Embed Size (px)
Citation preview
Annie Lennox Celebrates 15 Years of mothers2mothers
OUR APPROACH
OUR REACH
We believe that defending healthy motherhood is essential and
ending paediatric AIDS is possible. The time for both is now.
ABOUT | mothers2mothers
Worldwide almost 700 children are infected with HIV each day. 90% of
these are in sub-Saharan Africa.
These outcomes are unnecessary and unacceptable, as mother-to-child
transmission of HIV is almost entirely preventable.
No baby should be born with HIV and no mother should die of AIDS
mothers2mothers (m2m) believe in the power of women to eliminate
paediatric AIDS and create health and hope for themselves and their
babies, families, and communities.
We train, employ, and empower mothers living with HIV to eliminate the
transmission of HIV from mothers to babies and improve the health of
women, their partners, and families. Working alongside doctors and
nurses in understaffed health centres as members of the healthcare
team, these Mentor Mothers provide essential health education and
psychosocial support.
Mentor Mothers have reached over 1.2 million HIV-positive women in nine countries since our founding in 2001. We have also grown our support for HIV-negative women - reaching more than 384,000 HIV-
negative women in 2014 alone with efforts to ensure they remain HIV-negative.
1 Cycle to Zero Malawi 2016
Annie Lennox Celebrates 15 Years of mothers2mothers
2016 sees the 15th anniversary of mothers2mothers. To
mark this milestone and to celebrate reaching over
1.3 million women, mothers2mothers Malawi
will be the host m2m country for our second
‘Cycle to Zero’ Challenge Event.
Cycle to Zero 2016 will take participants on a journey riding from
Bvumbwe through the lush tea plantations of Conforzi, to the
astounding Zomba Plateau finishing the ride along the beautiful
shoreline of Lake Malawi ending at UNESCO World Heritage Site,
Cape Maclear. Throughout the 4 days, cyclists will visit m2m projects
by bike and meet some of the incredible people that make the
organisation tick!
The cycle itself will be led by our partners, African Bikers, an
established South African cycle tour company who led the inaugural
cycle through Swaziland and South Africa in 2014.
ABOUT THE EVENT | Cycle to Zero 2016
2 2
Cycle to Zero Malawi 2016
m2m SUPPORTERS | mothers2mothers
8 Cycle to Zero Malawi 2016
F I N A N C I A L T I M E S
IN THE PRESS | mothers2mothers
3
m2m &
Victoria
Beckham,
H E L L 0 !
m2m & Victoria
Beckham
G R A Z I A
3
mothers2mothers
m2m & Victoria Beckham
T H E D A I L Y T E L E G R A P H
m2m & Candice
Swanepoel
L O O K
Cycle to Zero Malawi 2016
B B C N E W S
Mentor Mother Johanna Satekge
S K Y N E W S
Mentor Mother, Johanna Satekge
W A L L S T R E E T J O U R N A L
mothers2mothers
Annie Lennox Celebrates 15 Years of mothers2mothers
Below are some of the benefits that are derived from becoming the lead partner for Cycle to Zero. Other levels of partnership are available also on request.
• Acknowledgement as a lead sponsor on the website and all correspondence before and after the event
• Priority booking for places on Malawi 2016 • Prominent positioning on all official Cycle to Zero clothing and
accessories and in all related publicity • Branding on tour support vehicles • A clear communications plan for social media channels for your brand
including Facebook, Twitter & Instagram and use of celebrity endorsement wherever possible
• Email updates from your buddy throughout their training and the ride itself
• Space for 2 guests at the welcome dinner and/or evening celebrations if you have a local presence as well as branding and thanking opportunities
• Possibility for other routes to involve your local staff as appropriate • Involvement of brand in /use of all media assets produced before,
during and after the project including case studies, photo projects, promotional films etc.
HOW YOU CAN SUPPORT US | Looking for Partners!
7 6
The cost of Lead Supporter £25,000 plus VAT (if applicable)
LEAD SUPPORTER
Cycle to Zero Malawi 2016
mothers2mothers is looking for partners to get involved on a variety of levels. You could be our event launch
partner for the Cycle in London in June 2015, a brand partner for the event as a whole or a headline sponsor!
Whether it is gift in kind support, cycling expertise, social media know-how or financial support, we would love for
you to be part of Cycle to Zero 2016 and raise much needed support and awareness for mothers2mothers.
Annie Lennox Celebrates 15 Years of mothers2mothers 6 5
HOW YOU CAN SUPPORT US | Looking for Partners!
Specialised support of Cycle to Zero 2016 will give your
products or services exposure to a discerning audience in a
unique environment, giving credibility and authority to your
brand.
We offer a range of opportunities for brands to showcase their
specific area of expertise by providing goods or services for
the different elements of the ride. Or, for companies to
support specific elements of Cycle to Zero to enhance their
brand by association.
This type of support can significantly reduce our costs and
therefore maximise the money we raise for our programme
work.
As a Specialised Supporter we will work with you to
develop a programme of promotional activity specific to
your area of support.
SPECIALISED SUPPORT PACKAGE
For example, you could join us as our Travel Partner,
Equipment Partner, Training Partner, Nutrition Partner
or Community Partner.
Cycle to Zero Malawi 2016
Annie Lennox Celebrates 15 Years of mothers2mothers
STAFF INVOLVEMENT| Cycle to Zero 2016
m2m is once again committed to ensuring that additional places
on the cycle challenge are made available to m2m staff in Africa,
regardless of economic status or ability to meet the fundraising
requirements of the challenge.
In 2014, we achieved this goal thanks to the generosity of m2m’s
individual donors who chose to support one of four ‘Buddies’ to
ride in their name. From the Swazi team driver to the SA team
database administrator, the Buddies brought the m2m story to
life. Not to be outdone, Mentor Mother Spokeswomen, Irene
Nkosi joined the South Africa leg of the trip, despite never having
ridden a bike before!
This year we are looking for support to enable five
buddies to participate in Cycle to Zero.
RIDE ALONGSIDE m2m MENTOR MOTHERS & BUDDIES
Cycle to Zero Malawi 2016 3
Cycle to Zero is not only a fundraising event, it is a
journey with m2m, visiting our work on the ground
and getting to know the people who make up the
organisation.
Annie Lennox Celebrates 15 Years of mothers2mothers
ABOUT THE EVENT | Cycle to Zero 2014
In October 2014, a team of 24 cyclists – led by m2m Trustees Carolina Manhusen Schwab and Derek Lubner – participated in our inaugural Cycle to Zero to raise funds for m2m. Taking off from Swaziland’s peaceful Usutu Forest, they embarked on a 500km breathtaking journey across the mountainous kingdom of Swaziland. The cycle ended four days later in “the place where the sun rises” – the Mpumalanga Province of South Africa - on the doorstep of one of the largest game reserves in Africa, Kruger National Park. Along the way, cyclists had the rare opportunity to visit m2m sites, meeting with Mentor Mothers and members of country teams and seeing the inspiring work they do. Joining them was m2m President and CEO Frank Beadle de Palomo and several m2m staff supported by individual donors and corporate sponsors who were unable to participate themselves.
The inaugural Cycle to Zero event in 2014 raised an
incredible £100,000, join us in 2016 for what
promises to be a life changing ride!
Cycle to Zero Malawi 2016
CONTACT US| mothers2mothers
8
If you would like to support this event or discuss any other forms of partnership with
mothers2mothers,
please contact:
European Director
+44 (0) 207 5898 254
+44 (0) 7730 216 191
3 Cromwell Place
London
SW7 2JE
United Kingdom
UK Charity Number: 1119721
,
Cycle to Zero Malawi 2016
Emma France
