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Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | 2014 Oracle OpenWorld Event Demographics

Oracle OpenWorld 2014 Demographics · Java Developers +12% attendees . MySQL . 2X+ session attendance *Based on 2014 attendee data . ... Oracle OpenWorld 2014 Demographics Keywords:

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Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

2014 Oracle OpenWorld

Event Demographics

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

2014 Demographics Information

2 Oracle Confidential – Internal

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

2014 Oracle OpenWorld

Attendee Details

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

2014 OpenWorld Demographics

USA and Canada

70%

Latin America

19%

EMEA

7%

Japan / Asia Pacific

4%

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

Registration by Industry

Industry Total High Technology 15.3% Professional Services 10.99% Financial Services 10.54% Other 8.79% VAR / System Integrator 5.18% ISV - Independent Software Vendor 4.8% Communications 4.38% Healthcare 4.28% Public Sector 4.24% Education & Research 3.82% Retail 3.75% Industrial Manufacturing 2.8%

Industry Total Consumer Products 2.75% Travel & Transportation 2.59% Insurance 2.32% Media & Entertainment 2.24% Utilities 2.08% Oil & Gas 1.86% Aerospace & Defense 1.75% Engineering & Construction 1.4% Automotive 1.06% Life Sciences 1.06% Natural Resources 0.35% Chemicals 0.27%

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

Registration by Job Role

Job Role Total

Senior Management 13.39%

Executive Management (C-level, President, EVP, SVP) 13.26%

Developer 10%

Architect 9.32%

Database Administrator 7.67%

Professional 6.93%

Consultant 5.98%

LOB Manager/Director 4.13%

Job Role Total

Partner (Member of Oracle Partner Network) 3.86%

Business Analyst 3.74% Applications Manager 3.41% Systems Administrator 2.24% Operations Manager 1.88% Student 0.68%

Data Warehouse Manager / Data Steward 0.50%

Network Administrator 0.12%

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

Registration by Line of Business

Line of Business Total Information Technology 54.17% Finance 7.02% Engineering 5.88% Sales 5.5% Government 3.80% Marketing 3.49% Operations 2.45% Research & Development 2.33% Education 2.24% Communications 2.19% Human Resources 1.84% Customer Service 1.58%

Line of Business Total Administration 1.51% Transportation 0.98% Medical 0.77% Corporate Planning 0.76% Social Media & Web 0.76% Food Service 0.59% Legal 0.20% Facilities 0.18% Quality 0.14% News 0.09% Religion 0.05%

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

2014 Oracle OpenWorld

Content Details

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

More than 2500 Sessions

By Product

By Solution

By Audience

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

Focused Content Drives Targeted Growth

Focus Area Year-over-Year + C-Level Executives +10% attendees Customer Experience +32% session attendance

Service CX +52% LOB attendees Marketing CX +23% LOB attendees Sales CX +9% LOB attendees

HCM YOY same Mobile +60% session attendance

Focus Area Year-over-Year+ Industries +24% session attendance

Communications +23% session attendance Retail +9% session attendance Public Sector +52% session attendance Financial Services +8% session attendance Life Sciences +80% session attendance Healthcare +15% session attendance Education +41% session attendance

Engineered Systems 4X+ session attendance Big Data +37% session attendance Java Developers +12% attendees MySQL 2X+ session attendance

*Based on 2014 attendee data

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

Mark Hurd President

Tim Theriault CIO, Walgreens

Jamie Miller CIO, GE

Filippo Passerini CIO, Procter and Gamble

Steve Little CIO, Xerox

Rob Carter CIO, FedEx

Kim Stevenson CIO, Intel

Albert Hitchcock CIO, Pearson

Yael Cosset CIO, Dunnhumby

2014 Customer Keynotes

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

Dr. Didier Bonnet Global Practice Leader

Vishal Sikka CEO

Renée J. James President

2014 Partner Keynotes

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

Copyright © 2014, Oracle and/or its affiliates. All rights reserved. |

Reserve sponsorship and exhibition opportunities for 2015 By Phone: 650.506.0001 By Email: [email protected]

Oracle Confidential – Internal/Restricted/Highly Restricted