2015

Report compiled by:

State Consultant (SD), NVBDCP

6/26/2015

Observation of World Malaria Day

Report of Observation of World Malaria Day in West Bengal

World Malaria Day has been observed on 25th April, 2015 in West Bengal.

Theme: Invest in the Future, Defeat Malaria

Malaria Hok Parajito,

Bhobisyot Hok Surokkhito.

State Level: A sensitization Workshop towards the effective Prevention and Awareness for Malaria” was held at Swasthya Bhavan, Kolkata. Three Flex Banners were displayed in the entrance of State H.Q.

District Level:

Sl. No

Activity Level Quantity Remarks

1 Inter-sectoral Advocacy Workshop

District

Total Meeting- 25, Total No. Of

Participants= 2381 people

Involving Hospital Superintendents, Representatives from other concerned departments like PRD, PHE, Education, Officers from School Health, ICDS and other Public Health Prog, Representatives from Zila Parishad and Municipalities, Doctors from Ayush, Homeopathy, BMOH, BPHN, KTS, MTS etc

2 MIS Meeting Block

Total Meeting- 340

Total No. Of Participants= 20562

One hour session on Malaria and other VBDs- Involving stakeholders like PRI members, Representatives from NGO, SHG, Traditional Healers, Rural Medical Practitioners, Local Opinion Leaders, Religious leaders, School

Teachers, ASHA and other field level Heath Workers etc

3 Malaria Bengali Training

Module for HWs District

Printed based on need of district

4 Field Level Meeting SC/ GP 879 At MDPW, Jalpaiguri

5 Folk Prog, Magic Show etc District 64 At D. Dinajpur

6 Flex Banner State & District

1039

8 Leaflet District 122500 At Nadia, MDPW,

Birbhum

9 Booklet District 7037 At S 24 Pgs, Darjeeling

10 Miking District At 20 Blocks At Birbhum, Jalpaiguri

11 Rally District

At 36 Blocks

At Birbhum, CBR, Hooghly, Jalpaiguri

12 Batch for HWs & ASHAs District 4000 At CBR

13 Wall Writing District 15

Sensitization Meeting at Burdwan

1. Print Ad in Newspapers 2. New Bengali Training Module on

Malaria for Health Workers 3. Flex Banner on WMD, 2015

3

2 1

World Malaria Day, 2015 Activity at Districts

Above: Flex Banner and Batch for HWs and ASHAs at Coochbehar

Below: District Level Meeting on World Malaria Day at Coochbehar

Rallies on WMD, 2015 at Birbhum and Coochbehar

Wall Writing at Chanditala I Block of Hooghly District

Sensitization Meeting with Field level HWs at Sonamukhi and Saltora Block of Bankura

Leaflet at Birbhum

Above: Sensitization Meeting at Darjeeling. They made flex banners on WMD in four languages- Bengali, English, Hindi & Nepali. Below: Placard on WMD, made by Health Workers of Jalpaiguri

WMD Observation at Malda, Paschim Medinipur and Howrah District

Report Compiled by: Report Approved by:

State Consultant (SD), Kala-azar Prog, Jt. DHS (PH&CD), Govt of West Bengal Govt of West Bengal

Observation of World Malaria Day Year: 2014 State: West Bengal

Report of Observation of World Malaria Day in West Bengal

World Malaria Day has been observed on 25th April, 2014 in West Bengal.

Theme: Invest in the Future, Defeat Malaria

Malaria Hok Parajito,

Bhobisyot Hok Surokkhito.

State Level: “A sensitization Workshop towards the effective Prevention and Awareness for

Malaria” was held at 11 AM at the 2nd Floor Auditorium of Swasthya Bhavan, Kolkata.

Agenda of the Sensitization Workshop on WMD, 2014

Sl. No Session Subject Speaker

1 Inaugural Session Inaugural Speech DHS & E.O. Secy

2 Cultural Prog Magic Show on Malaria Prevention By B. N. Ghosh & Troupe

3 Welcome Address Jt. DHS (PH&CD)

4 Technical Session Malaria Situation in West Bengal

and current Challenges SPO, NVBDCP

5 Diagnosis and Management of

complicated Malaria Cases Prof. Bibhuti Saha, School of

Tropical Medicine

6 Inter-sectoral co-ordination and

Role of different partners Dr. Madhumita Dobe, AIIH&PH

7 Cultural Prog Drama on Malaria Prevention By Shanku & Troupe

8 Prize distribution of Painting and

Rhyme Competition By DHS & E.O. Secy

9 Closing Session Vote of Thanks SPO, NVBDCP

WMD Coverage in Mass Media Sl. No AV Channel Item Quantity/

Coverage Amount in Rs.

1 DD Bangla Telecast of Video Spots on Malaria

& Dengue (Starring Tollywood’s leading actor Dev and Koel)

990 Sec 88484 2 ETV Bangla 360 Sec 56579 3 Kolkata TV 720 Sec 35689 4 Tara News 990 Sec 23638 5 Tara Music 1080 Sec 13203 6 R Plus 990 Sec 30540 7 Akash 8 990 Sec 30540 8 AIR (All India

Radio) Telecast of Jingles

on Malaria (In Kolkata PC, FM Rainbow, Siliguri, Murshidabad & Santiniketan)

780 Sec 60193

Total 7 TV Channels & 5 Radio sub-Channel

6900 Sec Rs. 338866/-

Sl. No Print Media

Date of Publication

Size/ Colour Amount in Rs.

1 Aajkal 25.04.2014 3 Column X 20

cm, Colour 160000 2 Sambad Pratidin

Total 2 Bangla Newspaper 6900 Sec Rs. 160000/-

Print Ad in Newspapers

Flex Banner on WMD, 2014

(below)

Inaugural speech by DHS & E.O.Secy, Govt of West Bengal

Magic Show and Street Drama on theme of prevention from Vector Borne Diseases

Above. Prof. Bibhuti Saha of STM is giving a presentation on Diagnosis and Management of complicated Malaria Cases. Below. Question-Answer Session after his presentation

1st prize in painting competition

Rhyme and Painting competitions were held at State H.Q. on theme of prevention from Vector Borne Diseases. The Prize distribution was done on World Malaria Day, 2014 by Director of Health Services himself. Staff from Public Health and other branches like TB, IEC, Health Administration, Accounts etc became the proud winners of those two competitions organised by State Malaria Branch.

Prize distribution for Rhyme Competition

Officers and Consultants from State H.Q.

Dr. Madhumita Dobe is giving presentation

Various glimpse of Magic Show on theme of VBD Prevention

Report of Observation of World Malaria Day

on 25th April, 2014 in West Bengal

District Level

1. Murshidabad • One Advocacy Meeting at CMOH Office

• All ACMOHs, BMOHs, H.A.(M), other

district officials and staff were present

• Distribution of 200 Badges and Flex

Banners

2. Purba Medinipur • One Advocacy Meeting at District Hospital, Tamluk

3. Darjeeling • Publicity with 8 Flex Banners- in three languages (Bangla, English,

Nepali) • Distribution of 1000 leaflets • One Field campaign at Matigara SC with ASHA, ANMs etc • 6 Awareness Meetings at Block level • Population Covered: approx 172100

4. Burdwan • Two advocacy meetings at district

level at Asansol HD and Burdwan H.Q. • Total no of Participants- 85 • Publicity with Rikshaw in prominent

places of 10 wards • Population covered- approx 5000

5. South 24 Parganas • 3 Advocacy Meetings at Baruipur SDH, Canning SDH

and Diamond Harbour

• Total No. of Participants: 147

• Publicity with 5 Flex Banners

6. Paschim Medinipur • Two advocacy meetings at district level at Paschim Medinipur & Jhargram Health District • Printing of 2 Flex Banner • Printing & Distribution of Handbills & Posters at selected HR villages • Miking with Handbill distribution at one Municipality

7. Howrah • 1 Advocacy Meeting with BMOHs & Superintendents

• Total No. of Participants: 35

8. Dakshin Dinajpur • 1 Advocacy Meeting at District Level

• Distribution of Leaflets

9. Hooghly • one advocacy meeting at Chinsurah-Mogra Block • Total no. of participants- 120 • One Rally- about 150 Health staff participated in this Rally. During this Rally Leaflets of

different vector borne diseases were distributed for awareness generation among common people.

• Display of 10 Flex Banner & 10 Placard on VBDs • Miking in prominent areas of district • 400 Sun Caps (displaying the WMD theme) were distributed among the Health workers &

general people

Pictures of Observation of WMD in Hooghly

10. North 24 Parganas • One Advocacy Meeting at District Level • Total No. of Participants- 50 • Distribution of 30 Flex Banners

11. Malda • One rally at District Level at English Bajar Municipality area • Printing and distribution of Leaflets, Flex Banners, Sun Guards

Ø Nadia could not observe WMD due to ongoing TAS Programme in the District Ø Uttar Dinajpur, Coachbehar did not observe the day Ø did not receive reports from Jalpaiguri, Bankura, Purulia & Birbhum

Total IEC Activity Report for World Malaria Day, 2014 in West Bengal

Sl. No. Activity Quantity Villages/ Places

covered No of Participants/ Population covered

1 Advocacy

Meeting- State Level

1 _ 124

2 Advocacy

Meeting- District Level

22 _ 895

3 Advocacy

Meeting- Block/ SC Level

9 _ 587

4 Rally 2 Chinsurah-Mogra

Block, Malda 237

5 Flex Banner, Placard etc

87 - 20108

6 Publicity with Rikshaw

10 10 wards of Burdwan 5000

7 Leaflet 197500

725 Villages 1911546

8 Miking 2 Selected

Municipality areas of Hooghly, MDPW

437060

9

Distribution of Sun Caps, T-

Shirts, Badges etc

600 Hooghly, MSD,

Malda 25969

Report compiled by: State Consultant (SD), Kala-azar Prog

Report compiled by: State Consultant (SD), Kala-azar Prog

World Malaria Day Observation in West Bengal, Year: 2013

1. Coverage in PanchayetiRaj Magazine, Worldmalaria.day.org

Official website 2. Advocacy Workshop at State H.Q. 3. Flex Banner on WMD, 2013 4. Panel

Discussion in Sustha Bharat Prog of DD- Bangla and Jingles in AIR 5. Print

AD and Event Coverage in Newspapers

5

4

3

2

1

World Malaria Day Observation at District level in

year 2013