11M

France Germany

2.7M

Spain

1.7M

Great BritainPoland

0.8M

Austria

0.7M

Belgium

0.4M French Canada

0.3M Morocco0.1MTunisia

Sources (VU): World, desktop: comScore June 2014, mobile: GA June 2014 - UK (netmums + sofeminine) comScore, June 2014, Italy: comScore, July 2014, Spain: comScore, June 2014 Canada: comScore, June 2014 - France (network): Mediamétrie/Netratings July 2014 – Germany: comScore, June 2014 - Poland: Gemius, June 2014 - Belgium: CIM, October 2012 – Switzerland: Netmetrix, June 2014 - Austria: ÖWA, June 2014 - Tunisia, Morocco: Xiti, June 2014

Italy Switzerland

0.4M USA 0.2MBrasil

36.9 million Desktop readers in the

world

38.7 millionMobile readers in the world

4.1M 3.4M 2.1M 1M

Reach out to your consumers with the leading women digital

brand

Page views

119'895

1'183'495

965'909

2'339'449

2'563'777

1'006'511

2'978'583

SantéAZ

marmiton

alfemminile.ch

femina.ch

aufeminin.ch

annabelle.ch

gofeminin.ch

Source: Net-Metrix Audit October 2014

30'357

280'766

3'345'960

12'184'684

Bolero

Edelweiss

Poolfeminin

aufeminin + gofeminin + alfemminile

N1 Women of fe r in Swi t zer land

Source: Net-Metrix October 2014

1 014 000Unique clients per month

144 000

N1 Women of fe r in Swi t zer land

The only multi-language offer for a national reach

339 000Unique clients per

month

30 000Unique clients

per month

9 000Unique clients

per month

Unique Clients

Page impressions

Source: Net-Metrix Mobile October 2014

1'208'792

268'925

498'106

1'297'323

marmiton

alfemminile.ch

aufeminin.ch

gofeminin.ch

Mobi le - m o b i l e s i t e + A p p

Unique Clients

125'000

32'000

101'000

183'000

marmiton

alfemminile.ch

aufeminin.ch

gofeminin.ch

Source: Net-Metrix Profile 2014-2

353 000 Unique user per

month

8 000

Femina.ch

98 000

Annabelle.ch

N 1 i n g e r m a n s p e a k i n g p a r t o f S w i t z e r l a n d

Unique user per month

Unique user per month

Source: Net-Metrix Profile 2014-2

354 000Unique user per

month

71 000

Femina.ch

10 000

Annabelle.ch

N 1 i n f r e n c h s p e a k i n g p a r t o f S w i t z e r l a n d

Unique user per month

Unique user per month

Source: Net-Metrix Profile 2014-2

50 000 Unique user per

month

N 1 i n i t a l i a n s p e a k i n g p a r t o f S w i t z e r l a n d

1 000

Femina.ch

2 000

Annabelle.ch

Unique user per month

Unique user per month

Creative kownhow servicing your brand

Content integration

& interacting with

our communities43

2

1

5

International

coverage

Digital &

Mobile

innovations

Sementic &

contextualized

data

Creativity &

strategy

Product

testing

6

Mobile formats and

multidevice campaign

Multidevice campaign

Multidevice campaign

com

Targeting women across all touchpoints with

the Univers’all offer

1 format displayed

On all devices (desktop, mobile, tablet)

Available on the

aufeminin.com sitesSize: 300*415 or 300*600

Format: Jpeg or Gif animated

Available on the optimised

aufeminin.com sitesSize: 300*415 or 300*600

Format: Jpeg or Gif animated

Available on the optimised

aufeminin.com sites and the

aufeminin.com mobile apps

Size: 300*415 or 300*600Format: Jpeg or Gif animated

On desktop

Available on the

aufeminin.com siteSize: 300*415 or 300*600

Format: Jpeg or Gif animatedROS: General rotation

(no section targeting / no ad scheduling)

On tablets

Available on the optimised

aufeminin.com site(all tablets)

Size: 300*415 or 300*600Format: Jpeg or Gif animatedROS: General rotation / no ad

scheduling

On mobile

Available on

the optimised

aufeminin.com site(all smartphones)

And the aufeminin

and aufeminin Cuisine

iPhone mobile apps

Size: 300*415 or 300*600Format: Jpeg or Gif

animatedROS: General rotation / no

ad scheduling

The advertiser must have amobile-optimised site or an app

(aufeminin can develop a mobile page / technical fees

applicable)

AUFEMININ’S SHOPPING AUFEMININ’S SHOPPING AUFEMININ’S SHOPPING AUFEMININ’S SHOPPING

ALBUMALBUMALBUMALBUM

PROMOTIONPROMOTIONPROMOTIONPROMOTION

BRAND VISIBILTY

In the title

In the picture’s caption

+ Sponsoring of the article with a Skin & 300*600 format

100% SOV

Link to the brand’s website

EX. « Sales : What to buy at Zara ? »

SKIN

30

0*

60

0

http://www.aufeminin.com/news-

style/soldes-qu-est-ce-qu-on-shoppe-

chez-zara-s527664.html

An article presenting the brand’sproducts

An album with pictures from the brand’s catalogue

CONTENTCONTENTCONTENTCONTENT

Also available on

EX. « Sales : What to buy at Zara ? »

http://www.aufeminin.com/news-

style/soldes-qu-est-ce-qu-on-shoppe-

chez-zara-s527664.html

Multi device

visibility

animaux

Les

anima

ux qui

font le

buzz

Les animaux

qui font le buzz

VISIBILITYVISIBILITYVISIBILITYVISIBILITY

+ Editorial visibility(slideshow and home page)+ Media plan

AUFEMININ’S TESTAUFEMININ’S TESTAUFEMININ’S TESTAUFEMININ’S TEST

CONTENTCONTENTCONTENTCONTENT

One test

8 questions

4 profiles

http://www.aufeminin.com/cheveux/quelle-coupe-de-cheveux-d17618x46262.html

EX. « Which perfume for my personnality ? »« What is the best hairstyle for me ? »

BRAND VISIBILITYBRAND VISIBILITYBRAND VISIBILITYBRAND VISIBILITY

30

0*

60

0

http://www.aufeminin.com/cheveux/quelle-coupe-de-cheveux-

d17618x46262.html

SKIN

Product placement within the 4 profiles

+

Link to the brand’s website

+ Sponsoring of each page of the test with a

Skin & 300*600 format

100% SOV

Also available on

animaux

Les

anima

ux qui

font le

buzz

+ Media plan

MULTI DEVICE VISIBILITYMULTI DEVICE VISIBILITYMULTI DEVICE VISIBILITYMULTI DEVICE VISIBILITY

Les animaux

qui font le buzz

+ Editorial visibility(slideshow and home page)

ET

NATIVE RECIPES

INTEGRATION OF 4 CHAVROUX RECIPES

A MULTIDEVICE VISIBILITY

animaux

Les

anima

ux qui

font le

buzz

Les

animaux

qui font le

buzz

HIGHLIGHTING THE BRAND AT THE HEART OF THE CONTENT

Chavroux mentioned :

-In the recipe title

-In the ingredients

Redirection link to the brand’s

site

Highlighting 3 other recipes

A LONG TERM VISIBILITY!

At the end of the campaign the recipes stay

integrated at the heart of aufeminins content

and continues to benefit from SEO referencing

HIGHLIGHTING RECIPES VIA OUR EMAILING « Les Petits Plats d’Aufeminin »

HIGHLIGHTING RECIPES VIA A MULTICLICK FORMAT

AN OFFER PRESENTED ON GOFEMININ

ET

INTEGRATION OF 4 CHAVROUX RECIPES

HIGHLIGHTING THE BRAND AT THE HEART OF THE CONTENT