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OCCASIONS FOR PUBLIC SPEAKING
SPEECH110C.ShoreFall 2015
East San Gabriel Valley, ROP
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Learning Objectives
16.1: Explain how the nature of the speaking occasion and the purpose influence the speech.
16.2: Prepare a speech characterized by decorum, or “fittingness to the occasion.”
16.3: Explain the nature of deliberative speaking and develop various deliberative speeches.
16.4: Explain the nature of ceremonial speaking and develop various kinds of ceremonial speeches
16.5: Develop types of speeches that combine deliberative and ceremonial elements.
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16.1: Fitting Your Speech to the Occasion
Influence of the occasion– Three premises
Occasions are specific– Forensic, deliberative, ceremonial
Occasions create constraints (e.g. expectations) Creative and strategic choices
– Heterogeneity (p. 95)
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16.2: Fitting Your Speech to the Occasion
Decorum (“Fittingness to the occasion”)– Formality–Length–Intensity–Supporting material–Identification
Identify purpose–Provide new info or perspective–Agenda setting–Creating +/- feeling–Strengthen/Weaken commitment–Conversion–Inducing a specific action
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16.3: Forensic Speaking
Past tense Occurs in a court of law Concerned w/ establishing justice
Debate teams
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16.3: Deliberative Speaking
The Nature of Deliberative Speaking– Future tense– “What shall we do?”– A decision is required
Community service and involvement– Public forum (POV)
Oral reports and presentations– Organization is key
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16.3: Deliberative Speaking
Group presentations– Group reports
Symposiums– Small groups
Groupthink Chairing a meeting
– Chair– Parliamentary procedure– Motions
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16.3: Deliberative Speaking
Public hearings and debates– Providing testimony– Debates
Responding to questions– Loaded questions– Questions posing a false dilemma
Republican or Democrat?– Divide complex questions – Enhance your ethos by your responses
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16.4: Ceremonial Speaking
The nature of ceremonial speaking Present tense Reaffirms community bonds Speaker echoes audience feelings
Resonance Creates a presence
Enhances awareness and salience
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16.4: Ceremonial Speaking
Speeches of greeting– Introductions
GoalsRules
– Speech of welcomeEstablish upbeat and positive toneIdentify common bondHonor the guest
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16.4: Ceremonial Speaking
Speeches of tribute – Presenting a testimonial
Honor persons accomplishments
– Delivering a eulogyUse a positive toneMagnify strengths Cite virtuous examples
– Delivering a toast– Speaking at a roast
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16.4: Ceremonial Speaking
Commemorative celebrations– Remember important events– Presented on the event’s anniversary
Speeches marking awards– Presentation speeches either
Acceptance speeches– Express gratitude for the honor– Thank people who helped you– Emphasize award’s value– Keep it brief
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16.4: Ceremonial Speaking
Speeches marking awards– Presentation speeches either
Establish importance of awardEstablish someone’s achievement
Acceptance speeches– Express gratitude for the honor– Thank people who helped you– Emphasize award’s value– Keep it brief
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16.5: Speeches Combining Deliberative and Ceremonial Goals
Keynote speeches– Unite and define the members– Set the meeting’s agenda– Must be multivocal
Pep talks– Unite and define the members– Sets the meeting’s agenda– Must be multivocal
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16.5: Speeches Combining Deliberative and Ceremonial Goals
After-dinner speeches– Light hearted and humorous
Commencement speeches– Challenge and inspire graduates
Speeches marking candidacy and election– Nominating speeches– Acceptance of candidacy– Inaugural addresses
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Activity
Chris Christie at Iowa State Fair: http://www.huffingtonpost.com/entry/chris-christie-iowa-state-fair_55d8e48ce4b0a40aa3ab32ae
What strategic choices did Gov. Christie make?
What aspects of decorum are present in this clip?
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Take Away
16.1: Explain how the nature of the speaking occasion and the purpose influence the speech.– Occasion: Forensic, Deliberative, Ceremonial,
expectations– Purpose: Inform, persuade, entertain
16.2: Prepare a speech characterized by decorum, or “fittingness to the occasion.”– Formality, Length, Intensity, Supporting material,
Identification 16.3: Explain the nature of deliberative speaking
and develop various deliberative speeches.– Future tense– Includes presentations, group comm., meetings,
debates, Q&A17
Take Away
16.4: Explain the nature of ceremonial speaking and develop various kinds of ceremonial speeches– Present tense– Includes: Greetings, tributes, awards
16.5: Develop types of speeches that combine deliberative and ceremonial elements– Inspire and challenge– Includes: Keynotes, after dinner, commencement,
candidacy
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