OCDE_open Inn in Global Networks

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    OPEN INNOVATION IN

    GLOBAL NETWORKS

    -

    INSIGHTS FROM THEOECD-STUDY

    Symposium on Global Open InnovationNetworks

    Paris, January 23, 2009

    Koen De Backer

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    OECD WORK ON OPEN INNOVATION

    CSTP-project on open innovation 2006-2008 4 lead countries

    59 case studies in 12 countries

    Sectoral coverage

    Manufacturing and services

    High and low tech

    SMEs and MNEs

    Country CompaniesBelgium Bekaert, Herstal Group, J&J, MACQ Electronique, Numeca

    International, P&G, TWIN Development,Denmark Danisco Ltd., Exiqon Ltd., Gabriel Ltd., IBM Denmark Ltd., Quilts of

    Denmark Ltd.Finland NokiaFrance Air Liquide, Alcatel Lucent, ArcelorMittal, Dassault Systmes,

    Danone, Saint-Gobain SEB, SNECMA, ValeoGermany Siemens AG Transportation Systems, Case Germany 2, Case

    Germany 3Greece Eurobend, S&B Industrial Minerals, Velti, Case Greece 4, CaseGreece 5

    Japan NEC, Omron, Toray IndustriesNetherlands Philips, Case Netherlands 2, Case Netherlands 3Norway Aker ASA, Ewos Innovation eZ Systems, Q-Free,Russia Biological Research & Systems, Biopharm, Stack Group, Case

    Russia 4Spain Case Spain 1, Case Spain 2, Case Spain 3, Case Spain 4, Case

    Spain 5Switzerland ABB, Alcan Engineered Products, Clariant, IBM Zurich Research

    Laboratory, Microsoft Suisse, Nestl, Novartis, Siemens BuildingTechnologies, Swiss Reinsurance Company, UBS

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    THE EMERGENCE OF

    GLOBAL VALUE CHAINS

    distributionproductionR&D

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    THE INTERNATIONALISATION OF R&D

    distributionproductionR&D

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    0

    5

    10

    15

    20

    25

    30

    35

    40

    45

    50

    5560

    65

    70

    75

    80

    85

    90

    1995 2005

    Billion USD

    37.0 billion USD

    83.6 billion USD

    Japan

    Other OECD (1)

    France

    United Kingdom

    4.7%

    United States

    Germany

    3.7%

    9.8%14.1%

    11.5%

    6.2%

    Canada

    3.7%

    10.8%

    47.4%

    12.8%

    10.1%

    37.9

    15.8%

    11.4%

    GOES FAST,

    R&D-investments under foreign control

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    GOES ALSO TO EMERGING COUNTRIES,

    Source: The Economist Intelligence Unit

    Which of the following countries would you choose as being the best overall overseas locationfor R&D (please do not select your own country)? (% respondents)

    0 5 10 15 20 25 30

    India

    United States

    China

    Canada

    United Kingdom

    Germany

    Japan

    Ireland

    Finland

    South Korea

    France

    Switzerland

    Other

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    AND STRESSES ADDITIONAL LOCATION

    FACTORS(number of firms citing a factor as critical)

    Source: Case studies from OECD project Open innovation in global networks

    0

    5

    10

    15

    20

    25

    30

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    GLOBAL INNOVATION NETWORKS

    distribution

    productionR&D

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    WHAT MOTIVATES COMPANIES? (1)

    Global demand for innovation

    New customers

    New demand of customers

    Intense competition

    Shorter PLCs

    Global supply for innovation

    Convergence between technologies Multidisciplinarity

    Higher risks and costs

    S&T capabilities of emerging countries

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    WHAT MOTIVATES COMPANIES? (2)

    Fast and efficient innovation

    Access to external knowledge

    Larger pool of ideas

    Shorter innovation loops Spreading costs

    Spreading risks

    Join forces: complementarities

    Higher flexibility

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    RISKS ATTACHED

    Source: The Economist Intelligence Unit

    What do you see as being the most significant risks to developing global innovation networks?(% respondents)

    0 10 20 30 40 50 60 70

    theft of intellectual property

    loss of control over innovation

    cultural differences

    difficulty managing remote staff

    difficulty sharing knowledge

    difficulty in ensuring knowledge

    concers over quality control

    excessive complexity in supply chainincentives not sufficiently aligned

    possibility of conflict

    other

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    INNOVATION ECO-SYSTEMS ARE

    ABOUT:

    A large diversity in global innovation networks Outside-in and inside-out

    Old and new modes: corporate venturing Differences between industries

    Suppliers and customers are the most

    sought after innovation partners

    Larger firms innovate more openly than small firms Geographical proximity matters in global innovation

    networks

    Ecosystem

    centric, cross-organizational

    innovation

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    DIFFERENCES BETWEEN COUNTRIES

    Firms with foreign co-operation in innovation, 2002-04

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    WHAT DOES THIS MEAN FOR POLICY?

    Still a role to play for national governments?

    Attractiveness of countries?

    How to position yourself in global networks? Benefits of outward and inward investment?

    Mobility of high skilled people

    Return on investment: national programmes?

    Global markets for technology/knowledge?