MARINE

PIONEERING THE BLUE

How to create a winning cluster?07.06.2016

Frank Støyva EmblemHead of Communications

THE NORTH SEA INNOVATION LAB

Bourbon Orca (2006)

Island Navigator (2017)

Rig Pilot (1972)

TBN (20??)

?

20 SHIPPING COMPANIES

13 SHIPDESIGN COMPANIES

14 SHIPYARDS

169 EQUIPMENT SUPPLIERS

18 000 SKILLFUL EMPLOYEES

USD 8 000 000 000TURNOVER IN 2015

BLUE

Mix of national and international companies- with the leading companies in front

Strategy

Innovation speed

«Commodities»«Followers»

OFFSHORE OIL&GAS - SUBSEA VESSELS

OFFSHORE WIND SERVICE VESSEL

SEABED MINING VESSEL

De Beers

Nautilus Minerals

FISHING VESSEL WITH FACTORY FOR FISHOIL AND FISHMEAL

OTHER SPECIAL VESSELS

Exploration yachts – «Ulysses»

Research Vessels - «Nansen» Live Fish Carrier Vessels –«Ro Arctic»

LNG Powered ferries –«Stavangerfjord»

All-Electric Battery-Powered Ferry – «Ampere»

LNG Powered Cargo Ships - «Høydal»

Blue Maritime Cluster Norway

Complete value chain - Horizontal & Vertical

Well developed interconnections between businesses

High innovation speed – culture for entrepreneurship

Sharing of knowledge – trust between stakeholders

Cultural aspects - flat organizations, trust, unformal communication

Experience based knowledge - business oriented R&D

Common storytelling

“Cooperate when you can, compete when you must”

Interconnections in the cluster core

2012

• Yards:

– 38 % of purchased goods and services from suppliers in the cluster

– 33 % of turnover was newbuilding's delivered to ship owners in the cluster

• Equipment suppliers:

– 26 % of turnover was deliveries to shipyards in the cluster

– 42 % export

• Ship design companies:

– 28 % of turnover was deliveries to shipyards in the cluster

– 51 % export Source: Møreforsking 2013

Offshore Cluster Energy

Cluster

Energy

Entrepreneur

-ship

Risk CapitalMarket

Access

Education/

Competence

Scientific

Education

Marine

Education

Interaction

Education/

Trade

Management

DevelopmentYards

Owners

Consultancy

Brokers

Ship

Equipment

Oil

Companies

Innovation

determination

Cluster

interactionSpin-offs

Governmental subsidies

Financial

institutions

Comm.

Businesses

Innovation

Capabilities

Number of

small

companies

Cluster

Energy

Entrepreneur

-ship

Risk CapitalMarket

Access

Education/

Competence

Scientific

Education

Marine

Education

Interaction

Education/

Trade

Management

DevelopmentYards

Owners

Consultancy

Brokers

Ship

Equipment

Oil

Companies

Innovation

determination

Cluster

interactionSpin-offs

Governmental subsidies

Financial

institutions

Comm.

Businesses

Innovation

Capabilities

Number of

small

companies

Cluster

Energy

Entrepreneur

-ship

Risk CapitalMarket

Access

Education/

Competence

Scientific

Education

Marine

Education

Interaction

Education/

Trade

Management

DevelopmentYards

Owners

Consultancy

Brokers

Ship

Equipment

Oil

Companies

Innovation

determination

Cluster

interactionSpin-offs

Governmental subsidies

Financial

institutions

Comm.

Businesses

Innovation

Capabilities

Number of

small

companies

Cluster

Energy

Entrepreneur

-ship

Risk CapitalMarket

Access

Education/

Competence

Scientific

Education

Marine

Education

Interaction

Education/

Trade

Management

DevelopmentYards

Owners

Consultancy

Brokers

Ship

Equipment

Oil

Companies

Innovation

determination

Cluster

interactionSpin-offs

Governmental subsidies

Financial

institutions

Comm.

Businesses

Innovation

Capabilities

Number of

small

companies

Norway

GoM

Singapore

Brazil

BLUE MARITIME CLUSTER NORWAY

• Global Centre of Expertise- Top level in the norwegian cluster program- Ten year program to strengthen the clustermechanism

• Main areas - activities: R&D infrastructureReputation and strategic positioningConferances, seminar, networkingR&D and innovation projectsAnalysisInternationalisation of SME’sCompetance programsKnowledge links…and more

BLUE MARITIME – SMART GOAL 1

• Improve product innovation speed

«BLUE OCEAN Innovation Arena»

«BLUE OCEAN Innovation Arena»

BLUE MARITIME – SMART GOAL 2

• Improve organization, process and manufacturing productivity

Industy 4.0 program

Competance program (tailormade courses/university)

- Systems engineering

- Digitalization, big data analysies, IoT

- VR and 3D modellering (siemens NX)

- Branding and international marketing

R&D projects

- Norwegian Research Council

- Regional Research funds

Innovation projects

- Blue Maritime innovation grants

- Innovation Norway

Blue Maritime – smart goal 3• Achieve new knowledge through strengthened global and

national knowledge links to world-leading technology, industry and knowledge-based institutions

SingaporeRio de Janeiro

International cooperation

• Links to universities and institutes e.g.

- Istanbul, Turkey

- Costanza, Romania

- Stanford, US

- Sao Paulo, Brazil

Links to clusters e.g.

- Offshore Wind: Denmark, Germany, UK

- Oli & gas: Brazil, Canada

- Atlantic Ocean Cluster: Iceland, canada, Denmark, Greenland

Blue Maritime – smart goal4• Create global SME WINNERS

IN2 Brasil, IN2 Turkey, IN2 China…SME Internationalization projects

NGP Cluster Excellence Award 2011

Blue Maritime – smart goal 5• Create new entrepreneurs and growth enterprises

COMPLETE INCUBATOR SYSTEM

•Entrepreneurs with national or international potential for growth

- Precubator

- Incubator

- Industrial Incubator

- High Speed incubator

- Student Incubator

- Young Entrepreneurs

Blue Maritime – smart goal 5• Increased HOST ATTRACTIVENESS

Getting the word out, bringing the world in

@gcebluemaritime#gcebluemaritimewww.gcebluemaritime.no

Campaigns: You Are Wanted!

Blue Maritime – smart goal 7• Pioneering CROSS-OVER disruptive INNOVATION from todays advanced

maritime operations and other sectors, to new BLUE maritime ocean space industries.

PIONEERING BLUE MARITIME

TECHNOLOGY AND OPERATIONS

THANK YOU FOR YOUR ATTENTION!