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© 2018 Primitive Logic. Private & Confidential. PRIMITIVE LOGIC CHANGING THE WAY YOU THINK ABOUT CONSULTING. SINCE 1984. MINDFUL DIGITAL TRANSFORMATION Cutting through the noise to empower your business to thrive in the rapidly changing digital world. We pride ourselves on listening, then offering proven recommendations and solutions. Our solutions are designed to evolve with the ever-changing digital landscape. OUR FOCUS Helping clients solve today’s most pressing challenges by combining our digital strategy, experience design, and technology expertise to deliver best-in- class customer experiences. Leveraging over 30 years of enterprise architecture and systems integration experience to solve large-scale digital business challenges. CORE EXPERTISE Our impact across a wide variety of industries — Banking & Financial Services, Healthcare, High Tech, Hospitality, Manufacturing, Pharma, Retail, Staffing & Recruiting, Utilities & Energy — draws from four main areas of expertise: Digital Business Strategy Technology & Business Enablement Regulatory & Compliance Mergers & Acquisitions BY THE NUMBERS Our team’s expertise draws from a foundation of deep experience, with our consultants averaging over 15 years of experience. Years in business 34 Resources 150 + Clients served 200 + Top 100 woman owned business # 17

PL Overview FINAL 04242018 PRINT · PL Overview FINAL_04242018 PRINT Created Date: 4/24/2018 10:04:20 PM

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Page 1: PL Overview FINAL 04242018 PRINT · PL Overview FINAL_04242018 PRINT Created Date: 4/24/2018 10:04:20 PM

© 2018 Primitive Logic. Private & Confidential.

PRIMITIVE LOGICCHANGING THE WAY YOU THINK ABOUT CONSULTING. SINCE 1984.

MINDFUL DIGITAL TRANSFORMATIONCutting through the noise to empower your business to thrive in the rapidly changing digital world.

We pride ourselves on listening, then offering proven recommendations and solutions. Our solutions are designed to evolve with the ever-changing digital landscape.

OUR FOCUSHelping clients solve today’s most pressing challenges by combining our digital strategy, experience design, and technology expertise to deliver best-in-class customer experiences. Leveraging over 30 years of enterprise architecture and systems integration experience to solve large-scale digital business challenges.

CORE EXPERTISEOur impact across a wide variety of industries — Banking & Financial Services, Healthcare, High Tech, Hospitality, Manufacturing, Pharma, Retail, Staffing & Recruiting, Utilities & Energy — draws from four main areas of expertise:

Digital Business Strategy Technology & Business Enablement

Regulatory & Compliance Mergers & Acquisitions

BY THE NUMBERSOur team’s expertise draws from a foundation of deep experience, with our consultants averaging over 15 years of experience.

Years in business

34Resources

150+Clients served

200+Top 100

woman owned business

#17

Page 2: PL Overview FINAL 04242018 PRINT · PL Overview FINAL_04242018 PRINT Created Date: 4/24/2018 10:04:20 PM

© 2018 Primitive Logic. Private & Confidential.

THE PRIMITIVE LOGIC VALUE EQUATIONOur clients across all industries continue to call us back because they have confidence in our ability to take on and synthesize complex problems, and provide innovative solutions under expected time and cost.

WE MUST BE DOING SOMETHING RIGHT.

AccessibilityGeneral Data Protection Regulation

(GDPR) Know Your Customer

Regulatory & Compliance

EXPERTISE KEY SERVICES PROBLEMS WE SOLVE+ +Digital Business Strategy § Lack of alignment between IT and Business vision

§ Defined business strategy lacking a prioritized roadmap

§ Execution of business vision impeded by poor governance and

communications

Technology, Strategy, Creative Consulting

§ Inability to leverage abundant data to create business value

§ Inefficiencies, high operating costs related to disparate systems,

no master data

§ Lack of single view of customer hurting sales and service

§ Fragmented, duplicated technology and lack of governance

§ Intelligent devices (AI) struggling to enable data mining/analytics

§ Disjointed customer experiences across channels

§ Traditional agencies lack understanding of technical limitations

§ Manual or duplicate process or missing data due to inability to

integrate all systems

Technology & Business Enablement

Customer Relationship Management Digital Marketing & Strategy Enterprise Architecture Enterprise Data Management and

AnalyticsEnterprise Security and Risk

Management Industrial Internet of Things (IIoT)IT Strategy Master Data ManagementSystems IntegrationUser Experience Design & Research

§ Lack of compliance and data security exposing companies to

risks of breach and heavy fines

§ Inability to address the architectural aspects of GDPR

compliance regarding the rights of the individual

§ Costly compliance programs provide insufficient business value

§ Digital interfaces and applications do not meet accessibility/ADA

compliance guidelines

Acquisition Technology Preparation Technical and Security Due DiligencePost-M&A Integration

Mergers & Acquisitions

§ Poor systems management leading to lower company value

§ Insufficient focus on technology, security putting a merger at risk

§ Post-acquisition duplicate applications need integration to

achieve cost savings, greater efficiencies