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Our Milestones
Feb, 2013
1st Gen smart
plug in market
Dec, 2013
Launched
product family
Jun, 2013
1st Gen universal
remote
May, 2014
Start BroadLink
DNA with 40+
partners involved
Jan, 2015
Launched
SmartONE alarm kit
Mar, 2015
BroadLink+Future
Press with 120+
partners attended
May, 2015
Launched DNA Kit
with 140+ partners
Aug, 2015
Smarter & Together
Press
Our Investors
The largest online direct sales
company in China with a market
share in China of 54.3% in the
second quarter of 2014 (iResearch
data)
Listed in NASDAQ: JD
No.1 – PC and Mobile Internet
security provider in China
measured by user base
No.1 – Web browser provider in
China
No.1 – Mobile app store in China
No.2 – Search Engine in China
Listed in NYSE: QIHU
• 230+ employees (60% R&D) including 51 Ph.D and
masters.
• Locations
Hangzhou: HQ / Nanjing: R&D center / Shenzhen: Office
• Final winner of “Qualcomm-Sequoia” Innovative China
‘2013 Mobile Internet Competition
• No.1 in ‘2014 Sino-American Silicon Valley Startup
Competition
• No.1 in ‘2014 Smart Home Competition of Zhejiang
Economic Innovation
Our Team
Devices Users
Connect devices and usersWi-Fi Module Cloud
PlatformAPP
AI Big dataDevice energy
managementCloud
Other
services
Our Core Business
Our Devices
Universal Remote – RM pro
RF 315/433Mhz
Scenes
5000+ IR codes on cloud
Infrared
Timer control
Universal Remote – RM home
Wi-Fi remote
control
Scenes
5000+ IR codes on cloud
Infrared
Timer control
Smart Plug – SP3
Wi-Fi remote
control
Scenes
Daylight saving
Timer ON/OFF
Night light
Smart Plug – SP2
Wi-Fi remote
control
Scenes
Manual control
Timer ON/OFF
Night light
Energy measurement
Environment Sensor – A1
Real-time
monitoring
One-button
configuration
Colored
alarm
Triggering other
devices
Temperature
Sound
VOC
Humidity
Illumination
Wi-Fi Speaker – MS1
Sound tuned
by JBL
Multiple play
mode
Triggered by sensors
Direct Internet
music playback
7+ hours
battery life
Wall Light Switch – TC2
Controlled
through wall
Timer control
Triggered by sensors
Touch & remote
control
UL/V0 PC
materials
433Mhz
Alarm Kit – S1c (SmartONE)
One-time adding
all devices
Cloud records
One-button setting modes
Smartphone
monitoring
Set scenes triggering
other devices
433Mhz
We offer these smart gadgetsin order tobetter understand our users
2016 New Collection(Available in Q1)
Universal Remote – RM3
RF chip SI4463 with PCB antenna
Frequency range: 142MHz － 1050MHz
RF FSK/ASK two-way communication (TX+RX)
AES encryption, anti-collision mechanism
Support rolling codes
Compatible with 433Mhz sensors (door sensor,
motion sensor, smoke sensor, gas sensor…)
IFTTT interaction
Built-in Infrared engine (patented)
Infrared blaster
Universal Remote – RM3 mini
• Only Infrared (IR) blaster
• Compact size
• Cost down for entry users
• Support revert learning IR code
• Optimized with GreenPower™ for 0.5A power
consumption (use any legacy phone charger to power it)
Universal Remote – RM3 RF
• Only RF (315/433Mhz) conversion
• Compact size
• Cost down for entry users
• Support ASK/FSK two-way communication
• Optimized with GreenPower™ for 0.5A power
consumption (use any legacy phone charger to power it)
Easy Remote – R3
• 433Mhz communication with RM3 / RM3 RF
• Programmable 4 groups of ON/OFF buttons
• Programmable 9 scenes buttons
• Battery life >1 year
Easy Remote is designed to learn most frequently used
functions from multiple remotes to only one controller and
program scenes for one button triggering.
433Mhz
Aircon Energy Saver – ES3
The Aircon Energy Saver is design for remote control
of split type or window type air conditioners. With its
built-in power measurement function, it is also able to
monitor the power consumption of aircon and cut off
the power automatically in standby mode
ES3
Remote
Sensor
Comfortable
Energy-saving
Sleep mode
Constant temp./humidity
Four ModesCloud
Aircon profileUser profile
Receive IR
Send IR
Power measurement
Wi-Fi connection
Receive RF
Five Functions
Receive
temp/humidity
Environment Sensor – SR3
• Light switch (work with RM3 and TC2 to enable double
control
• Motion sensor triggering lights ON/OFF
• Illumination, temperature and humidity sensor
• Battery power life >1 year
433Mhz
Home Sleep Get up Away Other
Scenes
Light Aircon Curtain TV Door Lock Cooker
APP 1 APP 2 APP 3 APP 4 APP 5 APP 6
User
Crazy
Sleep
Light
Aircon
Curtain
TV
Door Lock
Cooker
User
Super APPSleep
Robot
Remote
Wearable
Sensor
Unified InterfaceMultiple Interaction
Embedded Wi-Fi Modules
Best cost-effective and highest reliable Wi-Fi
modules widely used in smart home, sensors,
home appliances, etc.
Same Wi-Fi module can be used in different
products
Wi-Fi Modules Shipped
Total: 3M pcs
(For home appliances: 2M pcs
Leading in industry with
increasing of Wi-Fi modules shipment
500K pcs / month
Wi-Fi modules shipped during Jan – Sep 2015Unit:
10,000 pcs
BroadLink DNA System enables local and remote interconnection among different brands and
different platforms
JD+, Alibaba, Wechat, HiLink, HomeKit…
Haier, Midea, Electrolux, Mitubishi, Panasonic…
HikVision, Honeywell, TicWatch, Bong….
10 Major Platforms
150 Home Appliance Manufacturers
30+ Third Party Partners
The Power of BroadLink DNA System
Home Appliances powered by BroadLink DNA
Air Conditioners Kitchenware Water Heater
Air Purifier Electrical Products Other Appliances
Home Appliance Partners
Connected Devices
Smart aircon: 2 million units
Other types: 1.5 million units
Wearable & Healthcare Products
Wearables Weighing Scale Blood & Glucose Meter
Wearable Products
ticwatch GeekWatch
bong Misfit Huawei Watch
inwatch
Sensors
Gas Sensor Motion Sensor Smoke Detector
Door/Window Sensor CO Sensor Water Leak Detector
Sensor Partners
Robots
Rokid
Ecovacs
NAO
Smart Routers
Domestic Marketplaces
Cooperated Operators and Mobile Phone Companies
OEM Brands – China
OEM Brands – Overseas
By Home Depot By Aldi
BroadLink DNA System
Marvell
User
Qualcomm
MTK
Realteck
Home
Appliances
JD Cloud JD APP
Ali Cloud Ali APP
Suning Cloud Suning APP
Custom Cloud Custom APP
Gome
?
?
?
?
?
?
?
?
?
?
UserHome
Appliances
WI-FI Module
Data Cloud
Service
BroadLink
DNA kit JD Cloud JD APP
Ali Cloud Ali APP
Suning Cloud Suning APP
Custom Cloud Custom APP
Gome
One-time development
for all platforms
OK
Ported Platforms
Services
Device Security
Connection Security
Data Security
User Privacy
File Security
Quick Development
User Management
Product Management
Data Analysis
Data Management
Database
Data ServiceAccount
ServiceDNA System
Service
Security
CenterProduct
Center
More Service
Module
Management Center (User Authentication, Roles and Permissions) Security Policy
Device APP
Device
Cloud
APP
CloudDNA Kit Cloud
Device Unique ID
Dynamic Key
AES Encryption
Security
HTTPS
CURVE 25519
Dynamic Key
Security
Security
+
Privacy
Internet
IDC
VPN + White name list
DNA Kit
WEB interfaceInitial Key
Dual Authentication
• Mandatory
authentication at both
sides.
• Device ID registration
on cloud
• User login on cloud
P2P Encryption
• AES encryption on
transmission layer
• Device dynamic key
• TLS 1.2 on device
control
• Curve 25519 dynamic
key
Policy-Based Mgnt
• Policy-based
authorization manages
access permission and
role permission in details
Smart Analysis & Alert
• Monitor system running
status and data, alert
and snapshot for
possible attack and
illegal access by smart
analysis
Device dynamic key
encrypted messageCloud
TLS/ECDH
Device private key encrypted messagePoint-to-Point
Security
Lv. 1 Lv. 2 Lv. 3 Lv. 4
Cloud Service Security
DNA Kit
3. Standard template automatic match of
H5 pages
2. Choose cloud platform from check boxes
for automatic cloud porting
1. Only half day for hardware
development and debugging
Half
Day
Wi-Fi module data report Device running data analysis
User data analysis Device lifecycle tracing
Sales and stock data analysisAPP usage data analysis
BroadLink provides big data storage and analysis services to help home appliance
manufacturer with data support for development optimization, operation and market
promotion
Value-add Services – SaaS
User profile Device profile
Sex
Age
Brand
Preference
Working
HoursRest
Hours
Hobbies
Income
Mfd.
Date
First-time
Use
Consumption
Use
Time
Control
Frequency
Status
Change
Switch
Better user experience
Value-add Services – SaaS
01 0402 03
Widely Applicable
Turn-key solution for 90%
of home appliances and
sensors
Most Cost-Effective
Affordable price
Best Compatibility
Tested fully compatible
with most of routers
Patented Technology
SmartConfig™ for fast
and easy configuration
For All OS
Support Android, iOS,
Linux
06
Famous Chipset
Adopt world’s famous
chipset from Marvell /
MTK
05
Unique Advantages
User Interaction – APP
User Interaction – Cloud
User Interaction – Voice Control
Thank You!
Hangzhou Gubei Electronics Technology Co., Ltd.
Room 318, Building 1, No. 611 Jianghong Road, Binjiang, Hangzhou, Zhejiang
310052, China
T: +86-571-85159281
F: +86-571-86631817
W: http://www.ibroadlink.com
