Magazine Institutions Research

IPC MediaIPC Media (International Publishing Corporation) is a well-established consumer magazine publisher of magazines, located in the UK founded in 1958, referred to as “The UK’s leading consumer magazine publisher”. IPC Headquarters is located in London; Sylvia Auton is the Chairmen and CEO of IPC Media. IPC Media is widespread with kindle editions of many of their magazines. IPC are often mainstream with NME, InStyle and LOOK, however there are several Niche market magazines like Cycle sport and Horse and Hound. The company has three publishing divisions; a company, with more than 60 iconic media brands, IPC consists of three publishing divisions: IPC Connect, IPC Inspire and IPC Southbank, all of which targets an array of different target markets. The iconic music magazine brand that IPC Media is well known for is NME (New Musical Express) which was first published in March 1952. The genre this Music Magazine focuses on is Rock. NME reaches over one million music fans every week. NME is the longest published and most respected music weekly in the world.

•I PC Connect is specifically aimed at Women interested in gossip, celebrities and real life stories, several magazines produced by IPC connect includes “Now” and “Chat”. • IPC Inspire is targeted at men who are Leisure fanatics, magazines include: Country Life, and Rugby World, as well as lifestyle brands including Nuts & NME• IPC Southbank is an upmarket women's division and includes luxury fashion brands including Marie Claire and InStyle, lifestyle brands.

BauerBauer Media Group is a multinational media company headquartered in Hamburg, Germany which operates in 15 countries worldwide. Since the company was founded in 1875, it has been privately owned and under management by the Bauer family. The Bauer Media Group is one of Europe's leading media companies, In the UK the Bauer Media Group is market leader in the popular magazine segment with a market share of 29%, two associated Bauer Media companies publish a total of 90 magazines. It produces and distributes popular magazines such as TV Choice, the country's highest-circulating TV guide, Take a Break, the highest selling women's magazine, and Closer, the no. 1 magazine in the people’s segment, Kerrang, Heat and Trail and Classic cars. Distributing both Niche and Mainstream magazines.

Future PLC

Future plc is an international media group, Founded in 1985 by Chris Anderson with one magazine, today now with operations in the UK, US and Australia creating over 200 specialist publications, apps, websites and events. Future PLC sells 2.2 million magazines every month, and export or syndicate to 89 countries, making them the UK’s number one exporter and licensor of magazine content. Future attracts more than 50 million monthly unique visitors to their digital properties websites; delivering over 100 digital editions and bespoke apps on tablet devices. Some of Future PLC magazines include: Metal Hammer and Classic rock. Future PLC magazines are a Niche publisher as they are not very well known, specifically targeted at certain consumers that are quite small rather than an wider audience.

DYNAMITE Magazine Ownership

My R&B and Hip Hop magazine “DYNAMITE” would be owned by a well established Media company such as IPC Media or Bauer my reason for this is because although my magazine is mostly targeted at a niche audience, I feel that internationally my chosen music genre RnB and Hip Hop is a mass market in other countries, and therefore would benefit from being owned by a well established Media company as opposed to a media company that specialises in publishing Niche magazines as I feel that this would compromise my magazines survival. Being owned by a well established media company such as IPC and Bauer would be beneficial as the music genre is somewhat popular and therefore sales figures would increase if IPC or Bauer owned my magazine, as well as Bauer being one of the worlds largest international magazine publishing companies .

East Midland Allied Press (EMAP) founded in 1947 is a private British media company specialisi1ng in the production of business-to-business magazines, and the organisation of business events and conferences. The headquarters of EMAP is located in London The company was once a constituent of the FTSE 100 Index but is now owned by Apax and Guardian Media Group. By 2008 EMAP sold its television, radio and consumer business to Bauer. The company announced a new name “Top right group” but the magazine company would still remain EMAP. EMAP produces Niche magazines including: Nursing Times, Retail Week, The Architectural Review and Broadcast.

EMAP