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2017 Media Kit
oilprice.com 2016 Media Kit I 02
About Oilprice.com
Oilprice.com is the most popular energy news site in the world.
Our analysis of oil & gas, alternative energy, and geopolitics is trusted by the largest names in financial news.
We are partnered with Time, Fortune, CNN Money, USA Today, Yahoo Finance and many others…
oilprice.com 2016 Media Kit I 03
Our Audience
We have a rapidly growing audience of top tier professionals, including:Executives from large multinationals, investors & fund managers, top political advisors & politicians, high net-worth individuals, energy industry professionals
Over 1.8 million uniquevisitors per month
Over 120,000 newslettersubscriptions (and grow-ing by 3,000+ per week)
Over 9 millionmonthly page views
33,000+ Facebook likes
oilprice.com 2016 Media Kit I 04
Audience Demographics
Source: https://www.quantcast.com/oilprice.com?qcLocale=en_US#/generalInterestsCard
oilprice.com 2016 Media Kit I 05
Audience Geographics
Source: https://www.quantcast.com/oilprice.com?qcLocale=en_US#/generalInterestsCard
oilprice.com 2016 Media Kit I 06
Ad Units
728 x 90
728 x 90
300
x 60
0
3 Premium Ad Units for Homepage & Article Pages
We believe in quality not quantity. Limited spaces ensure your ad is promi-nently placed and valued by our audience.
oilprice.com 2016 Media Kit I 07
Native Advertising
Why Native?Higher engagement, retention and action
Consumers looked at Native Ads 52% more frequently than banner ads
Native ads registered an 18% higher lift for purchase intent responses (52/34 part)
Consumers looked at Native Ads more than the original editorial content
Consumers looked at original editorial content and native ads for a similar amount of time
Native ads generate an 82% brand lift
32% of consumers say they would share a native ad with their friends and family
Consumers looked at native ads 52%more frequently than banner ads
25% more consumers were meassuredto look at in-feed native ad placements
rather than standard banners
Average number of times thead was viewed in a session
Percentage of users who sawnative ad vs. banner ads
NATIVE ADS
NATIVE ADS ARE MORE VISUALLYENGAGING THAN BANNER ADS
4.1BANNER ADS
2.7
NATIVE ADS
25%BANNER ADS
20%
oilprice.com 2016 Media Kit I 08
Mobile Native Ads
A Seemless AD Experience
oilprice.com 2016 Media Kit I 10
To start your campaign please contact:
Contact Us