13
TABLE OF CONTENTS Are You Presenting a Simple Path for Possibilities? ........................................................ 4 Put Yourself Out There! Nurture Relationships ................................................................ 5 Embrace the Power of Recognition ............................................................................... 6 Show Them You Care! Shift from Your Agenda to Theirs ............................................... 7 Challenge the Norm! Building a Team Begins When Prospecting ................................... 8 APPENDIX Appendix A – Present a Simple Path for Possibilities.................................................... 10 Appendix B – Nurture New Relationships..................................................................... 10 Appendix C – Recognition Has the Power to Ignite! ..................................................... 11 Appendix D – Show Them You Care! Shift from Your Agenda to THEIR Agenda .......... 11 Appendix E – Adapting to Generational Traits When Prospecting ................................. 12 Appendix E2 – Adapting to Different Personality Traits When Prospecting .................... 12 Appendix F – Grow New Promoters – Quick Guide Bookmarks ................................... 13 GROWING NEW PROMOTERS handbook

PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

  • Upload
    others

  • View
    1

  • Download
    0

Embed Size (px)

Citation preview

Page 1: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

TABLE OF CONTENTS

Are You Presenting a Simple Path for Possibilities? ........................................................ 4

Put Yourself Out There! Nurture Relationships ................................................................ 5

Embrace the Power of Recognition ............................................................................... 6

Show Them You Care! Shift from Your Agenda to Theirs ............................................... 7

Challenge the Norm! Building a Team Begins When Prospecting ................................... 8

APPENDIX

Appendix A – Present a Simple Path for Possibilities .................................................... 10

Appendix B – Nurture New Relationships..................................................................... 10

Appendix C – Recognition Has the Power to Ignite! ..................................................... 11

Appendix D – Show Them You Care! Shift from Your Agenda to THEIR Agenda .......... 11

Appendix E – Adapting to Generational Traits When Prospecting ................................. 12

Appendix E2 – Adapting to Different Personality Traits When Prospecting .................... 12

Appendix F – Grow New Promoters – Quick Guide Bookmarks ................................... 13

GROWING NEW PROMOTERShandbook

Page 2: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

2 Beauty for a Purpose

Page 3: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

3

Hi there! Welcome to your Grow New Promoters Handbook!

Inside you will find different opportunities that can help you grow new Promoters and support you in achieving your goals.

Remember:• The first milestone in Advanced Leadership is to grow to Gold Ambassador,

where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months to solidify stability.

• In order to develop a successful business with Avon, it is important to understand that in the beginning about 90% of Representative’s earnings will come from building a successful customer base. A successful customer base is generally 20 customers who purchase $20 worth of products every two weeks. A strong customer plan of 20 x $20 every 2 weeks will also accelerate a Representative’s pathway to President’s Club and secure their 40% earnings. A strong customer base can be made up of either face-to-face customers or eStore customers.

• Therefore, it’s important to build strong relationships with Representatives in your team to support them in setting and achieving this goal. Don’t forget to present them with the opportunity to earn additional recruiting bonuses they may qualify for as they build a team.

So you see…you are vital in supporting people in your team achieving success!

The possibilities for success in growing new Promoters are endless with your support, training and coaching.

This handbook is intended to support you with different suggestions, activities, and actions you can try to help you grow new Promoters in your business.

Page 4: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

4 Beauty for a Purpose

ARE YOU PRESENTING A SIMPLE PATH FOR POSSIBILITIES?Presenting a Simple Path for Possibilities when Prospecting Can Set a Strong Foundation

Connecting existing and casual conversations to the pathway for possibilities begins when you present people in your team with a simple path.

Switch it up! By simply adjusting your words and how you present the opportunity to build a team, you can open the door to connect with Prospects and existing team members, transmitting ease and confidence in their ability to achieve their goals more quickly.

Ask yourself • How can I present someone with a simple path to start?

• What words can I use to present our opportunity in a simple, fun and “worth it” way?

• What words can I use that are most effective in inviting and encouraging people to consider Avon as their business opportunity?

• How can I effectively help Prospects and people in my team create their simple path to start?

Switch it up and try…INSTEAD OF: You can get a discount.

TRY: How would an additional $300 to $500 in earnings from just sharing what you love make a difference with your family?

INSTEAD OF: Be your own boss.

TRY: We’ll connect you with resources that will support your independence and promote a successful business that you can build into your own schedule.

INSTEAD OF: It’s not hard or time-consuming.

TRY: We’ve created a plan that’s easy to build into your existing schedule. It’s fun to do with a friend. You’ll receive support, guides, and coaching to help build a great earnings plan for just for you.

Take Action!Write out YOUR new approach, practice and use it!

Switch it up and try…

(Additional Support in Appendix A)

Switch it up! Are you presenting a simple path for

possibilities?

Present Prospects and team members with the Advanced Leadership opportunity using inviting words that transmit belief in their ability to achieve their goals more quickly.

Adjust your wording to something like:

“With our guidance and support you can generate additional earnings. Let me show you how you can earn an additional $300 to $500 a month.”

“It’s always fun with a friend, how many friends can you introduce me to today?”

(Model a 3-way call)

Page 5: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

5

PUT YOURSELF OUT THERE!Nurture Relationships

Connecting with people in your team, especially those who are new to team-building, enhances your ability to influence success for their possibilities in Avon.

Put yourself out there! Reach out and connect with people in your team individually, offering your support and guidance in creating their personal action plan with their success as the main focus.

Ask yourself • How am I connecting with people in my team on a consistent basis?

• What strengths/tools can I leverage with people in my team to extend a relationship for their success?

• How can I have a teaching and training relationship with people in my team; what activities can I schedule with them and create value in those activities?

• How can I begin building stronger relationships with people in my team to support them in their success?

• When onboarding a new team member, what steps in the process do I need to focus on to ensure their best experience?

Nurture relationships and...CONNECT WITH TEAM MEMBERS LOA 0 and conduct a 48-hour follow-up contact and/or 1st order call training. Take this opportunity to offer your support guiding and coaching them to achieving their success as they continue to grow their customers.

OFFER YOUR GUIDANCE AND COACHING TO TEAM MEMBERS LOA 1-10 who have consistently placed orders. Guide them in identifying the first 5 people they would like to help gain additional earnings doing what they’re doing.

USE SOCIAL MEDIA TO COACHING, GUIDE AND SUPPORT. Use social media platforms to express your interest in building stronger coaching relationships with Representatives who want to grow their business.

Take Action!Identify Representatives with whom you will be building stronger coaching relationships and define their personalized action plan.

Nurture relationships and...

(Additional Support in Appendix B)

Put Yourself Out There!

Nurture Relationships

Reach out to all team members and nurture relationships through guidance and coaching that will take their business to the next level.

Connect with team members LOA 0-10. Connect with 3-4 people in your team per week through teaching and training contacts where you support them to begin building their team by:

• Visiting neighbors and friends who live nearby and extend the invitation to join their team.

• Helping them identify the first 3 or 4 people they would like to invite to start Avon just like they did and introduce you to them.

Page 6: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

6 Beauty for a Purpose

EMBRACE THE POWER OF RECOGNITIONRecognition Has the Power to Ignite!

Embrace the power of recognition and ignite people in your team to achieve growth in their business and earnings! Congratulate people in your team on their efforts and successes – inspire and motivate them to achieve their goals and surpass them by building a team.

Ask yourself • What can I do to recognize the efforts and/or successes of people in my team?

• How can be I consistent in recognition for people in my team?

• How can I recognize people in my team for who they are and not just a job well done?

• What can I do to harness the power of recognition and through it support people in my team as they achieve their goals?

Embrace the power of recognition and…CONNECT WITH TEAM MEMBERS LOA 1-26 selling $200 or more. Recognize them for their efforts and success on a personal basis. Take this opportunity to support them by guiding and coaching them in growing their earnings by building their own success story and sharing their success story with others.

CONNECT WITH TEAM MEMBERS CONSISTENTLY PLACING ORDERS and recognize them for their efforts and success on a personal basis. Take this opportunity to build a stronger relationship by supporting them in growing their earnings by guiding them to begin their own success story and sharing their success story with others.

BE PROUD OUT LOUD – RECOGNIZE TOP PERFORMERS using any and all means available to you: training sessions, social media platforms, email, etc. Recognize Representatives excelling in sales and leadership. Promote your guidance and coaching to support others in achieving this same recognition.

Take Action!Identify people in your team you will recognize and the words you will use to present the Advanced Leadership opportunity in an inviting way (Refer to Appendix A if needed).

Embrace the power of

recognition and… (Additional Support

in Appendix C)

Embrace the Power of

Recognition Recognition has the

power to ignite!

Recognize people in your team for their efforts and success with their business. Let them know you appreciate what they do.

Connect with people in your team who are selling $200+ every order and congratulate them on their success. Take the opportunity to offer your support to:

• Find more customers near home or near their work place

• Increase their sales by hosting an Avon Party and/or an Avon Fundraiser.

• Grow their business by doing it together with a friend.

• Notice how you’re placing them in the right position to begin building their team.

Page 7: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

7

SHOW THEM YOU CARE!Shift from Your Agenda to Theirs

Shift from your agenda to theirs and show them you care! Show people in your team you are there to support them through guidance and coaching – invest yourself in knowing their agenda and offering your support to make their goals a reality. When you show them you care, it allows them to be open to your guidance and coaching.

Ask yourself • What questions can I ask so people in my team talk/share more when

we connect?

• How can I be completely genuine when connecting with people in my team?

• What can I do to focus on their agenda and not mine?

• How can I listen actively to people in my team and not be thinking about what to say next?

Shift from your agenda to theirs and try…THE 80-20 RULE: 80% of the time your team member should be talking, allowing you to discover more about them. The other 20% should be you asking open-ended questions, reflecting on what they said and answering their questions.

FOCUSING ON THEIR WHY. When connecting with your team members, we often think we understand their why based on our own impressions. Allow them to share their why as they do the talking. When we impose our own thoughts about their why, it’s more likely to deter their interest.

BEING YOU! Don’t try to be someone you are not; be real. Allow room for questions that let you share your strengths and build a genuine relationship with your team member’s success as the foundation.

Take Action!Create your plan to be genuine! Allow yourself to share your strengths through your relationship with your team members and practice identifying others’ why by being an active listener.

Shift from your agenda to theirs

and try…(Additional Support

in Appendix D)

Show Them You Care!

Shift from Your Agenda to Theirs.

Invest yourself in getting to know your team member’s reason for joining Avon. Get to know their reasons and show them you care about them. Show them you will guide and coach them to make their goals a reality.

Connect with Representatives in the Pending Appointment list and conduct Welcome and/or Follow Up calls with a focus on getting to know them and ask questions like:

• How are you feeling with your Avon business.

• What would you like to accomplish with Avon?

• How will you feel once you achieve that?

• When you show them you care; they will listen and be open to your guidance and support.

Page 8: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

8 Beauty for a Purpose

CHALLENGE THE NORM!Building a Team Begins When Prospecting

Adapt to Generational Traits & Personality Styles

Building a team begins when prospecting! Adapt to generational traits* and personality styles when prospecting and be prepared to present Prospects with a full business opportunity that appeals to them.

Ask yourself • How can I present Prospects with a full business opportunity

and not wait until later?

• How can I prospect with a purpose to bring leaders into my team and not just sellers?

• What can I do/change to be comfortable presenting a full business opportunity while prospecting?

• How can I be well educated and versed on the latest at Avon and in the direct selling industry?

Adapt to generational traits when prospecting to present a full business opportunity and …PRACTICE IDENTIFYING DIFFERENT GENERATIONS AND PERSONALITY STYLES. Being able to identify different generations and personality styles will help you determine what your approach to each conversation will be.

TAILOR YOUR APPROACH FOR EACH GENERATION AND/OR PERSONALITY STYLE, using inviting words that will present the full business opportunity when prospecting in an easy and fun way.

FINDING COMMON GROUND with people in different generations or with different personalities than your own. This will help them (and you!) feel more comfortable when striking up a conversation.

Take Action!Identify your common ground with each generation and write out YOUR tailored approach. Then practice them and use them!

*Appendix E & E2

Adapt to Generational

Traits when prospecting to present a full business opportunity and...

(*Additional Support in Appendix E & E2)

Challenge the Norm!

Building a team begins when

prospecting – adapt to generational traits.

Present Prospects with a full business opportunity from the beginning. Challenge the norm – instead of waiting to present the Advanced Leadership opportunity, present it during prospecting as an opportunity to start something new with someone of their choice.

Present Prospect with a full business opportunity when Prospecting by using words such as:

“You can start as an Avon Representative along with your best friend or a family member…”

“As an Avon Representative you can generate additional earnings and help others do the same”

Page 9: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

9

Appendix

Page 10: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

10 Beauty for a Purpose

Appendix A

Appendix B

Page 11: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

11

Appendix C

Appendix D

Page 12: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

12 Beauty for a Purpose

Appendix E

Appendix E2

Page 13: PROMOTERS - AvonNow · where Representatives can enjoy a great part-time business with average monthly leadership earnings of $500. This first milestone usually takes about 6 months

13

Appendix F

QUICK GUIDEGrow new Promoters in your team – try something different today!

Use these Bookmarks to share with members of your team!

Chal

lenge

the

Nor

m!

Bui

ldin

g a

tea

m

beg

ins

whe

n

pro

spec

ting

– a

dap

t to

g

ener

atio

nal t

rait

s.

Pre

sent

Pro

spec

ts

with

a fu

ll b

usin

ess

opp

ortu

nity

from

the

b

egin

ning

. Cha

lleng

e th

e no

rm –

inst

ead

of

wai

ting

to p

rese

nt t

he

Ad

vanc

ed L

ead

ersh

ip

opp

ortu

nity

, pre

sent

it

dur

ing

pro

spec

ting

as

an o

pp

ortu

nity

to

star

t so

met

hing

new

with

so

meo

ne o

f the

ir ch

oice

.

Pre

sent

Pro

spec

t w

ith a

fu

ll b

usin

ess

opp

ortu

nity

w

hen

Pro

spec

ting

by

usin

g w

ord

s su

ch a

s:

“You

can

sta

rt a

s an

A

von

Rep

rese

ntat

ive

alon

g w

ith y

our

bes

t fr

iend

or

a fa

mily

m

emb

er…

“As

an A

von

Rep

rese

ntat

ive

you

can

gene

rate

ad

diti

onal

ea

rnin

gs a

nd h

elp

ot

hers

do

the

sam

e”

Show

The

m

You

Car

e!S

hift

fro

m

Your

Ag

end

a to

The

irs.

Inve

st y

ours

elf i

n ge

ttin

g to

kno

w y

our

team

m

embe

r’s re

ason

for

join

ing

Avo

n. G

et to

kn

ow th

eir

reas

ons

and

sh

ow th

em y

ou c

are

abou

t the

m. S

how

them

yo

u w

ill g

uide

and

coa

ch

them

to m

ake

thei

r go

als

a re

ality

.

Con

nect

with

R

epre

sent

ativ

es in

the

Pen

ding

App

oint

men

t lis

t an

d co

nduc

t Wel

com

e an

d/or

Fol

low

Up

cal

ls

with

a fo

cus

on g

ettin

g to

kno

w th

em a

nd a

sk

ques

tions

like

:

• H

ow a

re y

ou fe

elin

g w

ith

your

Avo

n bu

sine

ss.

• W

hat w

ould

you

like

to

acco

mpl

ish

with

Avo

n?

• H

ow w

ill y

ou fe

el o

nce

you

achi

eve

that

?

• W

hen

you

show

them

yo

u ca

re; t

hey

will

list

en

and

be o

pen

to y

our

guid

ance

and

sup

por

t.

Embr

ace th

e Po

wer

of

Reco

gniti

on

Rec

og

niti

on

has

the

po

wer

to

igni

te!

Rec

ogni

ze p

eopl

e in

yo

ur te

am fo

r th

eir

effo

rts

and

succ

ess

with

th

eir

busi

ness

. Let

them

kn

ow y

ou a

ppre

ciat

e w

hat t

hey

do.

Con

nect

with

peo

ple

in y

our

team

who

are

se

lling

$20

0+ e

very

or

der

and

cong

ratu

late

th

em o

n th

eir

succ

ess.

Ta

ke th

e op

port

unity

to

offe

r yo

ur s

uppo

rt to

:•

Find

mor

e cu

stom

ers

near

hom

e or

nea

r th

eir

wor

k pl

ace.

• In

crea

se th

eir

sale

s

by h

ostin

g an

Avo

n P

arty

and

/or

an A

von

Fund

rais

er.

• G

row

thei

r bu

sine

ss

by d

oing

it to

geth

er

with

a fr

iend

.•

Not

ice

how

you

’re

plac

ing

them

in th

e rig

ht p

ositi

on to

beg

in

build

ing

thei

r te

am.

Put

You

rself

O

ut T

here

!N

urtu

re R

elat

ions

hip

s

Rea

ch o

ut t

o al

l tea

m

mem

ber

s an

d n

urtu

re

rela

tions

hip

s th

roug

h gu

idan

ce a

nd c

oach

ing

that

will

tak

e th

eir

bus

ines

s to

the

nex

t le

vel.

Con

nect

with

tea

m

mem

ber

s LO

A 0

-10.

C

onne

ct w

ith 3

-4

peo

ple

in y

our

team

per

w

eek

thro

ugh

teac

hing

an

d t

rain

ing

cont

acts

w

here

you

sup

por

t th

em t

o b

egin

bui

ldin

g th

eir

team

by:

• V

isiti

ng n

eigh

bor

s an

d

frie

nds

who

live

nea

rby

and

ext

end

the

in

vita

tion

to jo

in

thei

r te

am.

• H

elp

ing

them

iden

tify

the

first

3 o

r 4

peo

ple

th

ey w

ould

like

to

invi

te t

o st

art

Avo

n ju

st li

ke t

hey

did

and

in

trod

uce

you

to t

hem

.

Switc

h it u

p!

Are

yo

u p

rese

ntin

g

a si

mp

le p

ath

for

p

oss

ibili

ties

?

Pre

sent

Pro

spec

ts a

nd

team

mem

ber

s w

ith t

he

Ad

vanc

ed L

ead

ersh

ip

opp

ortu

nity

usi

ng

invi

ting

wor

ds

that

tr

ansm

it b

elie

f in

thei

r ab

ility

to

achi

eve

thei

r go

als

mor

e q

uick

ly.

Ad

just

you

r w

ord

ing

to

som

ethi

ng li

ke:

“With

our

gui

dan

ce

and

sup

por

t yo

u ca

n ge

nera

te a

dd

ition

al

earn

ings

. Let

me

show

yo

u ho

w y

ou c

an e

arn

an

ad

diti

onal

$30

0 to

$5

00 a

mon

th.”

“It’s

alw

ays

fun

with

a

frie

nd, h

ow m

any

frie

nds

can

you

intr

oduc

e m

e to

toda

y?”

(Mod

el a

3-w

ay c

all)

try something different today!