WOMEN ENTREPRENEURSHIP IN INDIAINTRODUCTION Women entrepreneurs may be defined as a Woman or a !roup of "omen "#o initiate$or!ani%e and run a business enterprise&' (o)ernment of India #as defined "omen entrepreneurs based on "omen parti*ipation in e+uity and emp,oyment of a business enterprise' A**ordin!,y$ a "oman run a enterprise is defined as an enterprise o"ned and *ontro,,ed by a "omen #a)in! a minimum finan*ia, interest of -./ of t#e *apita, and !i)in! at ,east -./of t#e emp,oyment !enerated in t#e enterprise to "omen&' Women entrepreneur *onstitute .0 / of t#e number of t#e number of entrepreneur in t#e *ountry' T#is #as been a si!nifi*ant !ro"t# in se,f1emp,oyment of "omen "it# "omen no" startin! ne" )entures at t#ree times t#e rate of men' T#ey *onstitute -0/ of t#e popu,ation of our *ountry "it# a ,o"er ,itera*y rate t#an men' T#is statisti*a, fa*t indi*ates t#at for t#e e*onomi* !ro"t# of t#e nation$ "omen s#ou,dnot be en*oura!ed to ma2e t#eir s#are of e*onomi* *ontribution to"ards t#e *ountry' one "ay of a*#ie)in! is by ma2in! "omen *ome out and be*ome entrepreneurs' In t#e traditiona, so*iety$ t#ey "ere *onfined to t#e four "a,,s$ p,ayin! #ouse#o,d ro,es$ but in t#e modern so*iety$ t#ey are *omin! out to parti*ipate in a,, sorts od a*ti)ities' Norma,,y$ "omen entrepreneurs#ip is found in t#e e3tension of t#eir 2it*#en a*ti)ities$ main,y in preparin! *ommer*ia,,y t#e 4 P s name,y$ Pi*2,es$ Papads and Po"der' 5e" of t#em )enture into ser)i*es industry re,atin! to #ospita,ity$ *aterin!$ edu*ationa, ser)i*es$ *onsu,tation or pub,i* re,ations$ beauty *,ini*s$ et*' Women enter entrepreneurs#ip due to e*onomi* fa*tors "#i*# pus#ed t#em to be on t#eir o"n and ur!e t#em to do somet#in! independent,y' Women prefer to "or2 from t#eir o"n "or2 residen*e$ diffi*u,ty in !ettin! suitab,e 6obs and desire for so*ia, re*o!nition moti)ate t#em to"ards se,f1emp,oyment'We see a ,ot of "omen professiona,s in en!ineerin!$ medi*ine$ ,a" et*' T#ey are a,so settin! up #ospita,s$ trainin! *enters$ et*' An enterprise o"ned and *ontro,,ed by a "omen #a)in! a minimum finan*ia, interest of -. per *ent of t#e *apita, and !i)in! at ,east -. per *ent of t#e emp,oyment !enerated by t#e enterprise to "omen'& 7 (o)ernment of India A "oman entrepreneur *an be defined as a *onfident$ inno)ati)e and *reati)e "oman *apab,e of a*#ie)in! se,f e*onomi* independen*e indi)idua,,y or in *o,,aboration$ !enerates emp,oyment opportunities for ot#ers t#rou!# initiatin!$ estab,is#in! and runnin! t#e enterprise by 2eepin! pa*e "it# #er persona,$ fami,y and so*ia, ,ife'&Need to studyT#e edu*ated "omen do not "ant to ,imit t#eir ,i)es in t#e four "a,,s of t#e #ouse' T#ey demand e+ua, respe*t from t#eir partners' Ho"e)er$ Indian "omen #a)e to !o a ,on! "ay to a*#ie)e e+ua, ri!#ts and position be*ause traditions are deep rooted in Indian so*iety "#ere t#e so*io,o!i*a, set up #as been a ma,e dominated one' Women are *onsidered as "ea2er se3 and a,"ays made to depend on men fo,2 in t#eir fami,y and outside$ t#rou!#out t#eir ,ife' T#e Indian *u,ture made t#em on,y subordinates and e3e*utors of t#e de*isions made by ot#er ma,e members$ in t#e basi* fami,y stru*ture' W#i,e at ,east #a,f t#e brainpo"er on eart# be,on!s to "omen$ "omen remain per#aps t#e "or,d8s most underuti,i%ed resour*e' Despite a,, t#e so*ia, #urd,es$ India is brimmin! "it# t#e su**ess stories of "omen' T#ey stand ta,, from t#e rest of t#e *ro"d and are app,auded for t#eir a*#ie)ements in t#eir respe*ti)e fie,d' T#e transformation of so*ia, fabri* of t#e Indian so*iety$ in terms of in*reased edu*ationa, status of "omen and )aried aspirations for better ,i)in!$ ne*essitated a *#an!e in t#e ,ife sty,e of Indian "omen' S#e #as *ompeted "it# man and su**essfu,,y stood up "it# #im in e)ery "a,2 of ,ife and business is no e3*eption for t#is' T#ese "omen ,eaders are asserti)e$ persuasi)e and "i,,in! to ta2e ris2s' T#ey mana!ed to sur)i)e and su**eed in t#is *ut t#roat *ompetition "it# t#eir #ard "or2$ di,i!en*e and perse)eran*e' Abi,ity to ,earn +ui*2,y from #er abi,ities$ #er persuasi)eness$ open sty,e of prob,em so,)in!$ "i,,in!ness to ta2e ris2s and *#an*es$ abi,ity to moti)ate peop,e$ 2no"in! #o" to "in and ,ose !ra*efu,,y are t#e stren!t#s of t#e Indian "omen entrepreneurs'Women Entrepreneurs may be defined as t#e "omen or a !roup of "omen "#o initiate$ or!ani%e and operate a business enterprise' T#e (o)ernment of India #as defined "omen entrepreneurs as 9an enterprise o"ned and *ontro,,ed by "omen #a)in! a minimum finan*ia, interest of -. per *ent of t#e *apita, and !i)in! at ,east -. per *ent of t#e emp,oyment !enerated in t#e enterprise to "omen ' Womenentrepreneurs en!a!ed in business due to pus# and pu,, fa*tors "#i*# en*oura!e "omen to #a)e an independent o**upation and stands on t#eir on ,e!s' A sense to"ards independent de*ision1ma2in! on t#eir ,ife and *areer is t#e moti)ationa, fa*torbe#ind t#is ur!e' Sadd,ed "it# #ouse#o,d *#ores and domesti* responsibi,ities "omen "ant to !et independen*e' Under t#e inf,uen*e of t#ese fa*tors t#e "omen entrepreneurs *#oose a profession as a *#a,,en!e and as an ur!e to do some t#in! ne"' Su*# a situation is des*ribed as pu,, fa*tors' W#i,e in pus# fa*tors "omen en!a!ed in business a*ti)ities due to fami,y *ompu,sion and t#e responsibi,ity is t#rust upon t#em'METHODO:O(; O5 THE STUD;T#e study is based on se*ondary data "#i*# is *o,,e*ted from t#e pub,is#ed reports of Rs entrepreneurs#ip'To *riti*a,,y e3amine t#e prob,ems fa*ed by "omen entrepreneurs'REASONS 5OR WOMEN