Juin 2008

WHITE THEORY PROJECT

ImagIne a tower rIsIng as a gIft from heaven, a unIque entIty, a symbol...

well known for Its stunnIng shorelIne, the cIty also enjoys the world largest collectIon of IrIs.

theIr whIte color, dIstInctIve and elegant, conveys a feelIng of a pure and welcomIng unIverse.

netanya means “gIft from god”.

as a trIbute to the prosperous hIstorIcal local dIamond Industry, the tower wIll be reached through a facetted lIght reflectIng lobby dIstIllIng sparklIng hInts towards an enlIghtenIng archItecture In the upper floors.

lIght and shade playIng wIth each others.

mIx of InspIratIons: great classIcs vIllas spIrIt, enrIchedwIth InnovatIve tImeless desIgn to produce a new elegance.

rythmIc geometrIcal structure_ effI-cIent use of space_elegant presence markIng the skylIne_IntegratIon ofnature.

fully Integrated functIons, archItecture wIth IntuItIve InterIor dIsplay.

IconIc pIeces of furnItures

IconIc pIeces of furnItures

now close your eyes...

a darIng archItecture based upon lIght desIgn wIth an InnovatIve structure held by a graphIc vertIcal surroundIng facade.