Principles of Management Company Profile Sem 3 2010 Assignment

8/8/2019 Principles of Management Company Profile Sem 3 2010 Assignment

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Cerava Industries Sdn. Bhd.

Company Profile

Principles of Management Group Assignment

11/9/2010

Cerava Industries Sdn. Bhd.

Aldric Tinker et al.


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GROUP MEMBERS

Batch 13, Diploma in Occupational Safety and Health

Principles of Management Group Assignment Company Profile

1. Aldric Tinker - DOSH510FT02

2. Tony Hii Zee Loong - DOSH510FT07

3. Easter Tangkit Hilary Jawa - DOSH410FT16

4. Stella Marris - DOSH410FT40

5. Urusula Adrian Bajeng - DOSH410FT41

6. Ritchie Chang - DOSH510FT

7. Jessica Tutong - DOSH510FT17

8. Daphne Anabelle anak David - DOSH410FT13

9. David Ryan - DOSH410FT14

10.Aidil Adha - DOSH410FT


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MISSION STATEMENT

Cerava Industries Sdn Bhd, hereinafter Cerava Industries and the Company, believes in the

capability of human potential growth of the People of Sarawak, and thus aims to:

1. Match local abilities with global aspirations and expansion;

2. Train and develop local human capital to meet the ever changing demands and

requirements of World 2.0 and Web 2.0 and beyond;

3. Invest in creative industries and the development of intellectual properties to create a

knowledgeable and adaptive generation of entrepreneurs, managers and investors from

among our staff, clients and stakeholders.


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TABLE OF CONTENTS

Group Members ................................ ................................ ................................ ................................ 2

Mission Statement................................ ................................ ................................ ............................3

Introduction ................................ ................................ ................................ ................................ ......6Founding & History ................................ ................................ ................................ ....................... 6

Size, Ranking ................................ ................................ ................................ ................................ 6

Local Market Share................................ ................................ ................................ ....................... 7

Services & Product Range ................................ ................................ ................................ ............8

Future Markets & Expansion ................................ ................................ ................................ ........9

Vision ................................ ................................ ................................ ................................ ......... 10

Values ................................ ................................ ................................ ................................ ........ 10

Company Data ................................ ................................ ................................ ............................... 11

Full name & Type of Company ................................ ................................ ................................ ... 11

Registered Address ................................ ................................ ................................ .................... 11

Management................................ ................................ ................................ .............................. 12

Office Bearers ................................ ................................ ................................ ............................ 13

Management Functions ................................ ................................ ................................ ............. 14

Executive Chairman & President ................................ ................................ ........................... 14

Company Secretary ................................ ................................ ................................ ................ 15

Executive Vice President & Chief Operating Officer ................................ ............................... 16

Senior Vice President & Chief Finance Officer ................................ ................................ ....... 17

Senior Vice President, Marketing, PR and Community Outreach ................................ .......... 18

Vice President, Talent Management ................................ ................................ ...................... 19

Vice President, Logistics ................................ ................................ ................................ ........ 20

Vice President, Acquisition and Expansion ................................ ................................ ............ 21

Vice President, Marketing ................................ ................................ ................................ ...... 22

Banks ................................ ................................ ................................ ................................ ......... 23

Number of Employees................................ ................................ ................................ ................ 23

Contact Person and function ................................ ................................ ................................ ..... 23

Products & Services................................ ................................ ................................ ....................... 24

Digital Books ................................ ................................ ................................ .............................. 24

Video Recordings ................................ ................................ ................................ ....................... 24

Workshops & Seminars ................................ ................................ ................................ ............. 25

Certification Programmes ................................ ................................ ................................ .......... 25

Therapy ................................ ................................ ................................ ................................ ...... 26


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Event Management................................ ................................ ................................ .................... 26

Audio recording ................................ ................................ ................................ .......................... 26

Professional speaking................................ ................................ ................................ ................ 27

Quality ................................ ................................ ................................ ................................ ............ 28

Quality Policy ................................ ................................ ................................ .............................. 28

Quality Systems Applied................................ ................................ ................................ ............. 28

Capacity ................................ ................................ ................................ ................................ ......... 29

Equipment ................................ ................................ ................................ ................................ ..... 29

Facilities & Premises ................................ ................................ ................................ ..................... 29

Experience ................................ ................................ ................................ ................................ ..... 30


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INTRODUCTION

FOUNDING &HISTORY

Realising the need to develop local human capital in a post-Web 2.0 world, our founding

President, Mr. Aldric Tinker, gathered a few bright minds who are dedicated to the short-, mid-

and long-term development of fellow Sarawakians. Tired of the brain drain and lack of

opportunities for locals to grow and develop, Cerava Industries was found to bring those

opportunities to East Malaysia while serving foreign markets for sustainable growth and

development.

This bold journey began on October 13th, 2010 and now sees a thriving company dedicated to

meeting the needs of the shareholders through the utilisation of information technology and a

competitive edge.

SIZE,RANKING

Cerava Industries is managed by a senior management team of 10 individuals and supported by

5 executives and a growing number of freelancers, professionals and independent contractors.

Our policy on cost structure requires us to keep overhead expenses to a minimum and

outsourcing any tasks that can be outsourced, paid on project basis instead of a fixed recurring

cost which has a potential of increasing with time.


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LOCAL MARKET SHARE

To ensure maximum capture of the local market share, Cerava Industries utilises the Free

marketing policy1.

At present, our shares for the specific local market shares are as the following:

Market Estimated Value Market Share

Tertiary level Students RM 150 million 40%

Entry-level & junior executives RM 400 million 35%

Start-ups and SMEs RM5 billion 10%

Institutes of Higher Learning RM 4 million 50%

Primary and Secondary

Schools

RM500 million 30%

Learning adults RM500 million 40%

Sales & Marketing Firms RM4 million 30%

Self-development RM 500 million 20%

Clinical Hypnosis & NLP2 RM3 million 90%

1Free is based on the marketing concepts proposed by Chris Anderson in his bookFree: How Today's

Smartest Businesses Profit by Giving Something for Nothing.2 NLP stands for neurolinguistic programmingis a method of internal change founded by Richard Bandler

and John Grindler and is the fastest change movement in the world.


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SERVICES &PRODUCT RANGE

Cerava Industries offer the following range of products and services to our respective markets

and the general public:

1. Certification Training

a. Practitioners Certification in NLP

b. Master Practitioners Certification in NLP

c. International Certificate in Clinical Hypnosis

d. Six Sigma Practitioner Trainings

e. Lean Management Trainings

2. Seminars and Workshops

a. ISO & OSHAS

b. Self-development

3. Event Management

4. Digital content

a. Audio recording

b. Digital books

c. Video

d. Webinars3

5. Books

6. Therapy

a. Group therapy

b. Individual therapy

7. Professional speaking

3 Web-based seminars


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FUTURE MARKETS &EXPANSION

Cerava Industries aims to capture the Asia Pacific countries progressively over the next 20 years.

Among others, our sights are on the following countries:

1. Singapore and Negara Brunei Darussalam

2. Hong Kong & Macau

3. Australia & New Zealand

4. Chile, Peru, Ecuador & Mexico

5. Argentina

6. Brazil

7. The United States of America

8. Canada

In addition to that, Cerava Industries aims to create subsidiaries or acquire companies in the

following industries or fields:

1. Primary and Secondary Private education

2. Institute of Higher Learning with specialisation in the following areas:

a. Psychology

b. Law

c. Banking, Accounting & Finance

d. Occupational Safety and Health

e. Content creation/creative industries

f. Maritime engineering

g. Aquaculture, horticulture & agriculture

h. Language and linguistics

3. Printing and Publishing

4. Radio broadcasting

5. Advertising & Marketing

6. Real estate Commercial and Industrial


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7. Property management

8. Property marketing, investment and consulting

9. Post graduate studies

10.Trading of occupational safety and health personal protective equipments and clothing

11.Training centres

While Cerava Industries aims to go global and expand, its worth to remind that our aim is to

create as many opportunities as possible for the people of Sarawak, our real stakeholders.

VISION

To create a holistic society with extremely high level of productivity through the import, expansion

and export of technology, intellectual property and manpower.

VALUES

Cerava Industries represent the following values:

y Integrity and sincerity

y Life-long learning and growth

y Returning to the Communities


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COMPANYDATA

FULL NAME &TYPE OF COMPANY

Cerava Industries Sdn. Bhd. is a private limited company backed by shares registered under the

Companies Act 1965 of Malaysia.

REGISTERED ADDRESS

Cerava Industries Sdn Bhd headquarters are located at the following address:

SL09/177F

Jalan Temenggong Datuk Montegrai

95700-Betong

Sarawak

The company also maintains an office at the following Miri address:

843 Jalan Calladium,

Off Jalan Miri-Bakam

98000-Miri

Sarawak


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MANAGEMENT

Executive Chairman &President

Executive VicePresident & ChiefOperations Officer

Vice President, TalentDevelopment

Vice President, Logistics

Senior Vice President,Finance & Chief Finance

Officer

Senior Vice President,Internationalisation and

Commercialisation

Vice President,Acquisition and

Expansion

Senior Vice President,Marketing, PR and

Community Outreach

Vice President,Marketing

Company Secretary


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OFFICE BEARERS

The positions of the Senior Management filled by the following individuals:

y Executive Chairman & President:

o Mr. Aldric Tinker

y Executive Vice President & Chief Operating Officer:

o Mr. Tony Hii Zee Loong

y Senior Vice President & Chief Finance Officer:

o Ms. Stella Marris

y Senior Vice President, Marketing, PR and Community Outreach:

o Ms. Daphne Anabelle anak David

y Company Secretary:

o Ms. Easter Tangkit Hillary Jawa

y Vice President, Talent Management:

o Ms. Urusula

y Vice President, Logistics:

o Mr. Aidil Adha

y Vice President, Acquisition and Expansion:

o Mr. Ritchie Chang

y Vice President, Marketing:

o Ms. Jessica Tutong


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MANAGEMENT FUNCTIONS

EXECUTIVECHAIRMAN &PRESIDENT

The executive chairman is appointed by and reports to the board of directors.

y Preside over board or executive committee

y Supply vision and imagination at the highest level

y Take chair at general meetings, within which: to ensure orderly conduct; fair and

appropriate opportunity for all to contribute; suitable time allocation per item;

determining order of agenda; directing discussion towards consensus; clarifying and

summing up actions and policies

y Act as the organisation's representative in its dealings with the outside world

y Play a leading part in determining composition of board and sub-committees, so as to

achieve harmony and effectiveness

y Take decisions as delegated by the board and where required chair board meetings.

y Execute the responsibilities of a company director according to lawful and ethical

standards.

As company President, the roles and responsibilities include:

y Identify, develop and direct the implementation of business strategy

y Plan and direct the organisation's activities to achieve stated/agreed targets and

standards for financial and trading performance, quality, culture and legislative

adherence

y Recruit, select and develop executive team members

y Direct functions and performance via the executive team

y Maintain and develop organisational culture, values and reputation in its markets and

with all staff, customers, suppliers, partners and regulatory/official bodies

y Report to shareholders/board on organisational plans and performance


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COMPANYSECRETARY

y The Company Secretary should ensure the well-being and growth of the company, its

Board of Directors and all Stakeholders.

y The Company Secretary should make sure that the procedure for appointment of

directors is followed properly. She should also ensure that the newly-appointed senior

managers and directors have a proper induction and special training organized, if the

need be.

y She should also provide all types of support and guidance to the directors, helping them

in discharging their duties.

y The Company Secretary should ensure that all statutory and regulatory requirements are

properly complied with. They play a key role in ensuring that the decisions of the Board on

the whole are properly implemented and communicated within the organization. They

should advise the company and its board of Directors on business ethics and corporate

governance.

y The Company Secretary should also ensure that the interest of the stakeholders are

safeguarded and should communicate with them on regular basis.

In addition to those roles, the Company Secretary has the following functions:

y Responsible for organizing board meetings, informing board of directors about the

impending meeting, formulating the agenda of the meeting with Chairman and/or Chief

Executive, compiling the minutes of the meeting and maintaining minute books.

y Ensure that Annual General Meetings (AGM) are held as per the Companies Act and the

companies Article of Association. She is responsible for issuing notices of meetings,

distribution of proxy forms, helping directors update themselves and getting prepared in

case any shareholder ask questions, helping directors prepare briefing material and

ensuring that security arrangements are done for the meeting. During the meeting, she

has to ensure that proxy forms are processed properly, voting is carried out properly and

recording the minutes of the meeting.


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y Ensures that the Memorandum and Articles of Association is properly complied with. In

case any amendments are issued, they have to make sure that they are implemented in

the right manner.

y Ensures that the company complies with the legal and best practices requirements and it

properly implements the model code and/or company code regarding the companys

securities.

y Responsible for maintaining the statutory registers regarding the members, company

charges, directors and secretary, directors interests in shares and debentures, interests

in voting shares and debenture holders.

y Responsible for filing annual reports, amended Memorandum and Articles of Association,

return of allotments, notices of appointments, removal and resignation of directors and

the secretary, notices of removal or resignation of the auditors, change of registered

office and resolutions in accordance with the Companies Act with the Registrar of

Companies.

y Responsible for the publication of the companys annual report and accounts.

y Maintain the companys register of members, deal with questions of the shareholders

and transfer of share-holding etc.,

y Regularly communicate with shareholders both individual and institutional -- through

circulars and notices, and ensure the payment of dividends and interest. They have to

keep an eye on register of members in case any stakeholder is aiming at taking over the

company.

y Key role in implementing acquisitions, disposals and mergers. She has to make sure that

proper documentation is in place and proper commercial evaluation is done.

EXECUTIVEVICEPRESIDENT &CHIEFOPERATING OFFICER

The EVP & COO reports to the President and is responsible, generally, for the overall performance

and support functions of Cerava Industries, including:


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y Plan, develop and implement strategy for operational management and development so

as to meet agreed organisational performance plans within agreed budgets and

timescales (covering relevant areas of operation - e.g. manufacturing, distribution,

administration, whatever falls within remit according to organisation's structure)

y Establish and maintain appropriate systems for measuring necessary aspects of

operational management and development

y Monitor, measure and report on operational issues, opportunities and development plans

and achievements within agreed formats and timescales

y Manage and develop direct reporting staff

y Manage and control departmental expenditure within agreed budgets

y Liaise with other functional/departmental managers so as to understand all necessary

aspects and needs of operational development, and to ensure they are fully informed of

operational objectives, purposes and achievements

y Maintain awareness and knowledge of contemporary operational development theory

and methods and provide suitable interpretation to directors, managers and staff within

the organisation

y Contribute to the evaluation and development of operational strategy and performance in

co-optation with the executive team

y Ensure activities meet with and integrate with organisational requirements for quality

management, health and safety, legal stipulations, environmental policies and general

duty of care.

SENIOR VICEPRESIDENT&CHIEFFINANCEOFFICER

The SVP & CFO reports to the President. Among others, the following are this SVPs roles and

responsibilities:

y Business and financial strategy and planning, monitoring, management and reporting,

including management and development of policies, systems, processes and personnel

involved.


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y Reporting and accounting as per regulatory and legal requirements including taxation,

dividends, annual report and accounts.

y Management of strategy for and liaison with stock market, business press and business

analysts community.

y Financial staff management, motivation, training, recruitment and selection.

y Contributing to strategic planning and development as a member of executive team, and

probably keeping and distributing notes and records, reports to executive and

management team.

y Other areas of potential responsibility: company insurance, import/export administration,

licensing, contracts and agreements, legal areas and activities, corporate level

negotiations (e.g. premises, plant, trading, acquisitions and divestments, disposals),

major supplier/customer/partner relationships, regulatory bodies relationships and

strategies, approvals and accreditations.

y Include IT responsibilities.

SENIOR VICEPRESIDENT,MARKETING,PR AND COMMUNITYOUTREACH

The SVP, Marketing, PR & Community Outreach reports to the President.

The purpose of the role is to plan and implement sales and marketing activities in order to meet

company targets for retention growth and profitability, and to contribute, as a board member, to

the executive management of the company.

In addition to that, this role also ensures that Cerava Industries maintains a positive relationship

with the communities the company is exposed to through the planning, execution and revision of

community-oriented activities such as scholarships, donations etc.

y Plan and implement marketing strategy, including advertising and PR.

y Plan and implement sales and customer retention and development.

y Plan and manage sales and marketing resources according to agreed budgets.

y Contribute to formulation of policy and strategy as a board member.


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y Recruit, manage, train and motivate direct reporting staff according to company

procedures, policy and employment law.

y Maintain administration and relevant reporting and planning systems.

y

Manage relevant reporting of management and financial information for the sales and

marketing departments.

y Select and manage external agencies.

y Manage R&D and NPD and new business development.

y Maintain and develop corporate image and reputation, and protect and develop the

company's brands via suitable PR activities and intellectual property management.

y Plan and manage internal communications and awareness of corporate direction,

mission, aims and activities

VICEPRESIDENT,TALENTMANAGEMENT

The Vice President, Talent Management reports to and is responsible to the EVP & COO. Her roles

and responsibilities include:

y Plan, develop and implement strategy for HR management and development (including

recruitment and selection policy/practices, discipline, grievance, counselling, pay and

conditions, contracts, training and development, succession planning, morale and

motivation, culture and attitudinal development, performance appraisals and quality

management issues - add others if relevant)

y Establish and maintain appropriate systems for measuring necessary aspects of HR

development

y Monitor, measure and report on HR issues, opportunities and development plans and

achievements within agreed formats and timescales

y Manage and develop direct reporting staff

y Manage and control departmental expenditure within agreed budgets


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y Liaise with other functional/departmental managers so as to understand all necessary

aspects and needs of HR development, and to ensure they are fully informed of HR

objectives, purposes and achievements

y Maintain awareness and knowledge of contemporary HR development theory and

methods and provide suitable interpretation to directors, managers and staff within the

organisation

y Contribute to the evaluation and development of HR strategy and performance in

cooperation with the executive team

y Ensure activities meet with and integrate with organisational requirements for quality

management, health and safety, legal stipulations, environmental policies and general

duty of care.

VICEPRESIDENT,LOGISTICS

The VP, Logistics handle processes involved in a supply chain, liaising with a variety of parties

including suppliers of raw materials, manufacturers, retailers and consumers. The VP, Logistics

reports to the EVP & COO.

Among the managerial functions of this office are:

y Coordinate processes to ensure customer satisfaction.

y Transportation, stock control, warehousing, and ensuring structures are in place to

monitor the flow of goods and materials.

y Monitoring the quality, quantity, cost and efficiency of the movement and storage of

goods;

y Coordinating and controlling the order cycle and associated information systems;

y Analysing data to monitor performance and plan improvements and demand;

y Allocating and managing staff resources according to changing needs;

y Liaising and negotiating with customers and suppliers;

y Developing business by gaining new contracts, analysing logistical problems and

producing new solutions.


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y Implementing health and safety procedures;

y Managing staff training issues;

y Motivating other members of the team;

y

Project management;

y Setting objectives.

y Planning projects;

y Provide consultancy services.

VICEPRESIDENT,ACQUISITION AND EXPANSION

The Vice President, Acquisition and Expansion, reports to the Senior Vice President & CFO.

The job functions include:

y Purchasing policy and planning

y Departmental staff recruitment, development, training and management

y Purchasing project prioritisation and management

y Managing purchasing information and systems, and purchasing services IT

y Managing purchasing staff managing suppliers, relationships, service level agreements

y Setting, monitoring and managing quality and QA systems

y Effective proactive liaison with other departments as necessary to forecast, plan to meet,

and to supply demand to relevant quality

y Effective proactive liaison with other departments re operating, resourcing, services as

necessary, e.g. IT

y Negotiating and administration of purchasing contracts

y Make or buy policy analysis and decisions

y Rent or buy policy evaluation and decision/recommendation

y Cost saving budgeting and targeting


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y Setting and planning how to achieve supplier accreditation and service level

management

y Administration and reporting as necessary

y

Accounting evaluation and financial justification inc capital v revenue

y Outsourcing strategy/development/management

y Payment terms negotiation, optimisation and management

y Stock and materials management

y Warehousing, distribution, shipping management (if applicable, or effective liaison with

these functions/departments)

y Packaging and transport regulatory awareness, compliance and information

communication

y Health and safety compliance

y International trading issues/imports/legal, awareness and management

VICEPRESIDENT,MARKETING

Supporting the SVP, Marketing, PR and Community Outreach, the VPs roles includes:

y To develop, establish and maintain marketing strategies to meet organizational

objectives. Effective management of the marketing, advertising and promotional activities

of the organization.

y Manage and coordinate all marketing, advertising and promotional staff and activities

y Conduct market research to determine market requirements for existing and future

products

y Analysis of customer research, current market conditions and competitor information

y Develop and implement marketing plans and projects for new and existing products

y Manage the productivity of the marketing plans and projects

y Monitor, review and report on all marketing activity and results

y Determine and manage the marketing budget


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y Deliver marketing activity within agreed budget

y Develop pricing strategy

y Liaison with media and advertising

BANKS

Cerava Industries selects Citibank as its principal banking provider. Maybank Bhd is selected for

local transactions, including payroll, payment of bills and contractors.

NUMBER OF EMPLOYEES

At present, Cerava Industries has 5 full time employees on top of the senior management.

CONTACT PERSON AND FUNCTION

Ms. Daphne Anabelle anak David, Senior Vice President, Marketing, PR and Community

Outreach, will be more than happy to answer and address your queries.


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PRODUCTS &SERVICES

Cerava Industries currently offer the following products and services:

DIGITAL BOOKS

Titles currently sold by Cerava Industries:

y Secrets of Asian Freelance Writers in a Globalised World

y Marketing Beyond Borders

y Business Beyond Borders

y Occupational Safety and Health Practices Guide forUndergraduates

y Legal Research & Writing for Business Students

y Legal Research & Writing for Non-Law Students

y Beyond Chance Preventing Accidents at Work

y 1001 Ways to Prevent Accidents at Work

y OSH Practice and Productivity Beating the Norwegians and the French!

y Encyclopaedia of Toxicology 6thEd.

y

E

ncyclopaedia of Management10th

E

d.

y Encyclopaedia ofQuality Management 7thEd.

In the pipelines are 10 more titles which will be sold.

VIDEO RECORDINGS

The following video sets and home-learning kits are sold by Cerava Industries:

y

Menuju Aspirasi Diri

y Individu Perkasa

y Pembangunan Holistilk Menyingkap Pembangunan Kendiri

y Penguasaan Pengajian Malaysia

y Stress Management in the Office


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y Basic English forOSH Practitioners

y Intermediate English forOSH Practitioners

y Global English forOSH Practitioners

y

Basic NLP Seminars

y Advanced NLP Seminars

y Hypnotise Your Way to Success

WORKSHOPS &SEMINARS

Cerava Industries conducts or licences the following programmes:

y Kem Motivasi & Formula Genius untuk Siswa Siswi

y Kem Motivasi & Formula Genius untuk Pelajar Menengah

y Genius Formula Workshop series

y Be Empowered! Series

y Self Hypnosis & Health Workshop

y Control Your Weight Workshop

CERTIFICATION PROGRAMMES

y Certified NLP Practitioner Intensive Workshop

y Certified NLP Master Practitioner Intensive Workshop

y Certified NLP Trainer Workshop

y International Certificate in Clinical Hypnosis, with collaboration from the London College

of Clinical Hypnosis Malaysia;

y Certified NLP Coach Workshop

y Certified NLP Master Coach Workshop

y Green Belt Six Sigma Certification

y Black Belt Six Sigma Certification

y Lean Manager Certification


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y Certified Corporate Social Responsibility Professional Workshop, in collaboration with the

Malaysian Institute of Management.

THERAPY

y Hypnosis Therapy

o Quit Smoking

o Boost Your Confidence

o Weight Management

o Studying Skills

o Phobia Elimination

y NLP Therapy

y Corporate Therapy Therapy services provided to employees of Corporations

EVENT MANAGEMENT

Cerava Industries has the capabilities to conduct events such as conventions, seminars,

workshops and similar programmes. The two major events conducted by Cerava Industries are:

y Annual Holistic Health Care Exhibition

y Annual International Clinical Hypnosis Convention

AUDIO RECORDING

Several original titles are currently being recorded. However, Cerava Industries have been given

the licence to sell and distribute the digital copies of the following titles or series:

y All audio books by Robert T. Kiyosaki

y Audio Books by Richard Bandler, Co-Founder of NLP

y Audio books produced by the National Federation of Neurolinguistic Programming

(NFNLP), USA

y Coordinate the online sales of audio books by MPH and Borders


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PROFESSIONAL SPEAKING

Cerava Industries Speakers and Trainers are asked to conduct talks and training seminars on a

project basis with the various institutes of higher learning across Borneo, schools in Sarawak,

Sabah and Brunei as well as for corporate trainings.


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QUALITY

QUALITYPOLICY

Cerava Industries Sdn. Bhd. aims to be the premium business unit in talent development and

communication business towards customer satisfaction and sustainable development, improving

the effectiveness of our Integration Management System, products and services quality.

Create quality, human development, life-long learning and environmental awareness to all our

stakeholders.

Observing & complying with all legal and other requirements.

Have commitment for conserving natural resource and prevent pollution as well as developing a

globally productive workforce.

QUALITYSYSTEMS APPLIED

Cerava Industries Sdn. Bhd. adopts and is moving towards the following certifications and

systems of quality management:

1. ISO 9000:2008

2. Environmental Management System (ISO140001)

3. Lean Six Sigma Certification


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CAPACITY

Cerava Industries have the capacity to produce the following each month:

y 20 professional speaking engagements

y 40 Digital books, where 8 will be sold and 32 distributed for free

y 300 blog entries on self development, study skills, campus life and student finance

y 30 30-minute audio tapes

y 20 video blogs

y 10 premium e-newsletters

y 300 individual therapy sessions

y 100 group therapy sessions

EQUIPMENT

For the purpose of production, Cerava Industries have 3 sets of Mac Desktops and 6 sets of PCs.

Editing work are outsourced to independent contractors.

FACILITIES &PREMISES

Cerava Industry uses the Betong office for management and administrative purposes. Recordings

and therapies are conducted at the Miri Office and clients venue.


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EXPERIENCE

Cerava Industries is proud to present the following clients list:

1. Mind Valley Marketing Solutions

2. Hjumen Marketing Solutions

3. Media Prima Berhad

4. Sarawak Shell Berhad

5. PPKS Sarawak

6. UiTM Sarawak

7. UiTM Sabah

8. UNIMAS

9. UMS

10.Curtin University, Sarawak

11.Fajar International College

12.IBS College

13.IBMS

14.INTI Colege

15.UCSI Sarawak

16.Poslaju Malaysia

17.Bank Negara Malaysia, Sarawak

18.Pejabat Ketua Menteri Sarawak

19.Kementerian Pembangunan Prasarana, Sarawak

20.Jabatan Pendaftaran Negara, Sarawak

21.Jabatan Immigresen, Sarawak

22.Kolej Datu Patinggi Abg hj Abdillah, Kuching

23.Kolej Tun Datu Tuanku Hj Bujang, Miri

24.SMS Miri

25.SMKA Miri


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26.SMB St Josephs Miri

27.SMK Datuk Patinggi Kedit, Betong

28.CIMB seluruh Sarawak

29.Maybank Seluruh Sarawak

30.OCBC Seluruh Sarawak

31.Audi Malaysia

32.Microsoft Malaysia

33.Google Malaysia

34.Google HK

35.Naza Kia Bhd

Documents

Principles of Management Company Profile Sem 3 2010 Assignment