Presented by: Stilista|Seminars Stilista|Boston: www ...Belts • Waist belts vs. hip belts Best belt shopping: J Crew (thin belts) Anthropologie (stretchy options) TJ Maxx / Marshalls

Presented by: Stilista|SeminarsStilista|Boston: www.stilistaboston.comStyle Educator: Maria Vasilevsky

Take Your Style Up a Notch!Easy Ideas to Define and Develop your Personal Style

“You can have anything you want in life if you dress for it”- Edith Head

Nice to Meet You!Meet Stilista!

> Personal Services: personal shopping, wardrobe analyses, hair & make-up consulting, luxury shopping

excursions> Corporate Services: dress code / image training,

style seminars, corporate image consulting Plan for Today:

Wardrobe Management Accessorizing Demo Alterations Guide and Other Quick Upgrades Body Shape Quiz Business Casual tips & Trendy vs. Classic pieces Q&A

>>> Stilista|Seminars

www.stilistaboston.com 617.965.2500

Personal Style Basics What is Your Aesthetic?

• Observe “style icons”• Read style publications / blogs

• InStyle and Lucky – easy real-world style• Elle, Bazaar and Glamour – aspirational, editorial looks• Refinery29.com, manrepeller.com, whowhatwear.com

What is your Lifestyle?• Choose fabrics that work with your lifestyle• Know your industry standards for dress• Take into account mode of transportation, whether you run

hot or cold and other details What is your Budget and Shopping Style?

• Select stores where you feel comfortable



Personal Style Basics (cont.) What Colors Flatter You? What prints do you like? What are Your Style No-No’s?

• Identify styles and cuts that are not “you” and don’t waste time browsing them

Which items are hard to find / achieve a good fit? • Know your fit issues, and how to remedy them• Spend more to invest in items that are hard to find• Start your shopping trips by looking for these hard-to-find

items What’s as important as shopping and wardrobe

organization? EDITING • Only accept hand-me-downs if you LOVE the piece• Do not buy things simply because they are a good deal



5 Simple Style-Improvements



1. Alter it – Fit is EVERYTHING

2. Accessorize it – scarves, jewelry, hair accessories, handbags, hosiery, hats, footwear

3. Update it – making an outfit fresh and current by incorporating on-trend details Ex. Adding a faux fur scarf or collar to a classic wool coat

4. Rotate It – incorporate a different handbag, boots, shoes than your every-day go-to’s from what you already own

5. Beautify it – don’t forget to think about your hair and make-up!

Alterations Guide Stilista’s Favorite Alterations Business: Best Fit, 268 Newbury Street,

Boston, MA 02116617-266-4490 www.bestfitinc.comAppointment recommended!

Rule #1: Keep alterations simple- Hemming – Sleeve shortening / lengthening – Take sides in/ let sides out (blouses, jackets) – Take back waistband in – Take in seat of pants

Rule #2: Trust your tailor, but communicate your preferences clearlyRule #3: Compare the anticipated alterations cost with the price of replacing the garment



Alterations Guide (cont.) Common Fit Issues: Tall body types: Lengthen pants / sleeves – check if there is enough fabric reserve (seek out tall sizes to get proper overall length / rise proportionsShorter body types: Hem pants / shorten sleeves

Petites: look for Petite sizes to ensure proper proportions and adjust fit with alterationsPear-shapes and ample behinds with small waists: Jeans and trousers often gap in the back waist – easy take-in alteration.



Accessorizing Demo Belts

• Waist belts vs. hip beltsBest belt shopping: J Crew (thin belts)Anthropologie (stretchy options)TJ Maxx / MarshallsNordstrom Rack, Lucky

Necklaces• Long necklaces – elongate torso, create a focal point, breaks up a lot

of one color• Statement necklaces – add color / detail, express individual style,

dress up basic tops, great for head shots• Layering – choose pieces that have similar scale of beads or links,

have continuity with metal color, avoid pieces that will tangle



Accessorizing Demo (cont.) Earrings

• Coordinate earrings with necklaces, rings and bracelets instead of matching – no more sets!

• Use studs and drops to coordinate with necklaces, use larger, more colorful styles to wear on their own

Rings / Bracelets• Large cocktail rings are great for going day to night• Avoid bangles / charm bracelets in conservative work places Best jewelry shopping: www.baublebar.com, www.stelladot.com/stilista,

Banana Republic, Anthropologie, TJ Maxx Scarves

• Difference between outdoor and indoor scarves• Easy and stylish ways to tie scarves• Shapes: square, rectangular, oversize, infinity loop



Easy Updates Quality Updates

• Get a favorite coat or pair of boots professionally cleaned / pressed• Mend minor rips and pulls utilizing a tailor• Shoes and boots resoled• Change out shoe laces in laced footwear• De-pill / lint roll knits • Repair coat or handbag lining utilizing a tailor

Style Updates• Add a new color / texture scarf to an older coat• Hair consult -> new hair cut or color• Make-up lesson • Update hosiery – opaque, patterned, colors, fleece-lined• Experiment with a new shoe / boot style:

• Ankle boots• Mid-calf flat boots• Hidden wedge flats (J Crew Cecelia flats)



Rotating Wardrobe Items Most Common IssueForgetting about items, buying things and never figuring out

how to wear them! Solutions

• Organize your wardrobe to: • Only contain things you wear and enjoy

• Pack up off-season and sizes you may revisit in boxes, label and store elsewhere in your house

• Haven’t worn it in 6 -12 months – there is always a reason! • Get rid of pieces that do not flatter your body type / don’t represent

your personal style• Make every clothing and accessory item clearly visible• Take the time to change handbags, coats, shoes to wear items you

overlook• Experiment with combining pieces differently – Outfit Building Session!• Do not pigeon-hole items as just “work” or “casual” – many can do double duty!



Using Work / Casual Items Differently


www.stilistaboston.com 617.965.2500------------------------------------------------------------

(Swap out the tee for a scoop neck silky shell and add heels to transition the look to evening!)

+ + = Daytime Weekend Look+

+ + += Holiday

Gathering Outfit

Start mixing by identifying your work and casual favorites!

Hair and Make-Up



Develop a hair and make-up routine thatworks with your lifestyle!

• Always on the go – keep make-up kit in the car, Trish McEvoy kits for purse. Other good tools: nail polish remover wipes, travel size brush / hair spray.

• Hard-to-style hair – choose a hair style that allows for short cuts, like putting it up or partially styling. Consider a keratin-type treatment for busy times, wash every 2-3 days.

• Problem skin – choose products that address skin issues, double-duty products like BB Creams

Make-up lessons: • Neiman Marcus, Boston – make appointment through the store personal

shopper, complimentary lessons with minimal product purchase (Stilista favorites: Chantecaille (sensitive skin), Bobbi Brown, Laura Mercier, Trish McEvoy)

• Sephora- 60-minute lesson with $50 minimal purchase, 90-minute lesson with $125 minimal purchase – by appointment

Classic vs. Trendy



- Choose what you like and what flatters your body, not what’s trendy- Most business wear is classic- Look for ways to incorporate trends you likein the details of your look: accessories, hosiery, hair styleMost Likely to Look Dated:

* Jeans* Leather pieces * Very specific / off the cuff silhouettes (e.g. harem pants)

Items that Never Go Out of Style: * Trench coats * Silk scarves* Button-down shirts / silk blouses * Structured leather bags* Straight-leg pants * Single-breasted wool coats* Pencil and A-line skirts

Stilista’s Tried-and-True Shopping Guide



Store suggestions:

If you like… Try

Ann Taylor (M) White House | Black Market (M), BCBG (

Banana Republic (M) Club Monaco (M- U), Zara (B –M)

J Crew (M) French Connection (M – U)

Lord&Taylor (M – U) Nordstrom / Nordstrom Rack (M – U / B)

Ann Taylor Loft (M) Anthropologie (M – U)

Pricing guide: U = Upscale, M = Moderate, B = Bargain




Store-specific deals and specials

Store DealBanana Republic (M) 40% off any one full-priced item every

WednesdayJ Crew (M) Periodically offer 25% off all inventory (30%

off for J Crew cardholders) or all full –price items, 40% off sale items at season’s end

Lord&Taylor (M – U) 20 – 25% off coupons mailed to those on their list, lots of other deals

Saks (U) Friends and Family sales – 20 – 25% off most items, double or triple Saks points

Zara & Anthropologie (B-M & M – U) Very generous end of season sales

• Sign up to receive mailings / email alerts from your favorite stores• Keep in mind that end of season for retail is usually 1.5 months fromthe actual end of the season




Store Shopping AdvantageNordstrom / Nordstrom Rack / Kohl’s Amazingly easy returns, no time limit, store

credit if no receipt, return for any reasonJ Crew Order tall, petite or unavailable sizes to ship

to your home while you are in the store and they ship free

Saks Your favorite Saks associate can help you shop the entire store, regardless of in which department he / she is based

GAP / Banana Republic If the item you bought goes on sale within 2 weeks of purchase, you can come in with your receipt and get a price adjustment

Did you know?

Questions?Or, let’s chat one-on-one afterwards..



Documents

Presented by: Stilista|Seminars Stilista|Boston: www ...Belts • Waist belts vs. hip belts Best belt shopping: J Crew (thin belts) Anthropologie (stretchy options) TJ Maxx / Marshalls