Listing and Marketing Consultation

for

Miriam & Keith

Name: Rocio Moore

Professional Designations:Real Estate ConsultantI.R.E.S. International Real Estate SpecialistBilingual

Education: Graduate Business Administration Lima-Peru

Family: Married 7 years, 2 children, Camila & RyanHobbies: Gardening and MoviesClient Testimonials: See www.rociomoore.com

My Biography

I can't express enough what a great help Rocio has been in helping me with my recent home purchase - my first in a while. She

was amazingly patient with me (engineers can be somewhat hard to please), and her research proved very helpful as I was

shopping and comparing various properties. I highly recommend Rocio for her professionalism and customer service... Great to

find in this tough economy. Thanks Rocio, and good luck expanding your business...

Jeffrey Hanley

Manager of NASA's Constellation Program

ROCIO MOORE® Culture

Win-Win — or no deal

Integrity — do the right thing

Commitment — in all things

Communication — seek first to understand

Creativity — ideas before results

Teamwork — together everyone achieves more

Trust — starts with honesty

Success — results through people

Key Objectives

• PRICING… your home at the property’s fair market value.

• TIMING… in the desired time period.

• CONVENIENCE… selling your home with

the least amount of inconvenience.

Learning About The Home

Compiled from 2006 NAR survey whose data is believed to be accurate.

WHERE BUYERS FIRST LEARNED ABOUT HOME PURCHASED

36%

15%7%5%

4%

4%2%

3%

24%

Real Estate

Agent

Friends/Relatives

/NeighborsAdvertising &

Newspapers

For Sale Signs

Builder

Other

Internet

Open House

Home Books/

Magazines

Marketing Plan• Targeted Marketing

• To the REALTOR® community (Buyer Specialist in Area 5)

• All Real Estate Affiliates, Title, Mortgage, Insurance

• 200+ Realty Associates

• Events

• Monthly Showcase of Homes

• Office Tours

• Co-Broker Progressive Open Home Tours

• REALTOR® Open Houses

• Web Presence

• Har.com – Local MLS 872 million hits

• Rociomoore.com

• Iresagent.com

What You Do & Don’t Control

Seller Controls:

• Property Condition

• Availability for Showing

• Price

Seller Doesn’t Control:

• Competition

• Market

• Interest Rates

• When The Perfect Buyer

Walks Thru Door

Home Selling ProcessMARKET RESEARCH

LISTING SIGNED

OFFICE

MULTIPLE LISTING

CONTACT PROSPECTS

SHOWINGS

OPEN HOUSE

OFFER RECEIVED

OFFER

CONTRACT ACCEPTED

INSPECTIONS

BROKER’S TOURGRAPHICS OFFICE TOUR

MLS COMPUTER MLS MEMBERS

TRANSACTION

PROCESSING

NET SHEET

COUNTER OFFER

EARNEST MONEY

MLS TOURS

BEGIN

PROCESS

Contract To Close

PROCESSING

MORTGAGE CO. CREDIT REPORT APPRAISAL

LOAN APPROVAL

UNDERWRITING VERIFICATIONS

TITLE CO.

ASSEMBLE PAPERS

SETTLEMENT

HOME SOLD

REJECTION

TRANSACTION

PROCESSING

Pricing MisconceptionsIt is very important to price your property at competitive market value at the

signing of the listing agreement. Historically, your first offer is usually your

best offer.

Buyers & Sellers Determine Value

The value of your property is determined by what a BUYER is willing to pay and a SELLER

is willing to accept in today’s market. Buyers make their pricing decision based on

comparing your property to other property SOLD in your area.

WHAT

YOU

PAID

WHAT

ANOTHER

AGENT

SAYS

WHAT

YOU

NEED

WHAT

YOU

WANT

COST

TO REBUILD

TODAY

WHAT

YOUR

NEIGHBOR

SAYS

Focusing On ResultsThe proper balance of these factors will expedite your sale.

LOCATION

COMPETITION

TIMING

CONDITION

TERMS

PRICE

SOLD

Your Property

2004 BUTLER DR, FRIENDSWOOD, TX. 77546-5512 Galveston County

General Property Description

Map Page/Coord:

657KSchool

District:Friendswood ISD

MLS Area:33

ParcelID : Card5926-00-00-0116-000 : 001

Census Tract/Block:

481677202 / 1

Subdivision:POLLY RANCH ESTATES REPLAT

Legal Desc:ABST 151 PAGE 11 LOT 116 POLLY RANCH ESTATES REPLAT

Property Characteristics

Improved SqFt:

3,559 Built:1981 Remodeled:1985

Bedrooms: Baths:2/1 Total Rooms:

Foundation:ConcreteSwimming

Pool:No Stories:2.0

Fireplace:Yes Exterior Walls:Stucco Misc2:

Style:Rustic Misc3: Misc4:

Heat & A/C:Central Heating/Ac

Misc5: Misc1:Garage

Land Characteristics

Acreage:0.5510 Land SqFt:24,000 Depth:0

Land Use:Single Family - A1 Front:0

Next Steps

1. Review any final questions you have

2. Review our Comparative Market

Analysis (determine the price)

3. Listing Agreement

4. Let’s get started