BrandName

Product Chicken Patties

Chicken Diet - Nuggets

Chicken Diet - Patties

Instinct Chicken Formula

Instinct Organic Chicken Formula

Chicken Mix Canine Chicken Formula

Basic Chicken Formula

Premier Chicken Formula

Slice & Serve Chick & Veg

Homestyle Chicken & Rice

Holistic Chicken Dog Meal

Holistic Organic Chicken

Dog Meal

Ingredients

Chicken Ground with Bone, Chicken Liver, Chicken Gizzard, Pumpkin Seed, Potassium Chlo-ride, Org. Cranberries, Org. Spin-ach, Org. Broccoli, Org. Beets, Sodium Phosphate Monobasic, Org. Carrots, Org. Squash, Org. Apples, Org. Blueberries, Choline Chloride, Dried Pediococcus Acidilactici Fermentation Product, Dried Lactobacillus Acidophilus Fermentation Product, Dried Bifi -dobacterium Longum Fermenta-tion Product, Dried Enterococcus Faecium Fermentation Product, Taurine, Tocopherols (Preserva-tive), Calcium Carbonate, Zinc Proteinate, Zinc Sulfate, Iron Sulfate, Iron Proteinate, Vitamin E Supplement, Niacin, Copper Sulfate, Copper Proteinate, Manganese Sulfate, Sodium Selenite, Manganese Proteinate, Thiamine Monohydrate, Pyri-doxine Hydrochloride, Vitamin D3 Supplement, Calcium Iodate, Vitamin B12 Supplement.

Ground chicken (including backs), broccoli, romaine lettuce, carrots, cantaloupe, chicken livers, chicken gizzards, rice bran, fl axseed, egg shell powder, tuna oil, dicalcium phosphate, dried kelp, sea salt, extract of chicory, zinc proteinate, iron proteinate, copper proteinate, rosemary extract.

Ground chicken (including backs), broccoli, romaine lettuce, carrots, cantaloupe, chicken livers, chicken giz-zards, rice bran, fl axseed, egg shell powder, tuna oil, dicalcium phosphate, dried kelp, sea salt, extract of chicory, zinc proteinate, iron proteinate, copper proteinate, rosemary extract.

Chicken, Raw Ground Chicken Bone, Turkey, Turkey Liver, Turkey Heart, Apples, Carrots, Butternut Squash, Ground Flaxseeds, Montmorillonite Clay, Chicken Eggs, Broccoli, Lettuce, Spinach, Dried Kelp, Apple Cider Vinegar, Parsley, Honey, Salmon Oil, Olive Oil, Blueberries, Alfalfa Sprouts, Persimmons, Duck Eggs, Pheasant Eggs, Quail Eggs, Inulin, Rosemary, Sage, Clove

Organic Chicken, Organic Chicken Liver, Organic Chicken Heart, Raw Ground Or-ganic Chicken Bone, Organic Chicken Eggs, Organic Bok Choy, Organic Carrots, Or-ganic Apples, Organic Pears, Montmorillonite Clay, Organic Persimmons, Organic Flaxseed Oil, Organic Yogurt [Organic Milk, Organic Skimmed Milk, Fructooligosaccharides, Pectin, Live Yogurt Cultures (Lactobacillus Acidophilus, Bifi dobacterium Animalis, Enterococcus Thermophilus, Lactobacillus Bulgaricus, Lactobacillus Casei)], Organic Alfalfa Sprouts, Organic Pars-ley, Organic Blueberries

Chicken Neck, Chicken Frames, Chicken Heart, Chicken Liver, Organic Carrots, Organic Dandelion Greens, Mango, Organic Apples, Organic Parsley.

Chicken, Chicken Necks, Ground Chicken Bones, Chicken Hearts, Organic Kale, Organic Carrots, Organic Yams, Chicken Livers, Organic Broccoli, Organic Apples, Organic Ground Flaxseed, Cranberries, Organic Apple Ci-der Vinegar, Organic Parsley, Organic Coconut Oil, Organic Kelp, Alfalfa, Mixed Tocopher-ols (source of vitamin E).

Antibiotic-free chicken necks & bones, antibiotic-free chicken, antibiotic-free chicken organs (hearts, gizzards, liver), green beans, acorn squash, broccoli.

Antibiotic-free chicken necks & bones, antibiotic-free chicken, antibiotic-free chicken organs (hearts, gizzards, liver), green beans, acorn squash, broccoli.

Chicken, eggs, chicken liver, chicken broth, carrots, brown rice, peas, rice bran, carra-geenan, salt, natural fl avors.

Chicken Broth, Chicken, Eggs, Carrots, Ground Oats, Chicken Liver, Brown Rice, Peas, Salt, Guar Gum, Natural Flavors.

Free-range chicken, whole oat meal, whole brown rice, caulifl ower, steamed carrots, sweet peas, diced tomato, celery, eggs, ground eggshells, extra virgin olive oil, rosemary, lemon and apples.

Organic Chicken, Whole Grain Rice, Organic Carrots, Organic Sweet Peas, Organic Red Potatoes, Celery Organic Spinach, Extra Virgin Olive Oil, Raspberries, Rosemary, Organic Eggs and Organic Eggshells.

Guaranteed Analysis*

Crude Protein (min) 15%Crude Fat (min) 9%Crude Fiber (max) 2%Moisture (max) 70%

Crude Protein (min) 10%Crude Fat (min) 6%Crude Fiber (max) 1%Moisture (max) 78%

Crude Protein (min) 10%Crude Fat (min) 6%Crude Fiber (max) 1%Moisture (max) 78%

Crude Protein (min) 13%Crude Fat (min) 6%Crude Fiber (max) 2%Moisture (max) 68%

Crude Fat (min) 6%Crude Fiber (max) 2%Moisture (max) 68%

Crude Protein (min) 13%Crude Protein (min) 13%Crude Fat (min) 6%Crude Fiber (max) 1%Moisture (max) 71%

Crude Protein (min) 13%Crude Fat (min) 7%Crude Fiber (max) 1%Moisture (max) 72%

Crude Protein (min) 15.3%Crude Fat (max) 11%Fiber (min) 0.2%Moisture (max) 69.9%

Crude Protein (min)15.3%Crude Fat (max) 11%Fiber (min) 0.2%Moisture (max) 69.9%

Crude Protein (min) 10% Crude Fat (min) 6%Crude Fiber (max) 2%Moisture (max) 73%

Crude Protein (min) 6.0% Crude Fat (min) 4.0%Crude Fiber (max) 1.5%Moisture (max) 78.0%

Crude Protein (min) 24%Crude Fat (min) 14%Crude Fiber (max) 12%Moisture (max) 62%

Crude Protein (min) 24%Crude Fat (min) 14%Crude Fiber (max) 12%Moisture (max) 62%

Price Per Serving

$2.42 (8 Oz.) $2.24 (6 Oz.) $2.99 (6 Oz.) $2.33 (8 Oz.) $3.42 (8 Oz.) $2.29 (8 Oz.) $2.49 (8 Oz.) $1.44 (8 Oz.) $1.79 (8 Oz.) $1.67 (8 Oz.) $4.47 (8 Oz.) $2.24 (6 Oz.) $2.99 (6 Oz.)

One-Month Supply** $ 72.60 $67.20 $ 89.92 $ 69.90 $ 102.60 $ 68.70 $ 74.70 $ 43.20 $ 53.70 $ 51.85 $ 134.10 $ 67.20 $ 89.92

* Represents PRE-COOKED, PRE-PROCESSED measurement. Always consider this and MOISTURE CONTENT when evaluating food quality. ** Daily Recommended Intake for an average 20 Pound Canine NOTE: ALL Brand/Product data quoted herein was pulled frommanufacturer websites as of 08/11

PROCESSED PET FOODMost ingredients in minimally processed pet food start off as whole food ingredients and end up being processed with moderate heat. This slurry of ingredients is often put into a sausage type roll or sliced into cubes like the pictured product. Natural preservatives, that do not need to be listed as such, and nutritional supplements are often added to improve the nutritional quality of the product in order to meet AAFCO standard. This process typically has a water (moisture) content of 70 – 85%.

HAND PREPARED PET FOOD Hand prepared pet food meals normally use organic or natural whole food ingredients. Raw meat is mixed with steamed vegetables and crushed fruit to provide maximum bio-availability of nutrients. Chemical additives and supplements are not needed to meet the industr y’

s minimum

standard. Most do not add preservatives, coloring, fl avoring or fi llers. Moisture content ranges from 44-62% which mimics that of the natural moisture level of the meat and ingredients used.

HIGHLY PROCESSED PET FOOD Conventional frozen food companies generally buy their meat in denatured form, add coloring, chemical additives, and manmade nutritional supplements to achieve the MINIMUM AAFCO standards. These blends are then processed with stabilizing preservatives. Bi-products, animal frame and poor quality grain fi ller are commonly used. The mixture is pushed through tubes and put into a sausage style plastic casing or cut into medallion shapes to be refrigerated and/or frozen. This process typically results in 68 – 80% water/moisture content.

WE BELIEVE PETS DESERVE REAL FOOD! ALL NATURAL ORGANICALLY GROWN HANDMADE FOOD

SIMPLE, WHOLESOME, COMPLETE NUTRITIONSUPERIOR, UNPROCESSED HUMAN GRADE INGREDIENTS

NOTHING ADDED, NOTHING NEEDED TO BE ADDED

HANDMADE HOLISTIC WHOLE FOOD FOR DOGS

ORGANIC CHICKENENHANCED WITH RASPBERRIES

TOMATOES & SPINACH

NET CONTENTS: 8 MEATBALLS NET WEIGHT: 16 OZ. (454 G)

WE BELIEVE PETS DESERVE REAL FOOD! ALL NATURAL ORGANICALLY GROWN HANDMADE FOOD

SIMPLE, WHOLESOME, COMPLETE NUTRITIONSUPERIOR, UNPROCESSED HUMAN GRADE INGREDIENTS

NOTHING ADDED, NOTHING NEEDED TO BE ADDED

HANDMADE HOLISTIC WHOLE FOOD FOR DOGS

NATURAL CHICKEN & RICE

NET CONTENTS: 1 LOAF NET WEIGHT: 26 OZ. (727 G)

UNDERSTANDING PET FOOD QUALITY