8/12/2019 Product mix of a company

1/9

8/12/2019 Product mix of a company

2/9

8/12/2019 Product mix of a company

3/9

8/12/2019 Product mix of a company

4/9

http://www.shell.com/home/content/aboutshell/who_we_are/our_history/history_of_pecten/http://www.shell.com/home/content/aboutshell/who_we_are/our_history/history_of_pecten/

8/12/2019 Product mix of a company

5/9

http://googleads.g.doubleclick.net/aclk?sa=l&ai=BjGDwyZ06TvztI4GY0AXR-M2DD_rwy4MC0q-gkR_AjbcB4Km4ARABGAEgxt-oFjgAUJvx1KYHYMkGoAHGzOTjA7IBD3NoZWxsZ3JvdXAuaW5mb7oBCjMzNngyODBfYXPIAQLaAWRodHRwOi8vc2hlbGxncm91cC5pbmZvLzIwMTEvMDYvYXJlLWVuZXJneS1jb21wYW5pZXMtYW5kLWJyYW5kLW1hcmtldGluZy1zdHJhdGVneS1saWtlLW9pbC1hbmQtd2F0ZXIv4AECgAIBqAMByAMV6AOTBegDGegDjwr1AwIAAMSgBgI&num=1&sig=AOD64_00ELKwdYMNLTwVjVEBgNNFKUljcw&client=ca-pub-9831879979742181&adurl=http://www.istrategyconference.com/register/landing-e.php?event=atlanta&year=2011&promo=30&nm=3http://googleads.g.doubleclick.net/aclk?sa=l&ai=BjGDwyZ06TvztI4GY0AXR-M2DD_rwy4MC0q-gkR_AjbcB4Km4ARABGAEgxt-oFjgAUJvx1KYHYMkGoAHGzOTjA7IBD3NoZWxsZ3JvdXAuaW5mb7oBCjMzNngyODBfYXPIAQLaAWRodHRwOi8vc2hlbGxncm91cC5pbmZvLzIwMTEvMDYvYXJlLWVuZXJneS1jb21wYW5pZXMtYW5kLWJyYW5kLW1hcmtldGluZy1zdHJhdGVneS1saWtlLW9pbC1hbmQtd2F0ZXIv4AECgAIBqAMByAMV6AOTBegDGegDjwr1AwIAAMSgBgI&num=1&sig=AOD64_00ELKwdYMNLTwVjVEBgNNFKUljcw&client=ca-pub-9831879979742181&adurl=http://www.istrategyconference.com/register/landing-e.php?event=atlanta&year=2011&promo=30&nm=3

8/12/2019 Product mix of a company

6/9

http://www.cultmarketing.com/

8/12/2019 Product mix of a company

7/9

http://shellgroup.info/2011/06/are-energy-companies-and-brand-marketing-strategy-like-oil-and-water/http://shellgroup.info/2011/06/are-energy-companies-and-brand-marketing-strategy-like-oil-and-water/http://www.cultmarketing.com/weblog/http://www.cultmarketing.com/weblog/

8/12/2019 Product mix of a company

8/9

http://www.shell.com/home/content/products_services/in_your_home/http://www.shell.com/home/content/products_services/on_the_road/shell_station_locator/http://www.shell.com/home/content/products_services/on_the_road/oils/http://www.shell.com/home/content/products_services/on_the_road/loyalty/http://www.shell.com/home/content/products_services/on_the_road/fuels/http://www.shell.com/home/content/products_services/on_the_road/card_services/

8/12/2019 Product mix of a company

9/9

http://www.shell.com/home/content/motorsport/http://www.shell.com/home/content/motorsport/http://www.shell.com/home/content/shipping_trading/http://www.shell.com/home/content/sulphur/http://www.shell.com/home/content/products_services/solutions_for_businesses/gas_lpg/http://www.shell.com/home/content/marine_products/http://www.shell.com/home/content/lubes/http://www.shell.com/home/content/globalsolutions/http://www.shell.com/home/content/commercial_fuels/http://www.shell.com/home/content/products_services/solutions_for_businesses/chemicals/http://www.shell.com/home/content/bitumen/http://www.shell.com/home/content/aviation/http://www.shell.com/home/content/motorsport/ducati/http://www.shell.com/home/content/motorsport/ferrari/