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FOR IMMEDIATE RELEASE: September 27, 2016 CONTACT: Susan O’Brien / 443-254-6000 [email protected] Environmental leaders launch Superintendents’ Environmental Education Collaborative to increase academic performance, create real-world learning experiences & prepare students for 21 st century workforce Annapolis, MD – Unprecedented federal funding available through the Every Student Succeeds Act (ESSA) to build school system-wide support for environmental education (EE) has spurred environmental leaders to launch a national Superintendents’ Environmental Education Collaborative. The Collaborative will be co-chaired by Dr. Kevin Maxwell, chief executive officer of Prince George’s County Public Schools in Maryland and Anne Campbell, superintendent of San Mateo County Schools in California. This effort is supported by Upstream Alliance, North American Association for Environmental Education (NAAEE) and Project Learning Tree. “This is a historic opportunity to facilitate an ongoing conversation between superintendents and environmental partners and to leverage ESSA funding to help environmental literacy efforts to create robust, real-world learning experiences that bolster STEM learning, civic engagement, and prepare students for the challenged and opportunities of the 21 st century workforce,” said Maxwell. Congress is expected to appropriate funding early in 2017 for new EE opportunities in school divisions nationwide. The Collaborative, using conference calls, meetings and webinars, will share information regarding ESSA grant opportunities, best practices for creating EE models, and successful implementation stories. “This collaborative is exactly what Congress had in mind when we included environmental education in ESSA,” said Congressman John Sarbanes (D-Md.) “I applaud Dr. Maxwell and Mrs. Campbell for leading this step in preparing the next generation.” “When a student learns relative content in the classroom and outdoors, it creates critical thinkers and 21 st century problem solvers,” said Campbell. PRESS RELEASE

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Page 1: PRESS RELEASE - UPSTREAM ALLIANCEupstreamalliance.org › ... › uploads › 2015 › 12 › ...Report.pdf · FOR IMMEDIATE RELEASE: September 27, 2016 CONTACT: Susan O’rien

FOR IMMEDIATE RELEASE: September 27, 2016 CONTACT: Susan O’Brien / 443-254-6000

[email protected]

Environmental leaders launch Superintendents’ Environmental Education Collaborative to increase academic performance, create real-world learning

experiences & prepare students for 21st century workforce

Annapolis, MD – Unprecedented federal funding available through the Every Student Succeeds Act (ESSA) to build school system-wide support for environmental education (EE) has spurred environmental leaders to launch a national Superintendents’ Environmental Education Collaborative. The Collaborative will be co-chaired by Dr. Kevin Maxwell, chief executive officer of Prince George’s County Public Schools in Maryland and Anne Campbell, superintendent of San Mateo County Schools in California. This effort is supported by Upstream Alliance, North American Association for Environmental Education (NAAEE) and Project Learning Tree.

“This is a historic opportunity to facilitate an ongoing conversation between superintendents and environmental partners and to leverage ESSA funding to help environmental literacy efforts to create robust, real-world learning experiences that bolster STEM learning, civic engagement, and prepare students for the challenged and opportunities of the 21st century workforce,” said Maxwell.

Congress is expected to appropriate funding early in 2017 for new EE opportunities in school divisions nationwide. The Collaborative, using conference calls, meetings and webinars, will share information regarding ESSA grant opportunities, best practices for creating EE models, and successful implementation stories.

“This collaborative is exactly what Congress had in mind when we included environmental education in ESSA,” said Congressman John Sarbanes (D-Md.) “I applaud Dr. Maxwell and Mrs. Campbell for leading this step in preparing the next generation.”

“When a student learns relative content in the classroom and outdoors, it creates critical thinkers and 21st century problem solvers,” said Campbell.

PRESS RELEASE

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“This is innovative and unprecedented – to have federal funding and cooperation among superintendents across the nation,” said Don Baugh, president of Upstream Alliance and a pioneer in the environmental education movement.

“Forty-three states have already developed environmental literacy plans that will assist these superintendents in creating model programs,” said Sarah Bodor, policy director for NAAEE.

“Curricula resources already exist to connect classrooms to the local environment, which can be used by every superintendent in the nation,” said Kathy McGlauflin of Project Learning Tree.

The collaborative will participate in the annual Superintendents’ Conference to be held next year on March 2-4 in New Orleans, La. They will host a session on environmental opportunities and an immersion expedition to investigate climate change issues by touring the beleaguered Ninth Ward and a swamp boat trip on the bayou as part of that conference.

Superintendents’ EE Collaborative Timeline for 2016-2017

• Launch Superintendents’ EE Collaborative, Fall 2016• Conference call with superintendents, Congressman John Sarbanes of Maryland,

United States Department of Education, Fall 2016 • AASA conference session and expedition, March 2-4, 2017• Provide guidance to school systems on applying for funding, Spring 2017• Facilitate the dialogue between superintendents to further strengthen their

programs by adopting best practices, Fall 2017 • Develop a tool kit for school systems to access ESSA funding, Fall 2017• Webinar with superintendents on accessing funding, Winter 2017

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Environmental leaders launchSuperintendents' EnvironmentalEducation Collaborative to increaseacademic performance, create real-worldlearning experiences & prepare studentsfor 21st century workforceEnglish Story Number: PH02567 Clear Time Sep 27, 2016 2:05 PM ET

PickupWhere did my release get picked up?

239total pickup

89,928,064total potential audience

TrafficWhat traffic did my release generate?

666release views

4,349web crawler hits

AudienceWho are the audiences viewing my release?

93media views

117organization views

EngagementHow are people engaging with my release?

29total engagement actions

VISIBILITY REPORT

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Pickup

Overview

Total Pickup Over TimeTotal pickup since your content was distributed

TOTAL PICKUP 239Exact Match 220 Postings

Twitter 19 Tweets

TOTAL POTENTIAL AUDIENCE 89.9MExact Match 89.9M Visitors/Day

Twitter 62.6K Followers

Tota

l Pic

kup

Cou

nt

27 Sep 28 Sep 30 Sep 03 Oct 06 Oct 09 Oct 17 Oct 19 Oct 26 Oct 27 Oct 31 Oct0

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Exact Match PickupExact matches are full text postings of your content which we havefound in the online and social media that we monitor. Understand how itis calculated. Your release has generated 220 exact matches with atotal potential audience of 89,865,454.

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Total Pickup by Industry

Media & Information (183/76.6%)Financial (16/6.7%)Retail & Consumer (6/2.5%)Business Services (4/1.7%)Environment (3/1.3%)Other (27/11.3%)

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