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Plain Language: Tools and Techniques Peggy Sissel-Phelan, Ed.D. Best Practices Working Group Health Literacy Section Arkansas Public Health Association Annual Conference May 12, 2011

Peggy Sissel-Phelan, Ed.D. Best Practices Working Group Health Literacy Section Arkansas Public Health Association Annual Conference May 12, 2011

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Plain Language: Tools and Techniques

Plain Language: Tools and TechniquesPeggy Sissel-Phelan, Ed.D.

Best Practices Working GroupHealth Literacy Section

Arkansas Public Health Association Annual Conference May 12, 2011Se1Outline Introduction of Concepts Rationale for Plain Language

Health LiteracyBest PracticesPlain Language Skill Building Resources

Resources

Health Literacy

Definition ~

Need ~

Scope ~Health Literacy

Definition ~ Health literacy is the use of a wide range of skills that improve the ability of people to act on information in order to live healthier lives. These skills include reading, writing, listening, speaking, numeracy, and critical analysis, as well as communication and interaction skills. Health literacy allows the public and personnel working in all health-related contexts to find, understand, evaluate, communicate, and use information.

(Calgary Charter on Health Literacy, 2008)

Health Literacy

Need ~

97 million adults in U.S. struggle with literacyThats one third of the U.S. population . . .Half of all adults 16+

Find which foods contain a specific vitaminInterpret a growth chart or table

Identify a specific location on a mapUse fractionsCannotHealth Literacy

RaceClassEthnicityEducationIsolation

Poverty Age Gender Cultural beliefs Language Need ~ Health Care DisparitiesHealth Literacy

Primary CarePreventionAccessDiagnosisTreatment

Specialties Prognosis Insurance Medication Compliance Need ~ Health Care ComplexityHealth Literacy

Need ~ NAAL results for Below Basic Group

37% have a HS or some college education52% speak English as birth language54% have no physical or mental disabilities

Kutner M et al, Nat Center for Educ Statistics 2005

Health Literacy

Definition ~ Understanding+ Actions = Outcomes

Need ~ Widespread +Immediate

Scope ~ The Public + The personnel in all health-related areasBest Practice

Practitioners role

- give best possible care - communicate about the care

Practitioners goal

- best possible outcome - patient understanding

Best Practice

Practitioners responsibility

- culturally competent

- assume that everyone may have difficulty understanding

- have knowledge of barriers to care

- create environment that helps all patients understandBest Practice

Patients have the right to understand health-care information that is necessary for them to safely care for themselves, and to choose among available alternatives.

Healthcare providers have a duty to provide information in simple, clear, and plain language and to check that patients have understood the information before ending the conversation.

The 2005 White House Conference on Aging; Mini-Conference on Health Literacy and Health Disparities. Plain Language

- Locate - Form Questions - Understand - Act

is clear and simple

the goal - patients are better able to:

Plain Language

Plain language guidelines have common set of principles

Provider should: - identify the audience - adapt to their needs and abilities - have clear communication objective.Shohet & RenaudCritical Analysis on Best Practices in Health LiteracyCANADIAN JOURNAL OF PUBLIC HEALTHVolume 97 (S2) pp. S10 - 13 2006Plain Language

COMPLEX

Passive sentencesLong paragraphs

Poly-syllable wordsClinical language

Past/mixed tense

3rd person (they, s/he)

PLAIN

Active sentences

Short paragraphs

Mono or bi-syllable

Colloquial language

Present tense

2nd or 1st person (you, I)

Plain Language

Health language/ Word Choice

- No jargon and technical language

- Use lay terms about health concepts

- Terms clearly defined and explained

- No abbreviations, acronyms and statistics Plain Language

We are disseminating information about.

We are giving out information about

How do you administer the medication?

How do you give the medicine?

This product has an extensive list of symptoms that it treats

This medicine can help with many things like fever, or pain, etc.

It s Not Just Medical Terms . . .Plain Language

Written

Oral

VisualSignageIntake formsMedicationsTreatment planSelf care directivesCommunication styleAdequate timeFeedback loop

PicturesSequenceDemonstrationsVideoPlain Language

Plain Writing Act of 2010 (Public Law No: 111-274) Federal agencies must use plain writing All covered documents issued to public

~ Letters, publications, forms, notices, instructions

~ Anything relevant to federal benefits or requirementsPlain Language Skills

Alternative Words UsingPlain Language

Based on: Plain Language Alternatives for Patient Information and Consent Materials Copyright Sharon Nancekivell 2002-2007. All rights reserved. Electronic or print redistribution of this work for nonprofit purposes is permitted, provided this notice is attached in its entirety. All unauthorized, for-profit redistribution is prohibited.

AbdomenStomach /area around stomachAbscessSwollen area filled with a thick yellow or green liquid called pusPlain Language Skills

AccompanyGo withAerosolSpraySwallow itClump of bloodBy mouthBlood clotBiopsy Taking a small bit of tissue to test

Resources

1. Universal Precautions Tool Kit http://www.ahrq.gov/qual/literacy/healthliteracytoolkit.pdf

2. National Action Plan to Improve Health Literacy http://www.health.gov/communication/hlactionplan/pdf/Health_Literacy_Action_Plan.pdf

Universal Precautions Tool Kit

Resources

3. Plain Language Alternatives for Patient Information and Consent Materials Copyright Sharon Nancekivell 2002-2007. http://healthcare.partners.org/phsirb/consfrm_files/Plain_Language_Alternatives_for_Patient_Information_and_Consent_Materials.pdf

4. Pfizer Clear Health Communication Initiative http://www.pfizerhealthliteracy.com

5. NYU Patient and Family Resource Center http://www.nyupatientlibrary.org/medcenter/build-skills

Resources

6. Center for Health Care Strategies Health Literacy Fact Sheetshttp://www.chcs.org/publications3960/publications_show.htm?doc_id=291711

7. Institute for Healthcare Advancementwww.iha4health.orgMichael Villaire, MSLMDirector, Programs and [email protected](800) 434-4633 x202

8. American Medical AssociationHealth Literacy Program and Kitwww. ama-assn.org

Resources

9. Help Your Patients Understand. Video Available from AMA Foundation http://www.ama-assn.org/ama/pub/category/8035.html

10.

http://www. plainlanguage.gov