P R E P A R E D F O R

Blue SpringsEconomic

Development

January 16, 2007

What is KCADC?• Kansas City Area Development Council

(KCADC) is the region’s umbrella economic development organization

• KCADC represents 50 communities, 18 counties in 2 states

• One of country’s first regional e.d. groups

• Established in 1973

• KCADC is a private not-for-profit

• Motto: “Activity Is Not Achievement!”

What Does KCADC Do?

KCADC’s role in Regional Business Recruitment:

• Represent region as “OneKC”

• Position the area competitively against

other major metros

• Work closely with our local partners

• Facilitate final negotiations between the

company and selected community

• Work solely on projects adding jobs to region

Conventional View of “KC Product”

Customer’s View of the “OneKC Product”

The United States of Kansas City

• Message

• Lead Sources

• Contact Strategies

• Targeted Initiatives

• Project Updates / Q&A

Discussion Points

Message

Lead Sources

Who is our Customer?• Corporate site location consultants

– Represent majority of recruitment deal flow

– Located in major U.S. and International markets

– Major accounting firms, real estate brokerages,

boutique consultant shops

• C-level executives ­ Representatives of the “deal”

• Community and private sector partners

www.thinkKC.com

Contact Strategies

DIRECT MARKETING

• Atlanta• Chicago• Dallas/Ft. Worth• Phoenix • Minneapolis

• New York• Southern California• Omaha• Denver • Boston

OUT OF MARKET – CONSULTANT VISITS

• CoreNet Global Summits • Industrial Asset Management Conference • Industry-specific shows

– Manufacturing – Plastics, NAM– Logistics – National Industrial Transportation League,

Maintenance, Repair and Overhaul (aviation)– Financial Services – data centers, back office– CFOs – Financial Executives International– BIO-N. A. Western and Central Vet conferences, BIO and

Pet Food Forum

TRADE/INDUSTRY OUTREACH

NATIONAL SITE SELECTORS – HOSTING EVENT

Pacific Sunwear• 800,000 sq. ft. high-tech distribution center,

initial build out of 400,000 sq. ft. in Olathe, KS• $80 million capital investment• 150 new jobs with another 100 jobs upon

completion of expansion• Sourced as a direct result of Chiefs event• Staubach – Dallas office

Direct Result of12/05 Dallas Hosting Event

• April 23 at Kauffman Stadium• Bring major consultants into KC• Leverage popularity of Royals & White Sox• CEO dinner on Sunday• Day schedule of briefings & tours on Monday• Game night - pace & duration perfect for

relationship development• Undivided attention• Leads to project activity

ROYALS / WHITE SOX GAME IN KC

• BBQ• Russell Stover’s• Hallmark Cards• Boulevard Brewing Company• Roasterie Coffee – KC Blend• KC Apparel• KC Jazz CD

SIGNATURE “KC” CAMPAIGN

Targeted Initiatives

Headquarters - Targeted Region

HQ RECRUITMENT PLAN

• Increase community wealth and prestige

• Smart people move here

• Active in civic and philanthropic activities

• Headquarter elevates region’s standing and desirability

• Provide high paying jobs

• HQ moves are rare

• Companies usually stay where they started and grow

• Connections to home town run deep

• Corporate execs usually active in civic affairs

• Success is the “holy grail” of business recruitment

BENEFITS REALITIES

HQ RECRUITMENT PLAN

Background

• Kansas City Magazine

• KCB (Kansas City Business Magazine)

• KC News

• Talent recruitment collateral

• “Thank You” for doing business penned by high-profile, elected regional leadership

• Invite C-level executives of targeted companies to hosing events (dinners, business symposiums, business case presentations)

• Out-of-market initially, bring them to KC

REGULAR CONTACTHOSTING &

SPECIAL EVENTS

HQ RECRUITMENT PLAN

Executing the Plan

HQ RECRUITMENT PLAN

• KC Companies account for nearly ONE third of the $14 Billion global sales in animal health

• 4 of the 10 largest global animal health companies have their US or worldwide HQ in KC in addition to world’s leading generics manufacturer.– Bayer, BIV, Fort Dodge Animal Health and Intervet

• 1 of the 5 largest pet nutrition companies has HQ in KC– Hill’s Pet Nutrition

• 37 companies in the animal health and nutrition industries have US or global HQ in KC

• KC area is home to 125 animal health & nutrition corps.

Animal Health Corridor: KC MetroBrakke Consulting, 2006

KC ANIMAL HEALTH CORRIDOR

KCAHC Brand launchEvent, Collateral, Web and Publicity

A KCADC Value-Added Proposition

In order to promote and enhance the Kansas City metro area’s status as America’s Inland Port Solution, has two main focuses in its mission:

• To grow the area’s transportation and logistics industry • To make it cheaper, faster, more efficient, and secure for

companies to move goods into, out of, and through the Kansas City area

The Mission

A KCADC Value-Added Proposition

• Correct manufacturing’s image• Provide career information, guidance, and

links to training, internships and jobs• Develop local education and training

strategies for manufacturing• Promote local economic development

strategies for manufacturing

DREAM !T. DO !T.

Two States … ONE Proposal

• U.S. Dept. of Labor program• 18-County Bi-State Area Defined

by KCADC’s OneKC Initiative• The OneKC WIRED Initiative Is …

– The only proposal submitted by Missouri– The only bi-state proposal from Kansas– One of 108 proposals submitted nationally– One of 13 recipients– $15M to KC area for workforce development,

education & training in the fields of advanced manufacturing, biotechnology & health care

Project Updates

PROJECT UPDATE

Year-to-Date Prospect ActivityAs of December 31, 2006

0

20

40

60

80

100

120

2006 YTD 2005 YTD

New Projects Opened

Client Site Visits (To KC)

Prospecting Site Visits(Out of KC)

PROJECT UPDATE

Prospect TypesDecember 2006

Bio Sciences, 16

CSC, 10

Distr., 9HQ, 3IT, 7

Mfg., 17

Other, 4

Activity is not

Achievement

H.Q. – Animal Health cluster

264K sq. ft. Distribution Center

Corporate “Blueblood”

Data Center – $42M Investment

2006 RECRUIT SUCCESSES

H.Q. – 60 Jobs

H.Q. – Life Science

H.Q. – 100 Jobs

Loan Processing Ctr. – 40-50 Jobs

800K sq. ft. – 2nd Co. Dist. Center

2006 RECRUIT SUCCESSES

521 jobs – Came to KC in ‘00

Irish company – N.A. H.Q. & R&D

$62M Investment

2,000+ jobs created

$74M payroll

$560M capital investment

2006 RECRUIT SUCCESSES

HEADQUARTERS

• 150,000 sq. ft. headquarters operation• 550 employees• Undisclosed company evaluating six Central U.S.

markets• Opportunity sourced through Chicago-based

consultant• Real estate and demographic information provided• Expect decision on short-listed markets soon• Occupancy in early 2008

Project Cub

LIFE SCIENCES / ANIMAL HEALTH

• West Coast animal health drug discovery company

• Considering KC to relocate • Project sourced from www.kcanimalhealth.com• 10 jobs within first year and grow to 30 within

three years• KCADC staff will meet with CEO at WVC in Feb• Site visit March ’07• Decision by the end of 2007

Project Fiesta

INFORMATION TECHNOLOGY

• Working with CA-based location advisor• Evaluating KC vs. Denver & Dallas as finalists• $100 million plus data center• 92,000 sq. ft. initially, phases II & III duplicate• Seeking 40 acre site• Major U.S. financial services company• 4-year relationship development with advisor• Company in final property negotiations • Deal expected to close within next 60 days

Project Shepard

LOGISTICS / SUPPLY CHAIN

• Colliers-Chicago & Colliers-KC representing international client seeking Midwest distribution center

• 350,000 sq. ft. build-to-suit opportunity; with expansion to 500,000 sq. ft.

• Initial building cost projected at $16+ million• 200 new jobs• Client has development RFPs out on two sites

(New Century AirCenter and Northland Park)• Decision by end of January or early February

Project Rosemary

• Project Double B– Paper supplier operation coming to Wyandotte County

• Project Pluto– Plastics mfg. operation coming to KCMO

• Project Meadowlark– 50 employee mfg. expansion in KCMO

• Project Independence– California-based company relocating to Independence

• Project Power– World HQ, mfg. and R&D operation coming to KC area

Success Pending

ACTIVE PROJECTS

Q/A

• Available facilities – what type?• Available sites – shovel ready?• Establish technology or research park – is land enough?

• Clearly defined incentives• Unique incentives for bioscience or large capital intensive projects

• What’s the reality?

What can Blue Springs do?

For more information contact:

Jill McCarthyVice President, Business DevelopmentKansas City Area Development Council

816.374.5636

mccarthy@thinkKC.com

www.thinkKC.com