Page 1 8 Critical Capabilities For Building Your Corporate Communications Hardy Myers, President & CEO

Page 1

8 Critical CapabilitiesFor Building Your Corporate Communications

Hardy Myers, President & CEO

Page 2

Agenda

AVST Overview

Market and UC Overview

8 Critical Capabilities to Consider

Page 3

AVST – Unifying Communications®

Vision: Design and develop the most interoperable, flexible, resilient, and open enterprise-class Unified Communications (UC) solutions on the market

Fundamental Principles:

Enterprise customers will acquire UC stack over time due to legacy infrastructure investment and complexity;

Breakthroughs will be in the interoperability, flexibility and mobility of UC solutions;

Real time presence and location-based information will be leveraged to optimize call completion and information access and delivery;

Solutions need to be as “virtual” or “zero footprint” as possible to minimize IT expense

Customers need an open development framework for integrating common business applications with their complex communications infrastructure to rapidly develop and deploy both horizontal and vertical market specific UC applications

Page 4

AVST Company Overview

Experience• Nearly 30 years developing Voice Applications• Over 15 years developing Unified Messaging• Over 10 years developing Speech Applications

Channel• Worldwide network of certified VAR’s• Experienced professional services organization to support channel• Products sold in over 50 countries

Focused • Singularly focused on delivering productivity-enhancing solutions• Best of breed approach to unified communications and interoperability

Reliable• 10 million users rely on CallXpress worldwide – 1000’s of marquis customers• Commitment to seamless customer upgrades• Runs on open standards based hardware

Innovation• CallXpress is the Leading Enterprise Voicemail System Installed – Voice Report• Leader in Gartner report for Voicemail, UM, Notification, and Personal

Assistant• Frost & Sullivan Customer Value Award• Ranked #1 for feature rich Unified Messaging solution by COMMfusion

Page 5

CallXpress® Customers

HigherEducation

Enterprise Health CareFederal

GovernmentState and Local

Government

Page 7

CallXpress Product Portfolio

*(Integration into popular presence servers coming soon)

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Market Trends - Business

Economic conditions are improving?

Continued consolidation – mergers/acquisitionsAvaya acquired Nortel

Cisco acquired Tandberg

AVST acquired Active Voice

Lots of partnerships within the UC space

Organizational focus is and should be on efficiency, reduced costs, process improvement

Page 9

Gartner 2010 Forecasts

Worldwide Spending on IT(Billions of U.S. Dollars)

Source: Gartner (September 2009)

Worldwide Telecommunications Spending(Billions of U.S. Dollars)

Source: Gartner (September 2009)

2010 revised to 5.3% in April 2010 based upon robust Q4/09

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Market Trends – IT Issues

Centralization - organizations looking to consolidate multiple locations Data centers

Cloud/SaaS

Disaster recover/business continuity

Mobility Changing apps., devices, and networks

Virtualization

How to deploy, train and support?

Security continues to be large concern

Page 11

Software as a Service (SaaS)

In light of the current economy, what is the likelihood your organization will use SaaS to improve overall IT efficiency?

19%

25%34%

9%

13% Wouldn’t have done it anyway

Less likely to do it

More likely to do it

Will absolutely do it

Will continue to do it

Source: InformationWeek Analytics Outlook Survey 2010 Survey of 360 business technology professionals, December 2009

Note: Respondents likely to use SaaS increased from 50% in 2009 to 56% in 2010

Page 12

Platform Use for Mobile Applications

61%

27%

24%

6%

5%

3%

32%

45%

44%

24%

30%

15%

7%

28%

32%

70%

65%

82%

RIM BlackBerry

Apple iPhone

Windows Mobile

Google Android

Palm Pre

Symbian (e.g., Nokia E71x)

Widespread use Limited use No use

How are/will the following platforms being/be used for your mobile applications?

Base: 535 respondents deploying or planning to deploy mobile applications on smartphonesSource: InformationWeek Analytics Application Mobilization Survey of 695 business technology professionals, December 2009

Page 13

Mobile Application Architecture

Which mobile/wireless application architecture are you primarily using/do you plan to use to access your organization’s data over a wireless network?

Base: 535 respondents deploying or planning to deploy mobile applications on smartphonesData: InformationWeek Analytics Application Mobilization Survey of 695 business technology professionals

Mobile browser

40%

Native mobile platform client

(e.g., Windows Mobile),

28%

Java client15%

Hybrid browser/native

client, 8%

Mobile middleware-based

system, 5%

Other, 2%

Don't Know, 2%

Page 14

What is Unified Communications (UC)?

Unified Communications:

Communications integrated to optimize business processes

Offers the ability to improve how individuals, groups and companies interact and perform

Enables multiple communication channels to be coordinated – adds value to existing communications solutions

Offers a method to integrate communications functions with business applications – Communications-enabled business processes (CEBP)

Largest single value of UC is its ability to reduce “human latency” in business processes

Page 15

State of the UC Market

Market and technologies maturing but adoption remains slow for multiple reasons:

Existing infrastructure investments – evolution versus “rip and replace”

Lack of true interoperability Example: presence federation

Best practices for UC not well defined or developedComplexity and cost to deploySoft ROI

Investments in UC capabilities are typically justified in personal, work group or organization-wide productivity improvements

Page 16

Unified Communications - Summary

There is no single best approach No one vendor offers everything an

organization needs for communications Because most organizations have and will

maintain communications solutions from multiple vendors, interoperability will remain a critical consideration

“It's in all of the vendors' interest to say that everything should be commoditized via open standards — except the place where *my* technology joins the platform.”

Eric Krapf - VoiceCon 2010

You can impact this issue!

Page 17

Critical Capabilities

Weighting of Critical Capabilities

Source: Gartner Critical Capabilities for Corporate Telephony; September 2009.

Page 18

Architecture

Scalability

High-AvailabilityOptions

UC IntegrationCapability

Mobility Options

Management, Diagnostics and Remote Support

Open StandardsSupport

Midsize BusinessSupport

Architecture

• Open Architecture Running on Windows Server

• Single Console to Manage Multiple Systems

• Supports all Types of Infrastructures

Reduce Costs Through Enhanced Administration

Page 19

Scalability

• 4 to 384 ports, Network for Larger Capacity

• 1 System Server and up to 20 Call Servers

• Maximum 40,000 Users

Scalability to Evolve as Needs Change

40,000 users

384 ports4 ports

System Server/Call Server

1 System Server +20 Call Servers

Architecture

Scalability



Mobility Options




Page 20

High-Availability Options

Achieve High Availability andDisaster Recovery

Architecture

Scalability



Mobility Options




Page 21

UC Integration Capability

Interoperability is key to UC!• Over 250+ TDM, IP-PBX, and Centrex integrations• Multiple and Disparate E-mail Clients and Stores• Business Applications• Presence*

• UCConnect™, Microsoft .NET Open Development Framework

Architecture

Scalability



Mobility Options




*(Integration into popular presence servers coming soon)

Page 22

Mobility Options

• Personal Assistant

• Calendaring and Scheduling

• Calling and Managing Contacts

• Interactive Call Screening

• SMS Notification

• Managing Availability via Mobile Device

• Hands-free Speech Access

• Unified Messaging

• Single Number/Single Mailbox

Support Mobility InitiativesArchitecture

Scalability



Mobility Options




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Efficient Management• Single Administration Interface

• Global User Administration

• Classes of Services

• Networking

• Active Directory MMC Snap In

• Message Archiving, Retention, and Discovery

• SNMP monitoring

• Reliability alerts via email

• Single point of administration via PBX management products

Architecture

Scalability



Mobility Options




Page 24

Open Standards Support

Must adapt to an Organization’s Environment•Interoperability

• PBX integration using a wide variety of product and industry standard protocols such as SIP, RTP, QSIG, SMDI, SCCP (Cisco), MiTAI (Mitel),and MCI (NEC)

• E-mail server integration through MAPI (Microsoft), Domino API (IBM), IMAP, and SMTP

• Message notification and administrative alerts through SMTP, SMS, and SNMP

•Extensibility

• UCConnect applications are developed using Microsoft .NET providing an infinite amount of proprietary and open standard integration possibilities (SQL, ODBC, web services, etc.)

• 3rd party administration/management integration using CallXpress SDK which is SOAP/XML based

Architecture

Scalability



Mobility Options




Page 25

Midsize Business Support

Productivity for Multi-site Locations• Branch Offices

• Remote Survivable Call Servers• Dialogic Media Gateway• Digital Networking and Global User

Administration

•Productivity

• Cost Effective• A La Carte Licensing• TUI Emulations• Interoperability

Architecture

Scalability



Mobility Options




Page 26

Questions and Answers

Final Thoughts:

Maintenance

Business Model – Hosted/Managed

EOL

Consider AVST a resource for you and your team – Leverage our experience with thousands of customers to help you architect your organization’s future!

Headquarters – Orange County, CaliforniaApplied Voice & Speech Technologies, Inc.27042 Towne Centre Drive, Suite 200Foothill Ranch, California 92610-2810Phone: (949) 699-2300Fax: (949) 699-2301Toll-Free: (866) 368-0400

Engineering, Testing and Support Facilities - Seattle, WashingtonApplied Voice & Speech Technologies, Inc.20000 North Creek Parkway, Suite 200Bothell, WA 98011Phone: (425) 951-1600Fax: (425) 951-1597

Europe, Middle East & Africa Headquarters Applied Voice & Speech Technologies, Ltd.One Heddon StreetLondon, W1B 4BDUnited KingdomPhone: +44 (0) 870 444 8403Fax: +44 (0) 207 432 4647 Technical Support: +44 (0) 870 444 8408

Thank You Copyright © 2010 AVST | All Rights ReservedPhone: 949-699-2300 | 866-368-0400www.avst.com | E-mail: [email protected]

http://www.avst.com/

mailto:[email protected]

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Page 1 8 Critical Capabilities For Building Your Corporate Communications Hardy Myers, President & CEO