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8/10/2019 Negotation.pptx
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Negotiation
Dr. T. Raja
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Definition
Negotiation is a process of communication in which
the parties aim to send a message to the other side and
influence each other.
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What is it?
something that we do all the time , not only for
business purposes. usually considered as a compromise to settle an
argument or issue to benefit ourselves as much as possible.
not always between only two people: it can involveseveral members from two parties.
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Types
Distributive negotiations
Integrative negotiations
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Distributive often referred to as 'The Fixed Pie' usually involves people who have never had a
previous interactive relationship, nor are they
likely to do so again in the near future. example: Purchasing products or services, like
when we buy a car or a house
Ours and their interests are usually self serving
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Integrative The process generally involves some form or
combination of making value for valueconcessions, in conjunction with creative problem
solving. Form a long term relationship to create mutual
gain. often described as the win-win scenario
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Three stages of Negotiation
Initial Stages
Middle Stages
Ending Stages
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Initial stages
Plan thoroughly. Organize the issues. Focus on mutual principles and concerns. Be aware that the first offer is often above
expectations. Focus on long- term goals and consequences.
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Middle stages Revise strategies. Consider other options. Increase power by getting the other side to commit
first. Add credibility by getting agreements in writing. To get through with dead ends, just set it aside
momentarily. When asked for a concession, ask for a tradeoff.
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Ending stages
Counter a persistent negotiator by withdrawing anoffer.
Do not expect in verbal promises. Congratulate the other side.
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Obstacles
Sometimes people fail to negotiate because they donot recognize that they are in a bargaining position.
Or, they may recognize the need for bargaining butmay bargain poorly because they do not fullyunderstand the process and lack good negotiatingskills.
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Therefore.., parties must be aware of their alternatives to a
negotiated settlement Weaker parties must feel assured that they will not be
overpowered in a negotiation
- parties must trust that their needs and interestswill be fairly considered in the negotiation
process.- Negotiation seems to bring conflicts . Any
misunderstanding that arises between them willreinforce their prejudices and arouse theiremotions.
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Contd., To combat perceptual bias and hostility, negotiators
should attempt to gain a better understanding of theother party's perspective and try to see the situation as
the other side sees it.
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Cont., if the people are not involved in negotiations, the
process is not likely to succeed. Agreements can be successfully implemented only
if the relevant parties and interests have beenrepresented in the negotiations.
So, all of the interested and affected parties must be represented. And, negotiators must trulyrepresent and have the trust of those they arerepresenting.
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Win- Win negotiations
For a negotiation to be win- win, both parties
should feel positive about the negotiation once itsover.
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Goals
What you want to get out of the negotiation
What you think the other person wants
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Trades
What you and the other person have that can betraded for the purpose of negotiation.
What do you each have that the other wants?
What are you each comfortable giving away?
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Alternatives If you dont reach agreement with the other
person, what alternatives do you have? Are these good or bad? How much does it matter if you dont reach
agreement? Does failure to reach agreement cut you out of
future opportunities? What alternatives the other person might have?
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Relationships W hat is the history of the relationship? Could or should this history impact the
negotiation? Will there be any hidden issues that may influence
the negotiation? How will you handle these?
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OutcomesExpected outcomes What outcome will people be expecting from the negotiation? What has the outcome been in the past, and what precedents have been
set? Consequences
What are the consequences for you of winning or losing thisnegotiation? What are the consequences for the other person?
Power Who has what power in the relationship?
Who controls resources? Who stands to lose the most if agreement isnt reached? What power does the other person have to deliver what you hope for?
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