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SponsorshipOpportunities

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September 30 - October 6, 2012

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The George E. Thorne Development Center (GETDC) is a 501(c)(3) tax exempt not-for-profit corporation, whose mission is to empower individuals to control their destiny by equipping them with the essential tools needed in the areas of education, healthcare, finance and related issues. Anita T. Conner, CPA, MST, CFP® created GETDC in 2000 and named it in memory

About

ABOUT US

George E. Thorne Development Center

of her father. George E. Thorne was a native of Philadelphia who started his own engineering firm at a time when business opportunities were frequently denied to African-Americans. As a certified public accountant and financial advisor with her own successful small business, Anita created GETDC to share with young adults the lessons learned of hard work, perseverance, self-confidence, and financial management which was her father’s legacy to her.

In 2006, The George E. Thorne Development Center expanded its mission with the founding of Praise Is The Cure® (PITC). Each year African American women are dying from breast cancer at alarming rates, because prevention tools, breast health education, and resources for treatment are not readily available. PITC was founded to put an end to this needless trend. As a result of a first hand encounter with the deadly disease and after personally navigating through the difficulties of advanced stage breast cancer themselves, the founder Anita T. Conner and her daughter Kerri M. Conner saw how much education and breast health awareness were needed in the African American community.

Praise Is The Cure® recognizes the need for targeted information and education for African American women and their families. Through a mix of community outreach, entertainment, and educational wellness programs, PITC has reached more than 100,000 people.

The goal is simple:Create more survivors and galvanize communities to take part in

the fight against breast cancer

No longer can we be aware of the devastating statistics and gruesome outcomes of breast cancer and ignore those who die without a chance to fight, fail to support their caregivers, and not share the wealth of knowledge we’ve acquired that can save lives.

Praise Is The Cure® Week of Hope, Health, and Healing enables women to receive mammograms and other health screenings each year, celebrates patients and survivors and educates communities that are losing the fight from lack of breast health education. Each year, PITC is changing the story, realigning the statistics, and is welcoming new warriors that support the urgency for a cure in the African American community. We fight today so we can celebrate tomorrow!

PITC is supported by thousands of people who have caught the vision of Hope, Health and Healing through education, access to resources, and perseverance.

My life was spared so that I could save anotherAnita T. Conner,

Founder, Praise Is The CureChairman, George E. Thorne Development Center“ ”

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www.PraiseIsTheCure.org

to SPONSORTOP 5 REASONS

Target Markets: Reach our audience of 30,000+ African American, health conscious consumers ages 25 - 65, and caregivers, with an affinity for supporting Breast Cancer Awareness events and affiliated products and services. Tap into the tremendously powerful markets of faith based communities, survivors & patients, and African American households. Increase your visibility within these influential and exclusive markets.

Brand Loyalty: Align your company with the thousands of supporters throughout the Delaware Valley who celebrate Breast Cancer Awareness. Sponsors benefit from the attention of the Praise Is The Cure® community.

Media Consumption: Reach your target market of African American women and men through our events and media impressions. Our sponsorship packages include a combination of digital and electronic campaigns, social media outreach, on-site collateral distribution, premiere signage, and program exposure. PITC also receives a wide variety of press and earns a positive public perception during our two-month media surge.

Engagement: Our Week of Hope, Health, and Healing provides a great opportunity for sponsors to interact with our audience. Sponsors are invited to be part of our events and have a one-on-one connection with communities of people that can support their businesses. Your inclusion can range from giving presentations, interacting directly with individuals, joining in photo opportunities, vending, or volunteering along side our staff during service opportunities and in turn increase word of mouth referrals.

Social Responsibility: Enhance your corporate social responsibility initiatives by supporting Praise Is The Cure® educational efforts. African American women are more likely to die from breast cancer than other women. Garner the trust of a generation seeking screenings, solutions and a cure. PITC has evolved into a year round campaign whose mission is to “Motivate, Educate and Encourage African American women to get breast cancer screenings and treatment.”

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BENEFITS OF SPONSORSHIP Diamond Sponsor

Platinum Sponsor

Premium seating at the Benefit Concert 30 20

Complimentary tickets to the Pink Night Out Awards Gala 20 15

AD Placement in Gala and Concert program souvenir journal Inside-Back Inside-Front

Opportunity to supply giveaways at Praise Is The Cure® Week activities X X

Inclusion in Sponsors display board at Praise Is The Cure® week activities X X

Recognition through announcements at Praise Is The Cure® week activities X X

Corporate logo inclusion in promotional and program materials X X

Web Recognition via live links on website, Facebook, and Twitter X X

Receive Commemorative Recognition Award X X

Podium opportunities at Praise Is The Cure® Week activities X X

Ability to Customize Sponsorship X X

Photo and/or video opportunities during the Praise Is The Cure® week activities

X X

Vendor Opportunity during Praise Is The Cure® week activities X X

Recognition through inclusion in our PSA’s X

Presenting Sponsor(s) for Praise Is The Cure® week activities X

Mix of local, regional, and national coverage through print TV, radio, and online advertisement

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Stage Banner and/or signage display at Praise Is The Cure® week activities X

$30,000 $15,000

The option for a two-year sponsorship agreement is also available.

Sponsorship

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LevelsGold Sponsor SilverSponsor BronzeSponsor PearlSponsor

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10 6 4 2

Outside-Back Full-Page Full-Page Half Page

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$10,000 $5,000 $2,000 $1,000

www.PraiseIsTheCure.orgThe option for a two-year sponsorship agreement is also available.

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EventHighlights

PRAISE IS THE CURE | BREAST CANCER AWARENESS DAYAttendance: 30,000 | September 30, 2012Each year our citywide educational outreach effort is received by dozens of faith based and community organizations, who are visited by one-hundred volunteers making health presentations and celebrating survivors. Life saving information on breast health is distributed to community members.

PRAISE IS THE CURE | ANNUAL BENEFIT CONCERTAttendance: 3,000 | October 6, 2012The festivities culminate with our annual concert featuring celebrity artists. The highlight of the evening includes a procession of 300 breast cancer patients and survivors - serenaded by a male chorus - in celebration of the journey they have traveled.

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AttendeeExperienceImagine a praise party that celebrates Life! Connecting patients, survivors, families and supporters and infusing wellness, awareness, fun, and fellowship into a week long community festival. This is the essence of Praise Is The Cure®! During the 7th Annual Praise Is The Cure®, families from across the nation will converge for amenities filled week-long retreat that blends: health advocacy, soulful cuisine, family friendly entertainment, health screenings, pampering, workshops, discussions, sponsor pavilions and a Benefit Concert together for the ultimate goal of spreading Hope, Health and Healing!

PRAISE IS THE CURE | COMMUNITY HEALTH FAIR Attendance: 300 | October 6, 2012Open to the general public, the health fair offers mammograms and other health screenings such as blood pressure, BMI and glucose. Participants will learn what health improvements they need to make to fit their lifestyle and take part in a series of wellness workshops, while enjoying light refreshments.

®PRAISE IS THE CURE | PINK NIGHT OUTGALAAttendance: 300 | TBDExperience a festive evening of giving back and supporting the important health advocacy work of Praise Is The Cure®. Guests will enjoy beautiful ambiance, entertainment, and awards tributes. The Gala provides the opportunity to salute and celebrate the countless number of people who have supported our community efforts.

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Pra ise Is THE CURE

PRAISE IS THE CURE | REAL MEN WEAR PINK FORUMAttendance 200 | October 6, 2012Our MEN’S ONLY activity acknowledging the important and critical role men play in supporting their loved ones during their journey with breast cancer, as well as focusing on men’s health and wellness. The forum will educate men on breast cancer, facilitating a candid discussion for men to express themselves and learn how to support a loved one with cancer.

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PRAISE IS THE CURE | CHILDREN’S FESTIVALAttendance 200 | October 3 & 4, 2012Inspired by the Book “My Mommy Has Breast Cancer, But She is OK” written by Kerri M. Conner, this event features story time, games and other activities for children ages 2 to 10 and their parents. Armed with the knowledge that Breast Cancer affects the entire family, this program educates children about breast cancer and encourages adults to have open discussions about the disease with their children.

PRAISE IS THE CURE | SURVIVOR’S “PAMPERING PARTYAttendance: 300 | October 6, 2012Breast cancer patients and survivors come together to “celebrate life!” The women are treated to an afternoon of spa treatments, salon services, massages, facials, manicures, make up artistry and extensive pampering by members of the beauty and wellness community, and enjoy a sumptuous meal. Survivors discuss their journey with breast cancer in a forum entitled “Sister Talk.”

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www.PraiseIsTheCure.org

ALL EVENTS ARE FREE

& OPEN TO THE

COMMUNITY!

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Locations:8000 Old York Road | Elkins Park, PA 190276319 Germantown Avenue | Philadelphia, PA 19144

T: 215.635.1025 | F: 215.782.8933E: info@GETDC.org | www.PraiseIsTheCure.org