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Opportunities

Growth in international trade

Removal of cross border trade & investmentrestrictions since 1990

Large companies facing market saturation in theirdomestic markets

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Benefit of early entry in less developed countries

Economies of scale & increase in bulk buying power

Politial environment of the country

Lisencing policies and other policies of the country

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ThreatsSmall Capital Base

Quality issues

Inability to gauze markets

Failure to get right partners

Poor project management

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Poor operations control

Competition from local productsPolitical and legal environment of the country

Terrorism

Cultural barriers

Image of India

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Opportunities in Africa India-Africa trade to reach US$70bn by 2014

FDI in Africa generates the best returns - UN report

Tata has investments worth $1.6 billion in tourism, mining,automobile, energy and telecommunications in Africa

Bharti, Mahindra and Mahindra, UB group, Cipla, DrReddys Labs, NIIT, Kirloskar, Essar, Ranbaxy Laboratories,Reliance and Skipper Energy are also in the African Market

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Opportunities in US & Chinese

market Indian pharmaceutical companies have increased their

penetration in the US generic market LupinPharmaceuticals, Zydus Cadila, Glenmark, Aurobindo,Torrent Pharma.

Chinas Commerce Minister Chen Deming assured

Indias Commerce and Industry MinisterAnandSharma that China will open up more sectors to Indiancompanies in the future

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Opportunities in Europe Europe accounts for around 30 percent of the global IT

services market.

According to IDC estimates, IT services spending in

Western Europe is expected to grow at a rate of 11percent in the medium term.

Indian players are looking at Europe to offset theslowdown in the US.

Financial services and telecom are the main sectorsthat represent huge opportunities for Indiancompanies in Europe.

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Threats in US Market The United States Senate has passed a border security

bill that will raise the visa fees of Indian companiesoperating in the U.S. by $2,000 or more, a move thatmay seriously impact the operations of IT-focussedcompanies such as Infosys, Wipro and the Tata Group.

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