NERA NAVY RESERVEReady Now. Anytime, Anywhere.

Naval Enlisted Reserve Association

Naval Enlisted Reserve Association6703 Farragut AvenueFalls Church, VA 22042

Phone: 800-776-9020 or 703-534-1329Email: members@nera.orgWebsite: www.nera.org

Serving the sea service Reservists of the Navy,

Marine Corps and Coast Guard since 1957

NERA Media and Partnership Kit

NERA’s mission is to promote and maintain national security by ensuring a strong and well-trained Naval, Coast Guard and Marine Corps Reserve. NERA is a founding member of a powerful coalition of military advocacy groups dedicated to fighting for service members. Our members are dedicated and loyal to this mission.

By partnering with NERA, your organization can spread your message to this targeted audience within the Navy, Marines, and Coast Guard. This media kit outlines the many ways your organiza-tion can reach this military community.

Print, online, emails, websites, conferences, social media or promotional products are just some of the ways to reach NERA members. NERA will work within your budget and timeline to promote your organization and services.

About NERANERA, The Naval Enlisted Reserve Association, is THE military and veterans organization representing the enlisted Reservists members of the Navy, Marine Corps and Coast Guard. Since 1957, NERA represents retir-ees, Full-Time Support (FTS), drilling reservists and associate members and their families by:

n working with key Members of Congress; n encouraging the 10,500 NERA members and

their families to support key legislation; n advocating at the Pentagon;n participating with key military coalitions in

promoting sea service reservists benefits; andn providing real-time communication to the mem-

bers through the website nera.org, social media, and news journal.

NERA is located in Falls Church, Virginia, minutes from the Pentagon, the White House and Capitol Hill.

Rear Adm. Robin R. Braun, chief of the Navy Reserve. Courtesy of the US Navy

Building a Relationship with Our Members

Member DemographicsPartnering with NERA allows you to reach 10,500 members and their families

within the enlisted Reservist of the Navy, Marine Corps and Coast Guard.

www.nera.org NERA Media and Partnership Kit

www.nera.org NERA Media and Partnership Kit

Building a Relationship with Our Members Marketing OpportunitiesOnline Advertising, Print Advertising, NERA Conferences, Scholarship Programs, Product Endorsements

NERA Salutes Navy Reserve Sailor of the Year 2012NERA NAVY RESERVEReady Now. Anytime, Anywhere.

2013 Spring Edition | Volume 56 · Issue 1

The Official Publication of the Naval Enlisted Reserve Association

NERA Salutes Navy Reserve Sailor of the Year 2012

AWS1 (NAC/AW) Brian W. DeNike (second from right)

For more information

about placement in NERA’s print journal, and other marketing opportunities, email members@nera.org.

Online AdvertisingWebsites

Websites are the first place anyone visits to find out what is happening in the news today. NERA’s website is updated daily with articles, blogs and the latest in TRICARE information. Online banners and buttons provide a forum to reach those who want to stay informed.

Online BannersRATES (Monthly, net)Banner (728x90) $290Square Button (250x250) $275Button (180x150) $220

Material SpecificationsLeaderboard Banner:

728 pixels wide x 90 pixels deepSquare Button:

250 pixels wide x 250 pixels deepButton:

180 pixels wide x 150 pixels deepFile Size: 25K maximumImage File Format: GIF, JPG or

animated GIFSubmission email: members@nera.org

Social MediaHundreds visit NERA on the social media sites DAILY. This is an easy way to reach your targeted audience with a link to your site, a banner or web button linking to your social networking site or homepage. Pricing and options are flexible.

EmailsIn today’s world, people check their emails as soon as they wake up. Be the first to reach your targeted audience with an email button, link to your website, or logo banner within a NERA member emails. Pricing and options are flexible.

Print Advertising—Quarterly MagazineThe Mariner, NERA’s quarterly magazine, is the premiere journal for enlisted Reservists of the Navy, Marine Corps and Coast Guard. In addition to NERA members, the Mariner is delivered to the Pentagon and military bases around the country. The Mariner is a direct way to get your organizations message into the hands of those targeted audiences.

*Sign up for a year, and receive a free web banner on the NERA homepage.

MARINER Advertising Rates(Full color is included in all pricing.) *Discounted Full-Color Ad 1 Qtr 2 Qtr 3 Qtr 4 Qtr Yearly

Inside Front cover $1750 $3450 $5200 $6750 $6750*

Back Cover — RESERVED —

Full page (Interior) $1500 $2800 $4250 $5500 $5500*

Half Page (Interior) $750 $1450 $2150 $2850 $2850*

Advertising Specifications:Trim Size 8.25" W x 10.75" HFull-page bleed 8.75 W x 11.25" HFull-page live 7.25" W x 9.75" H2/3-page horizontal 7" W x 6" H2/3-page vertical 4.5" W x 9.25" H1/2 page 7.25" W x 4.25" H1/3 page TO COME1/4 page 3.75" W x 4.25" H

n We prefer high resolution PDF file (Acrobat) from InDesign, Illustrator, QuarkX or PC.

n Images and spot colors should be CMYK.

Submission Dates:Issue Closing Date

Spring FEB 15 Summer MAY 15 Winter NOV 15 Fall AUG 15

Annual NERA ConferenceNERA’s annual conference gathers together the important people concerned with protecting those who serve or have served our country. Previous speakers have included Chief of Naval Reserve Force, Force Master Chiefs of Navy, Coast Guard; Sergeant Majors, Marine and Army Reserves.

Sponsors can promote: n table-top displays,n logo on the meeting programs, n signage around the meeting rooms, n company logo lanyards, and other

promotional items, and n provide registrants with your

brochure in the registration packet.

Promote your organization’s attendance at NERA’s annual conference with a link on nera.org, within the registration email or promotional materials. Attending NERA’s conference is a great opportunity for face to face meet-ings and a chance to build those personal relationships with your audience.

The ideas are endless on how to promote your organization at the annual NERA conference. Pricing and promotional ideas are flexible.

Please contact members@nera.org for further information.

Scholarship ProgramsNERA has partnered with USAA to create an annual college scholarship. These scholarships are offered to NERA members and their families. Join this distinguished group and place your organization’s name on this worthy cause of promoting our youth in higher education.

Please contact members@nera.org for pricing and scholarship opportunities.

Product EndorsementsNERA has teamed up with companies providing clothing,

bags, baseball caps and military style equipment. Attend the NERA conference and hand out your merchandise personally or send an email to our members advertising your product. The opportunities are endless and we are open to new ideas.

Naval Enlisted Reserve Association (NERA)6703 Farragut Avenue, Falls Church, VA 22042

www.nera.org n 800-776-9020 n 703-534-1329 n members@nera.org