Parking Enforcement

What does mobile printing give ?Electronic collection of parking violation replaces hand-written tickets, improves efficiency and data accuracy, gives a clear ROI

Electronic Ticketing: How it works

Parking Enforcement ROIBusiness BenefitsIncrease throughput of ticketLess violations of metersImmediate update to ticket onto systemFaster payment receiptLink to Police stolen car databaseBetter tracking of parking permitsAccess to vehicle historyAbusive driverRepeated courtesy non-fine requestsIncreasedRevenue

Parking Successes

Parking Successes: Madrid City Hall1400 Cameo 2 and Cameo 3 printers supplied through 2 applicationsParking ControlTraffic Control

How did we win this deal?

Madrid: Parking ControlReplacement of existing equipment by Vertical VARs who controlled parking in MadridExtech printer / Intermec terminal (FCC)Casio All-in one (Ferrovial)New hardware selectedPDA (GPRS)Zebra Cameo 2 BT/SCR (600 units)

Madrid: Parking ControlKey Issues in winning dealSmart Card Reader option for electronic signatureOnly worked on Zebra printerBluetoothLocal Support via BDM and channelLow printer failure ratesPrint quality

Madrid: The Benefits Parking fines issues in real time via GPRSFines immediately available on central systemPostal fine received within 2-3 days Vs. 2 weeks with old hardwareIncrease in fine paid (up to 70%) Increased revenue for Madrid30mins after fine issued to pay reduced charge Available due to GPRS

Madrid: Traffic ControlNew police dept to deal with traffic flowPowers to fine people for traffic violationsVertical VAR developed all aspects of dealZebra involved for printer support and evaluation800 Cameo 3 BT / SCRZebra channel (ZBP) selected for local post-sales support

2 vertical VARS wanted to standardise hardware & selected after extensive tests/trialsExtech SCR didnt work; Zebra technical & Warwick support; reads ID pass of user, logs them onto the system; no manual typing of their ID when start shift; new way of working; Extech poor experience high failure rates Hand written fines received in 2-3 wks but now 2-3 daysGPRS benefit of using electronic ticketing2nd part traffic control; abandon cars, drive poorly, cause accidents; police need to ticket on the spot; need relationships to specify Zebra to vertical VARS