Price list no. 10files.vogel.de/vogelonline/vogelonline/files/204.pdf · the point cross-media con-cepts instead of non-descript solutions. People who know instead of suspect. IT-BUSINESS

Vogel IT-Medien | 86156 Augsburg | Telefon +49 821 2177-0

Price list no. 10

Media Pack Online

www.it-business.de2008

www.it-business.de

[ lEaD gEnEratiOn]People who use straight to the point cross-media con-cepts instead of non-descript solutions. People who know instead of suspect.

IT-BUSINESS Media have developed, after 15 years of successful market presence, into an integrated and efficient media pack for your channel marketing. You reach the decision-ma-kers in the IT trade business on all possible channels in a media suitable form: developing strategies in print, doing research on the internet and building personal contacts at events.

IT-BUSINESS Media consist of:

• The specialised magazine IT-BUSINESS – it delivers fortnightly reliably researched back-ground information of the IT market as well as strategic relevant business and technology knowledge.

• The website IT-BUSINESS.de – it offers know-ledge for decision-makers „on demand“. All important information, relevant for business decisions, customer advisory service, project business or concrete procurement and offers: the latest news, whitepapers, webcasts and case studies as well as an extensive manufac-turer, distributor and product databank.

• The IT-BUSINESS Akademie events impart to a wide range of business partners the neces-sary hard and soft skills needed to be success-ful in the market. In addition to the classical management and sales trainings, IT-BUSINESS Akademie organises the industrial sector sum-mit, IT-BUSINESS Executive Summit, and the highly qualified industrial sector meetings like the PARTNER SOLUTION DAYS, which deal with the topics Networking, Storage and Security.

IT-BUSINESS Media – over 15 years of success in the IT market

Lead Generation Whitepaper Webcast Content Sponsoring

Newsletter Advertisement

Classic Online Advertising

Turbo Advertising

Technical Data/GTC

W Publishing House Vogel IT-Medien GmbH August-Wessels-Str. 27 D-86156 Augsburg www.vogel-it.de

W Managing Director Werner Nieberle

W Bank Details Dresdner Bank Würzburg BLZ 790 800 52 Kto.-Nr. 309 771 700

W IT-BUSINESS.de Internet www.it-business.de

Publisher‘s imprint W Phone numbers & contact Head Office +49 821 2177 - 0 Co-Publisher Ljiljana Kos - 300

Fax - 35300 E-Mail [email protected]

Account Management Besa Agaj (International Accounts) -112 Fax -35112 E-Mail [email protected]

Stephanie Steen -211 Fax -35211 E-Mail [email protected]

Josephin Potocki -192 Fax -35192 E-Mail [email protected]

Sandra Schüller -191 Fax -35191 E-Mail [email protected]

Jörg Schneider -193 Fax -35193 E-Mail [email protected]

Project Management Caroline Häfner -258 Fax -35258 E-Mail [email protected] Editorial Harry Jacob (Managing Editor) - 206 Christian Träger (Managing Editor, CvD) - 180 E-Mail [email protected] Disposition Dagmar Schauer - 202 E-Mail [email protected]

Technical Support Print E-Mail [email protected]

Vogel IT-Medien is a subsidary of Vogel Business Media. Members of the Vogel Media Group include 40 national and international companies and shareholdings in more than 20 countries. In Germany, over 1000 members of staff develop and produce 50 specialised trade publications with a total circulation of over 20 million copies per annum.

Publisher‘s Imprint

ONlINE | �lead Generation

Lead Genereration is developing into an important basic element for successful B2B online marketing. It offers you the possibility, with a broad offer of promotional elements, to get into direct contact with potential cus-tomers. That way you can support your sales department and reinforce your market position.

With our unique Lead Center you don‘t only have an overview of the leads you receive. You can also see how your customers got to your document, how intensely they read this document and which other relevant information they made use of. This way you can evaluate the quality of your leads more precisely and increase the success of your campaign.

Before you receive the leads, they all undergo an additional check, so that the high quality of a potential customer contact is ensured.

What Is A Lead?A lead is the successful contact initiation of a supplier to a potential customer. It becomes a “qualified lead”, when the contacted person confirms his or her interest in the product or service, without having to commit to a buying intention.

Leads:

User information

• Name• Profile• Behaviour

Advantages

• Detailed knowledge about the user• One-to-one communication• Evaluation

COMPANY/ADVERTISER

SUCCESS OF MARKETING IS MEASURABLE

Transparency and auditability

Example view of the Lead Center in the new Vogel Advertising Customer Portal.

Publisher‘s Imprint Whitepaper Webcast Content Sponsoring



Turbo Advertising

Technical Data/GTC

On IT-BUSINESS.de, the Business Efficiency Por-tal, information is transformed into relevant special interest knowledge. The portal is the turning point, at which IT business partners meet.

Here, Only Relevant Contents Count.The Business Efficiency Portal IT-BUSINESS.de is an open information platform on the internet, focus-ing on the IT market. In a highly qualified editorial environment, vendors present their business activ-ities and messages. The users find worthy informa-tion for their professional demands: precise, fast, structured.

Every User leaves A TraceTo retrieve these worthy information, the user has to register. That way, the vendors can exactly see, who acesses the documents they had provided. They receive valuable knowledge about the user and can take the next step to directly contact him or her.

That's the way how IT-BUSINESS.de works – the Business Efficiency Portal

User

• Relevant informations• Solutions• Saving time

Don’t guess but know!

Company/advertiser

• 1:1 dialog• detailed knowledge about user• No waste of coverage• Optimization of media budget


Subject specialized editorial team

THE BUSINESS EFFICIENCY PORTALS:

Offer the user an efficient way to get information Are a highly affine and targeted environment for advertisers

User

• Relevant informations• Solutions• Saving time


Company/advertiser

• 1:1 dialog• detailed knowledge about user• No waste of coverage• Optimization of media budget


Subject specialized editorial team

THE BUSINESS EFFICIENCY PORTALS:

Offer the user an efficient way to get information Are a highly affine and targeted environment for advertisers

.de

BUSINESSEFFICIENCY

PORTAL

Lead Generation

ONlINE | �Whitepaper

You can upload all the high quality information into the Whitepaper database of IT-BUSINESS.de, to get potential buyers interested in your topics or the solutions you offer.

Examples for Whitepapers are: • Technology studies • Presentations • Market studies • Case studies • Concepts • Best Practices

There‘s a basic principle for your Value Contents: The more neutral, technical and less sales orientated these are, the more likely the audience will read them. You will reach a high success rate, if your potential customer perceives you as a future orientated and technically competent supplier of solutions.

IT-BUSINESS.de can use and transform all kinds of doc-ument formats like DOC, PDF and PPT into the Whitepa-per format. Should you need support with the creation, adaptation or translation of Whitepapers, we would be pleased to offer you the help of the experienced IT-BUSINESS editorial team of our media group. Please

make sure to use True Type Script while generating your documents.For further information and whitepaper examples see: www.it-business.de/inhalte/ whitepaper

All Rates quoted in €, excl. VAT

Whitepaper Basis Package Basic Rate Cost/lead (optional) Additional Whitepaper

• 10 Whitepapers • 3 months hosting • Teasertext • Keyword assignment of 3 terms from the thesaurus • Teasertext and keywords exchangable at all times • Reporting

FREE 50 € 50 €

Publisher‘s Imprint Lead Generation Webcast Content Sponsoring



Turbo Advertising

Technical Data/GTC

Whitepaper Premium-Package Basic Rate for 3 Months

Additionally to Basic-Package: • 2 more terms from the thesaurus for the assignment of keywords • Announcement on homepage and topic channel • Highlighted listing in the whitepaper database (including Logo) • Highlighted announcement in the daily-, channel- and whitepaper-newsletter • Unlimited amount of leads generated on your content inclusive

4,490 €

Alle Preise in €, zzgl. MwSt.

More options for the Whitepaper-Packages

Creation of whitepapers layout different from standard template Translation

350 € per A4-page 150 € per A4-page on request

Whitepaper

ONlINE | �

A webcast on IT-BUSINESS.de is the perfect instrument of communication, to convince any audience live about your competence, your products and the solutions you offer. IT-BUSINESS.de offers you the execution and the promotion of your webcasts, so that you can deliver your tailored contents effectively to the targeted audience of top decision makers in IT business. Webcasts are proved to be a very efficient tool for Lead Generation, as they convey your unique contents in a live-version and later in a presentation situation on-demand.

Webcast

The following formats are possible on the IT-BUSINESS.de webcast platform:

• IT-BUSINESS Partner Conference (live)• Vendor or Expertconference (on demand)• Product Video (on demand)• Product Training (on demand)• Partner Briefing (on demand)

Further Information and Examples about Webcasts:www.it-business.de/inhalte/webcasts

Webcast on Demand – Premium-PackageBasic Rate 3 months

Cost/lead

Basic Package plus: • 2 more terms from the thesaurus for the assignment of keywords • Announcement on homepage and topic channel • Highlighted listing in the webcast database (including logo) • Highlighted announcement in the daily-, channel- and

webcast-newsletter• Unlimited amount of leads generated on your content inclusive

4,490 €Unlimited number of

leads INCLUDED

Additional Video New ProductionIncluding Training

Introductory/Co-Moderation by Editorial Team

Marketing CD-ROM/DVD of your Webcast

Transcript of your Webcasts into an IT-Briefing

250 € 2,500 € 750 € 250 € 350 € per A4 page

Webcast on Demand – Basic Package Basic Rate Cost/lead (optional)

• 5 webcasts, each max. 60 min. • 3 months hosting • Teasertext • Keyword assignment of 3 terms from the thesaurus • Teasertext and keywords exchangable at all times • Reporting (for flash & wmv)

FREE 50 €

Publisher‘s Imprint Lead Generation Whitepaper Content Sponsoring



Turbo Advertising

Technical Data/GTC

Additional Services

License for surrender of use 100 DVDs (Minimum purchase)

Transcript for 2-pages Advertorial in IT-BUSINESS incl. booking

1,000 € 500 € 9,500 €

Partner Briefing Complete Package

• Preparation of your presentation for recording• Briefing for the presenters• Make-up• Recording• Real time composing of presentation/speaker/artwork via

bluescreen• Post production• Premium-Webcast on IT-BUSINESS.de • Hosting for three months • All leads included • Banner on IT-BUSINESS.de • Onsite promotion for three months

5,000 €

IT-BUSINESS Partner Briefing

IT-BUSINESS Partner Briefing is a new and appealing communication-tool designed to directly convince your IT solution partners of your pro-ducts and solutions in a focused and modern way.IT-BUSINESS offers you to record and promote your presentation in terms of a Partner Briefing in TV quality.That gives you the chance to commu-nicate your message in a multimedia-based, lively and effective manner to your target audience. Make additional use of the briefing when hosting and promoting it as a webcast on IT-BUSINESS.de. It serves you thereby as an additional, intelligent tool for your lead generation.

You will attain these goals with IT-BUSINESS Partner Briefing:• Recruiting partners• Supporting the launch of new products and solutions• Communicating channel programs / channel promotions• Qualifying existing partners

These formats are suited for IT-BUSINESS Partner Briefing:• Power Point• Case studies / Best practices • Product-Training • Product-Demo Version

Combi Briefing Combi Package

• IT-BUSINESS Partner Briefing (Target audience IT channel)• Search-Sites Experten Briefing (Target audience IT professio-

nals)7,500 €

Example IT-BUSINESS Partner Briefing

All rates quoted in €, add. VAT

Webcast

ONlINE | 10Webcast – live

With IT-BUSINESS Partner Conferences we offer since may 2005 a successfully established, interactive con-ference platform for the IT partner communication. Via live conference you reach your IT partner directly and exclusive in his working place.

Use webcast for:• gaining new business partners• market introduction of new products• communication of special trade programs and

campaigns• qualification/certification of existing partners

Especially for the requirements of IT-BUSINESS Part-ner Conferences we got a more efficient webcast and streaming platform developed. This platform fully exhausts all rich media possibilities of the internet with the biggest possible common technology denominator and a maximum of stability.This is how to realize your communication targets easily, effectively and by saving your resources via the internet. Now it`s up to you to make a profit as a partner of these unique advantages of this way of communication!

IT-BUSINESS Partner Conference Conference Exclusive Package Partnership

• Announcing advertisement 4 x 1/4 page in IT-BUSINESS• 1 week presence in newsletter IT-BUSINESS today• E-Mail-mailing to presence participants of IT-BUSINESS Akademie• Title presence on IT-BUSINESS• Introduction of your specialized speaker• Formating, presentation, programing and voting of inquiry• Creation of registration form with agenda• Outbound-Reminder-Call approx. 15 min. before beginning of conference• Provide VoD, supply on website• Evaluation of inquiry results, participant`s reporting• Invitation of potential partners via phone call, supply and posting of headsets• Start of presentation: lead to topic, pre- and after reporting in IT-BUSINESS• Duration of conference: approx. 1 hour + 15 min. soundcheck

4,500 €

Conference Double Feature Partnership

• Services see Exclusive Package• Two partners• Duration of conference: 2 x 45

min. + 15 min. soundcheck

per partner2,500 €

Conference Headset Sponsoring

Partnership

• Single branding of headset packing with your logo 500 €

Publisher‘s Imprint Lead Generation Whitepaper Webcast Content Sponsoring


Turbo Advertising

Technical Data/GTC

Online Media

IT-BUSINESS.de does not only stand for innova-tive forms of Lead Generation, it also offers you the whole media portfolio of a modern, strongly target-ing online platform.

Within this platform you can choose between „clas-sic“ banner formats and established newsletter advertisments, as well as various sponsoring opor-tunities of channels or search results. Additionally the Infoboard allows you to add an intelligent and inexpensive „second value“ to your existing com-munication tools.

When using the media services of IT-BUSINESS.de, it is completely up to you whether you wish to adver-tise your products on your website or on the one of your partner or refer to your value content on IT-BUSINESS.de in order to generate additional leads during the run of your basic or premium pack.

Vendor profile with product showroom

Basically, the users can use all contents on IT-BUSI-NESS.de for free. This applies especially to editorial con-tent that is provided by experienced editors up-to-date via WebSite, Newsletter and RSS-Feeds at any time.In addition to that, IT-BUSINESS.de offers three databa-ses to professionals: the vendor, and two product data-bases, one for hardware, one for software. We want to keep these databases as complete as possible. That is why the entry into the vendor database is for free for all vendors selected by us.

For an extensive creation of your company, please use the premium profile. In addition to your com-pany address, you can setup your company`s portrait, management contact person and showrooms for your major products, we will approach you seperately. Of course, we depend on your support, to create a profile as precise as possible in your own interest.When your profile is being viewed, your currently hos-ted value content (whitepaper, webcast, etc.) is also displayed. Additional links at the bottom refer to all edi-torial articles in the system, in which your company is mentioned.

Basic Premium Rate per year

• Company's adress

FOR FREE

• Logo • Contact Dates• Description • Management/contact with photo • Product showroom with photo • Possibility of publishing further photos • Keyword assignment to channels • Linking to articles about the company • Linking to RSS-Feeds about the company • Linking to value contents • Linking to relvant dates

1,200 €

All rates quoted in €, excl. VAT


ONlINE | 12Classic Online Advertisment

Banners & Co. for more awarenessThe professionals in the IT market identify with the technologies they work with every day.The IT-BUSI-NESS team has developed a website, which is exclu-sively orientated on the interests of the target group also in the local market.

Banner and links offer you the unique possibility to gain a profit of the so emerged traffic. By integrating banner and links in your marketing campaign you reach a high range of interested professionals in the IT channel.

Data Delivery [email protected]

Hockeystick

The hockeystick occupies the complete upper and right advertising space of the website. It is the biggest and the most prominent adver-tising format on IT-BUSINESS.de.

• Size: 728 x 90 pix top, 160 x 600 pix or 120 x 600 pix right handside

• Max. datasize: 39K• Formats: HTML, GIF, JPG, Rich Media

Advertising Formats (more formats, e.g. Page Peel on request)

leaderboard – Standard

The leaderboard is a big format banner at the top of the website. It places your message prominently and offers you enough space for a visually interesting design.

• Size: 728 x 90 pix• Max. file size: 39K• Formats: HTML, GIF, JPG, Rich Media



Turbo Advertising

Technical Data/GTC

Skyscraper

The skyscaper is placed on the right hand side of the website and offers you another prominent opportunity to place your message on IT-BUSINESS.de.


leaderboard – Expanded

The expandable leaderboard is an innovative solution to present your message very effectively on the website. When visiting the website for the first time, the user will see the leaderboard automatically expanding from the size of 90 Pixel to 300. The following visits during this session, the banner will stay in its original size but can individually be expan-ded by the user through the „expand/close“-buttons.

• Size: 728 x 300 pix (delivered: 728 x 90 and 728 x 210)

• Max. file size: 39K (each)• Formats: HTML, GIF, JPG, Rich Media

Fullsize Banner

The fullsize banner is the „workhorse“ in online advertising and is placed in the content areas of IT-BUSINESS.de. Due to its familiar measure-ments you can address the audience in a more confident way.


Content Ad

The content ad gives you the chance to advertise „in the middle of all happenings“. With an almost square for-mat your strikingly and structured designed ad creates a lot of awareness.

• Size: 336 x 280 or 300 x 250 pix• Max. file size: 39K• Formats: HTML, GIF, JPG, Rich Media


ONlINE | 1�

CPM (Cost per thousand impressions)The cost per thousand ad impressions assure you a profitable presence on the whole network in the designated areas. The CPM ads are always subordinated to the fixed week ads.

Form of Advertising RONRun on Network

ROSRun on Site

ROCRun on Category

Hockeystick 112 € 140 € 155 €

Leaderboard – Standard 105 € 131 € 145 €

Leaderboard – Expandable 133 € 166 € 185 €

Skyscraper 112 € 140 € 155 €

Fullsize Banner 83 € 105 € 115 €

Content Ad 90 € 112 € 125 €

• RON – Run of Network: Ad appears on all pages across the websites of Vogel IT-Medien, for example SearchSecurity.de, SearchStorage.de and SearchNetworking.de.

• ROS – Run of Site: Ads appear only the pages of IT-BUSINESS.de

• ROC – Run of Category: Ad appears on all channels and subchannel pages of the specified category of IT-BUSINESS.de you choosed.

The topic channels on IT-BUSINESS.de• Manufacturers• Distributors• Service Provider & Partner• Cooperations• Particulars• Products & Solutions - Storage - Networking - Components - Printer/Scanner - Digital Livestyle - Security - PC/Server - Mobility - Monitors/projectors - Software• Market Research• Management• Law & politics

Cost per weekThe cost per week ensures a fix and exclusive placing in any area that you choose.

Form of Advertising Homepage Channel Sub-Channel

Hockeystick 2,900 € 2,500 € 2,000 €

Leaderboard – Standard 2,500 € 2,000 € 1,500 €

Leaderboard – Expandable 3,900 € 3,500 € 3,000 €

Skyscraper 2,100 € 1,600 € 1,100 €

Fullsize Banner 1,800 € 1,500 € 1,000 €

Content Ad 1,800 € 1,500 € 1,000 €

Discounts on request.

Publisher‘s Imprint Lead Generation Whitepaper Webcast Newsletter Advertisement


Turbo Advertising

Technical Data/GTC

Content-Sponsoring

Keyword AdvertisingCapitalize on the many searches generated across the network each month on IT-BUSINESS.de. Next to the independant and highly qualified editorial team, the „secret weapon“ of IT-BUSINESS.de is an extremely powerful, semantic search engine. It searches all contents on IT-BUSINESS.de and generates intelligent results to every search query.

All contents of interesting websites (competitors, customers, suppliers) are regularly crawled by us and thus an alteration alert is activated in the business monitor of the user and the search results of IT-BUSINESS.de

The keyword advertising on IT-BUSINESS.de gives you the opportunity to appear prominently with your linked logo above the list of results, every time your booked keyword has been entered into the search box.

Please send us your Logo as gif or jpg, 120 x 60 pix.

Channel SponsoringThrough the sponsoring of a whole channel, you can position yourself in segments that are your turf when it comes to offering solutions and pro-ving competence. This way, you prompt secu-rity professionals to permantently connect your branding with a specific topic.

* The channel Products & Solutions is available for sponsoring of following special themes:

- Storage - Security - Networking - PC/Server - Components - Mobility - Printer/Scanner - Digital Livestyle - Software - Monitor/Projectors

The Channels on IT-BUSINESS.de- Manufacturers - Distributors - Service Provider &

Partner- Cooperations - Particulars - Products & Solutions - Market Research - Management - Law & Politics

Please send us your Logo as gif or jpg, 150 x 120 pix.

Keyword advertising 3 Key-words

� Key-words

9 Key-words

12 Key-words

• Sponsor position list of results • Linked logo • 3 monts running time • Reporting

990 € 1,500 € 1,750 € 1,890 €

Channel Sponsoring 1 Channel 2 Channels 3 Channels

• Presence on all content pages within one topic/channel

• Linked logo • 1 month running time• AI-/CTR reporting

1,900 € 3,500 € 4,900 €

Content Sponsoring

ONlINE | 1�Newsletter Advertisement

Talk to IT experts – directly and personally

The newsletters on IT-BUSINESS.de keep IT partners on top of their game by giving them the latest most relevant, information they need to be successful in their business. The various newsletters target the interests of the audi-ence and thus enable a specific flow of information. The possible forms of advertising that are implicit here give you the outstanding chance to directly end up in the electronic mailbox of IT business decision maker.

Targeting your core audience is easy

Our users can choose between a variety of newslet-ters to stay up-to-date according to their specific areas of interest. In all of these newsletters, we offer ban-ner- or text advertising space so that you can success-fully integrate these personalized news into your mar-keting program.

IT-BUSINESS.de's Newsletters

• IT-BUSINESS Today Daily newsletter with all latest news of the IT sector

• IT-BUSINESS Channel-Update News and background information out of one of the following topic channels:

- Manufacturers - Distributors - Service Provider & Partner - Cooperations - Particulars - Products & Solutions - Market Research - Management - Law & Politics

• IT-BUSINESS.de Whitepaper Update

• IT-BUSINESS.de Webcast Update



Turbo Advertising

Technical Data/GTC

Newsletter Packages

Basic PackageWithin the scope of the basis-package, your advertis-ing message appears (according to availability) in the medium or top position of the newsletter. That way you have a striking position of your ad for cost-effective con-ditions.

The elements include:• Potential top position • Main advantage: cost-effective presence

Exclusive PackageIf you want to make sure that the newsletter recipients are 100%- aware of you, the exclusive-package is per-fect for you. Your message here is displayed in both the top and medium position.

The including elements are:• Top and medium position• Main advantage: Exclusiveness, direct response,

ideal possibility to focus attention

Premium PackageAs part of the the Premium-Package, your advertising message appears in the top position at the head of the newsletter. You are right in the focus as soon as the newsletter is opened.

The elements include:• Top position • Main advantage: prominent presence

Form of Advertisement Frequency: 1 x Frequency: 2 x Frequency: 3 x Frequency: 9 x

Basic Package• Medium position • If available top position

950 € 800 € 700 € 500 €

Premium Package • Top position

1,250 € 1,100 € 1,000 € 750 €

Exclusive Package • Top position • Medium position

1,750 € 1,600 € 1,500 € 1,100 €

Regarding the format you can choose between the fullsize-banner format 468 x 60 pix or a text ad including a logo and link as you wish.The costs apply per broadcasts. If you book newsletters of different websites within our network we offer a combination dis-count of 20% of all prices named above.Cost per cw, cost for topic channel, whitepaper and webcast newsletter for 5 emissions, excl. VAT

Top-Position

Medium-Position

Newsletter placements

Medium-Position

Medium-Position


ONlINE | 1�Infoboard

You put a lot of resources into the creation of your own newsletter or into your public relations and want to expand the range of your activities without inves-ting additional money into the extension of your distri-bution list?

IT-BUSINESS Infoboard is placed prominently on the Homepage and in the newsletter. The advertising ele-ment „catches“ your newsletter or your press release and uses the subject of your mail and your logo to inform the visitors of the website that brand new information of your company has just arrived. As soon as the subject headline or the logo is clicked upon your original docu-

ment opens in a new brow-ser. That‘s simple, practical and effective!

All you have to do to join is to apply once for this ser-vice by adding the email address of the Infoboard, that only you know, to your distribution list. The next emission of your informa-tion automatically brings you right to the homepage and into the newsletter of IT-BUSINESS.de!

IT-BUSINESS Infoboard Rate/E-Mail

• Presence on homepage and in the Daily newsletter• Logo and subject line linked to your original newsletter or your

press release190 €

Additional benefit for advertisement customers: • Additional distribution of your advertisement to

23,000 IT and telecommunication reseller via HTML• No additional time involved• Increased awareness via push-/pull-marketing

IT-BUSINESS.de offers you the solution to this pro-blem: a unique, and patented tool: The IT-BUSINESS Infoboard on IT-BUSINESS.de

Turbo-Advertising

The real cross-media-package for IT-BUSINESS advertisement customers

Turbo Advertising can perfectly be combinated with the IT-BUSINESS Infoboard.

For additional information see brochure "Print"

Cross-Media Turbo Plus Rate

• Additional to Turbo: presentation of HTML-mailing in IT-BUSINESS Infoboard for 1 week

• Placement on starter page• Placement in daily newsletter

1,650 €




General Terms and ConditionsThe GTC of Vogel IT-Medien regarding advertisment are printed in the brochure „Print“ or at www.it-business.de/agb

Technical Specifications for Online Advertising

W General Technical Details for Banners Data Formats HTML, GIF, JPG, Rich Media Data size Please take the stated data sizes (p. 12/13) into account. link for the landing Page Has to be named for every banner. Cookies We do not support the delivery of cookies. Redirect-/ Third-Party Advertising Adserver is possible (customer‘s responsibility)

Alternative TextYou do have the possibility to integrate text on mouse over action into the banner through the alternative text. Please state the text you want to include, addi-tionally.

Text Ads Text Ads for newsletters and the website have to be sent to the following E-Mail address at least three days before the date of publication: [email protected]. Please communicate to us the address of the link, the time period you want to book, the previously agreed advertising spaces and the con-tact person.

W �Data Delivery Per E-Mail: At least three days before the start of the campaign to: [email protected] Via the Vogel-Customer center: Here you can – in real time - upload and administer your data yourself and control the success of your campaigns. URL: https://www.kunden.vogel.de You will receive your personal password as soon as your order has come in. For further questions, please contact your account manager.

Turbo Advertising

Technical Data/GTC

Documents

Price list no. 10files.vogel.de/vogelonline/vogelonline/files/204.pdf · the point cross-media con-cepts instead of non-descript solutions. People who know instead of suspect. IT-BUSINESS