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OWEN BARNES
PROFILE
CONTACT
+353 87 135 8877
Marketing Professional
Owen has rapidly transferred from TCD’s BA (Hons.) in History and Political Science into the marketing and PR world. He currently works with NCI while also completing an MSc in Marketing with NCI and a Certificate in Management Practice with the Arts Council.
SKILLS
ie.linkedin.com/in/barnesowen Twitter | @barnesowen
Website | barneso.me
29 Beechwood Park, Ranelagh, Dublin 6
Social Media Marketing
PPC Advertising
Display Advertising
Lead Conversion
SEO
Marketing/PR Strategy
Research
Photography
Videography
Photoshop
Video Editing
Copy Writing
Email Marketing
Public Relations
Photoshop
Microsoft Office
Event Management
Management
WORK EXPERIENCE NATIONAL COLLEGE OF IRELAND - DIGITAL MARKETING ASSISTANT – 09/15 – PRESENT Lead conversion through Hubspot | Textual, photo & video creation, editing and production | SEO | Monitoring of Online Adverts | International marketing | Monitoring progress of online, search & display campaigns | Market research | Event support DECADENT THEATRE COMPANY – DIGITAL MARKETING MANAGER – 12/13 – 07/15 Team coordination | Management of 16k social media following | Facebook, Twitter & AdWords advertising | Video & photo production | KPI analysis | Market research | Data structuring | Digital marketing & PR strategy | Design | Link building | SEO | Website re-design & maintenance | Branding | Online PR | Email marketing | Audience development plan | Sales promotions BLACKBIRD PROMOTIONS - MARKETING AND PR EXECUTIVE – 06/14 – 07/15 Facebook, Twitter & AdWords advertising | Social media management | PR & marketing strategy | Market research | Liasing with media, venues & distributors | Press releases | Design, development & maintenance of HTML website | Video and photo production ENDURANCECHALLENGE.IE – DIGITAL MARKETING EXECUTIVE – 07/14 – 08/14 Developed digital marketing strategy for 6 week campaign | KPI analysis | Branding | Facebook, Twitter and Adword advertising | Content production for website, newsletters, social media & blog THE SCOOP FOUNDATION – DIGITAL MARKETING EXECUTIVE – 06/14 – 08/14 Creation of digital marketing plan | Social media management | Online PR | Branding | Indiegogo & Thunderclap campaign | Website maintaince | Video & photo production CPM MARKETING – MARKETING INTERN – 05/14 – 07/14 Content production for website, blog & social media | KPI analysis | Internal and external communications including newsletters & e-shots | Market research | Database ordering and management TEDxFULBRIGHT - HEAD COMMUNICATIONS VOLUNTEER – 02/14 – 04/14 Managed 5 man comm team | Digital media strategy | Liasing with sponsors, event coordinators & speakers | Coordination of live Twitter feed & ‘Eureka Moment’ Vox Pops for US, China & Irish events ST. PATRICK’S FESTIVAL – MARKETING AND PR ASSISTANT – 01/14 – 04/14 Scheduling social media posts | Monitoring online advertising | Video, photo & textual content production | Securing press coverage | Press releases | Helping develop digital marketing strategy | Liasing with stakeholders | Internal communications | Evaluating sponsorship programs | Event support UNI. OF MANCHESTER – PURPLE PEOPLE DIGITAL MEDIA MANAGER – 12/12 – 02/13 Social media management | Arranging nights out online and offline | Liasing with bus, minivan and taxi companies | Preparation of orientation materials | Arranging sponsorship and free products
Email | [email protected]
AWARDS
REFERENCES
EDUCATION
- NATIONAL COLLEGE OF IRELAND: Part time MSc in Marketing –
EDUCATIONAL SCHOLARSHIP
Integrated Marketing Communications 80% | Strategic Marketing Management 77%
| Principles of Marketing 76% | Brand Management 72%
- ULSTER UNIVERSITY/ARTS COUNCIL OF IRELAND: Certificate in
Management Practice
Personal Leadership & Management 92% | Managing Resources for Marketing
Effectiveness 80% | Bigger, Broader Audiences (n/a) | Project Management (n/a)
- TRINITY COLLEGE DUBLIN: BA (Hons) in History and Political Science
4th Year 66% | 3rd Year 65% (UNIVERSITY OF MANCHESTER (ERASMUS)) | 2nd Year
65% | 1st Year 63%
- MIDLETON COLLEGE: Leaving Certificate
Geography A1 | History A2 | English A2 | Biology A2 | Religion B1 | French B2
| Mathematics B2 | Irish B2
AdWords Fundamentals Certificate – GOOGLE – 2015
Display Advertising Certificate – GOOGLE – 2015
Purples People’s Heart – UNIVERSITY OF MANCHESTER – 2012/13
Provost’s Award – TRINITY COLLEGE DUBLIN – 2011/12
Isaac Butt Award for History and Biology – MIDLETON COLLEGE – 2009/10
Senior Boarding Prefect – MIDLETON COLLEGE – 2009/10
ANDREW FLYNN
Artistic Director, Decadent Theatre Company
085 246 8900 [email protected]
HEATHER MAITLAND
Lecturer, Certificate in Management Practice
+447974755234 [email protected]
