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Anchal Saxena S3262189
Anchal Saxena S3262189
New Venture Creation Parsimonious Planning
New Venture Creation
Winning entrepreneurial approaches
Parsimonious Planning
Sufficient plan, research and quick
response
Careful utilization of resources and assets
Quintessence of SpunSugar
Conclusion
Topic Of Discussion
“New venture creation is the organizing of new organizations” (GARTNER 2005)
Limited resources
Passionate
Quick research
Creative innovative ideas
Transforming Ideas into
real New Venture Creations
New Venture
Creation
Winning Entrepreneurial Approaches
Screen opportunities quickly
Parsimonious planning and analysis
-Research & focus on few important issues.
Integrate action and analysis.
Parsimonious Planning “By the time an opportunity is investigated fully, it
may no longer exist” ( Bhide 1994)
.
Parsimonious : Unwilling to spend
Planning : A process of outlining ways
To accomplish goals
Parsimonious Planning Sufficient plan, research and quick response
have enough important data that can be analyzed and
implemented in new venture creation
Careful utilization of resources and assets
The idea for new venture creation is to expend on imagination
before spending money.
Quintessence of SpunSugar Story of successful Sri Lankan Entrepreneur
Quintessence of SpunSugar’sKey to success
Parsimonious – Frugal and stingy
Only Sufficient planning & Analysis
Avoided research that they could not act on
First mover advantage
Quick and spontaneous response
Ready to take risk
Time taken to start a company
Conclusion
Their Story – Parsimonious Planning
Thank You
Bhide, A. 1994, ‘How Entrepreneurs Craft Strategies That Work’, Education resources information center, 72:2, pp. 150-161Castrogiovanni, G. J. 2009, ‘Pre – Startup Planning and the survival of new small businesses: Theoretical Linkages’, Journal of Management, 22:6, pp. 801-822Gartner, W.B. 2005, ‘Entrepreneurship and smaal Business reseasrch’, viewed on 1st November 2010.www.e-award.org/BinaryLoader.axd?OwnerID=ba52318c-fcb0-4717-b850-c07e66ef4098&>. John, A & Holcomb, R,B 2006, ‘Golden Rules of New Venture Creation’, Journal of Extension, 44: 2 <http://www.joe.org/joe/2006april/iw2.php>McGrath, R.G., MacMillian, I. 2000, ‘ The Entrepreneurial Mindset’, Havard Business Press, MassachusettsMcGrath, R.G. 2009, ‘ The merits of Parsimony’, Viewed 31 October 2010.<http://roomfordebate.blogs.nytimes.com/2009/03/13/why-bad-times-nurture-new-inventions/>.McGrath, R.G., MacMillian, I. 2009, ‘ Discovery – driven growth: a breakthrough process to reduce risk and seize opportunity’, Havard Business Press, MassachusettsMoney Biz 2010, ‘ Starting a Biz – The big Dillemma’, viewed 30th October 2010, <http://www.moneybiz.co.za/my_business/biz_start.asp>
References
Sahalman, W.A., Stevenson, H.H., Roberts, MJ., A. 1999. ‘The Entrepreneurial Venture, Second Edition, Havard Business Press, Massachusetts Timmons, J.A., Spinelli, S.2003, ‘New venture creation: entrepreneurship for the 21st century’, Sixth Edition, McGraw-Hill, IrwinUniversity of Virginia 2006, ‘New Venture Performance’, Viewed 2nd November 2010< http://www.effectuation.org/ftp/New%20Venture%20Performance%20Note.pdf>.Wadhwa, V., Aggarwal, R., Holly, K., & Salkever, A., 2009, ‘The Anatomy of an Entrepreneur – Family Background and motivation’, Viewed 1st November 2010,< http://www.kauffman.org/uploadedFiles/successful_women_entrepreneurs_5-10.pdf>.Wickremeratne, T., 2010, The Sunday times, ‘The story of Quintessence of SpunSugar’, viewed 2nd November 2010, <http://sundaytimes.lk/100516/Magazine/sundaytimesmagazine_04.html>. Websolvant 2010, ‘Dhirubhai Ambani – Founder of Reliance Industries’ , viewed 29th October 2010, <http://www.4to40.com/legends/print.asp?p=Dhirubhai_Ambani>.
References