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ORLANDO’S
SIGNATURE EVENTMARCH 13-19, 2017 I Arnold Palmer’s Bay Hill Club & Lodge, Orlando, FLArnoldPalmerInvitational.com
A portion of proceeds benefit
GOLF ACHIEVEMENTS
Arnold Palmer is many things to many people ... world famous golf immortal and sportsman, highly successful business executive, prominent advertising spokesman, skilled aviator, talented golf course designer and consultant, devoted family patriarch and a man with a down-to-earth common touch.
Join the World of Arnold Palmer
A GLOBAL BRAND
• 92 Overall Victories• 4 Masters• 2 Open Championships• 1 U.S. Open
• Ryder Cup Team: ‘61, ‘63, ‘65, ‘67, ‘71, ‘73 Captain ‘63, ‘75• PGA Player of the Year: ‘60 & ’62
Legendary Beverage8 flavors available with 400 million cans per year
International Licensing 9,000 point of sale locations; 400 “Arnold Palmer” stores in 30 territories worldwide
Golf Course Design 300 courses in 37 states and 25 countries
2 I Arnold Palmer Invitational Presented by Mastercard I 2017
GivingSince the 1960’s, Arnold, his wife Winnie and their family have contributed time and resources to support their passion of helping others and in so doing have had a profound impact on many lives.
Starting with his role as the national spokesperson for the March of Dimes and through their ongoing commitment to giving back, the Palmer family tradition marches on.
CharacterArnold Palmer has generously given his time to advance his many charitable initiatives. But what is truly remarkable is his unwavering and genuinely altruistic commitment to helping others in need. To golfers and non-golfers alike, Arnold Palmer stands for excellence, character and integrity. Arnold Palmer has unfailingly answered the call and knows that his Army is there in steadfast support.
Caring
When Arnold and Winnie Palmer first toured the Orlando Regional Medical Center in the mid-1980’s, the first thing Arnold said to Dr. Gregor Alexander is “we can do better and we should do better for our children.” Fast forward 25 years and we have the hospital that golf built. Arnold Palmer Hospital for Children and the Winnie Palmer Hospital for Women & Babies provide women and children a world-renowned healing environment.
SuccessWhen we all work together towards the same goal, dreams become reality. We can all make a difference in changing and improving the lives – while bettering ourselves and serving as a role model for others. It’s time to put the community back into community service. It’s time for us to all become stewards of our environment and teach the next generation the values that Arnold Palmer has exemplified. Arnie’s Army is dedicated to success – together.
A Lifetime of ...
Arnold Palmer’s Legacy of Philanthropy.Mission - Arnie’s Army is marching toward a better tomorrow by investing in the well-being and development of children & youth, supporting health & wellness initiatives and strengthening communities and the environment.
ARNIE’S ARMY CHARITABLE FOUNDATION
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WHY entertain AT API?One week every spring, Central Florida celebrates the game of golf … and its most iconic champion.
Thousands of fans crowd the fairways each day to watch the best players in the world compete. Thousands more gather in the Chalets and Clubs to eat, drink and swap stories with colleagues and friends.
When the final hole is played, the roar and excitement is electric on the standing-room-only 18th green.
Arnold Palmer — who brought the game of golf to the masses and today remains its most beloved player — has built an annual tradition at Bay Hill Club & Lodge that delivers seriously great golf amidst a fun, festive social scene. It’s one of the PGA TOUR’s most anticipated tournaments and it happens in the heart of one of the world’s most-traveled cities.
4 I Arnold Palmer Invitational Presented by Mastercard I 2017
Whether you’re thanking top clients or rewarding high performers, entertaining at the tournament is just smart business. Executives, CEOs and senior managers in banking and finance, technology, healthcare, transportation and logistics, and professional services are among our 135,000+ guests each year.
The mood is light and the pace relaxed, giving you plenty of time with your guests. The bonus? Golf Channel and NBC broadcast the tournament live Thursday through Sunday, giving your guests even more cache.
IN 2016, THE FOLLOWING COMPANIES WERE AMONG OUR HOSPITALITY PARTNERS:
IN GOOD company
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73% Florida Residents 23% Other U.S. 4% International
70% Male 30% Female
54% $100,000+ Annual Income 16% $200,000+ Annual Income73% Have College Degree
Ages:63% 45+ 30% 25-44 7% 25 & under
Local Community Economic impact: more than $60 Million
schedule OF EVENTSMONDAY
• Champions for Arnold’s Kids Pro-Am Tournament • The First Tee of Central Florida Youth Day + Junior Clinic (free to kids 17 and under with paid adult admission)
TUESDAY • Practice day for pros • Arnie’s March Against Children’s Cancer
WEDNESDAY • Pro-Am Tournament
THURSDAY • Competition - Round 1
FRIDAY
• Competition - Round 2 • Wine & Dine on 9
SATURDAY • Competition - Round 3 • Birdies & BBQ
SUNDAY • Competition - Round 4 • Military Day • Trophy Presentation
TOURNAMENT factsWHEN March 13 - 19, 2017 WHERE Arnold Palmer’s Bay Hill Club & Lodge, Orlando, FLPURSE $8,700,000
ATTENDANCE 135,000+ people enjoy our event each yearVOLUNTEERS 1,400+ people volunteer their time for our event each yearTV BROADCAST Golf Channel and NBC
6 I Arnold Palmer Invitational Presented by Mastercard I 2017
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A #18 Skybox provides you and your guests access to the exciting finish and awards ceremony
with delicious food, beverages, upgraded furnishing and amenities.
FEATURES
• Covered, elevated, open-air skybox located at the 18th green
• 20 seats with additional standing room • Available Thursday - Sunday• Flat screen TV with live broadcast• Exclusive upscale restrooms• Delivery of tournament programs and pairing sheets• On-site security
AMENITIES
• 30 tournament/skybox admission tickets per day (120 total) printed with company name
• Two additional host passes for company representatives
• Lunch buffet• Full bar service• 10 on-site parking passes per day
EXPOSURE
Company name and/or logo will be featured:• Hospitality entrance sign• Inside and outside of skybox• Sponsor board in high-traffic location on site• Skybox tickets
TOTAL INVESTMENT
$38,500 per year (3-year commitment)
#18 SKYBOX
8 I Arnold Palmer Invitational Presented by Mastercard I 2017
#17 SKYBOXA #17 Skybox provides you and your guests with delicious food, beverages, upgraded furnishings
and amenities on one of the greatest par-3 holes on the PGA TOUR.
FEATURES
• Covered, elevated, open-air skybox located at the 17th green
• 20 seats with additional standing room
• Available Thursday - Sunday• Flat screen TV with live broadcast• Close access to restrooms • Delivery of tournament
programs and pairing sheets• On-site security
AMENITIES
• 30 tournament/skybox admission tickets per day (120 total) printed with company name
• Two additional host passes for company representatives
• Lunch buffet• Full bar service• 10 on-site parking passes per day
EXPOSURE
Company name and/or logo will be featured:• Hospitality entrance sign• Inside and outside of skybox• Sponsor board in high-traffic location on site• Skybox tickets
TOTAL INVESTMENT
$34,250 per year
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FEATURES
• Temperature-controlled, private interior and patio with seating
• Available Thursday - Sunday• Flat screen TV with live broadcast
+ live scoring access • Private, upscale restrooms • Delivery of tournament programs
and pairing sheets• On-site security
AMENITIES • 50 – 80 tournament/chalet admission
tickets per day (200 – 320 total) • Two additional host passes for
company representatives • Lunch buffet • Full bar service• 25-40 on-site parking passes per day
EXPOSURE
Company name and/or logo will be featured:• Hospitality entrance sign• Inside and outside of chalet• Sponsor board in high-traffic location on site• Chalet tickets
TOTAL INVESTMENT
50 guests: starts at $62,500 / 80 guests: starts at $88,500One and two day packages available on hole 9 only.
View world-class golf action up close from your private Bay Hill Chalet on holes 8, 9 or 17. A Chalet provides you and your guests a private,
enclosed, air-conditioned experience that you can make your own to reflect your brand.
BAY HILL chalet
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Enjoy premier shared seating along the 8th green. Club 8 provides a social networking
environment allowing you and your guests to mingle with other corporate golf enthusiasts.
FEATURES
• One reserved table for 6-8 guests• Located inside a shared, open-
air, covered structure • Views of #8 green and #2 tee box• Shared tip-up seats for
optimal viewing• Access to private, upscale restrooms • On-site security
AMENITIES
• 10 tournament/“Club 8” admission tickets per day
• Two additional host passes for company representatives
• Lunch buffet• Complete bar service• Five on-site parking passes per day
EXPOSURE Company name and/or logo will be featured:• Hospitality entrance sign• Table centerpieces• Sponsor board in high-traffic location on site• Club 8 tickets
TOTAL INVESTMENT
4-day table: $13,000 / 2-day table: $7,250
CLUB 8
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Interact with 135,000+ spectators and showcase
your products and services. Capture leads, activate
promotions and offer special giveaways.
FEATURES
• 10’ x 10’ tent with flooring, power, skirted table and two chairs • Opportunity to fully customize interior tent • High-traffic location • Two staff passes for company representatives • One on-site parking pass per day • Company name on tent exterior • Company name on sponsor board in high-traffic location
TOTAL INVESTMENT
Starts at $7,500 Larger spaces are also available.
expo
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Sponsorship packages may vary and can
be tailored to meet each company’s individual needs.
ADDITIONAL SPONSORSHIP OPPORTUNITIES INCLUDE:
• Youth Day/Junior Clinic • Military appreciation day• Executive womens’ day• Champions for Arnold’s Kids• Phone zone • Autograph area • Misting stations
• Naming rights for parking lots• Naming rights for event area• Medical/First Aid tent and carts• Restrooms• Media center • Volunteer ADA shuttle
service sponsor
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A space in one of our Pro-Am Tournaments gives
you a chance to play with a PGA TOUR Pro.
Spaces available Monday, March 14 for Champions
for Arnold’s Kids or Wednesday, March 16 for our
official Pro-Am Tournament.
PACKAGES INCLUDE • Draw/cocktail party for participant and guest • Awards celebration for participant and guest • Exclusive gift package • Preferred parking • VIP credentials for tournament week
Additional benefits are available for each package.
TOTAL INVESTMENT Monday: starts at $6,000/player or $24,000/team Wednesday: starts at $9,000/player or $27,000/team
PRO-AM tournaments
WEDNESDAY PRO-AM AWARDS DINNER
PGA TOUR PRO SAM SAUNDERS WITH PRO-AM PARTICIPANT
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1979 Bob Byman1980 Dave Eichelberger1981 Andy Bean1982 Tom Kite1983 Mike Nicolette1984 Gary Koch 1985 Fuzzy Zoeller1986 Dan Forsman1987 Payne Stewart1988 Paul Azinger1989 Tom Kite1990 Robert Gamez1991 Andrew Magee
1992 Fred Couples1993 Ben Crenshaw1994 Loren Roberts1995 Loren Roberts1996 Paul Goydos1997 Phil Mickelson1998 Ernie Els1999 Tim Herron2000 Tiger Woods2001 Tiger Woods2002 Tiger Woods2003 Tiger Woods2004 Chad Campbell
2005 Kenny Perry2006 Rod Pampling2007 Vijay Singh2008 Tiger Woods2009 Tiger Woods2010 Ernie Els2011 Martin Laird2012 Tiger Woods2013 Tiger Woods2014 Matt Every2015 Matt Every2016 Jason Day
JASON DAY, 2016 CHAMPION
PAST champions
A portion of proceeds benefitMARCH 13-19, 2017 I ArnoldPalmerInvitational.com For more information contact Wayne Bannatyne PHONE 407.876.7141 EMAIL [email protected]