Popular Culture Group-1.pptx

8/16/2019 Popular Culture Group-1.pptx

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EVOLUTION OF POPCULTURE

From POP to HIP HOP


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TELEVISION & LIFESTYLE


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80S - DD: THE SOLE PLAYER

Doordarshan - Monopoly of television in 80 s

Sho!s had nationalist fervo"r

DD !as i##ensely pop"lar as a advertisin$ and#ar%etin$ #edi"#


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TV EXPLOSION &ro# ' (hannel) !e s"ddenly had h"ndred srea(hin$ a re(ord a"dien(eA"dien(e *e$an to !at(h a #"ltit"de ofsho!s ran$in$ fro# forei$n to lo(al tore$ional


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A NEW REALITY Talent Sho!s and +eality T, the ne! trend in

ndian Television

Sho!s li%e +oadies *e(a#e noted for their

lan$"a$e and the *ehavior of the (ontestants Talent sho!s have *een a platfor# to!ardsstardo# for so#e


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EMERGING CONSUMERISMMore of savin$ ("lt"reCons"#ption !as fa#ily orientedWhere 80s !as a*o"t the fa#ily) today is

a*o"t the individ"al./i*erali ation and Television *oth e1posed

ndian s to a (ons"#er ("lt"rendian s *e$an to e#"late $lo*al spendin$

ha*its


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000S !UY !UY !UY E#er$en(e of the yo"n$ ndian!ith in(reased spendin$ po!erand $reater #ar%et a!areness

Mar%et !hi(h (aters to theneeds and de#ands of the yo"n$

ndian *"yer

The !ired-in ndian2 #a%e and *rea% aprod"(t !ithin a short ti#e

E#er$en(e of #all ("lt"re


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POPULAR IDEAS AND POPULARPEOPLE

Pop"lar ideas a#on$ yo"n$ ndianshave *e(o#e e#po!ered to spreadli%e !ild3re

What Shahr"%h 4han endorses sells.

Co#*ination of pop"lar tho"$ht and

pop"lar person #a%es for a s"((ess story


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MUSIC IN 80Sntrod"(tion

+evol"tion

/yri(s

n5"en(e

Cate$ories of M"si(


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Wide appealn(l"des e1tensive $enres

A((essi*ility

,ario"s festivals aro"nd the $lo*e6i$htlife

MUSIC-NOW


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MOVIES OF 80Sntrod"(tion

Trend Setter

Messa$e Convened

Cate$ories of Movies


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MOVIES-NOW7D 9D

:enres

/ar$er i#pa(t

Alteration in lifestyle


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S O C I A L

M E D I A


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WHAT IS

Social Media i s t he m eeting p lace bet ween people an d technology

It can take on many d ifferent forms, includingInternet forumsweblogssocial blogsmicro bl oggingpodcasts

pictures & videos

Social media is

SOCIAL

MEDIA

LIFEONLINE


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EVOLUTION OFSOCIAL

MEDIA


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00"

EVOLUTION OFSOCIAL

MEDIA

First Email Sent

Usenet

Geocities

THEGLOBE.COM

Google

Twitter

Youtube

Sk !e


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POPULARITY OFSOCIAL

MEDIAEarth Hour Meter Jam Rally

Gaming E-shopping and gifting Movie/Music download


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EFFECTS OFSOCIAL

MEDIA


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SOCIAL

MEDIA

EFFECTS OF

THE GOOD AND NOT SO GOOD


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THE GOOD AND NOT-SO-GOODSIDE OF

Po#$t$%Relationships an d conversation

Embrace you r pass ion and identity

Community, sharing, and conn ecting

Creativity a nd re-mix cu lture

N '(t$% Anonymity can endanger polari

Leak of p ersonal informationPiracy of Movies, software's, etc

Current lack of good lters creates probl em nding t he b est content

Spread of endangered an d u nwanted information

SOCIAL

MEDIA


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THANK YOUJinen Shah

Rehaam ShaikhZeeshan QureshiRohan ShanbhagPriyanka VemuriMukti Shah


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AC)NOWLEDGEMENT

DR. AHALYA SAMTANEYOUR CLASSMATESSTAFF MEMBERSWWW.GOOGLE/IMAGES

DISCUSSION FORUMS
http://www.google/IMAGEShttp://www.google/IMAGES

Documents

Popular Culture Group-1.pptx