Presented by: Lasala Ana Laura, Lopez Iredy and Wang Jane

What kind of business does the company practice?

DATABASE

• Credit Report

• Marketing Information

Equifax is one of the most important Credit Bureaus

• It is a service provider

• With in annual revenue

• employees in 14 countries

• Stores

E-mail: psol@equifax.com

Tel: 1-866-510-4211

Webpage: www.equifax.com

global

$1.5 billions

7,000

Headquarters

• Atlanta, Georgia, United States

• Area served: Worldwide

Paulino Do Rego Barros Jr.President, Equifax International

History

1899

1920

1960s

1975

1987

• Expanded into Canada by

• Established in as Retail Credit Company

• Became one of the largest credit bureaus in America By the

• Changed its name to Equifax in

• Covered all 50 states by

Major Products

Credit Reports & Credit Scores

Credit Monitoring and ID Theft Products

Why is successful?

One of the oldest credit company

Update with the technology

Meet customer’s needs

Purchase out more than 100 credit bureaus

How does the company market its products?

•Internet Advertisements

Opinion about its products - Survey Results

• Little Consumers

• Big Consumers

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Interesting Facts

•Credit Report

•Marketing

Thank you!

Any question?