Partner Program

Data Center Cabling and Connectivity Experts

Fast Support Product AvailabilityExcellent Value Product Innovation

02 Partner Program

AFL Hyperscale is the first cabling and connectivity solution provider focused on the ever-evolving needs of data centers.

Hyperscale, colocation, and enterprise data centers are united in their pursuit to connect the unconnected, yet their infrastructure, performance, and operational challenges are totally unique.

We work collaboratively with our customers to create connectivity solutions tailored to their current needs and to the requirements of future networks. We then use our responsive, global operational capabilities and distribution network for fast delivery. This approach has transformed how many data centers grow worldwide and is built on 70 years’ combined experience in the design and manufacture of high-performance optical fiber networks, a global presence, and the backing and innovation sharing of our parent and grandparent companies, AFL and Fujikura, the pioneer in optical technology. AFL Hyperscale is your dependable partner to build a more connected world.

AFL Hyperscale - The World, Connected.

www.aflhyperscale.com

Sharing Our Core Values

Partner Program 03

Our values are shared globally and define our commitment to our customers, our work, and each other

Our Values

Accountable

Be

Integrity

Have

Customer Centric

StayCaring

Be

Collaboration

Work In

Innovative

Be

Our PurposeOur Mission

To create a consistently profitable and growing business that adds value for our stakeholders. Our stakeholders are shareholders,

customers, suppliers, employees and families

Optimized connectivity solutions driven by

innovation

Our Vision

An innovative connectivity solutions company selected by Partners worldwide

Why Join the AFL Hyperscale Partner Program?

The AFL Hyperscale Partner Program forms an essential part of our mission statement and channel strategy - to be an innovative connectivity solutions company selected by Partners worldwide.

With wide-ranging resources, incentives, initiatives, and benefits available, we strive to build strong, reciprocal relationships with Distribution and Installation Partners who support us in achieving our mission and vision, and work with us to put our customers’ business requirements first.

04 Partner Program

What does a Partner look like?

Grow with us

Can be a distributor or an installer/

system integrator

Has excellent links to key markets

Has proactive and knowledgeable business

development and sales teams

Must be forward-thinking,

driven, and dependable

Supports our Mission, Vision, Purpose,

and Values

Can support the channel as well as co-ordinate sales,

marketing, and promotional activities

with us

Collaboration is one of our core values and is key to the success of any partnership 1 We want to grow with customers looking to accelerate customer demand2

We have the capabilities most market leaders don’t have - speed, responsiveness, and value

3 Project registration and system warranties available4

Gain access to an array of excellent resources5 Complimentary sales training, installer training, and annual Partner events6

Dedicated Business Development team generating new business for Partners7 Work with our Solutions Engineering team to design a network that suits your

customers’ requirement

8

AFL Hyperscale 25-Year Network Warranty (Installer only) 9

Partner Program 05

Become an AFL Hyperscale Installation Partner to give your customers a 25-Year Network Warranty

A 25-Year AFL Hyperscale Network Warranty is available when the network is installed and tested by an approved AFL Hyperscale Installation Partner. The installation must be made up solely of AFL Hyperscale manufactured products, new at the time of installation.

The 25-Year AFL Hyperscale Network Warranty provides assurance that the network will operate, sup-port, and remain compliant with the cabling standards it was designed for.

AFL Hyperscale Network Warranty Program

06 Partner Program

Our Services

We have a diverse range of services that are aimed at helping grow your business.

InstallerTrainingTeaching the highest level of installation best practice to ensure optimum network performance

Network DesignSolutions engineering to meet all of your network design challenges

Custom DesignWe provide fast, expert, custom product designs to help you overcome network infrastructure challenges

Rapid Cabling Infrastructure (RCI) A range of services to ensure a fast and efficient network installation

Hyperspeed ServiceTight deadline? Worry no more with our fast turnaround service across fiber and copper assemblies

Global AlignmentFor scale and standardization, global customers require global co-ordination and program management

Partner Program 07

AFL Hyperscale Elite Distribution Partners lead with our solutions. Supported by excellent tools and re-sources to help you win, Elite Partners are on hand to offer first-class sales support, technical assistance, and stock to our customers. We work with you to ensure you are well supported and rewarded as we grow our partnership together.

Become an AFL Hyperscale Distribution Partner

AFL Hyperscale Distribution Partner

08 Partner Program

To become an AFL Hyperscale Distribution Partner, please visit www.aflhyperscale.com/partner and complete the Distribution Partner Application Form.

Once submitted, we will contact you for a formal consultation and review.

Partner Requirements

Annual sales target

Complete AFL Hyperscale Partner Application Form

Demonstrate competence, experience, scale, and commitment

Attend one complimentary AFL Hyperscale Partner Briefing Event annually

Share project pipeline opportunities

Share Point of Sales information

Sales enablement training

Complete 12-month business plan (reviewed quarterly)

Proactive marketing activity

Attend a 2-day installation training course (conditional)

Partner Benefits

Access to AFL Hyperscale Partner Portal

Project registration, pricing support

Partner pricing (improves by tier)

Dedicated customer service contact and account manager

Complimentary training and Partner events

Solutions Engineering support for projects and technical assistance

Access to marketing materials and marketing support

Customizable datasheets

Use of facilities for client presentations and demonstrations

Access to all products and solutions

Pre-launch notification of new products and solutions

Access to e-commerce website

Special promotions

Co-op marketing budget and customer enrichment funds (conditional)

Joint press releases

Access to Beta programs

Demo equipment (conditional)

Rebate scheme (conditional)

Distribution Partner Benefits

Distribution Partner Requirements

Benefits to assist and reward.

Help us to build a partnership that grows.

Partner Program 09

AFL Hyperscale Elite Installers lead with AFL Hyperscale network solutions. With strong expertise across our solution sets, we work with you to ensure you are well-supported and rewarded for specifying, installing, and testing our networks.

E L I T E I N S T A L L E R

AFL Hyperscale Elite Installer

S E L E C T I N S T A L L E R

AFL Hyperscale Select Installers offer first-class design, installation, and test services, giving our customers peace of mind that their network has been installed with performance and reliability in mind. We want to work with you to build a partnership that continues to grow.

AFL Hyperscale Select Installer

Become an AFL Hyperscale Installation Partner

10 Partner Program

Partner Requirements

Installation Partner Partner Requirements

Installation Partner

Elite Select Elite Select

Attend a 2-day installation training course (conditional)

✓ ✓ Share project pipeline opportunities

✓ ✓Annual sales target ✓ ✓ Share Point of Sales information ✓ ✓Complete AFL Hyperscale Partner Application Form

✓ ✓ Sales enablement training ✓ ✓Demonstrate competence, experience, scale, and commitment

✓ ✓ Complete 12-month business plan (reviewed quarterly)

✓Attend one complimentary AFL Hyperscale Partner Briefing Event annually

✓ ✓ Proactive marketing activity ✓

Partner Benefits

Installation Partner Partner Benefits

Installation Partner

Elite Select Elite Select

Access to AFL Hyperscale Partner Portal

✓ ✓ Use of facilities for client presentations and demonstrations

✓ ✓Project registration, pricing support ✓ ✓ Access to all products and solutions ✓ ✓Partner pricing (improves by tier) ✓ ✓ Pre-launch notification of new

products and solutions✓ ✓

Dedicated customer service contact and account manager

✓ ✓ Joint press releases ✓ ✓

Complimentary training and Partner events

✓ ✓Co-op marketing budget and customer enrichment funds (conditional)

✓

Solutions Engineering support for projects and technical assistance

✓ ✓ Access to Beta programs ✓Access to marketing materials and marketing support

✓ ✓ 25-Year System Warranty Program – on application

✓ ✓Customizable datasheets ✓ ✓ Demo equipment (conditional) ✓

Benefits to assist and reward.

Help us to build a partnership that grows.

To become an AFL Hyperscale Distribution Partner, please visit www.aflhyperscale.com/partner and complete the Installation Partner Application Form.

Once submitted, we will contact you for a formal consultation and review.

Installation Partner Benefits

Installation Partner Requirements

Partner Program 11

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