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10. Sizing made simpleThink you need several sizes? Think you’ll need to ‘size up’? Think again.
14. Let’s talk ‘forever’Find out how to take our clothes beyond pregnancy.
28. The maternity heroesNobody can afford the lot, but EVERYBODY needs these six styles.
36. Your secret design weaponsMeet the confidence boosting designtechniques you’ll learn to rely on.
41. Please mind the bumpGet a seat on the next train with our genius new travel badges.
36
What’s INSIDE?
42. Work worries, begone!Author and mother Marina Fogle reveals her tips for managing your maternity leave.
52. Ways to wear stripesFashion’s favourite print takes the versatility challenge.
58. Your motherhood mantrasSanity-saving wisdom from funny andbrilliant blogger, The Unmumsy Mum.
58
53
42
Cover, P.20
Let’s dress thisBUMP
Outfit, P.573Shop at IsabellaOliver.com • 1 800 961 4963
“PREGNANCY. It’s a big change. When I was pregnant with my first child, Oliver, I remember the extraordinary excitement so well. In most respects it was a wonderful time, but I did struggle to find clothes that spoke to the true ‘me’. I ended up living in my husband’s shirts, which made me feel enormous. Naturally I lost confidence. We have it drummed into us that clothes aren’t that important – of course they’re not in the scheme of the world - but in pregnancy they mattered more than I realised.
& WELCOMECongratulations
Feeling CONFIDENT, FASHIONABLE and COMFORTABLE is essential. Disappointed by the maternity styles on offer, I launched Isabella Oliver. That was 13 years ago. Since then we’ve DRESSED OVER 1 MILLION BUMPS across the globe. Fashion is at the heart of what we do, but we also focus on phenomenal fabrics that FIT, FLATTER and GROW as your body and style evolves. The kind of pieces that you won’t just love now, you’ll love wearing long after pregnancy too.”
Baukjen De Swaan AronsFounder
4
Croft Top (TP235) $115 Jersey
The Relaxed Jean (TR089) $155 Stretch Denim
Shop at IsabellaOliver.com • 1 800 961 4963
“A practical, clever maternity range that should suit all shapes and sizes. The cut is excellent, but the best thing is the fabric - a lovely soft, stretch jersey”The Times (UK)
Join the pregnancy chatter on social6
Roxby Top (TP044) $115 Jersey
Arlington Striped Top (worn underneath) P.52
Rowsley Leather Leggings (TR093) $559 Stretch Leather
YOU BIG SOFTIEFan of CASHMERE? Love the MINIMALIST look? Then allow yourself to fall for our understated tie-wrap coat. You
can wear it when baby arrives (and long, long after).
8 Shop at IsabellaOliver.com • 1 800 961 4963
Jasmine Wrap Coat (OT001) $399 Wool Cashmere Melton
Granville Shirt (TP053) $139 Cotton Shirting
Althea Tailored Flare (TR006) $159 Stretch Tailoring
Order your pre-pregnancy size and LOVE the way our pieces grow as you do, meaning you don’t need to splash cash on bigger sizes. We’ve done ALL THE THINKING for you and even allowed for normal pregnancy weight gain.
CINCHSizing? It’s a
ONE size will see you through.
ONE less thing to worry about.
10 For styling tips & more: IsabellaOliver.com/TheMagazine
Harley Top (TP273) $89 Jersey
The Scoop Top(worn underneath) See IsabellaOliver.com
Easy Leggings (TR050) $65 Jersey
12
LeftHarris Cardigan (KW002) $145 Fine Layering Knit
Ana Sweater (TP153) $145 Cotton Knit
Radfield Leggings (TR008) $89 Jersey
Superga Leather Pump (FT807) $99
OppositeKennett Dress (DR004) $185 Ponte
COMMITMENTOur clothes ain’t scared of
Because our stretch fabrics have incredible bounce-back-abilityBecause our clothes wash and wear better than any others on the marketBecause we believe in good bump-o-nomicsBecause when you find something you love, you just want to keep hold of it, right?
Almost every piece in our collection can be treasured and worn forever, once beautiful bump’s become adorable baby.
How so?
14 Shop at IsabellaOliver.com • 1 800 961 4963
Arlington Off-the-Shoulder Top (TP218) $105 Jersey
THE SWEETEST THINGA LITTLE Sixties and a LOT of comfy – this satin tile
print tunic dress will get you EVERYWHERE.
16 Shop at IsabellaOliver.com • 1 800 961 4963
Heyford Print Dress (DR031) $209 Satin Crepe
We believe that growing tiny humans is both EXHILARATING and exhausting. So wearing ‘I-FEEL-SO-GOOD’ clothes is truly important.
We believe in sharing the truths about pregnancy: the GOOD, the MESSY, the SILLY.
We believe in designing well-made classics that last FOREVER and stand up like warriors to stretching and washing (the kind your BFFs will try to nab when you’re finished with them).
We believe in making pregnancy a FASHION MOMENT (because truthfully, will there EVER be a better time to rock BODYCON?)
We believe in fabrics so SOFT that wearing them is like pulling on a hug from the love of your life.
We believe there’s no better outfit than SELF-CONFIDENCE.
We believe that 13 years of designing for bumps makes us more knowledgeable and experienced than any other maternity brand (and that over 1 MILLION PREGNANT women can’t be wrong).
We believe the phrase ‘THE BUMP TOLD ME TO’ will never get tired.
We believe in finding JOY amidst the chaos.
your bump.YOUWe believe in ourselves and in
&
19Join the pregnancy chatter on social
The Turtleneck (TP013) $75 Jersey
The Relaxed Jean, P.20
Everyday Biker Jacket, see Baukjen.com
ATHLEISURE LOVIN’CONTEMPORARY cut. SOFT stretch jersey,
dress-up-dress-down-ability. This top givesyou OPTIONS.
20 Shop at IsabellaOliver.com • 1 800 961 4963
Helston Top (TP173) $95 Jersey
The Relaxed Jean (TR089) $155 Stretch Denim
“(While pregnant] I bought almost
from Isabella Oliver.”Jennifer Garner
everything
22 For styling tips & more: IsabellaOliver.com/TheMagazine
Layburn Dress (DR018) $145 Jersey
Arlington Striped Top (worn underneath) P.52
PETAL POETRYRoses are red, violets are blue, our luxurious printed
dress will GROW WITH YOU. The end.
24 Shop at IsabellaOliver.com • 1 800 961 4963
Ferndale Print Dress (DR001) $195 Jersey
Maternity Obi Belt (AC008) $115 Leather
“Isabella Oliver’s clothes are SEXY, STYLISH
and utterly comfortable”Vanity Fair (US)
26 Need help? Contact us at [email protected] • 1 800 961 4963
Arlington Striped Dress (DR020) $159 Jersey
01. THE BOYFRIEND JEANS
Featuring a ‘doesn’t get any softer’ under the bump waistband.
Nobody needs everything, but everybody needs these. Six exquisitely well-made heroes you can buy in ONE size and wear right through.
NEW BFFsMeet your
06. THE JERSEY DRESS
A chic and comfy all-rounder you’ll literally live in.
05. THE BOUCLÉ COAT
A textured style you’ll treasure long after the newbie arrives.
04. THE STRIPED SHIRT
The work-to-weekend hero you’ll have on permanent rotate.03. THE SCOOP NECK TEE
In indulgently soft jersey that makes every day special.
02. THE COSY WRAP
Warm, woolly and handy when baby needs feeding.
29
1. The Relaxed Jean (TR089) $155 Stretch Denim
2. The Wrap Cardigan (KW001) $175 Wool Mix Knit
3. Arlington Striped Top (TP135) $95 Jersey
4. Dora Shirt (SH001) $145 Soft Shirting
5. Merewood Wrap Coat (OT002) $319 Textured Coating
6. Grayson Dress (DR348) $159 Jersey
Our signature bodycon dresses are crafted fromluxury jersey. So they WASH BRILLIANTLY, wear
beautifully and make EVERY DAY that you’re pregnant feel as special as it ought to.
Love yourBUMP
30 Shop at IsabellaOliver.com • 1 800 961 4963
Clifton Dress (DR013) $155 Jersey
Try the cool cut-out dresses that are designed to party for the whole 9 months (so one size = many opportunities to wow).
PARTY ON (and on...)
33
LeftBrunswick Dress (DR045) $159 Jersey
OppositeMaesbury Dress (DR044) $195 Jersey
“Whenever anyone asks me which line has the chicest maternity clothes I always direct them to the Isabella Oliver website.”
Instyle Editor (US)
34 Shop at IsabellaOliver.com • 1 800 961 4963
Arlington Striped Top (TP135) $95 Jersey
The Wrap Cardigan (KW001) $175 Wool Mix Knit
Easy Leggings (TR050) $65 Jersey
WEAPONSYour secret design
We do the geeky thing, so you can do the gorgeous thing. These techniques will have you looking fab and
feeling comfy, to birth and beyond.
1. RUCHINGThis helps our soft stretch jersey to fit and flatter you at every stage of your pregnancy. Think of it like an accordion of fabric that gently pulls out as you grow. Minus the folksy sounds.
36 Find a tempting OFFER on the cover
Ellis Tank Dress (DR280) $139 Jersey
2. TYINGWe fix our ties at the waist, so you can change the look of your bump when you fancy. Pull them behind for a minimalist look (lots of women like this in the early stages) or tie them at the front with a statement bow to frame your bump.
3. DRAPINGWe drape our soft and fluid fabrics with tucks, pleats, knots or seams. Some may be sculpted bodycon styles, others are floatier empire line numbers – both will fit perfectly through 9 months.
39
Ivybridge Dress (DR249) $145 Jersey
Granville Shirt (TP053) $139 Cotton Shirting
4. WRAPPINGThese styles afford you THE MOST PERSONAL FIT you’ll ever get - literally fitting to your body every time you tie them. Mega flattering, forever-fashionable and handy for nursing too, it’s no wonder we love them.
In our world, no mum-to-be would be without a seat on public transport. Sadly, this isn’t our world and we don’t set the rules. What we are doing however is a) giving every pregnant woman a seat when we travel (obviously) and b) treating you to a free badge with every Isabella Oliver purchase. A seat would be neat, huh?
Please mind the
BUMPGET A FREE BADGE WITH YOUR FIRST ORDER FROM THE NEW SEASON
(WHILE THEY LAST)
41Shop at IsabellaOliver.com • 1 800 961 4963
Mona Top (TP184) $129 Jersey
Think realistically about when to take your maternity leave. Many women think they will have no problem working right up until their due date which in reality isn’t a good idea. You need to slow down drastically in your third trimester (for your baby’s sake) and remember too that there’s a lot to get ready before your baby arrives. The biggest mistake I made in my
BREAKING THE NEWS
According to UK law, you need to inform your employer of your pregnancy at least 15 weeks before your due date, although most people share their good news sooner - even sometimes before that all-important 12 week scan, particularly if they are suffering morning sickness. Make sure it’s your boss who knows first, remember to put it in writing and be clever about the timing. It’s smart to announce the news right after you’ve completed a successful project, for example.That way you can emphasise the fact your pregnancy will not affect your work.
You can buy a copy of ‘The Bump Class: An Expert Guide to Pregnancy, Birth and Beyond’ from Amazon.For more tips from Marina, visit IsabellaOliver.com/Magazine
MAKING A PLAN
first pregnancy was promising to go back to work full time six weeks after my baby was born. I took the decision before I had even met the little person inside me and without any real knowledge of what life with a newborn baby involves. Reneging on a promise felt like failure and I wish I had just told my colleagues that I would let them know when I was ready.
In the UK, your employer has to legally assume you are taking your full maternity leave unless they are told otherwise, so they should not be pestering you to make a decision until you are equipped to make the right one. For some women that is 6 weeks, and for others that’s a year, but it’s an important decision that is yours to make.
Marina Fogle is a writer, mum of three and wife to TV presenter and explorer, Ben. Here she shares her tips on managing your maternity leave – in an extract from hernew book ‘The Bump Class: An Expert Guide to Pregnancy,Birth and Beyond’ co-written with her GP Sister, Chiara Hunt.
BEGONE!Work worries,
42
Granville Shirt (TP053) $139 Cotton Shirting
Zadie Stretch Skinny Jeans (TR079) $155 Stretch Denim
LET’S TALK TEXTURESpecifically? Let’s talk luxury BOUCLÉ that’s been lovinglycut into the kind of WRAP COAT you can accessorise now
with a BUMP and later with a BABY. Been fun chatting.
45Shop at IsabellaOliver.com • 1 800 961 4963
Merewood Wrap Coat (OT002) $319 Textured Coating
Ana Sweater, P.63
Althea Cigarette Pants (TR007) $159 Stretch Tailoring
Mercia Clutch Bag (BG825) $175 Leather
PURE. SIMPLE. LUXURIOUS.Our deliciously soft ballet top will dance to the tune of your PREGNANCY (and repeat its performance through those NURSING days too).
46 For styling tips & more: IsabellaOliver.com/TheMagazine
Gardner Top (TP188) $139 Jersey
The Relaxed Jean (TR089) $155 Stretch Denim
GO MAD FOR PLAIDTry the soft shirt that ticks the trend/comfort boxes AND looks great at work or on the weekend.
48
Dene Checked Shirt (SH002) $155 Soft Shirting
Boot Cut Jeans (TR005) $155 Stretch Denim
Elia B Suede Pump (FT883) $195
“Once you find out
Hilaria Baldwin
YOUR SIZE,you just know it’s your size
for the whole pregnancy.
It’s so easy”
50 Need help? Contact us at [email protected] • 1 800 961 4963
Witton Top (TP222) $115 Jersey
Zadie Stretch Skinny Jeans (TR079) $155 Stretch Denim
Dress or tee? The choiceis yours, mama.
Two stripey
SAVIOURSWork or weekend, bump or baby – this tee will turn its stripes to anything. And it washes as well as it wears.
1. THE UNSTOPPABLE TEE
52
Earlham Blazer ( JK094) $275 Ponte
Arlington Striped Top, see opposite
The Pencil Skirt (SK049) $125 Ponte
Arlington Striped Top (TP135) $95 Jersey
Kirkton Skirt (SK001) $95 Jersey
2. THE JERSEY DRESS
Cool with kicks and knits, smart with pumps and blazer - for drama-free dressing you can’t beat this.
55
Earlham Blazer ( JK094) $275 Ponte
Arlington Striped Dress (DR020) $159 Jersey
TAKE A BOWThen decide how you’ll tie it. Frontwards to frame your bump? Backwards for a MINIMALIST look?
This SHIRT is yours for the styling.
56 Shop at IsabellaOliver.com • 1 800 961 4963
OppositeDora Shirt (SH001) $145 Soft Shirting
Rowsley Leather Leggings (TR093) $559 Stretch Leather
Superga Leather Pump (FT807) $99
Growing and birthing a human being is a pretty big deal. Don’t ever forget that.
06.
When baby arrives, refer to these smart and funny tips: written by Sarah Turner, UK’s Sunday Times bestselling author and blogger behind The Unmumsy Mum.
MANTRASYour motherhood
When friends and family say, ‘let us know if you need anything’ they are
making a genuine offer. Take them up on it! There is no shame in asking for help. There is also no shame in having
a nap. Naps are golden.
02.
otherhood hit me hard. It was incredible and extraordinary yet terrifying and overwhelming all at the same time. I had tried so
hard to ‘prepare myself’ for my new role as a mum that when things didn’t pan out exactly as I’d expected I was left feeling like I had failed somehow. What I think I needed then was a reminder that I was not on my own, that us mums are all in it together and that, with the benefit of hindsight, my expectations had been a little improbable…
M
Whenever you think, ‘I can’t do this!’ remember that you are doing this. You are doing a great job, and, even
on the days when you’ve had to downgrade ‘great’ to ‘that’ll do’ you’re still doing your best. Sometimes,
‘that’ll do’ is all you’ve got and that’s enough.
04.
Getting out and chatting to other mums can be daunting but children provide the greatest ever prop to hide behind when you are feeling anxious. ‘I’m sorry, I think he’s been a bit sick on your shoe!’ is the kind of ice-breaker that
true friendships come out of.
05.
Even if you can’t see the humour in today’s ‘parenting disaster’ now, you will one day. One day you will laugh until you cry (in a good way).
03.
01.NEVER try to compare your experience of motherhood with what you see online. Social media is a selectively edited montage of best bits. It’s simply not possible to crop all the bad stuff out and exist under the shroud of a wrinkle-friendly filter in real life.
58 For styling tips & more: IsabellaOliver.com/TheMagazine
PARTY OR PILATES?Our LUXURIOUSLY SOFT top looks great witha yoga mat and gorgeous with a yummy mocktail
– talk about VERSATILE.
60 Shop at IsabellaOliver.com • 1 800 961 4963
Reyene Tunic (TP226) $115 Jersey
Rowsley Leather Leggings (TR093) $559 Stretch Leather
62
OppositeAubyn Top (TP224) $95 Jersey
Althea Cigarette Pants (TR007) $159 Stretch Tailoring
Shoes, stylist’s own
RightAna Sweater (TP153) $145 Cotton Knit
Ashurst Maxi Skirt (SK003) $155 Jersey
Superga Leather Pump (FT807) $99
YOUR WAY#stylemybump
Share your style by uploading piccies or sit shyly on the sidelines and steal inspo from the others. Our @IsabellaOliver instagram
is all yours to play with.
@DanielleVella
@The.Modern.Mom
@E
at.W
ear.
Tra
vel
@CayleenDavies
@A
liFe
doto
wsk
y
@M
iria
mSt
erno
ff
@Pe
arls
On
ASt
ring
65Join the pregnancy chatter on social
Effra Ruched Dress (DR022) $209 Herringbone Jersey