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8/10/2019 Product Development Advice - Igor
http://slidepdf.com/reader/full/product-development-advice-igor 1/27
Product Development
The Founder Institute
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MIG-15 vs F-86 Sabre
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Colonel John Boyd
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OODA Loop
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OODA Loop Detail
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Boyd:
Continuously completethis cycle faster than
your opponent.
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Lean Startup
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Build-Measure-Learn Loop
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OODA vs BML
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Reis:
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Waterfall Development
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Agile Development
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Test Driven Development
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Loops Of Product Development
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1. Reduce Cycle Time
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1. Reduce Cycle Time
2. Work in small batches
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Small Batches
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Batch Size
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Benefits of Small Batches
• Reduced cycle time
• Faster feedback
• Lower overhead and higher
efficiency
• Higher motivation and productivity
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Science of Product Development
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Batch Size vs Queue Size
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Focus
Three or fewer priorities
at the relevant scope and
time horizon.
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Benefits of Focus + Clear Goals
• Get things done
• Speed up OODA loops via faster
decision making
• Increase motivation and productivity
• Remove excuses –
make failure or
success obvious
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1. Reduce Cycle Time
2. Work in small batches
3. Focus
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Thank You
Questions?