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PASSENGER EXPERIENCE 21 - 23 JUNE 2020 | DWTC, DUBAI Co-located Events SPONSORSHIP BROCHURE Under the Patronage of H.H Sheikh Ahmed bin Saeed Al Maktoum President of Dubai Civil Aviation Authority, Chairman of Dubai Airports, Chairman and Chief Executive of Emirates Airline and Group Supported by Organised by

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Page 1: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

PASSENGER

EXPERIENCE 21 - 23 JUNE 2020 | DWTC, DUBAI

Co-located Events

SPONSORSHIP BROCHURE

Under the Patronage of H.H Sheikh Ahmed bin Saeed Al Maktoum

President of Dubai Civil Aviation Authority, Chairman of Dubai Airports, Chairman and Chief Executive of Emirates Airline and Group

Supported by Organised by

Page 2: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

Contents

Major Sponsorship Packages .................................Page 3

Exclusive Sponsorship Packages..........................Page 5

Mobile App.......................................................................Page 7

Digital Packages

Website...............................................................................Page 9

Email and Social Media...............................................Page 12

Business Connect..........................................................Page 14

Onsite Advertising Sponsorship............................Page 6

Page 3: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

MajorSponsorshipPackages

PRINT

DIGITAL ADVERTISING

PACKAGE INCLUSIVE OFEXCLUSIVEPLATINUM

(AED 150,000)

Featured as sponsor on visitor registration confirmation email

Native advertising on an email - 1 image and 500 words to create a news story

Distribute flyers at registration area

1 banner on most common page of Mobile App

1 banner on second most viewed page on Mobile App

Logo on all e-communications (E-shots and E-newsletters)

Logo on the website homepage (Sponsor Panel)

Main sponsor’s logo on all pages of the website

Banner on a promotional e-shot

Featured article on a promotional email

Logo on event advert, gala dinner invitation & visitor invitation

1 full-page advert in the Post Show Report and Event Preview

Banner on dedicated e-shot (Registration is now open) promotingpre-registration

Banner on dedicated e-shots promoting Business Connect

Highlighted company profile in the Mobile App exhibition directory

Personal digital invitation, banners and registration link

Logo on E-Product Guide, Post Show Report, Digital Invitation andEvent Preview

Logo and 100-word profile on sponsor’s page of the event website

Featured article on the e-newsletter

Featured article on the Post Show Report

Native advertising on the website - 1 image and 500 words to create anews story

Logo on printed flyer related to the Buyers’ Programme

Distribute flyers inside the Buyers’ Lounge

Insert flyers in the Buyers’ Programme Welcome Pack

Flyers distributed within the Buyers’ Lunch Area

SILVERSPONSOR

(AED 45,000)

REGISTRATIONSPONSOR

(AED 40,000)

GOLDSPONSOR(AED 75,000)

EXCLUSIVEHOSTED BUYER

(AED 100,000)

Page 4: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

MajorSponsorshipPackages

ONSITE

PR

PACKAGE INCLUSIVE OFEXCLUSIVEPLATINUM

(AED 150,000)

Roll up at entrance of Press Centre

A guaranteed speaking slot at the Live Seminar Stage

Roll-up banner at the Dining Area entrance

Roll-up banner within the Buyers’ Lounge

Logo on the main event signage located above hall entrances

You are here board

Hanging banner above stand (both sides)

Opportunity for Senior Director to take part in a round table before andat the show

Exclusive branding at the Dinner Reception Area

Right of first refusal as sponsor at the next edition

Guaranteed meeting room

Brand promotion within the comprehensive global event marketingand PR campaign

Opportunity to distribute marketing materials on table and chair topsat the Lounge

Roll-up banner within the Registration Area

Exclusive branding of the Buyers’ Lounge

Ceiling banner above the Buyers’ Lounge

Featured in Pre-show and Post Show press releases

An interview/quote before the event

Interview during the exhibition (to be used for Post Show campaign)

OTHER VALUE-ADDED OPPORTUNITIES

Logo on all welcome banners and directional signages

Exclusive branding on the registration area

Logo on all informational signage across the venue

Exhibitor party invitations 10

SILVERSPONSOR

(AED 45,000)

4

REGISTRATIONSPONSOR

(AED 40,000)

4

GOLDSPONSOR(AED 75,000)

6

EXCLUSIVEHOSTED BUYER

(AED 100,000)

6

Page 5: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

Exclusive Sponsorship Packages

LANYARD SPONSORSHIP(AED 50,000)

Exclusive branding on the lanyard (including production)

PRINT

Sponsor name included in a Press Release dedicated to sponsorsat the eventAn interview/ quote from your company representatives as anevent sponsor in one of the Press Releases before the event

PR

Brand promotion within the comprehensive global event marketingand PR campaign

OTHER VALUE-ADDED OPPPORTUNITIES

First refusal as Lanyard Sponsor at the next edition

DIGITALPersonal digital invitation, banners and registration link

Logo and 100-word profile in sponsor’s page of the event website

Logo on the website homepage (Sponsor Panel)

Logo on: E-product Guide, Post Show Report, Event Plannerand Event Preview

BADGE SPONSORSHIP(AED 35,000)

Exclusive branding on the entry badge

PRINT

Sponsor name included in a Press Release dedicated to sponsorsat the event

Banner on dedicated e-shot ‘Registration is Now Open’ promotingpre-registration

PR

Brand promotion within the comprehensive global event marketingand PR campaign

OTHER VALUE-ADDED OPPPORTUNITIES

First refusal as Badge Sponsor at the next edition

DIGITALPersonal digital invitation, banners and registration link

Logo and 100-word profile in sponsor’s page of the event website

Logo on the website homepage (Sponsor Panel)

Logo on: E-product Guide, Post Show Report, Event Plannerand Event Preview

VISITOR BAG SPONSORSHIP(AED 40,000)

Exclusive branding on the Visitor Bag (including production)

PRINT

Sponsor name included in a Press Release dedicated to sponsorsat the event

PR

Brand promotion within the comprehensive global event marketingand PR campaign

OTHER VALUE-ADDED OPPPORTUNITIES

Distribution of any marketing materials in the visitors bags

First refusal as Visitor Bag Sponsor at the next edition

DIGITALPersonal digital invitation, banners and registration link

Logo and 100-word profile in sponsor’s page of the event website

Logo on the website homepage (Sponsor Panel)

Logo on: E-product Guide, Post Show Report, Event Plannerand Event Preview

Page 6: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

OnsiteAdvertisingSponsorship

YOU ARE HERE BOARDS(AED 8,000)

This is an exclusive opportunity to get your company name, logo andstand number highlighted on the floorplan.

REGISTRATION AREA FLAGS (TO BE CONFIRMED)(AED 10,000 x 1 flag)

Highlight your brand within active Visitors registration zones in front of the show entrancesSpecification: 2.5m x 0.9m height curved-top-flags, knitted polyestermaterial mirror image, full set pole with waterbase.

CARPET TILES(AED 1,000 each)

Guide visitors to your stand using carpet tiles featuring your brand andstand number.

Specification: 1 x 1m artwork (minimum 5 tiles)

Company Logo

HALL NO. | STAND NO.

CEILING BANNERS (Including Production) (AED 10,000)

Ceiling banners are an excellent way for you to stand out from otherexhibitors on the floor while grabbing the attention of the visitors anddirect them to your stand.

Page 7: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

2,000DOWNLOADS

20,211USES

1,283PUSH REGISTERED

Mobile App Sponsor

Objectives

AED 19,000

Boost visibility of your brand

Format:Flip banner dimension: 1920w x 1080h px

Provide a high-res logo in jpeg format

1 advertiser only

High profile branding throughout the mobile application

An opportunity for your brand to be promoted on social media through the use of the “Take A Selfie”feature where attendees can share their selfies to their social media

An opportunity to be first seen before opening the menu.

MobileApplicationWhat you can do with the Event App:

Access the Exhibitor Directory and ‘Favourite’your exhibitors

View the Innovation Trail to discover smarttechnologies from exhibitors

Access the free Live Seminar Stage agendaand speakers

Network with exhibitors, book meetings andcreate a personalised schedule

View the floorplan

Flip banner afterSplash Screen

Logo Placementon Splash Screen

Logo Placementon ‘Take A Selfie’feature

Page 8: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

MobileApplication

Highlighted Company Name + Logo

AED 1,700

Objective:Boost visibility of your brand and productsMake your presence for maximum impact

Format:High-resolution logo (300ppi)

Top of the List

They can be placed at the top of the list with company logo, even if their name starts with a Z, so they are always displayed before their Competitors.

AED 5,000

Format:Maximum of 5 advertisers only

High-resolution logo (300ppi)

In-App BannerThese are clickable and redirect to their website or to app content promoting them to guarantee traffic. These ad spaces are also available on the online interactive floor plan and at interactive kiosks.

AED 9,000

Objectives

Boost visibility of your brand and products

Format:Dimensions: 720w x 100h px

Maximum 3 advertisers only

Objective:Boost visibility of your brand and products

Make your presence for maximum impact

Page 9: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

EXCLUSIVE HOMEPAGE PREMIUM BANNER(AED 13,000)

OBJECTIVESBoost the visibility of your brand and products

Make your presence known for maximum impact

Guarantee your core target is aware of your new services andproducts

BANNER FORMAT

File Format: JPG or PNG

Dimension: 1140w x 150h px

Duration: Full campaign

Premium space

1 Ad only

AUDIENCETotal page views of 324,095 in 2019 edition

EXCLUSIVE HOMEPAGE FOOTER BANNER(AED 11,000)

OBJECTIVESBoost the visibility of your brand and products

Make your presence known for maximum impact

Guarantee your core target is aware of your new services andproducts

BANNER FORMAT

File Format: JPG or PNG

Dimension: 1140w x 150h px

Duration: Full campaign

Premium space

1 Ad only

AUDIENCETotal page views of 324,095 in 2019 edition

EVENT PAGE PREMIUM BANNER(AED 11,000)

OBJECTIVESBoost the visibility of your brand and products

Make your presence known for maximum impact

Guarantee your core target is aware of your new services andproducts

BANNER FORMAT

File Format: JPG or PNG

Dimension: 1140w x 150h px

Duration: Full campaign

Premium space

1 Ad only per event page ( Airport Show, ATC Forum and Airport Security)

AUDIENCETotal page views of 324,095 in 2019 edition

Target your specific audience visiting the event page of Airport Show,ATC Forum, and Airport Security

Digital Packages | Website

BANNER PLACEMENT

Page 10: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

Digital Packages | Website

EXHIBIT PAGE PREMIUM BANNER(AED 5,000)

VISIT PAGE PREMIUM BANNER(AED 8,000)

EXHIBITOR DIRECTORY PREMIUM BANNER(AED 10,000)

OBJECTIVESBoost the visibility of your brand and products

Make your presence known for maximum impact

Guarantee your core target is aware of your new services andproducts

BANNER FORMAT

File Format: JPG or PNG

Dimension: 1140w x 150h px

Duration: Full campaign

Premium space

1 Ad only

AUDIENCETotal page views of 324,095 in 2019 edition

OBJECTIVESBoost the visibility of your brand and products

Make your presence known for maximum impact

Guarantee your core target is aware of your new services andproducts

BANNER FORMAT

File Format: JPG or PNG

Dimension: 1140w x 150h px

Duration: Full campaign

Premium space

1 Ad only

AUDIENCETotal page views of 324,095 in 2019 edition

OBJECTIVESBoost the visibility of your brand and products

Make your presence known for maximum impact

Guarantee your core target is aware of your new services andproducts

BANNER FORMAT

File Format: JPG or PNG

Dimension: 1140w x 150h px

Duration: Full campaign

Premium space

1 Ad only

AUDIENCETotal page views of 324,095 in 2019 edition

Page 11: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

Digital Packages | Website

PRODUCT DIRECTORY PREMIUM BANNER(AED 7,000)

NATIVE ADVERTISING ON HOMEPAGE(AED 9,000)

PREMIUM EXHIBITOR

OBJECTIVESBoost the visibility of your brand and products

Make your presence known for maximum impact

Immediately Highlight your products to Airport Show, ATC Forumand Airport Security audience

FORMATExhibitor Directory will highlight information from your profilestand of from the listing

3 products will be highlighted

AUDIENCEBoost visibility of your brand and products

Make your presence knows for maximum impact

Immediately Highlight your products to Airport Show, ATC Forumand Airport Security audience

OBJECTIVESBoost the visibility of your brand and products

Make your presence known for maximum impact

Guarantee your core target is aware of your new services andproducts

BANNER FORMAT

File Format: JPG or PNG

Dimension: 1140w x 150h px

Duration: Full campaign

Premium space

1 Ad only

AUDIENCETotal page views of 324,095 in 2019 edition

OBJECTIVESBoost the visibility of your brand and products

Make your presence known for maximum impact

Immediately Highlight your products to Airport Show, ATC Forumand Airport Security audience

FORMATMinimum of 3 Exhibitors/Articles and max of 6 Exhibitors/Articles

Display image of the article - please provide a high resolution imageand we will adjust for the website displayTitle - 30 charactersDescription - 100 charactersURL link to re-direct the readers

AUDIENCETotal page views of 324,095 in 2019 edition

(AED 15,000 if exclusive, AED 7,000 for multiple companies)

Page 12: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

Digital Packages | Emails & Social Media

SPONSORED EMAILS(AED 6,500)

OBJECTIVESEnhance visibility to promote your new products

Drive traffic to your stand by bringing awareness before the event

FORMAT

Max 3 sponsored emails only

Follow the guidelines as per the email brief

To be scheduled by Marketing Show team

AUDIENCEEmail to be sent to all visitor data

BANNER ON SHOW MARKETING EMAILS(AED 2,500)

OBJECTIVESEnhance visibility to promote your new products

Drive traffic to your stand by bringing awareness before the event

FORMAT

Dimension: 640w x100h px

JPG or PNG only

1 banner per marketing email

To be scheduled by Marketing Show team

AUDIENCEEmail to be sent to all visitor data

BANNER ON PRE-REG CONFIRMATION EMAILS(AED 12,000 if exclusive)

OBJECTIVESEnhance visibility to promote your new products

Drive traffic to your stand by bringing awareness before the eventPromote your brand as part of the show content

FORMAT

JPG or PNG

1 Sponsor only

Dimension: 640w x100h px

URL link to redirect the user

AUDIENCEEmail to be sent to all visitor data

PASSENGER

PERIENCE

2 2 - 2 4 J U N E 2 0 2 0 | D W T C , D U B A I

Page 13: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

Digital Packages | Emails & Social Media

NATIVE ADVERTISING ON SHOW MARKETING EMAILS(AED 2,000 x 1)

OBJECTIVESEnhance visibility to promote your new products

Drive traffic to your stand by bringing awareness before the eventPromote your brand as part of the show content

FORMAT

Max 2 Exhibitors/Articles display per marketing email

Offer Min of 3 Exhibitors/Articles and max of 6 Exhibitors/Articles

To be scheduled by Marketing Show team

Description - 100 characters

Title - 30 characters

URL link to re-direct the readers

Display image of the article - please provide a high resolution imageand we will adjust for email display

AUDIENCEEmail to be sent to all visitor data

NATIVE ADVERTISING ON SOCIAL MEDIA CHANNELS(AED 4,500)

OBJECTIVESEnhance visibility to promote your new products

Drive traffic to your stand by bringing awareness before the event

FORMATOrganic Posting on all social media channels of the show

AUDIENCEOver 35,000 social connection

PASSENGER

PERIENCE

2 2 - 2 4 J U N E 2 0 2 0 | D W T C , D U B A I

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A

B

C

Digital Packages | Business Connect

UP-RANKING(AED 6,000)

FORMAT

Max of 3 generic advertisers

Duration: from the launch of the platform (6 weeks before the show)

Max of 3 advertisers when filtered by segments (7 segments)

AUDIENCE89% get connected to Business Connect platform

83% of hosted buyer access their account12,457 total visits to Business Connect platform over a 6 weekscampaign period

LOADING BANNER(AED 10,000)

IN-APP BANNER(AED 8,000)

OBJECTIVESEnhance your visibility to promote your products to the rightaudience

Increase the number of potential meetings

FORMAT

File Format: JPG or PNG

Dimension: 500w x 350h px

Duration: from the launch of the platform (6 weeks before the show)

1 Adverstiser only

Loading might take up to 20 seconds

AUDIENCE89% get connected to Business Connect platform

83% of hosted buyer access their account

12,457 total visits to Business Connect platform over a 6 weekscampaign period

FORMAT

File Format: JPG or PNG

Dimension: 800w x 100h px

Duration: from the launch of the platform (6 weeks before the show)

Max of 3 advertisers (rotating)

AUDIENCE89% get connected to Business Connect platform

83% of hosted buyer access their account12,457 total visits to Business Connect platform over a 6 weekscampaign period

Connect More.Engage More.

A B C

OBJECTIVESEnhance your visibility to promote your products to the rightaudience

Increase the number of potential meetings

OBJECTIVESEnhance your visibility to promote your products to the rightaudience

Increase the number of potential meetings

Page 15: PASSENGER EXPERIENCE · Banner on a promotional e-shot Featured article on a promotional email Logo on event advert, gala dinner invitation & visitor invitation 1 full-page advert

For any additional information

www.theairportshow.com

Contact InformationAlexander ShalaginSales ManagerM: +971 50 662 6371 | T: +971 2 409 0324E: [email protected]

Nadeem MohamedSales Manager M: +971 50 653 1941 | T: +971 2 409 0305E: [email protected]