Press Kit ocho 2010

OCHO Style

is a young designer headwear brand from Barcelona.

Our collection covers the most diverse styles of hats, which are best

described as “Sophisticated Urban Streetwear”.

is committed to those fashion enthusiasts who have a personal

style and a daring expression. The attitude takes shape, becoming the

design of our products.

Together with the unique style, stands for the quality and longevity of our products.

OCHO Mission

The hat is an accessory that is becoming a popular form of expression worldwide. We at are proud to announce that from 2010 on, we will supply the world of headwear with two annual hat collections – Spring/Summer and Autumn/Winter.

The team works hard on each collection to create street elegance with a trendy urban style.

’s values are professionalism, quality and customer service.

Our mission is to become a world-wide trendsetter in the headwear sector.

The brands professional growth is supported by its integrity and the products’ quality and style.

OCHO History

The brand was created in 2008 by two young entrepreneurs who share the desire to give their

dreams form: Rinat Douek and Agustín Ballester.

has managed to position itself as a hat brand that leads trends, and now has customers in both domestic

and international markets.

The brand name is Spanish and translates to “eight” (num.). A horizontally positioned 8 is the

symbol of infi nity. The metaphorical meaning of the brand name

indicates the indefi nite styling posibilities a hat offers to its wearer.

OCHO People

The team consists of bright, talented and creative people in every department from design to marketing, and sales.

We at appreciate and support the diversity and passion of every team member.

The energy and style of people working for and with results in a positive working and shopping atmosphere.

OCHO Stores

The products are available in selected retail stores, which are selected individually by our sales

team.

is distributed in approximately 150 stores in Spain,

Portugal, Italy, Germany and France.

Growth for the future of stores includes continued international

expansion.

A list of our offi cial sales corners can be found at www.ocho8.es

OCHO Online Store

opened its virtual wholesale store at www.ocho8.es in 2008, which is directed to shop owners and already existing clients.

In 2010 also launcheshttp//Shop.ocho8.es, its virtual retail store directed to individuals. The

store offers a very easy online shopping experience with several payment options.

Ocho8.es is updated with new merchandise and information on a daily basis.

OCHO ROOMRonda Guinardó 3, local 1

08024 Barcelona (SPAIN)(+34) 932 852 095

CREDITSPhotography: Quentin De Briey

Copy: Nadine LiebhardtGraphic: Chema Royo | www.chemaroyo.com