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Developed for Managers of Volunteers on how they can learn, network & inform the sector utilising technology.
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Volunteering has never been so easy! www.volqld.org.au
Networking, Informing and Learning via the New
Technologies
Volunteer Managers Network Meeting
12 October 2009
Brisbane
Volunteering has never been so easy! www.volqld.org.au
Via New Technologies
Volunteering has never been so easy! www.volqld.org.au
Start with people…
Technology
Source: Cat Williams - OakTree Foundation
People
Volunteering has never been so easy! www.volqld.org.au
In 2005, 8% of online adults had a profile on an social network site. 35% had one in January 2009.
Today, 44.2% do Various social network sites
Networking…
Volunteering has never been so easy! www.volqld.org.au
LinkedIn Median age is 40
6% of adult social network users
Pew Internet & American Life Project (January 2009)
The Guardian UK: http://www.guardian.co.uk/media/pda/2009/mar/09/socialnetworking-facebook
State of the Twittersphere Q4 2008 report
Facebook Median age is 26
22% of adult social network users 168% global audience growth in 2008
Twitter Median age is 31
11% of adult social network users5-10 thousand new accounts
opened daily (growing quickly)
MySpace Median age is 27
50% of adult social network users
3% global audience decline in 2008
Volunteering has never been so easy! www.volqld.org.au
Social Media Revolution
Is Social Media a Fad?http://www.youtube.com/watch?v=sIFYPQjYhv8&feature=player_embedded#
Volunteering has never been so easy! www.volqld.org.au
Social Media Goals Engage in conversation clients, funders, colleagues Share information
– Educate others about your agency and/or issue– Learn from others
Increase transparency and responsiveness Build community Network Advocate Mobilise your base to action
Source: www.volunteerhoward.org
Volunteering has never been so easy! www.volqld.org.au
Social Media Challenges Giving up control of the conversation Achieving a comfort level using social media Balancing organisation’s identity with personal
identity Time/personnel resources for maintaining social
media presence Adjusting to ever-changing landscape of social
media – being flexible Understanding technology and terminology Measuring ROI (return on investment)
Source: www.volunteerhoward.org
Volunteering has never been so easy! www.volqld.org.au
Facebook Tips Why you need to have a strategy
before you make a facebook fan page
http://www.web-strategist.com/blog/2007/11/13/why-you-need-to-have-a-strategy-before-you-make-a-facebook-fan-page-now
/
Netwits Think Tank – 4 Facebook Tips for Nonprofit Success
http://www.netwitsthinktank.com/site/apps/nlnet/content3.aspx?c=ifINKZOzFmG&b=4487123&content_id={EA4438F2-2529-4379-8A32-16EBD5D5BF90}¬oc=1
Volunteering has never been so easy! www.volqld.org.au
Facebook tips… How to Use Facebook
for Nonprofit Organisations
http://www.charityhowto.com/video_info.php?vid=18
How to set up a nonprofit Facebook page
http://www.wildapricot.com/blogs/newsblog/archive/2008/06/16/how-to-set-up-a-non-profit-facebook-page.aspx
Volunteering has never been so easy! www.volqld.org.au
Via New Technologies
Volunteering has never been so easy! www.volqld.org.au
Informing…
Blogs in Plain Englishhttp://www.youtube.com/watch?v=NN2I1pWXjXI
Volunteering has never been so easy! www.volqld.org.au
Nonprofit Blogs… Jayne Cravens -Coyote
Communications Volunteering Unpluggedhttp://www.volunteer.com.au/unplugged/
Volunteering has never been so easy! www.volqld.org.au
Nonprofit Blogs…
Beth Kanter
http://beth.typepad.com/http://beth.typepad.com/beths_blog/2009/02/nten-and-techsoup-webinar-share-your-story-roi-and-social-media-slides-and-notes.html
Volunteering has never been so easy! www.volqld.org.au
Via New Technologies
Volunteering has never been so easy! www.volqld.org.au
Learning…Google Apps
http://www.youtube.com/watch?v=kJT3pagjd8s&feature=channel
Wikis in Plain English
http://www.youtube.com/watch?v=-dnL00TdmLY&feature=channel
Volunteering has never been so easy! www.volqld.org.au
Philanthropy Wikihttp://philanthropywiki.org.au/index.php/Main_Page
Wikis…
Social Enterprise Wikihttps://wiki.qut.edu.au/display/se/Home
Volunteering has never been so easy! www.volqld.org.au
Podcasts…
Podcasting in Plain Englishhttp://www.commoncraft.com/podcasting
• create an audio message from the executive director to thank supporters
• present an interview with a key member of staff• present the voices of your volunteers• present a recent speech by a member
Volunteering has never been so easy! www.volqld.org.au
Webinars
Online seminar – sometimes called ‘virtual seminar Uses video and audio aspectsIs in real timeCrosses geographical & physical boundariesCovers variety of topics (training, guest speakers)
Volunteering has never been so easy! www.volqld.org.au
What makes a good webinar?
Concepts or skills that can easily be taught in 30-45 minutes
Very narrowly focused topics Topics that generate discussion Case studies and stories Ask your community!
From: www.techsoup.org
Volunteering has never been so easy! www.volqld.org.au
Recruit the presenter and support team
Communication between support team and presenter to schedule the webinar and a practice session
Get promotional information from presenter including: short bio, goals of webinar (learning objectives), and title and short description of the webinar
Input webinar on public calendar
Market and promote webinar in: website, blog, newsletter, external listservs, other webinars, twitter, Facebook
Get slides from presenter
Upload presentation and training slides to room
Create webinar archive page
Train presenter in a practice session; afterwards, delete training slides from room and update presenter slides based on feedback from practice session
Send pre-webinar reminder email to registrants
Produce the webinar
Post archive and related resources to webinar archive page
Send post-webinar email to attendees
Post to a post-webinar discussion on your site, blog, discussion boards, etc.
Send attendee feedback in thank you email to presenter
Producing Webinars
Volunteering has never been so easy! www.volqld.org.au
about New Technologies
To podcast or not???
Face book?
Volunteering has never been so easy! www.volqld.org.au
Resources – Social Media
NTEN (Nonprofit Technology Network): http://www.nten.org/
Tech Soup: http://www.techsoup.org/
We Are Media: http://www.wearemedia.org/Tool+Box
Social Brite: http://www.socialbrite.org/tools/
Change.org: http://nonprofits.change.org/
Resources – Social Media
Volunteering has never been so easy! www.volqld.org.au
Extra Resources and Links Non-profit Website
Design – Examples and Best Practices:
http://www.smashingmagazine.com/2009/05/14/non-profit-website-design-examples-and-best-practices/
Common Knowledge
http://www.commonknow.com/html/resources.php
Volunteer Howardhttp://www.slideshare.net/VolunteerHoward/web-social-media-strategies-for-volunteer-engagement
Volunteering has never been so easy! www.volqld.org.au
