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Programme Value Proposition and Incubation Model
Value Proposition:
Creating green growth
Sustainable business is critical to ensure the world’s resources are
shared fairly and ethically so that our communities can look to the future
with confidence. The Green BizCre8 programme finds, grows and
promotes entrepreneurship among young people to create and convert
start up ideas into great environmentally sustainable businesses.
Why investment in the Green
Economy is imperative for the
growth of our economy?
With an anticipated target of 300,000 new jobs
created through the green economy in South
Africa alone by 2020, it’s evident that the green
economy is set to grow dramatically.
Employment in traditional corporate structures which were
the main source of job employment is rapidly declining.
This trend will continue as a result of disruption,
technological innovation and a move towards leaner
organisational structures.
With youth unemployment rates having topped 75%
according to the recent Stats SA report published in April
2016, there needs to be a concerted effort towards the
development of new businesses and SMME’s to help
counter the current unemployment challenge.
It is with this in mind that Green BizCre8 seeks to unlock
the untapped potential of youth entrepreneurs in South
Africa through our world class but bespoke green start-up
activation programmes.
Green BizCre8 Objectives
• Active brand campaigning and promotion of
green entrepreneurship amongst youth
igniting untapped entrepreneurial potential
• Developing a pipeline of youth start-ups to
feed into the eco-system
• Developing sustainable and innovative green
business models
• Activating & guiding new start- ups
Green BizCrea8 attracts and activates next
generation green start ups across sectors –
and at a broader level advocates and
promotes a green business ethos amongst
aspirant youth entrepreneurs.
“
”Why a focus on youth?
• Our inclusive approach gives everyone a fair chance to
unlock their entrepreneurial capabilities, using a world
class, innovative approach conducive to self-paced
development
• Our youth entrepreneurs aspire to develop their
businesses in line with South African best practice
• We are actively strengthening the eco-system of
entrepreneurship with a focus on pipeline development
of start-ups ready for business acceleration into
partner Incubators or collaboration partners
• Our programme is based on the pivot and plan
approach to entrepreneur development, based on an
ethos of agility and flexibility to help them continuously
pivot their business for ever-changing contexts
What makes us different?
Our Bespoke Pivot & Plan Model
Key Sponsors & Strategic Partners |
ide8
Cre8
Activ8
Bespoke Start-Up Acceleration
Incubation Model
The model is designed to maximise the opportunity for entrepreneurs who
are committed to the process while minimising the early stage investment
so as to focus investment on entrepreneurs and business models that
have been tested and are most likely to generate real growth and positive
environmental impacts.
Initial Screening based on entry criteria
Applications
Ide83 Day Ideation Workshop to develop green business concept
Screening based on green business concept
3 months Action Based Coaching to refine and test green business concept
Cre8
Graduation with a registered Green
Business
Screening for business acceleration
9 Month GrowthWheel based coaching and mentorship
Activ8
Programme marketing
through social media, partners and exhibitions
Advancing Creative Entrepreneurship
The bespoke three stage pivot and plan approach of BizCre8 is
specifically designed to re-infuse creativity into the entrepreneurial
mindset through which identified problems can then be addressed using
creative solutions. The solution is then developed into a marketable
concept through continual market validation and the development of a
business model that could then deliver the solution to the market. The
business is then activated, with a focus on driving sales to develop
market traction and position the business for investment.
Ide8
Cre8
Activ8
Three day ideation workshop covering the following:
Insights into the Green Economy
Trend Spotting and Gap Identification
Ideation Skills Training
Innovating Your Way to Success
Business Canvass 101
Green Biz Hackathon Challenge
Three month action based coaching programme covering the following:
Visioning and Idea Evaluation
Customer Segments, Relationships and Channels
Value Proposition and Key Activities
Key Partners and Key Resources
Cost Structure and Revenue Streams
1:1 Coaching Sessions
Practice Pitching
Nine month business activation programme offering the following:
Prototype Development and IP Protection
Compliance Registrations
CIPC Registration
Tax Clearance
BEE Certification
Brand Development
Brand Architecture
Communication Proposition
Brand Toolkit
Website and Hosting
Technical Mentorship
Business Skills Training
Sales and Customer Appreciation Training
Pitch Coaching
Professional Business Plan and Proposal Writing
Basic SMME Financial Management
Sales Strategy Development
Capital Access Strategy Development
GrowthWheel Business Advisory Services
Continual GrowthWheel Activities Coaching
GrowthWheel Action Plan Development
1:1 GrowthWheel Business Advisor Mentorship
Back Office Support
12 Months Accounting Support
SMME HR training and Support
Elmond Khoza
Business Overview
LAMO Solar Solutions joined the BizCre8
Incubator in 2015. Co-founder Elmond
Khoza and his team of experts bring added
value to the sector because all solar
feasibility studies and installation designs
are overseen by Engineers – ensuring long
term value for their clients in both
residential and commercial sectors.
The Green BizCre8 Value
Elmond has been through our boot-camp
in 2015 helping him and his team to refine
their business model and sales strategy.
Lamo receives continued support including
customer sales and service coaching and
various other development activities that
align to their core business needs. Elmond
is also a guest speaker at the BizCre8 Ide8
workshops which helps build his public
profile and network.
Business Outcomes to date
• Business model testing and validation
• Revenue growth over a 12 month
period to date: ZAR2,5 million
• Profile building through guest
speaking events
• Continued business relevant
development coaching, training
More about Lamo Solar Solutions
Business Overview
Penny Palane is an aspirant Green
Entrepreneur who joined the BizCre8 Ide8
program in March 2016 and has since
completed the Cre8 Action Based Coaching
programme. Penny would like to use her
background in marketing and communications
to develop unique event platforms that
brands, promotes and sells proudly African
sustainable products and services.
The Green BizCre8 Value
Penny joined the Ide8 workshop in March and
was grappling with her business proposition.
Through Cre8, she has now refined her
concept to a single proposition, developed her
business model and will be joining the Activ8
programme early January to activate her
sales and position her for financial investent.
Business Start-Up Outcomes to date
• Ide8 – essential start up fast track
coaching and skills workshop
• Problem statement refinement and
singular value proposition development
• Cre8 - Next step development of
business model expansion, viability
testing and model refinement as well as
business plan development
• Activ8 – To start in January where the
business plan will be activated and her
business will be taken from mind to
market.
Business Overview
Ditebogo Rametse is an aspirant Green
Entrepreneur who joined the BizCre8 Ide8
program in March 2016. Her company,
EnablEnergy, is still at conception phase at
BizCre8 but proves to have all the right
ingredients to become a sustainable new
green business start-up. The company aims
to help existing bio gas system manufacturers
to develop more user friendly and efficient
systems through an innovative new filtration
system that Ditebogo has developed. In so
doing, she hopes her invention will help in
mainstreaming the use of bio gas in
households and thus reduce the reliance on
traditional energy sources that are more
carbon intensive.
The Green BizCre8 Value
Ditebogo joined the Ide8 workshop in March
and has moved on to the Cre8 Action Based
Coaching. She has developed her business
model and is now refining her prototype. Once
complete, she will enter the Activ8
programme.
Business Start-Up Outcomes to date
• Ide8 – essential start up fast track
coaching and skills workshop
• Problem statement refinement and value
proposition alignment
• Cre8 – Business model development and
prototype refinement to prepare for Activ8
Penny Palane Ditebogo Rametse
Green Bizcre8 – Entrepreneur Profiles
How you can help make Good Things happen by supporting Green BizCre8 @ Sophiatown the Mix:
• Entrepreneur development funding or sponsorship of our programmes
• Outsource your green supply chain development programme or components thereof and score on ED and SD
components of your BBBEE score card
• Sign up or recommend a technical mentor
• Participate as a value adding guest speaker or facilitator in your area of business expertise
• Access high quality entrepreneurs as angel investor
Email: [email protected] or [email protected]
Call: 011 673 1271
Web: www.sophitownthemix.com
Visit: 71-73 Toby streets, Sophiatown, Johannesburg
https://www.youtube.com/watch?v=JAXLuoNkKKs
