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Policy into practiceImproving Immunisation coverage in New Zealand
Dr Pat TuohyIMAC ConferenceSeptember 2015
Good policy
• is one component of a successful outcome
• needs to be put into practice to achieve a public benefit
• is grounded in science and experience
• the components are tied together through clever use of information
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Getting a backer
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
• 2007 - to improve immunisation coverage at 2 years to 95% by July 2012
• 2012 - to improve immunisation coverage at 8 months to 95% by July 2012
• To reduce ethnic and socio-demographic disparities in coverage
Defining the destination
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Checking for hazards
Targets can be good servants but they are poor masters
• Targets are never a substitute for a clearly expressed strategy and set of priorities
• Successful targets provide focus, but build on and reinforce existing structures, strategies and beliefs in the health system
Hitting the target but missing the point
• Tunnel vision - narrow focus• Myopia - short term thinking• Measurement fixation - missing the woods for
the trees• Misrepresentation and gaming• Misinterpretation - just getting it wrong
Smith (1995)
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Planning the route
• The NIR• The evidence• A Quality Improvement approach
Evidence for interventions to improve coverage
Standing ordersProvider feedbackand assessment ofcoverage
Insufficientevidence torecommend
Insufficient evidence torec ommend unless multi-component approach
Recommended onevidence
Stronglyrecommended onevidence
Community-wideeducation
Provider educationProvider reminder/recall
Client-heldmedical records
Provider incentivesReducing cost ofvaccination
Client/familyincentives
School- and childcare centre-based programmes
Home visitsLinks to well childprovider services
Increas ing accessto immunisation ,includingopportunisticimmunisation
School or child-care basedprogrammes
Community wide educationEntry requirementsto school /childcarecentre
Clientreminder/recall
Task Force on Community Preventive Services 2000
PolicyWhat does the evidence say?
– A population‐based focus – Ensuring that every child is enrolled in primary care and followed up
– Outreach immunisation services – Performance‐based incentives for immunisation in primary care settings
– A promotion campaign tailored to those who find services ‘hard to reach’
– Reliable individual and national coverage information.
What does our clinical experience show?– The “courageous conversation” can reduce the prevalence of immunisation “decliners’ and “objectors”
– Personal commitment by nursing and medical staff is a fundamental requirement
– Successful primary care systems “build‐in” a sound immunisation workflow
– Targets help, but they are not a “silver bullet”
Practice
An unpredictable businessComplex systems and a QI approach
• Predicting outcomes assumes causality and repeatability.
• In a complex system this assumption breaks down.
• Any attempt to create an outcome will be subject to the law of unintended consequences. – You may achieve your
target, but a complex system can adjust in ways that may be neither predictable nor beneficial
Increasing immunisation coverageHigh degree of certainty (NIR) and agreement (strong evidence)
Immunisation
Evidence ‐ Increasing agreementEvidence for interventions to improve coverage
Standing ordersProvider feedbackand assessment ofcoverage
Insufficientevidence torecommend
Insufficient evidence torec ommend unless multi-component approach
Recommended onevidence
Stronglyrecommended onevidence
Community-wideeducation
Provider educationProvider reminder/recall
Client-heldmedical records
Provider incentivesReducing cost ofvaccination
Client/familyincentives
School- and childcare centre-based programmes
Home visitsLinks to well childprovider services
Increas ing accessto immunisation ,includingopportunisticimmunisation
School or child-care basedprogrammes
Community wide educationEntry requirementsto school /childcarecentre
Clientreminder/recall
Task Force on Community Preventive Services 2000
Increasing immunisation coverageHigh degree of certainty (NIR) and agreement (strong evidence)
Immunisation
The NIR - increasing certainty• A cornerstone of immunisation coverage
• The “Gold Standard”• Now 10 years old and showing it’s age
• Still learning new tricks• New NIR in development
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Stacey RD. Strategic management and organisational dynamics: the challenge of complexity. 3rd ed. Harlow: Prentice Hall, 2002
Decide on gear
Run charts
Immunisation coverage by DHBFunnel plot
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Building the team• Target champions at every level• General practice teams• PHO and DHB management• Medical Officers of Health• Immunisation coordinators• NIR administrators• NIR IT support• Outreach teams• MoH teams• PHARMAC• IMAC• Immunisation TAG
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Leaving no‐one behind
Jun 2009 = 78%Ethnicity (Māori) gap 11% pointsDeprivation gap 5% points
Dec 2014 = 93.5%Ethnicity (Māori) gap 2% pointsNo deprivation gap
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Managing target fatigue after E. Kübler-Ross*
1. Denial “Our figures are much better and more accurate”
2. Anger/blame “It’s those lazy parents”3. Bargaining “What’s the lowest target we can
agree to - to keep the Ministry off our back”4. Depression “We can only do so much. Let
some other DHB carry the responsibility”5. Acceptance “OK - its our responsibility, lets
get on with it”
*On Death & Dying, Elisabeth Kübler‐Ross, 1969
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Boosting morale
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Performance measurement that is directed at reputations can be a powerful driver of improvement Hibbard (2008)
Encouraging the laggards
Improving immunisation coverageThe journey
Reach the summit
Encourage the laggards
Boost morale
Manage target fatigue
Leave no‐one behind
Build the team
Plan the route
Get a backer
Define the destination
Check for hazards
Decide on gear
Reaching the summitThe latest success storyReducing pneumococcal disease in NZ