2004

Going where television has never gone before.

PureVisionTM

Plasma Displays

1,073,741,824 true colours. One true revelation.

There are many brands of plasma displays, but only a few actual manufacturers. At the top of this short list, Pioneer is a true innovator at the forefront of plasma development.

Our latest breakthrough is Pure Drive, an exclusive all-digital drive that pushes the limits ofhigh-performance plasma circuitry. Pioneer’s patented technologies with optical glass andplasma cells will shape plasma panel design for years to come.

To these developments, add stylish design and exceptional ease of use—and the experience is pure entertainment pleasure.

P u r e V i s i o n P l a s m a D i s p l a y

TV picture simulated.

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Envision excellence. Then surpass it.

• WXGA Resolution (1,280 x 768 progressive)• Pure Drive Full Digital Image Processing• ACE II (Advanced Continuous Emission II) • Advanced PureCinema with 3-3 Pulldown• ATSC/NTSC tuners• Two HDMI Inputs

Dimensions: 50” x 29” x 3-7/8” Weight: 83 lbs. 13 oz.

PDP-5040HD 50” 16:9 High-Definition PlasmaTelevision

Media Receiver, and Side Speakers are included.

PDP-5040HD/PDP-4340HD

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• XGA Resolution (1,024 x 768 progressive)• Pure Drive Full Digital Image Processing• ACE II (Advanced Continuous Emission II) • Advanced PureCinema with 3-3 Pulldown• ATSC/NTSC tuners• Two HDMI Inputs

Dimensions: 44-1/8” x 25-11/16” x 3-7/8” Weight: 67 lbs. 4 oz.

PDP-4340HD 43” 16:9 High-Definition PlasmaTelevision

Media Receiver is included.

• PureVision and PureCinema are registered trademarks of Pioneer Corporation.

• High-Definition Television (HDTV): HDTV refers to a complete product/system with the followingminimum performance attributes: "•Receiver: Receives ATSC terrestrial digital transmissions anddecodes all ATSC Table 3 video formats •Display Scanning Format: Has active vertical scanninglines of 720 progressive (720p), 1080 interlaced (1080i) or higher •Aspect Ratio: Capable of displayinga 16:9 image •Audio: Receives and reproduces, and/or outputs Dolby Digital audio"Consumer Electronics Association, August 2000

• ENERGY STAR® and the ENERGY STAR certification mark are registered U.S. marks.

• "HDMI, the HDMI logo and High-Definition Multimedia Interface are trademarks or registeredtrademarks of HDMI Licensing LLC."

• "i.LINK" and the "i.LINK" Logo are trademarks of Sony Corporation.

• Dolby and the double-D simbol are trademarks of Dolby Laboratories.

• SRS WOW, SRS and (o) symbol are trademarks of SRS Labs, Inc.TV picture simulated.

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PureVision plasma TVs are the culmination ofPioneer’s experience in designing andmanufacturing plasma panels, receivers, and accessories. Each new developmentcontributes to a superlative viewingexperience, every single time you turn theunit on. The proof is right there on the screen.

Terrestrial Broadcast

Video

Conventional PDP

Component

A/D

A/D A/D3D Y/CPDP

Panel

DigitalVideo

ProcessingD/A

ColorDecoder

RGBDecoder

Digital TVBroadcast

PDP

Panel

Terrestrial Broadcast

Video

PureVision's Pure Drive

Component

HDMI

A/D

A/D

A/DDigital

Selector

3D Y/C Color DecoderDigitalVideo

Processing

PURE DRIVEThe heart of Pioneer’s new digital circuitry

Pure Drive keeps video signals entirely in a digitaldomain, vs. the conventional process of convertingsignals back and forth between analog and digital. This lossless, all-digital process allows far greatercontrol of the signal maintaining all of its original quality.

Digital Y/C

Separation Circuit

Digital Colour Decoder

Digital High-Quality

Image Processing

High-Performance Resize

and Multiple Im

age Processing

ACE ll

Deep Encased Cell Stru

cture

Pure Colour Filter

PureVision, Pioneer style.

Advance

d Pure

Cin

ema

All the right connectionsPDP connections include i.LINK (IEEE 1394)terminals, Pioneer SR+ inputs, opticaldigital audio outputs, and two high-bandwidth HDMI inputs. You’ll beready for full reception of audio and video signals in current formats and inupcoming generations as well.

Versatile Media Receiver The PDPs’ powerful, easy-to-use MediaReceiver incorporates a terrestrial digitalTV (DTV) tuner and provides three sets ofcomponent inputs, including one set on thefront panel. Only 11-11/16” deep, it can beinstalled vertically (using its suppliedstand) or horizontally.

Easy on-screen GUI HOME MENUA new graphical user interface (GUI)makes it easy to control the panels’settings. Starting with the HOME MENUbutton on the remote control, you’ll quicklymaster the units’ functions with theintuitive on-screen GUI.

SR+ input for amplifier controlConnect a PureVision plasma TV’s SR+terminal to a separately available PioneerAV Receiver*, and the displayautomatically selects the receiver’s signalsource. This gives you on-screen controlof the receiver’s volume level, surroundmode, and other functions.*SR+ compatible Pioneer receivers only.

Integrated ATSC Terrestrial DTV TunerA built-in next-generation terrestrial ATSC (Advanced Television SystemsCommittee-compatible) tuner featuresDTV (digital TV) program channelselection function to check or search forsuch programs. Connect the unit’s IEEE1394 (FireWire/i.LINK) terminal to a D-VHS recorder torecord DTV programs. DTV CC (closedcaption) is also available.

Multi-Window Display: a great view x2This is for those times when you want towatch two shows at the same time. Multi-Window Display takes dual-materialviewing to new levels, letting you displayany combination of HDTV, NTSC—evencomputer—either as twin images (50/50split screen) or as Picture in Picture. Now,you can watch pro football on HDTValongside fantasy football on your PC. Ora right-corner freeze frame of a golfswing alongside the telecast it camefrom. Or two music specials….OK, you get the picture.

Three surround modes mix things upTo expand your sound options, Pioneer plasma TVs feature threesurround modes: SRS, for dynamic 3-Dsurround throughout an expansivelistening area; TRU BASS for surprisinglybig, natural bass sound; and FOCUS,which enhances the surround effect andshifts the sound field upward—ideal if thedetachable speakers are installedhorizontally underneath the plasma TV.

Slim speakers, big soundDespite their compact size—and stylishdesign—the PDPs’ detachable, two-waybass-reflex speakers deliver maximumsound quality, imaging clarity, and soundfield performance. Each speaker featuresan oval full-range speaker and a tweeterwith a neodymium magnet.

Speakers that change locationsThe PDPs’ detachable speakers can be mounted in two locations: either back-set slightly on the panel’s sides, or underneath it, which is especiallyconvenient when you place the panel in a corner. This mounting flexibility alsoallows you to change the panel’s lookperiodically.

P u r e V i s i o n P l a s m a D i s p l a y

Under mounted

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All pictures are simulated.

Side mounted

Vertically installedMedia Receiver

Speaker MountingMulti-Window Display

New GUI screen

New GUI

From living room to living theater.

2 split screens (with PC)

Picture in picture

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Dielectric LayerProtective Layer (MgO)

Address Protective Layer

Address Electrode

Rear Glass Substrate

Pioneer Deep Encased Cell StructureMore Gray Shades in the Low Brightness Range

Auxiliary ElectrodeFront Glass Substrate

Transparent ElectrodeRib

Red PhosphorGreen Phosphor

Blue Phosphor

Black Stripe

Previous Encased Cell Structure

Deep Encased Cell Structure

Visible Light

Electrode

DischargeRib

UV Radiation

Phosphor

P u r e V i s i o n P l a s m a D i s p l a y

Brightness level

Input level

Brightness level

Input level

All pictures are simulated.

Further enhanced reproduction in the low brightness range

Deep Encased Cell Structure: truebrilliance Pioneer’s patented Deep Encased CellStructure has been upgraded with newgreen and blue phosphor elements,delivering unprecedented contrast andbrightness: 1,100 cd/m2 for the 43-inchand 1,000 cd/m2 for the 50-inch panel.White reproduction is improved for moresubtle nuances, while clarity is boostedfor more natural, precise rendering ofcharacters and images.

PURE DRIVE1.07 billion colours on displayPure Drive technology is the key to howprocessed images are able to look clearand natural on a plasma display panel. A perfect example: Pioneer’s ACE II(Advanced Continuous Emission II)processes red, green, and blue primarycolour elements (RGB) to reproduce anastonishing 1.07 billion colours. Other displays just can’t match thesmoothness and subtlety of colour onPioneer PDPs. But that’s not all. ACE II produces an amazing 1,024grayscale steps, for vastly improvedrendering of images in darker scenes,and virtually eliminates quantization.

Bottom line: for the most accurate colourreproduction, the choice is clear.

Advanced PureCinema with 3-3 pulldownFilm doesn’t translate directly to a standard that a TV can process; to display a movie, 6 frames per second (fps) must be added to the film’s original 24 fps to equal 30 fps, the standard that TV uses. Called 3-2 Pulldown, thisinterpolation process improved NTSC reproduction of film-based material, but generates uneven motion known as judder. Pioneer solved the issue by developing an exclusive IC that enables 3-3 Pulldown, which synchronizes perfectly the frame rate of film andeliminates the need for interpolations. Now, film-based material on DVD, videotape, and regular TV will match the smooth, natural reproduction of film.

Digital processing, absolute fidelityPure Drive circuitry unifies and digitallyprocesses all signals right up to thedriver, from the instant they’re input intothe receiver until they’re displayed asimages. Also, each block in the imageprocessing circuit is directly connectedusing the shortest signal path, to minimizeimage-degrading noise and signaldeterioration. This adds up to superiorretention of signal quality, from HDTV, PC,or other signal sources.

ACE II

Conventional PDP

ACE II virtually eliminates quantization

Conventional PDP ACE II

Film NTSC StandardProgressive*1

60Hz60Hz 60Hz 72Hz

PureCinema*2Advanced

PureCinema*3

ProgressiveInterlaced Progressive Progressive

30 frames/s24 frames/s

*1 Standard Progressive: Mixed different frame in some portion*2 PureCinema: Mixed completely same frame only

*3 Advanced PureCinema: Up the refresh rate to 72Hz perfect synchronize frame arrangement with original films

Advanced PureCinema

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All pictures are simulated.

Conventional PDP Pioneer’s NaturalEnhancer

Dynamic HD Converter

Natural Enhancer for sharper detailNatural Enhancer is an industry firsttechnology that takes contour imagecorrection to the next level. On any source,analog or digital, Pure Drive-poweredNatural Enhancer cleans up those wavyMoire (“moray”) patterns and enhances thecontrast at the edges of images—renderinga clean, detailed picture.

Dynamic Range Expander boosts contrast Fuller use of video signal spectrum capacityexpands dynamic range, for blacker blacks,whiter whites, and outstanding overallcontrast. You can select among high,medium, and low settings for best results.

Digital CTI keeps colours honestWhen two colour images intersect on-screen, the usual result is a ditheredpattern and a muddy combination ofcolours. For this reason, Digital ColourTransient Improvement (CTI) is used tomaintain true colour fidelity and colourresolution.

MPEG Noise Reduction smooths out imagesFor smoother-looking pictures, even whenyou’re viewing low-light scenes, MPEGNoise Reduction cuts “mosquito noise”caused by MPEG video compression usedin DVD and HDTV sources.

Digital Noise Reduction for a cleaner pictureSpecial high-luminance cyclic DigitalNoise Reduction circuitry reducesrandom digital noise, including colournoise and inconsistency (especially seenin dark image areas) that arise in thesignal reproduction process of terrestrialbroadcasts, DVDs, and HD.

10-Bit 3D Y/C Separation ends dot crawlPowered by Pure Drive, 10-Bit 3D Y/CSeparation effectively keeps luminance(Y) and chrominance (C) signals separate,reducing the annoying video noise called“dot crawl” and improving the renderingof contoured objects.

10-Bit Digital Colour Decoder cuts colour noiseColour noise is another form of videointerference—noticeable speckledimperfections seen within solid colours on your screen. 10-bit Digital ColourDecoder reduces colour noise andprovides better frequency response, for purer, cleaner colours.

HD Converter sharpens up imagesInterlaced signals of terrestrialbroadcasts, as well as DVD and PC videosources, are up-converted intoprogressive signals, for optimal viewingon the PDP-5040HD (1,280 x 768-dot high-resolution) and the PDP-4340HD (1,024 x768-dot high-resolution). Now with 84detection points on the screen, HDConverter offers sharper, more naturalimages free of the jagged edges anddistortion seen on displays usingconventional converters.

Digital Noise Reduction

MPEG Digital Noise Reduction Dynamic HD Converter Natural Enhancer

Dynamic Range Expander

Conventional PDP

ON

OFF

OFF

ONOFF ON

P u r e V i s i o n P l a s m a D i s p l a y

Multifaceted picture perfection.

Optional Accessories (for PDP-5040HD/ PDP-4340HD)

P u r e V i s i o n P l a s m a D i s p l a y

PFS-1011

PDK-TS04

Floating Floor Stand with Swivel

The monitor swings 30 degrees to the right or left.

PSM-V501TAngled Wall Bracket

PSM-V501FWall Bracket

PDA-H03Extension Cable

PDA-H04Fiber-optic Extension System

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*The PWM-1011, PMS-V501F, PMS-V501T and PFS-1011 have been produced by Progressive Marketing Products, Inc. If you need further information please call 1-800-368-9700 or access to http: //www.pmpi.com.

• 30-meter fiber-optic extension cable• Weight: 14 lbs. 5 oz./ 6.5kg

• 10-meter coaxial extension cable• Weight: 3 lbs. 12 oz./ 1.7kg

Accessories

• Swivels 20 degrees to the right or left.• 684(W) x 351(H) x 390(D) mm/ 14.0kg• 26-15/16(W) x 13-13/16(H) x 15-3/8 inches/ 30 lbs. 14 oz.

• Side or Bottom mount speakers for Plasma Displaymodel PDP-4340HD

Swivel Table-top Stand

PDP-S13-LRSpeakers for PDP-4340HD

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DimensionsDisplay part

PDP-5040HD

Media receiver partPDP-5040HD/ PDP-4340HD

• Leave enough room between media receiver and the wall or otherappliances for heat to be released from the side fan of media receiver.

• Allow for 100mm additional clearance behind unit for cable connections.

with speakers attached to sides with speakers attached under the unit

PDP-4340HDwith speakers attached to sides with speakers attached under the unit

Plasma PanelOutput Terminal

Front Component Input

Media Receiver panel (front)

Input/Output TerminalsMedia Receiver panel (rear)

D-Sub15 Input

Digital AudioOutput

Antena ComponentInput

HDMI Input

i.LINK

Dimensions (W x H x D): 1440 x 737 x 108mmWeight: 90 lbs. 3 oz. / 41kg

Dimensions (W x H x D): 1,290 x 652 x 108mmWeight: 73 lbs. 40 oz. / 33.3kg

Dimensions (W x H x D): 1,120 x 748 x 101mmWeight: 74 lbs. 6 oz. / 33.8kg

Dimensions (W x H x D): 420x 90x 297mmWeight: / 12 lbs. 9 oz. / 5.7kg

Dimensions (W x H x D): 1,270 x 833 x 101mmWeight: 91 lbs. 5 oz. / 41.5kg

Unit: inches

P u r e V i s i o n P l a s m a D i s p l a y

Specifications/Dimensions/Terminals

*1 Displaying the same still images for long periods should be avoided as image shadowing or burn-in may occur.*2 SRS, TruBass and FOCUS are trademarks of SRS Labs. Inc.

Note: Specifications and design subject to modification without notice.

PDP-5040HD/ PDP-4340HDDisplay Panel:Screen Size 50 inches/ 43 inches diagonallyAspect Ratio (Panel Only) 16 : 9Number of Pixels 1,280 x 768/ 1,024 x 768Brightness (White Peak, Panel Only) 1,000 cd/m2/ 1,100 cd/m2

TV Colour Format 3.58NTSCHorizontal Scanning Frequencies 15.625 — 45.0kHz (Video)/24.8 — 68.7kHz (PC)Vertical Scanning Frequencies 45.0 — 84.997Hz

Video Features:Pixel Pitch 0.808mm (V) x 0.858mm (H)/ 0.698mm (V) x 0.930mm (H)Protection Filter Radiation/R Shielded, Anti-Reflection, Pure Colour FilterMaterial of Protection Filter GlassWide Viewing Angle (Horizontal/ Vertical) More than 160˚/ 160˚Driving Method ACHD Converter YesPureCinema Yes (Std. 60Hz/Adv. 72Hz)3-Dimensional Y/C separation Yes (10-bit)Colour Temperature Control (Pre-Setting) Yes (3 Steps) (High/Mid/Low)MPEG Noise Reduction Yes (ON/OFF)Digital Noise Reduction Yes (OFF/High/Mid/Low)Natural Enhancer YesNatural Resize YesDigital CTI (Colour Transient Improver) Yes (ON/OFF)Digital Colour Decoder Yes (10-bit)PC Compatibility*1 Yes (VGA, SVGA, XGA, WXGA)

Audio Features:Power Output 13W + 13WExternal Speaker Output 2 WayTone & L/R Balance Control YesSurround SRS*2 (Sound Retrieval System)/FOCUS*/Tru BassBass Boost (Loudness) Tru Bass

Tuner Features:Digital Terrestrial (ATSC Tuner) YesReception System American TV Standard NTSC SystemReception Channels VHF; Ch 2 — Ch 13, UHF; Ch 14 — Ch 69

CATV (Standard, IRC or HRC/Ch 1 — Ch 125)Stereo/Multi-Audio System MTSClosed Captioning YesV-Chip (Parental Guidance System) YesCanadian Rating Systems Yes

Conveniences:Selectable Screen Modes Yes (4:3 , FULL, ZOOM, CINEMA, WIDE)On-Screen Display English/French/Spanish/KoreanRemote Control Unit Illuminated Preset/LearningAuto Tuner Preset YesChannel Return YesPicture Mode 5 Modes (Standard/Dynamic/Movie/Game/User)Still Picture YesVersatile Screen YesDual Analog Tuner YesPlug & Play Yes (DDC1 & 2B)Auto Power Off (No Signal) YesAuto Power Off (No Operation) YesPower Management (for PC) YesPower Saving Setting YesSleep Timer Yes

Terminals:Antenna Input VHF/UHF x 3 (75 ohm Unbalanced F-type Connector)Antenna Output VHF/UHF x 2 (75 ohm Unbalanced F-type Connector)A/V Input (Front) x 1 (RCA pin)A/V Input (Rear) x 3 (RCA pin)Monitor Output x 1S-Video Input (Front) x 1S-Video Input (Rear) x 2S-Video Output (Rear) x 1Component Input (Front) x 1Component Input (Rear) x 2D-Sub 15 Input (Front) x 1 (for PC Input)Digital Audio Output (Rear) Yes (Optical)i.LINK 2 TerminalsHDMI Input 2 (with HDCP)SR In/Output Yes (Out = SR+)

Miscellaneous:Power Requirements AC120VPower Consumption 407.5W/ 342.5WStandby Power Consumption 0.6W (120V)Plasma Part

Dimensions (W x H x D) inches 50 x 29 x 3-7/8 inches/ 44-1/8 x 25-11/16 x 3-7/8 inchesDimensions (W x H x D) mm 1,270 x 737 x 98mm/ 1,120 x 652 x 98mmWeight (lbs.) 83 lbs. 13 oz./ 67 lbs. 4 oz.Weight (kg) 38.0kg/ 30.5kg

Media Receiver Part (PDP-5040HD/ PDP-4340HD)Dimensions (W x H x D) 16-9/16 x 3-9/19 x 11-11/16 inches/420 x 90 x 297mmWeight 12 lbs. 9 oz./5.7kg

For more information, call or write to:

Published by Pioneer Corporation.Copyright© 2003 Pioneer Corporation. All rights reserved.

Note: Specifications and design subject to modification without notice.

PIONEER ELECTRONICS OF CANADA, INC.300 Allstate Parkway, Markham, Ontario L3R 0P2

TO CONTACT US: 1 877 283 5901