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Product name: Capumbrella. Product Service Innovation. Last Minute. Kim So- Yeon Jung Sang- Chul Hwang Hyeon -In Jung Dumo. Contents. Beginning of Idea Things need to be considered Idea Iteration Process. Beginning of Idea. 1) One people always gets wet when we share umbrella. - PowerPoint PPT Presentation
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Product Service Innovation
Last Minute
Kim So-Yeon Jung Sang-Chul
Hwang Hyeon-InJung Dumo
Product name: Capumbrella
Contents
• Beginning of Idea• Things need to be consid-
ered• Idea Iteration Process
Beginning of Idea
1) One people always gets wet when we share umbrella 2) Easy to lose
3) People still get wet even if they are using um-brella 4) Strangle with other people’s umbrella
Beginning of Idea
5) Hard to make umbrella stand by itself 6) Hand gets cold during winter
7) Hand gets wet when we fold umbrella 8) Bag gets wet even if we use umbrella
Beginning of Idea
9) Heavy to carry big one whereas small one easily gets wet
10) Too many same umbrella therefore, customize own umbrella
Things that need to be considered
Umbrella should be circular shape
Society acceptance
Affordable Handy
BrainstromingCage-like umbrella
Obstacles• It doesn’t look nice• Difficult to hold the umbrella• Difficult to fold and carry
BrainstromingCouple umbrella
Obstacles• It is heavy• It is expensive• Difficult to carry around• It blocks other people’s path Harms society
Brainstroming (Rough one)
Idea Iteration Process1st Prototype of Capumbrella
Obstacles• Hard to realize• Hard to fold• Heavy• Not many difference with big umbrella
Function
2nd stage Windshield
3rd stage Windshield expands
2nd stage
Idea Iteration Process1st Prototype of Capumbrella
Obstacles• Hard to realize• Hard to fold• Heavy• Not many difference with big umbrella
Function
2nd stage Windshield
3rd stage Windshield expands
Wind shield attached to wire 3rd stage with partial expan-sion
Idea Iteration Process2nd Prototype of Capumbrella
Function
2nd stage Half Windshield3rd stage Windshield expands
Idea Iteration Process2nd Prototype of Capumbrella
Function
2nd stage Half Windshield3rd stage Windshield expands
Idea Iteration ProcessFinal Prototype of Capumbrella
Function
2nd stage Half Windshield3rd stage Windshield expands• Handle with hotwire• Tripod
Idea Iteration ProcessFinal Prototype of Capumbrella
Function
2nd stage Half Windshield3rd stage Windshield expands• Handle with hotwire• Tripod
Capumbrella – The Mechanism
• Simple mechanism of covering coil surround the handle of umbrella and battery is used for the power
Handle with Hotwire
Capumbrella – The Mechanism
• Simple mechanism of covering coil surround the handle of umbrella and battery is used for the power
Handle with Hotwire
Capumbrella – The Mechanism
• To avoid the heat of hotwire escape we add glove
Handle with glove or hand cover
Capumbrella – The Mechanism
• To avoid the heat of hotwire escape we add glove
Handle with glove or hand cover
Capumbrella – The Mechanism
Tripod of umbrella
Capumbrella – The Mechanism
Expansion mechanism
Capumbrella – The Mechanism
Whole part of expansion mechanism Full expansion
Capumbrella – The Mechanism
90 degrees folded Fully folded
SY* Customers can choose the size of the font, colors, and letters according to their preferences.
•Targeting the sensitive, who wants to have their own-unique umbrella
Capumbrella – The Customization
Conclusion