ny statements in this presentation that are not historical
facts are forward-looking statements within the meaning of Section
21E of the Securities Exchange Act of 1934. The words "estimate,"
"expect," "anticipate" and other expressions that indicate future
events and trends identify forward-looking statements. These
forward-looking statements are subject to risks and uncertainties
and are subject to change based upon a variety of factors that
could cause actual results to differ materially from those The
Guitammer Company anticipates. Factors that could have a material
and adverse impact on actual results are not disclosed in this
presentation. The Guitammer Company does not undertake any
obligation to publicly update or release any revisions to these
forward-looking statements to reflect events or circumstances after
the date of this presentation or to reflect the occurrence of
unanticipated events, except as required by law. A
Slide 3
A New Dimension of Excitement Guitammers ButtKicker "4D"
experience adds impact to movies, video games and soon live
broadcast sports! Home TheaterVideo Games Movies Live Sports
Slide 4
Two growth platforms: established core business and emerging
ButtKicker Live! Long-term growth opportunities in home
entertainment, movie theater, gaming and musicians/pro audio
markets ButtKicker Live! broadcast technology is positioned to be
the next TiVo or Slingbox and is analogous to Dolbys audio patents
ButtKicker Live! broadcast concept now being tested in prominent
sports arena and other settings Recent private placement raised
$2.34 million in growth capital and extinguished nearly $1.5
million in debt
Slide 5
Core business continues to gain global traction FY12 revenues
increased 64% to $2.13mil over FY 11 Above industry average 40%
gross margins Significantly strengthened balance sheet positions
company for continued growth ButtKicker Live! new disruptive
technology for home broadcast market Distinctive high-margin
recurring revenue opportunity across multiple channels Patents and
relationships establishing attractive competitive position
Beginning testing phase with initial revenues expected in FY13
Slide 6
Slide 7
Provides similar entertainment experience at significantly
lower cost than motion-based competition Patented floating magnetic
suspension system Greater low frequency range than any competitive
device (5-200 Hz) and provides powerful immersive bass experience
for consumers
Slide 8
Smooth, accurate musical response without resonant frequency
peaks or hot spots Virtually indestructible and maintenance-free
due to superior design characteristics Only tactile products
designed for mass market consumer electronics distribution with the
appropriate packaging, pricing and all-one-kit ease of use
Slide 9
Consumer All-in-one kits Add-on accessories and components
Point of purchase packaging Custom installation Online Gaming PC
Games Console HOME THEATERSGAMING Many top drummers and bass
players for famous bands use ButtKicker branded products Strategic
partnership with Pearl Drum for "Throne Thumper by ButtKicker Pearl
handling North America and European distribution MUSICIANS/ PRO
AUDIO
Slide 10
Source: CEA Market Research (*2012 data projected) Consumer
electronics sales exceeds $190 billion in annual wholesale revenues
Home theater sales, including home theater in-a-box (HTIB) system
sales, exceed 3 million units per year Sound bar sound systems
forecast to top 3 million units per year and have tripled in unit
volume over last 3 years HDTV purchases are averaging almost 32
million units per year in the U.S. 72% of households own at least
one HDTV 87% of households are projected to have at least one HDTV
by 2012 year-end
Slide 11
76% of respondents to Companys Facebook poll indicated they
would pay a higher ticket price to watch a movie in a ButtKicker
equipped theater
Slide 12
IMAX U.S. Theaters International Theaters Amusement &
Attractions The overwhelming response we have seen has encouraged
us to further expand Lumires 4D ButtKicker footprint to help
satisfy the demands of our customers for unique and immersive
experiences when they visit one of our luxurious cinemas. - Jimmy
Wu, Founder & CEO Seeing an IMAX film at Jordans is the only
way to see a movie! you dont just see a movie you feel a movie!
Once a customer experiences a movie with us, they dont go back to
traditional movie houses. Its the only way to go! - Eliot Tatelman,
Pres. & CEO
The Guitammer CompanyD-BOX Technologies, Inc. $129-$379
Consumer Product Cost $5,000-$16,000 Low Frequency Vibrator (US
5,973,422) Patented Technology D-BOX Motion Code Capture and Remote
Reproduction of Haptic Events in Synchronous Association with the
Video and Audio Capture and Reproduction of Those Events (US
7,911,328 B2) Patented Broadcast Technology N/A *as of 8/12
Slide 15
Slide 16
Slide 17
Patented technology that enables the excitement, impact and
feeling of sporting events to broadcast in synch with sound and
video Successful stage one, Proof of concept in-arena testing of
the patented ButtKicker Live! broadcast technology with a major
sports league during both the regular season and playoffs
Successful in-suite testing of ButtKicker Live! for patrons inside
a glass-enclosed luxury box during a live major motorsports
race
Slide 18
All digital television transmission, over-the-air, cable,
satellite or IPTV, is broadcast in 5.1 surround sound which is an
ideal format for ButtKicker Live! Consumer electronics industry
exceeds $190 billion in annual wholesale revenues in USA Home
theater sales, especially home theater in-a-box system sales (HTIB)
sell over 3 million units per year. Audience includes over 65
million cable TV subscribers and approximately 30 million satellite
TV subscribers. ESPN is available in nearly 100 million households,
NBC Sports Network in over 75 million households and the NFL
Network in almost 57 million households. Source: The Consumer
Electronics Association
Slide 19
Blocking patent for the broadcast space More fence IP being
developed around key system components
Slide 20
Formation of Technology Advisory Group provides access to key
industry experts and partners First mover advantage in high-margin,
recurring revenue, immersive entertainment broadcast market
Slide 21
ButtKicker Live! delivers economic benefits across the sports
broadcast ecosystem: Content providers (sports leagues and
programmers) Networks and broadcasters Distributors and operators
(capital CATV, DBS, FiOS, IPTV or OTA) ButtKicker Live! drives
viewership, fan loyalty and revenue by offering: Enabled content
with recurring revenue models End-user hardware sales (similar to
TiVo and Slingbox) Advertisers increase viewer engagement and
broadcasters grow ad revenue with premium ButtKicker Live!-enabled
spots Fans enjoy an unprecedented connection with their favorite
players, drivers and teams Engaged Global Inventures to create
framework for Technology Advisory Group of multiple industry
experts to advance development & commercialization
Slide 22
ButtKicker Live! offers a recurring revenue model that benefits
the entire sports ecosystem. Large scale consumer adoption rollout
modeled after successful TiVo and Slingbox rollouts with
distribution (DBS) partners. Broadcast patent is device independent
which paves the way for a pure play broadcast royalty only
opportunity as well as possible joint venture licensing with major
CE products companies for the in-home hardware. Additional in-arena
or live event revenue and brand awareness opportunities with
special ButtKicker Live! enabled seating areas and sections.
Slide 23
Lumire Pavilions Jump Starts Chinese New Year with Eight
Theater Installation Of Guitammer's Patented 4D Technology Leading
Chinese Luxury Cinema Operator Increases Availability of Guitammers
Immersive Entertainment Experience to Nearly 1,400 Seats The
Guitammer Company Announces Strong 2012 Financial Results Broad
Progress Made on Core Business, Revenue Growth, Balance Sheet
Enhancement and ButtKicker Live! Broadcast Technology Guitammer and
State of Ohio Modify Terms of Innovation Loan Guitammers Cash Flow
Enhanced by Over $375k for FY13 and FY14 Guitammer Names National
Sales Manager Home Theater Industry Veteran to Lead Companys Home
Theater Sales Efforts Guitammer Joins North Americas Largest Buying
and Marketing Organization ButtKicker Products will be a Featured
SOLUTION in Nationwides SOLUTION CENTRAL at the PrimeTime! Buying
Show & Member Conference in Las Vegas
Mark Luden President and CEO Mark has held positions with
increasing executive responsibilities in sales, marketing, and top
management positions in the software industry for 13 years before
joining Guitammer Company. In addition to leading the strategic and
day-by-day operations of the Company, Mark has earned the respect
of his peers in the consumer electronics industry, serving as an
elected member of the Executive Board of the Consumer Electronics
Association, the Board of Industry Leaders, the Chairman of the
Division Executive Board and past Chairman of the Small Business
Council. John Ertmann SVP ButtKicker Live! John founded the
Columbus Sports Network in 2005 and served as its President and
General Manager. Prior to that he was Legal Counsel for the New
York Yankees, Executive Vice President for Major League Soccer and
Vice President of Sports Negotiations for NBC. Marvin Clamme
Director of Engineering Marvin is a professional studio engineer
with an Electronics Engineering Technology undergraduate degree
from Purdue University. Marvin has extensive audio engineering
experience including serving as the recording engineer at Britannia
Studios in Los Angeles. He has worked for and traveled with well
known entertainers such as Merle Haggard and Tom Jones. Ken McCaw
Founder and Member of the Board of Directors Ken is an accomplished
musician, producer, writer and inventor. He is a graduate of the
UCLA Film Scoring program and has worked as a producer for Walt
Disney Productions. Additionally, he has written and produced music
for The White House, the US Olympic Committee, Opryland Productions
theaters and playhouses throughout the country.
Slide 27
John Ertmann SVP ButtKicker Live! John founded the Columbus
Sports Network in 2005 and served as its President and General
Manager. Prior to that he was Legal Counsel for the New York
Yankees, Executive Vice President for Major League Soccer and Vice
President of Sports Negotiations for NBC. Mark Bell Senior
Director, Industry Affairs & Administration, National Cable
& Telecommunications Association Dr. Rich Prodan Vice President
& Chief Technology Officer, Broadband Communications, Broadcom
Corporation Bill Warga Vice President, Technology, Liberty
Cable