 Q2'14 Q3'14 Q4'14 Q1'15 Q2'15 Q3'15 Q4'15 Q1'16 Q2'16
Adjusted EBIT-margin, % (LHS) Marketing expenses, % of revenues (RHS)
25
• In Q2 the UK, Rest of Europe and Rest of World all increased their proportions of total deposits somewhat, while the Nordics decreased although all regions saw strong sequential growth
• The NGR mix changed much more dramatically
• The UK saw its share of NGR decrease from 18% to 13%, this was driven by a low gaming margin in the quarter in combination with high bonus costs associated with a very high level of customer acquisition both in Sports and Casino
• The deposit mix, however, is a better gauge of the development of the regions on a more fundamental level
Regional split
COMMENTS
Nordics 62%
United Kingdom
19%
Rest of Europe
11%
Rest of World
8%
Deposits 2016-Q2
Nordics 66%
United Kingdom
18%
Rest of Europe
9%
Rest of World
7%
Deposits 2016-Q1
Nordics 62%
United Kingdom
13%
Rest of Europe
13%
Rest of World
12%
NGR 2016-Q2
Nordics 60%
United Kingdom
18%
Rest of Europe
10%
Rest of World
12%
NGR 2016-Q1
26
100
MILESTONE
MEUR IN DEPOSITS Q2 2016
• Total deposits in the quarter surpassed 100 MEUR for the first time
• Deposits in Q2’16 grew by 25% compared to the Q1’16, which is the fastest growth rate in six quarters on a sequential basis
• On an annual basis deposits in Q2’16 for the group grew 79%
• Growth rates per regions: • Nordics 52% • UK 97% • Rest of Europe 299% • Rest of World 199%
• Deposits increased by 44.3 MEUR of which the regions accounted for:
• Nordics 21.5 MEUR • UK 9.2 MEUR • Rest of Europe 8.2 MEUR • Rest of World 5.4 MEUR
• All markets grew deposits in absolute terms at a faster pace than in Q1’16 on a year on year basis
27
Deposits
COMMENTS Deposits MEUR Deposits % of total
-
10.0
20.0
30.0
40.0
50.0
60.0
70.0
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
Nordics UK Rest of Europe Rest of World
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
Rest of World Rest of Europe UK Nordics
8%
11%
19%
62%
• Deposits from mobile devices continued to grow its share of total deposits in the second quarter of 2016
• Mobile devices accounted for 65% of deposits in the quarter
• Deposits from mobile devices grew 112% year on year, while the same for computers grew 38%
50%
52%
54%
56%
58%
60%
62%
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1
Mobile deposits as a % of total
28
Mobile share of deposits
COMMENTS
50%
52%
54%
56%
58%
60%
62%
64%
66%
68%
2015-Q1 2015-Q2 2015-Q3 2015-Q4 2016-Q1 2016-Q2
Mobile deposits as a % of total
29
FINANCIALS
0.8
31.0
“Underlying” NGR
30
• In the second quarter there was an unusually high level of corrections, which mainly consist of removing transactions that are not in agreement with LeoVegas’ terms and conditions
• Corrections mainly consists of multiple player accounts and situations where customers have tried to engage in bonus abuse
• Adding back corrections to NGR gives a more accurate picture of NGR in the quarter, since it in effect reverses the transactions that aren’t permitted as if they had not happened
• Movements in local jackpots and other movements combined added 0.3 MEUR to revenue
From NGR to Revenue
COMMENTS MEUR
25.0
26.0
27.0
28.0
29.0
30.0
31.0
NGR Corrections Movements in local Jackpots
Other movements Revenue
29.8
-0.1
0.4
25.0
25.5
26.0
26.5
27.0
27.5
28.0
28.5
29.0
29.5
30.0
Revenue in constant currency
Currency movement Reported Revenue
31.1 31.0
31
• Revenue in constant currency would have been 31.1 MEUR
• Negative currency effect from strengthening euro was 135 KEUR, decreasing revenue by 0.4%
Constant Currency Revenue
COMMENTS MEUR
-0.1
25.0
26.0
27.0
28.0
29.0
30.0
31.0
32.0
Revenue in constant currency
Currency movement Reported Revenue
• In Q2’16 EBITDA was -2.5 MEUR, representing a -7.9% margin
• The decrease in EBITDA is dominated by higher marketing spend in relation to revenue
• The higher marketing level was primarily driven higher spend both in direct marketing and in affiliates marketing in connection with the Launch of LeoVegas Sport and new marketing opportunities
• Cost of sales increased sequentially by 0.7 percentage points due to a change in mix in revenue
• Personnel expenses increased as LeoVegas increased staff for the launch of LeoVegas Sport and Live Casino
• The relative increase in opex was also mainly driven by the launch of LeoVegas Sport and Live Casino
32
P&L per quarter adjusted
COMMENTS P&L MEUR adjusted* P&L ratios adjusted*
- 0.5
- 2.5
9.1 10.8 11.9
13.3
12.5 18.7 1.4
1.8
2.7
3.1 2.9
3.6
1.4
1.8
2.2
2.4 3.3
3.7
3.8
4.5
4.7
5.6
6.9
7.4
- 5.0
-
5.0
10.0
15.0
20.0
25.0
30.0
35.0
Q1 2015 Q2 2015 Q3 2015 Q4 2015 Q1 2016 Q2 2016
Cost of sales Personnel costs net of capitalised development costs Operating expenses including other income Marketing expenses EBITDA
1.0%
-2.6%
4.9% 6.7%
13.5%
-7.9%
57.4% 58.6% 52.6% 50.9%
42.3%
60.4%
8.8% 9.9%
12.0% 11.8% 9.9%
11.7%
8.8% 9.6% 9.7% 9.1%
11.0% 11.9%
24.0% 24.5% 20.7% 21.6% 23.2%
23.9%
-10%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Q1 2015 Q2 2015 Q3 2015 Q4 2015 Q1 2016 Q2 2016
Cost of sales Personnel costs net of capitalised development costs Operating expenses including other income Marketing expenses EBITDA
*Adjusted for IPO-related expenses in Q4’15 and Q1’16
33
• The main item on the asset side is cash
• Current assets are dominated by receivables at payment service providers
• Intangible assets consist of capitalized development costs
• On the equity and liabilities side equity is the largest item
• Payables and accruals decreased compared to the first quarter as payables to suppliers decreased materially, which was expected
Balance sheet
Balance sheet total 52.2 MEUR
COMMENTS Assets MEUR 30 June 2016 Equity and liabilities MEUR 30 June 2016
Cash and cash
equivalents, 39.2
Current assets, 7.1
Property, plant and
equipment, 1.1 Intangible
assets, 4.9
Equity, 32.0
Payables and
accruals, 16.1
Other current
liabilities, 3.3
Other liabilities,
0.9
30.2
-2.5 0.2
-2.5 -0.4 -0.8
15.4
-0.4
39.2
-
5.0
10.0
15.0
20.0
25.0
30.0
35.0
40.0
Cash and cash equivalents at beginning of
period
EBITDA Adjustments for non-cash
items
Change in working capital
Investments in tangible assets
Investments in intangible
assets
Net proceeds from share
issue
Effects from exchage rate movements
Cash and cash equivalents at end of period
Cash flow from operating activities -4.7 MEUR
Cash flow from investing activities -1.2 MEUR
34
Cash flow
• Cash increased by 9.0 MEUR in the quarter
• Cash flow from operating activities decreased by the EBITDA result and an anticipated negative movement in working capital
• Investing cash flow mainly consisted of capitalized development costs and investments in new office space
• The net proceeds from the capital raise during the IPO were received in the quarter and increased cash by 15.4 MEUR
COMMENTS Cash flow MEUR Q2 2016
Total increase in cash 9.0 MEUR
35
Targets & Summary
LeoVegas targets to reach EUR 300 million in revenue by 2018 Long-term organic growth above online gaming market
LeoVegas targets to reach an EBITDA margin of approximately 15% in 2018 Long-term at least 15% EBITDA margin assuming 100% regulated markets
LeoVegas dividend policy is to distribute a minimum of 50% of net profit over time No dividend in 2016
36
Financial targets
Organic growth of 67% and EBITDA of -2.5 MEUR
Launch of two new product verticals – LeoVegas Sport and LeoVegas Live Casino
Strong growth in new customers adding around 110 000 new depositing customers Great start to Q3, July NGR of 12.8 MEUR, 68% growth
37
Summary Q2 2016
Q&A
38
Q&A